# Survey Software Pricing Report for Software & Apps | Capterra > Compare pricing for survey software products. Check out the pricing details for top-rated survey products to help you select a tool that best meets your business needs. Source: https://www.capterra.com/resources/survey-software-pricing-report --- Customer Services & Support # Survey Software Price Comparison Guide: A Capterra Value Report Written by: Akriti Sharma Akriti SharmaAuthor Experience I am a writer at Capterra, where since April 2023, I have been delivering expert insights to empower small businesses in selecting the best softwa... [See bio & all articles](https://www.capterra.com/resources/author/akriti-sharma/) and edited by: Carolyn Santa Maria Carolyn Santa MariaEditor Carolyn Santa Maria is a senior editor at Capterra. Carolyn has been working in content for more than five years as an editor. With her keen eye for detail, ... [See bio & all articles](https://www.capterra.com/resources/author/carolyn-santa-maria/) Published September 8, 2022 | Updated on October 25, 2024 23 min read Table of Contents - [Survey software with the highest ratings](#survey-software-with-the-highest-value-for-money-and-functionality-ratings) - [Price comparison for top-rated survey software](#price-comparison-for-top-rated-survey-software) - [Products with public pricing information](#products-with-public-pricing-information) - [Products without public pricing information](#products-without-public-pricing-information) - [Survey software pricing models and related costs](#survey-software-pricing-models-and-related-costs) ## Check out value-for-money and functionality ratings for survey tools. We hear from software buyers time and again that price and functionality are two of their top considerations when investing in a new survey solution. Budget is a constraint for most businesses, but affordability alone doesn't make a product valuable—it must also offer the required functionality.  [Survey software](https://www.capterra.com/survey-software/) helps businesses create, distribute, and analyze surveys to gather feedback and data from target audiences. The price of survey solutions can range from free plans to subscriptions of over $99 per month, but a higher price may not always mean higher value. Read the [buyers guide](https://www.capterra.com/survey-software/#buyers-guide-content) to further understand the benefits of the software, considerations when buying software, and more.  In this report, we've ranked the most valuable survey software products based on user reviews—and selected those with the highest ratings for both value for money and functionality. We’ve also included the starting price and functionality details for each product where such data is publicly available. ## Survey software with the highest value-for-money and functionality ratings The graphic below shows survey products that offer the best value for money and functionality according to user ratings. Products are arranged in increasing order of their value-for-money ratings (bottom to top) and functionality ratings (left to right). **_Note_**_: While products in the top-right zone of the graph rank higher in terms of both functionality and value-for-money ratings, all products in this graph are top rated._ ## Price comparison for top-rated survey software The cost of survey software products may vary based on the number of users, features, or other factors, and comparing pricing for multiple products can be time-consuming.  We’ve created a table to highlight how different survey tools stack up against each other in terms of starting price, free trial, and free version—allowing you to compare these products side by side. **Below is a price comparison table for the products mapped on the scatter plot above. They are arranged in ascending order of their pricing.** **Some of the products do not have their pricing information available publicly—for those products, contact the vendor to learn more.** _We selected products for this article based on their average ratings between August 2022 to August 2024, which may differ from their current overall average ratings._ ## Products with public pricing information ## 1\. [Google Forms](https://www.capterra.com/p/176571/Google-Forms/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.7 #### Functionality rating 4.5 #### Starting price Free #### Device Compatibilty - **Features available at starting price:** The basic package allows users to create online forms as easily as creating a document, send polished surveys and forms, analyze responses with automatic summaries, and create and respond to surveys from anywhere. - **Cost to upgrade:** $12 per user per month (billed annually) - **Features available in advanced versions:** The advanced version includes all the basic features with more storage space and 24/7 online support and community forums. - **User review excerpts**: To help you understand how reviewers feel about Google Forms’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“Google forms come handy for collection of a specific data from different persons in very short amount of time , it has a variety of form features which can satisfy every requirements.”_ > > _“Google Forms solve so many data collection problems - it provides teams with the ability to create custom forms to not only survey, but also track data across time.”_ > > _“Its affordability, functionality, adaptability, user friendly UI, easy analytics and creating forms with ease to collect any kind of information/ data, could not get any better than google forms, very easy to make a google form and the fact that you do not need any technical knowledge to deploy it.”_ ## 2\. [Formidable Forms](https://www.capterra.com/p/175482/Formidable-Forms/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.9 #### Value-for-money rating 4.6 #### Functionality rating 4.7 #### Starting price $3.25 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The starter pack facilitates over 325 form templates, ActiveCampaign integration, Salesforce integration, HubSpot integration, white labeling, WordPress Multisite compatibility, AI forms with 3,000+ credits, more than 15 app shortcuts, elite support, and unlimited sites. - **Cost to upgrade:** $8 per month (billed annually) - **Features available in advanced versions:** Advanced versions offer over 320 form templates, calculators, user registration, surveys and polls, quizzes, payment collection, digital signatures, forms to PDF conversion, conversational forms, AI forms with 1,000+ credits, form abandonment tracking, datepicker options, table export to CSV, ACF front-end forms, multilingual forms, DIY applications, priority support, and support for up to seven sites. - **User review excerpts**: To help you understand how reviewers feel about Formidable Forms’s  capabilities, here are some excerpts from the most positive user reviews on Capterra that mention pricing: > _“Formidable Forms has helped solved every single forms-based challenge - from simple lead gen and contact forms, through complex business workflows.”_ > > _“Formidable forms is diverse in terms of functions and the fact that you can automate your forms is the best bit for me.”_ > > _“I can create a customized forms experience for customers in a portion of the time and at a portion of the cost of a developer.”_ ## 3\. [Zoho Survey](https://www.capterra.com/p/131426/Zoho-Survey/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.4 #### Functionality rating 4.6 #### Starting price $5 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides unlimited surveys (with three active surveys), unlimited collectors per survey, 10 questions per survey, 100 responses per survey, over 250 survey templates, a survey builder available in 26 languages, in-mail surveys, pop-up surveys, website embed options, social media sharing, and real-time responses. You can also export as PDF and have access to HTTPS encryption, password protection, screen recording, hashed URLs, and email distribution. - **Cost to upgrade:** $7 per month (billed annually) - **Features available in advanced versions:** Advanced versions include 12,000 responses per year, unlimited questions, question randomization, skip logic, end page logic, auto-fill logic, logo addition, complete survey design customization, spam protection, unique URL generation, quota management, offline response collection, survey tracking, report export in XLS and CSV formats, sentiment analysis, and comprehensive sharing options. - **User review excerpts**: To help you understand how reviewers feel about Zoho Survey’s  capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“I can choose from a variety of preset templates or create my own design from scratch, but I can also add conditional logic to tailor questions based on previous responses, making my surveys more interactive and relevant.”_ > > _“Within our data collection strategy we do few and simple surveys, so in the last 4 months Zoho Survey is a great ally for these tasks._ > > _“Personally, Zoho Survey is best for startups with at least a stable budget; however, the software is great for running user satisfaction surveys and creating question polls.”_ ## 4\. [SurveySparrow](https://www.capterra.com/p/168823/SurveySparrow/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.4 #### Value-for-money rating 4.4 #### Functionality rating 4.2 #### Starting price $7 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides different survey types: Chat Survey, Classic Survey, and Single Page Survey. All survey types include 1000+ templates and private and public folder options. Classic and Single Page Surveys also offer personalization with hidden variables, multiple thank you pages, and expressions. - **Cost to upgrade:** $18 per month (billed annually) - **Features available in advanced versions:** Advanced versions include manual translation, auto-translation to 130+ languages, and multilingual response translation for Classic and Single Page Surveys. It also includes self-notifications, respondent email notifications, display logic & skip logic, default workflows, as well as the ability to schedule surveys and reports for Classic and Single Page Surveys. You can also set up recurring surveys and send reminders for Single Page Surveys. - **User review excerpts**: To help you understand how reviewers feel about SurveySparrow’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“The best feature of surveysparrow is that it has a lot of inbuilt templates for creating surveys.”_ > > _“SurveySparrow is very easy to create surveys, its having high functionality, In this we can easily analyzing data and it having best UI support overall SurveySparrow is a excellent survey tool”_ > > _“The conditional logic feature in survey sparrow is far way more advanced than those in alternative tools I've used so far.”_ _\*Converted from INR to USD on September 24, 2024, using_ [_www.xe.com_](http://www.xe.com) ## 5\. [NativeForms](https://www.capterra.com/p/207543/NativeForms/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.6 #### Value-for-money rating 4.5 #### Functionality rating 4.4 #### Starting price $10 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides 100 form responses per month, unlimited users, unlimited integrations, unlimited storage, unlimited widgets, custom domains, and email templates. - **Cost to upgrade:** $20 per month (billed annually) - **Features available in advanced versions:** Advanced versions include unlimited responses, removal of the "Powered By" badge, unlimited users, unlimited integrations, unlimited storage, unlimited widgets, custom domains, and email templates. - **User review excerpts**: To help you understand how reviewers feel about NativeForms’ capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“The platform is incredibly intuitive, making it easy for even beginners to create custom forms for email marketing.”_ > > _“Easy to use with built in templates and integration with Google Sheets.”_ > > _“My overall experience with NativeForms is positive, as it provided a user-friendly platform for creating custom forms for email marketing campaigns.”_ ## 6\. [Formaloo](https://www.capterra.com/p/235640/Formaloo/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.8 #### Functionality rating 4.6 #### Starting price $12 per user, per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The starter pack offers unlimited apps, databases, and forms for a single user, unlimited pages, fields, and blocks, and over 50 dynamic blocks and fields. It also includes 2,000 records per base, 100 external members per app, 100 monthly form submissions, a dedicated subdomain, logic, variables, and calculator functionalities, and GDPR compliance. - **Cost to upgrade:** $38 per user, per month (billed annually) - **Features available in advanced versions:** The advanced plan offers a collaborative workspace with access management for a single user, unlimited free guests and clients, 50,000 records per base, 2,000 external members per app, 5,000 monthly form submissions, webhook, API and SDK access, premium integrations, 2GB of cloud storage, and payment acceptance capabilities. - **User review excerpts**: To help you understand how reviewers feel about Formaloo’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“The features that make sense are that Formaloo is exceptionally flexible and can be used in multiple ways like creating a CRM, form, survey, app, client portal, course platform, membership platform, etc.”_ > > _“Formaloo is a brilliant and powerful solution to create actionable forms and surveys that can be customized as one wants and that can operate with any third party products using API and webhooks..”_ > > _“It is a powerful and compelling tool to create forms, surveys, and quizzes.”_ ## 7\. [AidaForm](https://www.capterra.com/p/187765/AidaForm/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.8 #### Value-for-money rating 4.7 #### Functionality rating 4.6 #### Starting price $12 per month (billed annually) #### Device Compatibilty **Features available at starting price:** The starter pack includes unlimited number of forms, unlimited fields in each form, essential form creation tools, video and audio answer capabilities, email notifications for form owners, Google Sheets and Zapier integration. **Cost to upgrade:** $24 per month (billed annually)  **Features available in advanced versions:** Advanced versions offer e-signature, file upload, Stripe and PayPal payments, subscription sales via Stripe, inventory management, formulas, calculations, quiz scoring, a timer, query parameters, random cookie generation, and hidden fields for country, device, and referrer information. **User review excerpts**: To help you understand how reviewers feel about AidaForm’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“I have used AidaForm as a survey solution and it works wonders”_ > > _“Creating surveys and online forms with a highly customizable solution”_  > > _“Overall, AidaForm is a great option for creating and customizing forms with ease.”_ ## 8\. [forms.app](https://www.capterra.com/p/197758/forms-app/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.4 #### Functionality rating 4.5 #### Starting price $15 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides five forms, 100 responses per month, 1,000 form views per month, 1,000 shared report views per month, 1,000 response storage, 20 payment collections per month, 50 form fields per form, unlimited integrations, and limited subdomain options, along with additional features such as form quota settings, form schedule settings, location-targeted forms, spam protection (Captcha), the ability to download submissions (CSV, XLS, PDF), form folders, and GDPR compliance. - **Cost to upgrade:** $25 per month (billed annually) - **Features available in advanced versions:** Advanced versions include a custom meta image and description, conditional logic limited to 10 per form, a calculator, a file upload field, a product basket field limited to 10 per form, hidden fields, and access to over 3,000 templates. - **User review excerpts**: To help you understand how reviewers feel about forms.app’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“I have an online business so far the forms I have been creating are to see how my business is improving. How my products are becoming more popular or if they need to be more prevalent .”_ > > _“I solved the issue of collecting data / answers for client onboarding and for highlighting and featuring business owners in my magazine.”_ > > _“Easy to use, it only takes a few minutes to create your survey and share it or put it online.”_ ## 9\. [SurveyLegend](https://www.capterra.com/p/156752/SurveyLegend/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.4 #### Functionality rating 4.6 #### Starting price $15 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides the ability to create 20 surveys, upload 30 pictures, export up to 1,000 responses per survey, utilize 10 conditional logic rules, and handle up to 5,000 responses per survey, with a watermark on the surveys’ distribution. - **Cost to upgrade:** $25 per month (billed annually) - **Features available in advanced versions:** Advanced versions include unlimited surveys, unlimited pictures, export of unlimited responses, unlimited conditional logic, white label branding, up to 100,000 responses per survey, custom meta image and description, advanced branching and logic, the ability to upload custom backgrounds, upload logos and add external links, enable data export, top-notch security and encryption, creation on tablets and computers, collection on any device, sharing real-time results, data filtering, thank you pages, and advanced branching and logic. - **User review excerpts:** To help you understand how reviewers feel about SurveyLegend’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“Online platform SurveyLegend provides a comprehensive solution for developing, personalizing, delivering, and evaluating online surveys.”_ > > _“SurveyLegend has exceeded my expectations in every way possible. Whether you're a business professional, educator, or researcher, SurveyLegend offers a comprehensive solution for creating, distributing, and analyzing surveys._ > > _“The overall experience in Survey Legend is quite good as it has lots of different functions and question formats for the users to apply when setting up a survey.”_ ## 10\. [Survio](https://www.capterra.com/p/150091/Survio/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.6 #### Value-for-money rating 4.1 #### Functionality rating 4.6 #### Starting price $16 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides responses per month ranging from 100 to 2000 per seat and custom options, survey invitations via campaign manager per month ranging from 0 to unlimited, and unlimited numbers of surveys, questions, and users. - **Cost to upgrade:** $27 per month (billed annually) - **Features available in advanced versions:** Advanced versions include hiding the welcome page, as well as survey logic (question branching) to lead survey participants based on previous answers and redirect those who don't fit your criteria to the end of the survey to prevent bias and achieve more accurate insights. It also includes multi-language surveys, customizable survey links, customizable social media posts, survey scheduling, multiple survey submissions (kiosk mode), survey password and IP protection, custom GET parameters, and redirection of respondents. - **User review excerpts**: To help you understand how reviewers feel about Survio’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“I can easily create longer surveys just the way I like, because Survio offers multiple types of questions and other possibilities such as marking questions as compulsory or optional.”_ > > _“Survio is a very intuitive platform, offering a wide variety of possibilities for collecting data, formulating questions and analyzing responses..”_ > > _“In general, it is a platform widely used by the majority, it is true that it lacks things, but if you are looking to do surveys with questions that later facilitate access and analysis, you should definitely use it.”_ _\*\*Converted from EURO to USD on September 24, 2024, using_ [_www.xe.com_](http://www.xe.com) ## 11\. [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.6 #### Value-for-money rating 4.5 #### Functionality rating 4.5 #### Starting price $18.50 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides control over who can view and edit surveys, collaborative survey building, team viewing, editing, and commenting on surveys, centralized comment gathering, and team member capabilities to analyze, filter, and export survey results. It also includes notifications for new responses, a shared asset library for on-brand surveys, the ability to add contributor seats and reassign accounts at any time, 50,000 responses per year, and 24/7 expedited email support. - **Cost to upgrade:** $45 per month (billed annually) - **Features available in advanced versions:** Advanced versions include click map data visualization, which provides feedback on an image by tracking where and how many respondents click on it, with each click represented by a corresponding dot for clear analysis. Additional features include response quality assessment, crosstabs, unlimited filter and compare rules, data trends, advanced survey logic tools, block randomization, white label surveys, survey completion redirect, and the option to remove the SurveyMonkey footer. - **User review excerpts**: To help you understand how reviewers feel about SurveyMonkey’s  capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“Unlike other programs, it allows better information management and has greatly increased the quality control processes and internal market study of employee and customer satisfaction.”_ > > _“The best features of Survey Monkey are that you can collaborate with shared libraries, templates and you can build surveys together.”_ > > _“I really like using customizable forms to ask questions about satisfaction with the services we provide in the company, it's great to be able to create targeted questions, and the results of these surveys help me a lot in monthly meetings.”_ _\*Converted from INR to USD on September 24, 2024 using_ [_www.xe.com_](http://www.xe.com) ## 12\. [Microsoft Forms](https://www.capterra.com/p/246649/Microsoft-Forms/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.7 #### Functionality rating 4.5 #### Starting price $19.9 per user per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The starter pack includes features that will capture the information the user needs with custom surveys, polls, and quizzes, and collect the right feedback for their goals, regardless of skill level. Built-in AI and smart recommendations handle the heavy lifting. It seamlessly integrates with many different apps to connect with audiences where they are and allows for easy sharing of surveys to collaborate across groups. Additionally, it ensures everyone's voice is heard with multilingual support in Forms. - **Cost to upgrade:** $69.99 per user per month (billed annually)  - **Features available in advanced versions:** Advanced versions support more users and devices with up to 6TB of secure cloud storage. - **User review excerpts**: To help you understand how reviewers feel about Microsoft Forms’s  capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“It's simple to create polls, quizzes or forms in minutes - it's easily customizable as it offers many customization options for forms.”_ > > _“If you need to create a questionnaire for your survey, poll for your research, this is one of a best tool available.”_ > > _“Creating basic surveys and quizzes is a breeze, and the real-time collaboration and basic analysis tools are helpful for quick feedback and team projects.”_ _\*\*Converted from INR to USD on September 24, 2024, using_ [_www.xe.com_](http://www.xe.com) ## 13\. [Nextiva](https://www.capterra.com/p/175788/Nextiva/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.7 #### Functionality rating 4.7 #### Starting price $20 per user, per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The starter pack offers website live chat, messaging apps, social media channels, review management, and a digital service help desk. - **Cost to upgrade:** $30 per user, per month (billed annually)  - **Features available in advanced versions:** Advanced versions include inbound and outbound voice, business SMS, video meetings, screen share and file share, and call routing. - **User review excerpts**: To help you understand how reviewers feel about Nextiva’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“Provides a variety of reports. As a suggestion can include more wide variety of reports which is critical to enhance our business operations”_ > > _“We send a poll out annually to our clients to measure our success.”_ > > _“Nextiva has been a joy to work with as they provide a solid service with great customer assistance!”_ ## 14\. [Sogolytics](https://www.capterra.com/p/127957/SoGoSurvey/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.8 #### Value-for-money rating 4.6 #### Functionality rating 4.8 #### Starting price $25 per user per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The starter pack facilitates AI-based survey creation, multilingual surveys, ability to add images, audio, and videos in surveys, piping of answer(s) into questions, a participation tracking dashboard, contact list management, secure survey URLs with HTTPS, real-time reports, and more. - **Cost to upgrade:** $66 per user, per month (billed annually) - **Features available in advanced versions:** Advanced versions offer features such as support for file upload and other advanced question types, the option to save and continue later, post-submission redirect, post-submission prevention of duplicate responses, cross tab and pivot tables for data analysis, and the ability to share dynamic reports via email, and more. - **User review excerpts**: To help you understand how reviewers feel about Sogolytics’s  capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“From creating and distributing questionnaires to analyzing and presenting data, everything was done smoothly and efficiently.”_ > > _“One of the features I appreciated the most was the ability to collect and analyze data in an automated manner.”_  > > _“The forms are highly customizable, which makes it possible to respond precisely to all requests from our customers.”_ ## 15\. [Typeform](https://www.capterra.com/p/137289/Typeform/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.2 #### Functionality rating 4.6 #### Starting price $25 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides 100 responses per month, support for one user, unlimited typeforms, and unlimited questions. - **Cost to upgrade:** $50 per month (billed annually) - **Features available in advanced versions:** Advanced versions include 1,000 responses per month, support for three users, removal of Typeform branding, a custom subdomain, and access to all features. The Business Plus plan includes 10,000 responses per month, support for five users, drop-off rates, conversion tracking, priority support, and live chat. - **User review excerpts**: To help you understand how reviewers feel about Typeform’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“This is one of the best survey & form creation software that let you collect data & responses for different purposes and helps your to generate leads.”_ > > _“We run surveys after every event we run, and being able to automate Typeform into the process has saved us hundreds of hours of development time building out our own form builders and analytics tools.”_ > > _“Typeform is a great tool for our business, we collect data, build questionnaires, build surveys, and receive feedback which helps our business to stay engaged with our loyal customers and supportive partners.”_ ## 16\. [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.7 #### Value-for-money rating 4.5 #### Functionality rating 4.6 #### Starting price $34 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides a limit of five forms, 100 monthly submissions, one user per team, 100 MB of available space, 1,000 monthly form views, 500 total submission storage, 100 fields per form, 10 monthly payment submissions, 10 monthly signed documents, and no HIPAA compliance features. - **Cost to upgrade:** $39 per user, per month (billed annually) - **Features available in advanced versions:** Advanced versions include a limit of 25 forms, 1,000 monthly submissions, one user per team, 1GB of available space, 10,000 monthly form views, 10,000 total submission storage, 250 fields per form, 100 monthly payment submissions, and 100 monthly signed documents. - **User review excerpts**: To help you understand how reviewers feel about Jotform’s capabilities, here are some excerpts from the most positive user reviews on Capterra: _“I like using jotform to carry out online surveys with my employees and clients, it helps me a lot in obtaining data and requirements.”_ _“Jotform allows me to easily collect all of the information I need from my leads. Once I have collected a lead's information, I use Jotform to send them an automated email sequence..”_ _“The user-friendly interface and a drag-and-drop form builder, make it easy for me and others to create customized forms, surveys, and other data collection tools,”_ ## 17\. [Pointerpro](https://www.capterra.com/p/127434/Pointerpro/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.6 #### Value-for-money rating 4.5 #### Functionality rating 4.5 #### Starting price $58 per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The basic package provides unlimited questionnaires and questions, a large variety of question types, removable Pointerpro branding, advanced question logic and piping, offline functionality, Zapier and Make integration, and customizable email content. It also includes multilingual questionnaires, custom scoring, variable end messages and outcomes, dynamic final screen messages based on scores and answers, and email invitations with unique tracking links. - **Cost to upgrade:** Contact vendor for upgraded version. - **Features available in advanced versions:** Advanced versions include multiple users and team management, custom formulas for advanced calculations, the use of formulas in question logic and piping, payment processing before, during, or after completing a survey or assessment, and extended design options with custom CSS. - **User review excerpts**: To help you understand how reviewers feel about Pointerpro’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“The platform allows me to design branded surveys that not only reflect the visual identity of my company but are also designed to obtain specific information in an efficient and attractive way.”_ > > _“Overall, I am delighted with Pointerpro. If I am to pick something, it would be the ability to have a timer built within the questionnaire eliminating the need to build stand-alone modules for our timed assessments within the assessment suites..”_ > > _“From surveys, to feedback questionnaires, to performance reviews... we can do it all with this software.”_ ## 18\. [QuestionPro](https://www.capterra.com/p/135455/QuestionPro/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.8 #### Value-for-money rating 4.9 #### Functionality rating 4.8 #### Starting price $99 per user, per month (billed annually) #### Device Compatibilty - **Features available at starting price:** The standard pack offers over 20 professional survey themes, logo inclusion, skip logic branching, Google Sheets integration, customizable thank you pages, raw data export capabilities, 24/7 email support, and various visual layout options. - **Cost to upgrade:** $83 per user, per month (billed annually) - **Features available in advanced versions:** The platform includes QxBot, Net Promoter Score (NPS) functionality, multilingual surveys, advanced branching logic, the QuestionPro mobile app, SPSS export, 24/7 live chat and phone support, user roles and permissions, custom scripting and webhooks, region-specific data centers, sentiment analysis, heatmap analysis, conjoint and Max-Diff analysis, and card sorting. - **User review excerpts**: To help you understand how reviewers feel about Question Pro’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“The best feature of the software is the detailed analytics that allow us to tailor our services to best meet the needs of our communities.”_ > > _“Question Pro is designed to allow for quick design of surveys, easy delivery to clients/customers/public, and provides great visual reports and/or raw data for use!”_ > > _“We also appreciate that QuestionPro has a nonprofit discount available where nonprofits can get access to the Advanced profile at $0 cost (with some minor requirements we have to fulfil prior to getting this upgrade).”_ ## Products without public pricing information ## 1\. [Pollfish](https://www.capterra.com/p/132525/Pollfish/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.5 #### Value-for-money rating 4.3 #### Functionality rating 4.4 #### Device Compatibilty Pollfish’s onboarding features have four advanced question types, three screening questions, A/B testing, up to 50 survey questions per survey, crosstab formats, demographic information on results, open-ended results grouping, and link distribution. - **Starting price:** Pricing information available on request from the vendor.   - **User review excerpts:** To help you understand how reviewers feel about Pollfish’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“I have used Pollfish for several surveys, and its analytics tools and import and export feature are some of the best I have seen in survey makers.”_ > > _“Easy to build questionnaires targeting your audience fast and inexpensively with live feedback in minutes and graphs at the end.”_ > > _“It helps us  provide a strong platform for conducting surveys with access to a wide range of respondents worldwide, which facilitates the rapid collection of information.”_ ## 2\. [Birdeye](https://www.capterra.com/p/152997/BirdEye/) #### Trial/Free Version - Free Trial - Free Version #### Overall rating 4.5 #### Value-for-money rating 4.3 #### Functionality rating 4.4 #### Device Compatibilty Birdeye’s entry-level plan supports creation and sending surveys via text, email, and messaging apps, measures Net Promoter Score (NPS) and customer satisfaction, and transforms survey responses into reviews and referrals. - **Starting price:** Pricing information available on request from the vendor.   - **User review excerpts:** To help you understand how reviewers feel about Birdeye’s capabilities, here are some excerpts from the most positive user reviews on Capterra: > _“My overall experience is that it has helped me and my clients out a bunch.”_ > > _“Using Birdeye's powerful tools has given us greater ability to track feedback from our customers as well as our competitors.”_  > > _“They offer applicable information, high quality tools, and an ever-changing range of product offerings..”_ Check out [Capterra Shortlist for Survey software](https://www.capterra.com/survey-software/shortlist/) to view the highest-rated and most popular products. ## Survey software pricing models and related costs Understand the common pricing models: - **Perpetual license:** You pay an upfront sum for license to own the software and use it in perpetuity. This is the more traditional model and is most common with on-premise applications. - **Subscription:** You pay a monthly fee to use the software for a specific amount of time. Subscription-based pricing gained popularity, thanks to the increasing adoption of Software-as-a-Service (SaaS). - **Open source license:** Open source licenses are usually free of charge, which reduces your upfront investment. Implementation, pricing, and ongoing maintenance, however, can be major expenses. Watch out for these often overlooked costs: - **Data migration**: While this can be done in-house, you might want to pay the vendor to transfer your existing data to the new system. - **Training**: Web-based training is often included in your plan, but vendors might charge for in-person training. - **Hardware and IT:** This could be a major expense for on-premise software buyers who need their own servers. - **Maintenance and upgrades**: Some vendors charge for updates, patches, upgrades, and other maintenance activities. * * * Looking for Survey software?Check out Capterra's list of the [best Survey software](https://www.capterra.com/survey-software/) solutions. ### Was this article helpful? * * * ## About the Authors [### Akriti Sharma](https://www.capterra.com/resources/author/akriti-sharma/) Akriti Sharma has been a writer at Capterra since April 2023. She has delivered expert insights to help small businesses select the best software solutions through expert insights and review-based analysis. With a background in market research across finance, IT, and technology, she focuses on top-rated tools in education, hospitality, and real estate industries. [### Carolyn Santa Maria](https://www.capterra.com/resources/author/carolyn-santa-maria/) Carolyn Santa Maria is a senior editor at Capterra. Carolyn has been working in content for more than five years as an editor. With her keen eye for detail, technical experience, and cross-team collaborative expertise, she has developed new content types, briefs, and processes for a variety of different projects and teams. She has edited a large variety of content, including research reports, white papers, eBooks, email marketing campaigns, and many other types of technical papers. When she... ### RELATED READING - [CRM cloud vs. on-premise: Which is better for your business?](https://www.capterra.com/resources/crm-cloud-vs-on-premise-which-is-better-for-your-business/) - [Key Indicators That Your Help Desk Needs a Knowledge Base](https://www.capterra.com/resources/help-desk-knowledge-base/) - [Research Agenda](https://www.capterra.com/resources/research-agenda/) - [Simple Accounting Software: What 'Easy to Use' Really Means According to 1,700+ Reviews](https://www.capterra.com/resources/simple-accounting-software-what-easy-to-use-really-means-according-to-1700/) - [Stop Overpaying: How SMBs Can Cut Inventory Software Costs](https://www.capterra.com/resources/reduce-inventory-management-software-cost/) - [AI in CRM: 5 Steps To Stay Competitive](https://www.capterra.com/resources/ai-in-crm-5-steps-to-stay-competitive/) - [Personalizing Recruiting and Onboarding With the Right HR Tools](https://www.capterra.com/resources/how-hr-software-personalizes-recruiting-onboarding/) - [CRM Compliance: Data Privacy and Security Concerns of AI](https://www.capterra.com/resources/crm-compliance-data-privacy-and-security-concerns-of-ai/) - [AI vs. HR Software Reviews: What SMBs Should Consider When Selecting HR Tools](https://www.capterra.com/resources/ai-vs-hr-software-reviews-what-smbs-should-consider-when-selecting-hr-tools/) To be considered for this list, products have to: 1. Have at least 20 unique product reviews published on Capterra within the past two years, as of August 15, 2024. 2. Qualify as a market fit by meeting our definition of survey software: _“Survey software helps businesses create, distribute, and analyze surveys to gather feedback and data from target audiences.”_ 3. From the products that met the above criteria, the 20 with the highest functionality and value-for-money ratings were included. **Editorial independence** We select and rank products based on an objective methodology developed by our research team. While some vendors may pay us when they receive web traffic or leads, this has no influence on our methodology.