# The Magazine Manager Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is The Magazine Manager the right Lead Management solution for you? Explore 349 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/77189/The-Magazine-Manager/reviews --- The Magazine Manager 4.8 (349) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of The Magazine Manager Ease of use 4.6 Customer Service 4.8 ## Pros and Cons in Reviews MV Mark V Owner, PublisherPublishing, 2 - 10 employeesUsed the software for: 1-2 years. “It handles everything for me, proposals, billing, circulation, eblasts, newsletters, marketing etc... Also, you can automate a lot of thing so it says time and is even more efficient than if I hired someone to do some of those tasks.“ June 27, 2025 SM Scott M Director of SalesPublishing, 11 - 50 employeesUsed the software for: More than 2 years. “The forever & a day order entry for multiple zones, multiple issues elsewhere is frustrating compared to creating an order with easy & copying it instantly with MM.“ June 28, 2024 CM Carlos M EditorOil & Energy, 11 - 50 employeesUsed the software for: 1-2 years. “The customizable options in regards to production are invaluable to my team as we deal with a variety of clientele that have different needs.“ July 25, 2025 JS James S AdministratorDairy, 2 - 10 employeesUsed the software for: 1-2 years. “Those two areas are not as connected as I'd like.“ December 30, 2025 MP Mary P Media AdvisorPublishing, 51 - 200 employeesUsed the software for: More than 2 years. “The team does their best to respond to issues quickly, and I really appreciate the ongoing support. If I ever miss something new, they always send a training link that I can watch at my convenience—super helpful and easy to fit into my schedule.“ January 5, 2026 BF Brett F PublisherMedia Production, 11 - 50 employeesUsed the software for: 6-12 months. “We have one small but annoying issue that we've been nagging them about since we joined and I just don't know where they are in addressing it and why it's taking so long.“ June 6, 2025 JH Jeni H Account ExecutivePublishing, 2 - 10 employeesUsed the software for: 1-2 years. “The Magazine Manager helps efficiently streamline the sales process - it combines your address book, calendar, and reminder apps all in one, and has the added benefit of AI.“ November 8, 2024 RM Ryan M Associate PublisherPublishing, 51 - 200 employeesUsed the software for: More than 2 years. “I can go the client page to find the agency, but unable find the client on the agency page.“ December 13, 2024 ## Showing most helpful reviews Showing 1-25 of 349 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Adeina M. Sales and Marketing Coordinator Marketing and Advertising Used the software for: Less than 6 months ### "Not just another CRM" December 12, 2025 5.0 The Magazine Manager feels like a system built by people who actually understand how publishing, sales, and operations collide in real life. It’s flexible without being flimsy, structured without being restrictive. Once dialed in, it streamlines communication, workflow management, and customer relationships in a way that supports growth instead of slowing it down. It’s especially strong for teams that want control, customization, and room to evolve. Pros The level of customization sets it apart. Magazine Manager allows you to shape the system around how your team actually works, rather than forcing you into rigid workflows. The built in AI tools are genuinely useful, helping streamline communication and refine brand voice, while the overall platform supports organization, scalability, and long term growth. Cons Because it’s so customizable, there is a learning curve. Especially for teams that want to jump in fast without configuring workflows first. Some features aren’t immediately intuitive, but once you understand the system logic, it becomes much more powerful. Review Source Response from Mirabel Technologies January 21, 2026 Thanks for the awesome review, Adeina! We appreciate you! MP Mary P. Media Advisor Publishing Used the software for: 2+ years ### "MM Review 2026" January 5, 2026 5.0 The quality of Magazine Manager is excellent for sales and publications. The team does their best to respond to issues quickly, and I really appreciate the ongoing support. If I ever miss something new, they always send a training link that I can watch at my convenience—super helpful and easy to fit into my schedule. Pros Magazine Manager has been a great addition to my workflow. I really like the platform—it’s intuitive, keeps me organized, and makes it easy to stay on top of priorities. The client tracking and goal-setting tools are especially helpful, and I love having the ability to monitor performance and quickly reference customer history in one place. I’m also looking forward to using more of the production applications as I continue working in the system. Overall, it’s a well-built platform that supports day-to-day efficiency and better long-term planning. Cons I do wish there were a way to copy and paste proposals even after they’ve passed the close date, with the ability to update and refresh them as needed. Switched from [Act!](https://www.capterra.com/p/175860/Act/) The company made the switch in 2012, and it’s been very helpful ever since. Review Source Response from Mirabel Technologies February 26, 2026 Thanks for the great review, Mary! We appreciate you! VR Verified Reviewer Owner Used the software for: 2+ years ### "A solid product that can do it all, if you can figure out how to use it." April 15, 2018 3.0 Pros We were managing our printed magazine with a series of spreadsheets on Google until we jumped to Magazine Manager. Now our team has real-time access to billing, contracts, pagination and flatplanning. It hasn't been easy and continues to present difficulties, but overall I'd say using Magazine Manager has been a benefit for our company. Cons Though they've tried facelift after facelift, I feel that the product is just so complex and has so much "technical debt" at this point in time that it needs a complete rewrite from the ground up in order to feel like a modern product. It is complex software designed to manage complex businesses, but it just doesn't meet the user interface and usability we're accustomed to in 2018. Review Source JS James S. Administrator Dairy Used the software for: 1-2 years ### "Great software for publications!" December 30, 2025 5.0 It works great for us. The support in getting it set up and learning it was great. Also really good training each time we hire someone new. Pros Magazine manager was made for publications so it is great for managing both the advertising side and the circulation side. It also helps us do more with our data. Cons The one thing I don't like is that you can't map email addresses input through the email upload back to contacts in the CRM. Those two areas are not as connected as I'd like. Alternatives considered [MediaOS](https://www.capterra.com/p/168091/Ad-Sales-Genius/) Reason for choosing The Magazine Manager The other product had a ton of features that we wouldn't use but would pay for. This fit us just right. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) The old system couldn't keep up with what we needed to do for ads, much less managing circulation. Review Source Response from Mirabel Technologies January 9, 2026 Thanks for the great review, James! We appreciate you! CB Charles B. Vice President of Sales Publishing Used the software for: 2+ years ### "The Best Magazine Publishing CRM Out There, Hands Down" June 27, 2025 5.0 Outstanding. I have used multiple CRM platforms and have found the experience with The Magazine Manager second-to-none. Pros Hands down, the best CRM platform for a magazine publisher. The team at Mirabel Technologies is investing heavily in technology (think AI), and the customer support is second to none. If you are considering a switch and want to improve your team's productivity significantly, I highly recommend taking a close look at The Magazine Manager. It seamlessly integrates everything from CRM to production, to accounting, and they are even working on editorial integrations. Cons It's challenging to identify a downside to The Magazine Manager, so I have to dig deeper. Sometimes it is like drinking out of a firehose? That can be a good thing—rapid advancements and constantly improving. Minor improvements would be to simplify the ability to merge active accounts without tech support, and create a template to easily create a sales-to-goals dashboard by product for management (team individually). Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing The Magazine Manager Custom solutions for magazine publishers. Salesforce-like efficiencies, but tailored for publishers. Switched from [LaunchPad Media Management](https://www.capterra.com/p/178968/LaunchPad-Media-Management/) The Magazine Manager was a massive upgrade in functionality and efficiencies. Review Source Response from Mirabel Technologies July 13, 2025 Thank you for the outstanding review, Charles! We're so happy to have you as part of the Mirabel family!  JS Jen S. AR and Logistics Manager Publishing Used the software for: 2+ years ### "Looking forward to the future" June 6, 2025 4.0 Overall - it's been great! MM listens to their customers. MM has taken some of my suggestions/complaints over the years and have made updates. Customer Service is above a 5 star rating - \[sensitive content hidden\] (our 1st consultant), \[sensitive content hidden\] (our consultant now), \[sensitive content hidden\] ! They are amazing and always up for the challenge of my questions and quick to find a solution. Pros The automations that have been added. Like the auto convert of proposals and signed copy to client files. Love having a complete system - from orders, production and layout, Marketing emails, comp subscriptions, etc. Cons Some of the "accounting" functions. Could be more Accounting friendly. The access to customer portal. We have customers that have issues and are unable to help them unless they give us their password - not sure how that is more secure. Alternatives considered [N-central](https://www.capterra.com/p/13803/N-central/) Reason for choosing The Magazine Manager To the question above - I don't remember what other companies were in the running. It was over 10 years ago. It was the cost, the web flexibility, and the customer service from MM assisting with the transition that ultimately made our decision to MM Review Source Response from Mirabel Technologies June 9, 2025 Thanks for the amazing review, Jen! We appreciate you! LC Linda C. Director of Sales Publishing Used the software for: 2+ years ### "I always volunteer to be a reference" February 21, 2025 5.0 We've partnered with Magazine Manager for almost 10 years now, and my publisher knows not to even bother to suggest changing to another CRM. I can quantify (and assign revenue to) ways Magazine Manager and Marketing Manager have made us more efficient and more successful. That is a rare thing and I am not about to give it up! Pros I have so many positive things to say about Magazine Manager, but when people ask me for a recommendation, I focus on the 3 most important reasons we love working with them--ease of use, responsive and knowledgeable customer service, and a commitment to continuous improvement. The customer service is what keeps us sold, and new features help us make more money. Win-win! Cons The only thing I don't like about Magazine Manager is the integration with Outlook. I am constantly telling people to "use their bcc!" because we are not gmail-based. Review Source Response from Mirabel Technologies February 26, 2025 Thank you for the great review, Linda! We appreciate you! JS Jennifer S. Systems and Data Director Media Production Used the software for: 2+ years ### "If you have a digital magazine, you need this software to succeed. " November 1, 2024 5.0 This is a dedicated company. From the account manager, who is diligent getting you training on your product(s), to the technical support staff, Mirabel Technologies is constantly improving automation for invoicing, production and sales. This system helps us stay on top of our work without needing to hire 5 more people. Pros Magazine Manager makes it easy for sales and production to work together to produce digital and print content. Improvements happen often and they are open to suggestions and execute on them quicker than other software companies. Plus, their chat support is almost always immediately available, always courteous and knowledgeable. The workflow process in their Marketing Manager has also helped our company create funnels to classify customers easier and have our customer update their own records. So much simpler than having to hire someone to do it for us! Cons Being able to send emails on behalf of a someone else without the Magazine Manager unsubscribe footer. While I understand the reason why this is a new feature and complies with emailing standards, it limits our use of having someone else help out our busy salesperson. Switched from [Highrise](https://www.capterra.com/p/146703/Highrise/) Decision was made by owned of merged company. Review Source Response from Mirabel Technologies November 8, 2024 Thank you for the amazing review, Jennifer! We appreciate you! JD Jenny D. Director or Client Services Publishing Used the software for: 2+ years ### "Very happy with Magazine Manager" December 20, 2024 4.0 It is a great platform! Easy to use and intuitive. Pros We love the ease of use and all of the ongoing developemnt to make it even better. Training videos are great. Cons I'd like the advanced search to be more comprehensive. It seems like there had been more fields to select and return a few months ago? Switched from [Act!](https://www.capterra.com/p/175860/Act/) Act was clunky and inaccurate (in 2007) and we needed something with more features Review Source Response from Mirabel Technologies December 23, 2024 Thank you for the great review, Jenny. We appreciate you! AS Amanda S. Digital Marketing Director Publishing Used the software for: 2+ years ### "5 Star Customer Service! " December 12, 2025 5.0 My overall experience with Magazine Manager has been positive! Any questions we've had have been answered very quickly in an easy to understand way - the real stand out is their customer service. Magazine Manager also has a great setup that allows us to do most of our work here without having to use other programs. Pros What I liked most about Magazine Manager has been by far the incredible customer support we've received. \[sensitive content hidden\] in particular has been really fantastic with answering our questions thoroughly & quickly in a friendly manner while always getting back to us very quickly. Cons I would also like if the email templates, forms and landing pages were more customizable with the drag & drop features/templates. We would also appreciate more support with magazines that aren't monthly (for example, we run on a 4 week cycle as do many publications) Review Source Response from Mirabel Technologies December 16, 2025 Thank you for the awesome review, Amanda! CD Christy D. Business Develpoment Newspapers Used the software for: Less than 6 months ### "Can't live without it!" February 28, 2025 5.0 The best! Our trainer Karen takes her time, answers all questions, is very knowledgable. Pros user friendly, easy to recognize features, on line chat support is the best Cons wish the search bar was more like google Alternatives considered [Sales Force Assistant](https://www.capterra.com/p/247040/Sales-Quote-Assistant/) Reason for choosing The Magazine Manager reputation was better for our type of business Review Source Response from Mirabel Technologies March 4, 2025 Thank you for the amazing review, Christy! We appreciate you! MM Mark M. Account Executive Broadcast Media Used the software for: Less than 6 months ### "Organizing My Clients" August 28, 2024 5.0 I find it helpful to keep track of what I do all day and when I need to contact a client. Pros It is so easy to use and keep track of your work Cons Nothing - I cannot think of a thing this site cant do Review Source Response from Mirabel Technologies September 3, 2024 Thanks for the great review, Mark! We appreciate you! BR Becky R. General Manager Publishing Used the software for: 2+ years ### "Back and Here to Stay!" September 15, 2022 5.0 Staff have been very helpful with transitioning our data to Magazine Manager. \[SENSITIVE CONTENT\] is so helpful! Pros Magazine Manager is relatively intuitive. Staff are much happier working in this system than the one we switched from. The data is reliable. I'm confident that when I run a report it's pulling in data correctly. Cons Pricing of the software is always challenging. I wish that they would not charge per user. Reason for choosing The Magazine Manager Reliable data. Relatively intuitive to use. Switched from [MediaOS](https://www.capterra.com/p/168091/Ad-Sales-Genius/) Unreliable reporting, mix-ups in contracts, invoices not being delivered... It was a nightmare. Review Source Response from Mirabel Technologies September 23, 2022 Thank you for the wonderful review, Becky. We appreciate you! JK Julie K. Publisher Publishing Used the software for: Less than 6 months ### "Thank You. Finally we're not retrofitting a CRM to fit the world of publishing!" November 15, 2022 4.0 This software has promise to solve A LOT of bottlenecks in our workflow. We new it would be difficult to switch technologies but the 3 months free help from our Account Consultant has been fantastic! Pros By publishers, for publishers. Almost all of the components that anyone needs to run a publishing business. Cons We've had some hiccups with new product releases but our account consultant keeps us updated on the progress of the software engineers. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) Reason for choosing The Magazine Manager Made specifically for publisher of media. Switched from [Pipeline CRM](https://www.capterra.com/p/75608/PipelineDeals/) Pipeline CRM raised our price after 10 years at an introductory rate. When we looked around at what other software was offering for a comparable price it was a no brainer to switch. Now we have estimates/proposals, invoicing, ad trafficking, plus the Marketing Manager (email marketing and subscription management) for basically the same price. Almost everything a publishers needs – all in one platform. Only thing missing is Editorial management! Review Source Response from Mirabel Technologies November 17, 2022 Thanks for the great review, Julie. We appreciate you! Regarding your comment about Editorial Management, we are currently developing a new Editorial Product Type to allow our users to create, manage and track their editorial projects within the Production Module. You can expect to see this new feature released within the next two weeks. ER Emily R. Office manager Publishing Used the software for: 6-12 months ### "All's well for this newbie" October 23, 2024 5.0 Everything has been great. \[sensitive content hidden\] is absolutely fantastic to work with. The IT Team was a little hard to deal with. Pros The ease of use. It is very user friendly. Cons There's so many different way to pull reports. When you are new to the system it gets very over whelming. Review Source Response from Mirabel Technologies October 28, 2024 Thanks for the great review, Emily. We appreciate you! DA Daniel A. Ae Marketing and Advertising Used the software for: 6-12 months ### "It’s amazing " November 1, 2024 5.0 Pros The software is user-friendly and highly flexible, allowing seamless use across a variety of devices. Cons Can’t think of and issue worth mentioning Review Source Response from Mirabel Technologies November 8, 2024 Thank you for the awesome review, Daniel! We appreciate you! AW Angie W. Digital Advertising and Membership Specialist Construction Used the software for: Less than 6 months ### "Newbie love Magazine Manager" October 22, 2024 5.0 It has been great! The webinars are easy to follow along and customer services has been great! Pros Magazine Manager is very intuitive! I love that I can learn as I go or quickly watch a video tutorial. Cons So far I am really liking the entire software. Review Source Response from Mirabel Technologies October 28, 2024 Thanks for the awesome review, Angie. We appreciate you! SS Sue S. Media Advisor Publishing Used the software for: Less than 6 months ### "Advertising Sales CRM review" June 14, 2024 4.0 Overall, it was easy to start using, and I keep attending the training seminars which help me add more of it's features to use. I know I'm just scratching the surface, having only used MM for 5 months. Pros It gives one database management center, easy to schedule activities and differentiate type of activities; can rate level of prospects. Like the ability to write notes and am eager to use the new AI feature to summarize the notes from prospects & customers. Cons Reports can be complicated to set up. If I schedule an activity that changes, it's hard to adjust it. Have to clear out the inbox even when a task has been marked completed. Review Source Response from Mirabel Technologies June 19, 2024 Thanks for the awesome review, Sue. We appreciate you! KO Kristen O. Production Manager Real Estate Used the software for: Less than 6 months ### "Usable but could be inproved, from a new user" June 14, 2024 4.0 Pros Theres lots of ways to utilize the CRM program to your needs, from keeping track of clients and records. The ability to link to email is also helpful. My favorite feature is tracking communication Cons Flipping between tabs/the software itself it not the most user friendly, more so it feels rudimentary. Review Source Response from Mirabel Technologies June 20, 2024 Thank you for the good review, Kristen. We appreciate you! RB Randy B. President Recreational Facilities and Services Used the software for: 1-2 years ### "Robust and Affordable for the Small Business" February 19, 2024 5.0 Excellent. From the initial training to all of the follow-ups and the help center, this program, even as robust as it is, has enough training to be fully implemented with ease. The program is a game changer. The amazing people make a difference. Never have I been overwhelmed as I know there will either be a training video or I can reach out to my personal advisor to ask questions. Pros Having all the tools under one system and its affordability to a small business. Cons I haven't found any cons yet. But, if I do, I will let you know. Review Source Response from Mirabel Technologies February 22, 2024 Thanks for the great review, Randy. We appreciate you! KM Kevin M. Account Executive Architecture & Planning Used the software for: 2+ years ### "Marketing Software That Works" May 18, 2021 5.0 Overall it has been a good experience. Changes to the invoicing and payment system have been helpful. Really looking forward to the Google integration. Pros With anything, there is a learning curve and it is the same with Magazine Manager. Once you have the features all figured out then things start to progress quickly. With the Client contact lists grading them is helpful so that you are getting to the Hottest clients first then working your way through the list. The mobile version is critical when out on the road. Cons My frustration comes when there is an agency involved with the account. The company contact comes up but then you have to remember that the agency is the one to contact and have to transfer out. Then when you capture an email to the agency to have put in the no0tes, it goes to all of the accounts that the agency is linked to and can create confusion. ie: Alex approved the Jan Issue Full Page for $6200. And the email ends up in several different accounts to Trinity Trailer, Nachurs Chemical company, and DoFine Irrigation. Review Source Response from Mirabel Technologies May 19, 2021 Thank you for the kind review, Kevin! We will forward your feedback to the development team. We appreciate you! RM Renee M. Advertising Consultant Marketing and Advertising Used the software for: 2+ years ### "Never worked on a database until I was introduced to Magazine Manager, ease of use A PLUS!" October 24, 2023 5.0 Pros Ease of use, keeps me organized and efficient! Cons The only con is when magazine manager is down. In the three years I've used it, magazine manager was down two times. Both times it was back up and running rather quickly. Review Source Response from Mirabel Technologies October 30, 2023 Thanks for the awesome review, Renee! We appreciate you! JH Jim H. Sales Executive Publishing Used the software for: 6-12 months ### "Groups Sales Executives Thoughts and Insight for our Partners Magazine Manager!" October 21, 2022 5.0 I've really come a long way and recognize it is one powerful tool that I want to continue to use BUT GROW MY CUSTOMERS. My overall experience is a 10 out of 10 POSITIVE. Pros It keeps my data and call lists easily accessible when needed. Cons I feel that the system sometimes is just overwhelming with all it can do. Since I'm not on our development team, I don't have the insight they may have. I'm a user and really, sometimes I just don't need all that's there. REPORTING for just a SALES REP would be good. Hard to give you much that I don't like about it, but when we ever were to go down or offline, you know just how important MM is all about. Review Source Response from Mirabel Technologies October 31, 2022 Thanks for the awesome review, Jim. We appreciate you! NF Nikee F. Marketing Consultant Publishing Used the software for: 1-2 years ### "Highly Recommend The Magazine Manager" January 19, 2024 5.0 Pros It's a very simple program to learn. Efficiently laid out and provides the resources I need to be successful. Cons I really don't have anything negative. In my opinion, TMM runs great. Review Source Response from Mirabel Technologies January 22, 2024 Thanks for the great review, Nikee! We appreciate you! AT Angie T. Publisher Publishing Used the software for: 2+ years ### "Page-Turner Performance" December 13, 2023 5.0 I've had nothing but great experience working with The Magazine Manager Pros I've used The Magazine Manager for years (including former jobs and roles) and have always appreciated how it integrates between sales, circulation and production. It also has robust reporting. But my favorite aspect is the epic customer support they provide. I can chat with support and get instant feedback or book a Zoom with someone in a very short turnaround. The customer service is excellent. Cons I would like to be able to customize the dashboard to include my own saved reports and focus for the day. Sometimes I come to the software with a sales mindset, sometimes accounting, and sometimes production. While there are quick links to most of these units I would like to customize further. Alternatives considered [Sales Force Automation-SFA](https://www.capterra.com/p/114993/Sales-Force-Automation-SFA/) Review Source Response from Mirabel Technologies December 14, 2023 Thanks for the great response, Angie! We appreciate you! Your comment about further customization options for your dashboard has been added to our Wishlist. ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.