# Frazer Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Frazer Software - reviews, pricing plans, popular comparisons to other Auto Dealer products and more. Source: https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software --- # Frazer Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Frazer ## What is Frazer? With over 21,000 dealers, Frazer is a comprehensive system offering BHPH and Outside Financing, Unlimited forms printing, Electronic payment processing integrations, Free Unlimited Technical Support by phone, chat, or email, Finance company integrations, Ability to stay legal with federal & state-specific regulations, Full Accounting Suite to manage your business, OFAC checks, Federal Buyers Guide, Privacy Notice, Easy access on multiple computers, Vendor management, and Customizable reporting. ## What is Frazer used for? [Auto Dealer](https://www.capterra.com/auto-dealer-software/)[Auto Dealer Accounting](https://www.capterra.com/auto-dealer-accounting-software/)[Accounting](https://www.capterra.com/accounting-software/) Overall rating Based on 150 user reviews Reviews sentiment Positive 91% Neutral 3% Negative 5% Contact vendor for pricing Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Frazer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.Frazer.com&name=Frazer) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Frazer 4.7 (150) VS. [4.9 (1,479)](https://www.capterra.com/p/71935/DealerCenter/reviews/) Starting Price Contact vendor Starting Price $99 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (150) Ease Of Use 4.8 (2,363) Value For Money 4.7 (125) Value For Money 4.8 (2,206) Customer Service 4.6 (146) Customer Service 4.9 (2,185) ## Frazer alternatives [4.3 (606)](https://www.capterra.com/p/76/Intacct/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [4.2 (1,291)](https://www.capterra.com/p/135618/Odoo/reviews/) Starting price $31.10 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [4.2 (1,991)](https://www.capterra.com/p/135757/NetSuite/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.4 (3,269)](https://www.capterra.com/p/120109/Xero/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Inventory Management 4.7 (45) 75.56% of 45 reviewers that rated this feature as important or highly important Track and manage inventory levels to maintain proper supply For Automotive Dealerships 4.6 (22) 72.73% of 22 reviewers that rated this feature as important or highly important For automotive/car dealerships Document Management 4.4 (18) 66.67% of 18 reviewers that rated this feature as important or highly important Store, manage, and track all electronic documents in a centralized location Payment Collection 4.0 (15) 53.33% of 15 reviewers that rated this feature as important or highly important Tracking, managing, and initiating the transfer of funds for overdue customer payments Reporting/Analytics 3.8 (15) 66.67% of 15 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Contact Database 4.2 (13) 38.46% of 13 reviewers that rated this feature as important or highly important Centralized database of stakeholders and their contact information such as names, address, phone number etc. Frazer 38 features Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc. Integrate with a third-party accounting system Track money owed to a company's creditors/suppliers Track outstanding invoices and the money owed from clients Track and document all activities across devices, networks, and other systems Compare and match accounting/financial records with corresponding bank statements Create, manage, and send invoices or bills to customers For auto dealerships that operate using the "Buy Here, Pay Here" method Manage and track all internal and external communication conducted via calls, email, text, or chat Centralized database of stakeholders and their contact information such as names, address, phone number etc. A collection of customer information such as contact details, demographics, previous interactions, etc. Access previous interactions or concerns to maintain customer relationships Customize contracts and forms to collect specific information Alter the layout and content of reports Store, manage, and track all electronic documents in a centralized location Plan, pay and track business related expenses. Generate reports to assess the financial performance of an organization Financing arranged by the dealership For automotive/car dealerships Store, manage and track all forms in a centralized location Centralized accounting record which tracks all financial transactions System to support the positioning, navigation, and timing (PNT) measurements of an object or individual Track and manage inventory levels to maintain proper supply Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items Access software remotely via mobile devices Tracking, managing, and initiating the transfer of funds for overdue customer payments Accept, record, and reconcile financial transactions Integrates with QuickBooks Automated process of charging customers at regular intervals for repeated access or use of a product or service Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Track and monitor operations on the sales floor Calculation of consumption tax imposed on the sale of goods/services Manage the buying, selling, and holding of stocks Set up connections to third-party platforms to improve business processes For used/pre-owned car dealerships Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc. Seamlessly integrates with 3rd party websites Get Advice We can help you find the software with the features you need. Features 4.6 (128) 4.6 Based on 128 reviews ## Pricing Value for money 4.7 (125) ### Starting price Contact vendor for pricing Free trial available Value for money 4.7 (125) 4.7 Based on 125 reviews ## Integrations [ QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)[ Carsforsale.com](https://www.capterra.com/p/178449/CarsForSale/)[ Agorapulse](https://www.capterra.com/p/123971/Agorapulse/)[ AutoRaptor CRM](https://www.capterra.com/p/118844/AutoRaptor-CRM/)[ Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/)[ Greenlight Guru](https://www.capterra.com/p/140578/greenlight-guru/)[ Kukui](https://www.capterra.com/p/164990/Kukui-All-in-One-Success-Platform/)[ Selly Automotive](https://www.capterra.com/p/152126/Selly-Automotive/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (146) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (146) 4.6 Based on 146 reviews ## User reviews Overall rating 4.7 Based on 150 reviews Filter by rating 5(124) 4(13) 3(5) 2(3) 1(5) Mentioned topic Sorted by most recent TW Tyler W. Owner Automotive ### "Used to be great" 2.0 Overall Rating 2.0 2.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 January 13, 2026 This was a fantastic company before the buy out I would love to see the customer service get back to the beginning! Pros The features are great when they work but it has now become a call several times a week to keep my system up! At least a couple hours a week dealing with them Cons Customer service used to be second to none the best I’ve ever had from any company, they have been purchased by another company now this is hands down the worst customer service I’ve had with any dealer partner!! On Holidays and weekends that we are open often times they are not we have lost deals due to the system not working and having no support to help us, wait times are also crazy long to get phone support! Very unsettling when a customer is sitting across the desk! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KO Katie O. CSR Automotive ### "Good for BHPH Dealerships" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 10, 2025 Frazer is very easy to use and navigate. Easy to train new employees in. Very secure cloud based software. Pros The user settings and permissions are a great feature to have for any dealership with multiple departments. Uploading forms and specifying which type of deals they need to be assigned to is very handy. Cons Frazer runs a little slow at times and likes to give unspecified error messages. When setting up customers with accounts to view and pay their balance you cannot put a rule in if they have other receivables, recurring fees or repair balance so it makes it difficult when a customer is set up on a biweekly or monthly pay schedule. Text message feature is not as advanced as it needs to be. There is only one service provider that Frazer is intergraded with to do send text messages to customers. Need better features when sending batch text messages or at least have the names in alphabetical order so it's easier to take customers that have a promise date set up out of the queue of messages to send to past due accounts. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MB Mohammed B. owner Automotive ### "frazer keep you price low and get better costumer service. " 1.0 Overall Rating 1.0 1.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 March 4, 2025 i discourage all people to go with them system itself is good but company management is just trash by now all that maters is not the costumers Pros nothing likable on this company they raise price every here and there since 2019 till now went up probably $70 to $80 in raise every year $10 raise Cons costumer services trash you have to wait at least 45 mins to the line to be able to communicate, they would hang up the calls on you with no reason Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor March 20, 2025 Thank you for the feedback. We are sorry to learn of your dissatisfaction with aspects of our company. Thank you for acknowledging the value of our DMS products. We believe we provide the best in the industry. To contact our support team should not be difficult. We apologize and take complete responsibility for any communication issues. We'll look at our process and for ways to improve service. It's our intention to keep the costs of products and service in line with the industry. If you have questions about your account, please contact us at 888-963-5369 or help@frazer.com. TS Tony S. Sales and Marketing Automotive ### "Frazer review" 1.0 Overall Rating 1.0 1.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 February 18, 2025 We use Frazer for our DMS and never had any tech support issues. Anytime during their working hours, we could get someone on the phone to help or leave a message and within hours someone would call to help us with their software. Fast forward to today... You wait for over 35 minutes on the phone for tech support then the machine comes on to leave a message to call us back. No matter how our company is suffering, we are still waiting (getting on the 5th day) to have someone to give us the pleasure of their time to help. I think the cutback in their support staff to make it perhaps profitable is hurting any business that is doing business with them. The request for tech support was done last week followed by text and email support this week and we are still waiting. God has mercy and gives patience to any business using Frazer. Pros A good DMS. This is an accounting software similar to QUICK BOOK. Cons Tech support is gone. They used to have good tech support but now we are not getting any support and our website has not integrated properly since last week. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor February 19, 2025 Tony, Frazer appreciates you providing this review. We are sorry for the inconvenience you've had. You are correct that our customer support team is typically available and quick to answer questions and resolve issues. In this instance, we dropped the ball for which we apologize. Your comments have been forwarded to make sure a support representative reaches out to you without delay. Also, we don't take a breakdown in communication lightly and will look internally at ways to improve our response to dealers. Should you want to contact us in the interim, please call 888-963-5369 or email help@frazer.com. TS Thor S. Director Automotive ### "Frazer is excellent" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 27, 2024 Excellent, this company has the finest support I have ever encountered Pros Its ease of use and its intuitive process Cons There was not enough integration to handle leads Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JA Jenny A. Sales and finance Automotive ### "Great for any sized auto dealership!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 1, 2024 I loved it any the customer service was awesome. I am thinking of going back. Pros All the paperwork you need is right there!! And financing options!!! Cons I can't remember if it ships my inventory out to other places or not. And it doesn't host me a website. It's been a while, maybe they do now. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SB Sheena B. General manager Automotive ### "Great SOFTWARE " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 8, 2024 My experience with Frazier is highly recommended to any car dealer Pros Compared to other crm software Frazier is a complete breeze Cons When i first started using Frazier we couldnt not do autopay now we can. Greaf change and growth Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FL Forrest L. President Automotive ### "What a great value for a car dealership" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 13, 2024 We have been using Frazer for almost 10 years now and will continue for many years to come. Pros Frazer has been there at every corner to make sure things go smoothly. Very easy to use and quickly prints the forms. Cons They didn't buy me a cup of coffee, other than that nothing wrong. Switched from [Dealertrack DMS](https://www.capterra.com/p/100994/Dealertrack-DMS/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KV Katelynn V. Owner Retail ### "Excellent choice" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 6, 2024 Pros It breaks everything down for easy use . Cons Nothing i have no complaints about this software Switched from [DealerCenter](https://www.capterra.com/p/71935/DealerCenter/) Cheaper and alot easier to use and maneuver around Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DE Dawn E. Operations Manager Automotive ### "Best DMS for all" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 1, 2024 I have used Frazer at numerous dealerships I have been with. This is hands down the most easy to use & navigate. Pros The pricing on this product is fabulous! If you are an independent dealer this is the best DMS on the market Cons There is not a whole lot I can say regarding dislikes I have with Frazer. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor April 2, 2024 Thank you for taking your time to post this review. Frazer Computing greatly appreciates the acknowledgement. We believe our DMS is the best in the industry, and you've helped validate it. We thank you for your continued business. [View all Reviews](https://www.capterra.com/p/34553/Frazer-Auto-Dealer-Software/reviews/) Popular comparisons [Carsforsale.com vs Frazer](https://www.capterra.com/compare/34553-178449/Frazer-Auto-Dealer-Software-vs-CarsForSale)[AutoManager vs Frazer](https://www.capterra.com/compare/34553-10010509/Frazer-Auto-Dealer-Software-vs-DeskManager) [DealerCenter vs Frazer](https://www.capterra.com/compare/34553-71935/Frazer-Auto-Dealer-Software-vs-DealerCenter)[abcoa Deal Pack vs Frazer](https://www.capterra.com/compare/34553-96249/Frazer-Auto-Dealer-Software-vs-abcoa-Deal-Pack)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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