# Auto/Mate Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Auto/Mate Software - reviews, pricing plans, popular comparisons to other Auto Dealer products and more.

Source: https://www.capterra.com/p/51450/DealerSocket

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# 

 Auto/Mate Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Auto/Mate

## What is Auto/Mate?

Auto/Mate offers a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably, while improving their customers experience. DealerSockets suite of products includes advanced CRM, innovative Digital Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, and a Dealer Management System (DMS) for dealers of all sizes.

## What is Auto/Mate used for?

[Auto Dealer](https://www.capterra.com/auto-dealer-software/)

Top alternative

Featured

Overall rating

Based on 60 user reviews

Reviews sentiment

Positive

55%

Neutral

8%

Negative

37%

Contact vendor  
for pricing

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Auto/Mate?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://dealersocket.com&name=Auto/Mate)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Auto/Mate

3.3 (60)

VS.

[4.9 (1,479)](https://www.capterra.com/p/71935/DealerCenter/reviews/)

Starting Price

Contact vendor

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.2 (60)

Ease Of Use

4.8 (2,363)

Value For Money

2.9 (50)

Value For Money

4.8 (2,206)

Customer Service

3.0 (52)

Customer Service

4.9 (2,185)

## Auto/Mate alternatives

[Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)

[4.6 (2,363)](https://www.capterra.com/p/178449/CarsForSale/reviews/)

Starting price

$99.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/178449/CarsForSale/)

[AutoManager](https://www.capterra.com/p/10010509/DeskManager/)

[4.9 (238)](https://www.capterra.com/p/10010509/DeskManager/reviews/)

Starting price

$50.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/10010509/DeskManager/)

[Frazer](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/)

[4.7 (150)](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/reviews/)

Starting price

Contact vendor for pricing

[Learn More](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/)

[abcoa Deal Pack](https://www.capterra.com/p/96249/abcoa-Deal-Pack/)

[4.8 (135)](https://www.capterra.com/p/96249/abcoa-Deal-Pack/reviews/)

Starting price

$99.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/96249/abcoa-Deal-Pack/)

[View all alternatives](https://www.capterra.com/p/51450/DealerSocket/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Accounting

4.5 (2)

150.00% of 2 reviewers that rated this feature as important or highly important

Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.

Contact Database

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Document Management

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Store, manage, and track all electronic documents in a centralized location

Financing Management

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Financing arranged by the dealership

For Automotive Dealerships

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

For automotive/car dealerships

Inventory Management

4.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Auto/Mate 23 features

Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Automatically create schedules based on business needs or employee availability and qualifications

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Alter the layout and content of reports

Store, manage, and track all electronic documents in a centralized location

Store and organize documents in a centralized system

Financing arranged by the dealership

For automotive/car dealerships

Track and manage inventory levels to maintain proper supply

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Monitor the process of lease agreements

For new car dealerships

Active reporting of data and metrics

View and track pertinent metrics to find patterns and gain insights from data

Track and monitor operations on the sales floor

Reports specific to sales analysis for trends and strategies

Manage in-house automobile service department

Manage the buying, selling, and holding of stocks

Set up connections to third-party platforms to improve business processes

For used/pre-owned car dealerships

Seamlessly integrates with 3rd party websites

Get Advice

We can help you find the software with the features you need.

Features

3.3 (60)

3.3

Based on 60 reviews

## Pricing

Value for money

2.9 (50)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

2.9 (50)

2.9

Based on 50 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.0 (52)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.0 (52)

3.0

Based on 52 reviews

## User reviews

Overall rating

3.3

Based on 60 reviews

Filter by rating

5(20)

4(13)

3(5)

2(7)

1(15)

Mentioned topic

Sorted by most recent

CK

Cydelle K.

Office Manager

Automotive

### "Automate is overall great, but could be better in a few areas. "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

October 31, 2024

Pretty good, some changes I don't like, some are ok. Just needs a little bit of improvement.

Pros

Easy to use, flexible for accounting, and reporting is decent

Cons

Reporting could be improved, some users need multiple windows open as they work on many things at one time, and it doesn't always allow that. Superusers should be able to work in multiple screens and modules at the same time. Also, tends to be a little slow responding at time. I don't like the university being separated from the program now either. And it is hard to find things there too. Also it would be nice to setup recurring AP invoices too, we have a lot of those. Last request, posting of RO's from Service to accounting would be nice to see them right away instead of delayed. Understandable though.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CV

Cody V.

Finance Director

Automotive

### "AUTO/MATE IS A NIGHTMARE."

2.0

Overall Rating

2.0

2.0

Ease of Use

4.0

4.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

April 24, 2024

Very unhappy. Wish my company never signed the contract.

Pros

The only positive to auto/mate is is at 6:00pm I get to shut it down and not have to worry about it till the next morning.

Cons

Everything, website feed integration is a nightmare, cannot print certain forms CDK can. Its just a way inferior product o CDK.

Switched from

[CDK Global](https://www.capterra.com/p/122988/CDK-Global/)

Pressure from people who didnt know how to use CDK.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Geoffrey L.

Project Manager

Automotive

### "Excellent tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 31, 2022

Auto-Mate is an automation software of robotic processes through the RPA and BPA platform in order to automate business workflow in a comprehensive manner, it is a center for the perfection of automation to collect people, processes and technology Needed to increase the benefits of the business. automation. It is an easy-to-use tool that provides support when you need it. The Android version contains predetermined elections for beginner users, since as a tool it has a potential to save work time and recoil.

Pros

I like Auto/Mate, since it is a strategy of automation of companies with flexibility of the critical processes of a company to maximize efficiency in the organization.

Cons

I do not like Auto/Mate, because it's a bit complex, because it's free, it does not have a lot of integration of applications and can access another after culminating one, it's a bit old, but it works.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BW

Bobby W.

Service Manager

Automotive

### "Great Company That Cares About Their Clients!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 21, 2021

It's been great, they're a great company.

Pros

There are so many good things about this system, but the one thing as a service manager I like the most is they have the option for a service department to schedule by technician which is something that no one else does and I don't know why. I hope they never get rid of this feature because there are still many departments out there that like to schedule that way and they show that they care about ALL of their customers by allowing this.

Cons

Really there are none, they could do better on some of their reports but other than that, the dealership I worked for loved this DMS.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ET

Edgar T.

Scarboro Mazda

Automotive

### "Feature-Rich CRM"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 5, 2020

Overall, it has been a good experience. Much better than VINSolutions.

Pros

A lot of features, including a full suite of CRM, data mining, and more. Great customer support. Compatible with a lot of software

Cons

Can be difficult to navigate. Need to think like a software. Can use an upgrade on how the interface looks

Switched from

[Connect CRM](https://www.capterra.com/p/83633/Complete-Dealership/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LS

Lisa S.

Finance Manager

Automotive

### "Automotive CRM done right"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 19, 2020

I have only been working within DealerSocket for a short time but it is clearly heads above what I have used in the past. The integration of past/current/future customer interactions gives me a realistic view of potential opportunities and pitfalls.

Pros

I love that DealerSocket combines so much functionality in one place. I can finally truly analyze customer interactions.

Cons

I have not yet found anything that I do not like about Dealersocket. I really appreciate the training videos.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JB

Jon B.

Rsd

Automotive

### "DS"

4.0

Overall Rating

4.0

4.0

Ease of Use

2.0

2.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

October 28, 2020

A good tool which requires time and patience to learn

Pros

I liked the automation and simplicity to set up campaigns along with reporting and alerts when customers engaged

Cons

Complicated. It takes a long time to learn and unfortunately most do not even scratch the surface of capability.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TD

Tony D.

Internet Sales Manager

Automotive

### "DealerSocket"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

September 28, 2020

Good, not great. Would simply but lacked alot of functionality that could have been useful.

Pros

It was clean and simple enough to use. However, many functions I needed would not work or was offered.

Cons

Failed to properly print my forms correctly on many occasions. Photo id function on the drivers license add customer feature would not not work properly.

Reasons for choosing Auto/Mate

Less money. But left DealerSocket after 2 yrs. Now with VIN.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

WS

William S.

GM

Marketing and Advertising

### "Great product but complicated to use"

4.0

Overall Rating

4.0

4.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

3/10

August 20, 2020

It's a very complete system but very dificult to train staff that aren't to computer knowledgeable

Pros

It's a fast wat to process leads and has many templates to choose from

Cons

It's very complicated to train staff to use it

Switched from

[AutoRaptor CRM](https://www.capterra.com/p/118844/AutoRaptor-CRM/)

Much easier to use

Reasons for choosing Auto/Mate

Was referred to DealerSocket by colleagues in the same industry

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

GD

Gavin D.

Marketing Manager

Automotive

### "The Best Automotive CRM, Period."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 18, 2020

My overall experience has been extremely positive! DealerSocket is our dealership's go-to software for nearly everything, and each of our reps spend at least 6+ hours every day in it with very little complaints. We love DealerSocket!

Pros

DealerSocket has outdone itself with their fully-loaded CRM. It's simple enough that non-users can jump right in and feel like they know what they're doing, but it's incredibly rich in features that it would take month to learn how to utilize all of them.

Cons

Some features crash or don't work quite often, but it usually doesn't detract from the overall experience because support has been helpful whenever we call them.

Alternatives considered

[Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/)

Reasons for choosing Auto/Mate

DealerSocket was more intuitive and was seen as an overall better value than Dealertrack.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/51450/DealerSocket/reviews/)

Popular comparisons

[Carsforsale.com vs Auto/Mate](https://www.capterra.com/compare/51450-178449/DealerSocket-vs-CarsForSale)

[CDK Global vs Auto/Mate](https://www.capterra.com/compare/51450-122988/DealerSocket-vs-CDK-Global) 

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