# Page 6 | Brandwatch Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 6 - Is Brandwatch the right Reputation Management solution for you? Explore 235 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/277011/Brandwatch/reviews --- Brandwatch 4.2 (235) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 6 - Reviews of Brandwatch ## Showing most helpful reviews Showing 126-150 of 235 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use AC Anthony C. Social Media Manager Online Media Used the software for: 2+ years ### "An honest review of Falcon.io " March 23, 2020 5.0 I am a satisfied 3+ year customer. Pros Falcon is great for managing a content calendar and scheduling content across various social platforms. Cons Sometimes link pull through images get corrupted and users need to use debug.Facebook or work in a new pull through image for link based content. Review Source AA Alex A. Digital Marketing Specialist Health, Wellness and Fitness Used the software for: 2+ years ### "Fair Experience using Falcon" March 13, 2020 3.0 The measuring tool is very useful and I use daily to generate reports and insights; however, having hundreds of channels to publish to is not easily manageable. Pros Measure feature is very useful and makes it easy to generate reports Cons No categorization options for channels. Channels disconnect frequently. Review Source Ronald Abilmar R. Marketing Manager Computer Software Used the software for: I used a free trial ### "The best social media management tool." August 20, 2023 5.0 The platform is well organized and gives me easy access to all the necessary features and tools. Pros I like it because I can track and analyze everything and see the trends in real time and better understand the opinions and comments of my customers. Cons Well it would be great if the speed and efficiency of data processing could be improved to further streamline the workflow. Review Source Alex C. Used the software for: 1-2 years ### "Most user-friendly social media management tool available" July 7, 2016 5.0 Our company has been using Falcon.io for a little more then a year. Overall, we're very satisfied. And are especially happy with Falcon.io's excellent Customer Support. Pros Very user friendly to use. Excellent Customer Support. Really AAA+. Always willing to go the extra mile. Cons Limited Instagram support; there is not scheduler. This is seriously lacking, we currently have to use an additional tool for this purpose specifically. Review Source HV Haley V. Marketing & Communications employee Public Safety Used the software for: 1-2 years ### "Makes everything more clear!" November 17, 2020 4.0 We can plan and copy content to different channels, good customer service! Pros I Like seeing the preview of my posts. It enabled me to have a good overview and plan content over the course of the month. Cons I don't like the errors. Sometimes I am not able to see an Image as it is etc. However they are always helping to solve it asap. Review Source mP mark P. media manager Sporting Goods Used the software for: 1-2 years ### "falcon uses" March 18, 2020 4.0 a good 'all in one' style management system that brings all your media into one place to allow you to easily manage, create and monitor content. Pros i like being able to connect brands and copy posts to each one to save time rather than creating new posts. the measure feature can be handy also Cons automatically disconnects channels regularly struggle to tag pages and people into posts when creating posts Review Source KR Kate R. Content Strategist Marketing and Advertising Used the software for: 1-2 years ### "A functional tool" March 23, 2020 3.0 Apart from the glitches here and there, the system works well and is easy to use. Pros The system is easy to use and the online support is superb! Cons The system glitches a lot - Shows a video that was posted only 47 times on the system as a video that has been posted 1200+ times. Batch tagging is impossible, so in order to not miss any engagement, videos must then be manually tagged.... Review Source JA Jacqueline A. Social Media Analyst Marketing and Advertising Used the software for: 2+ years ### "Great for enterprise level" March 18, 2020 4.0 Pros Customer support is always great. I mostly engage with them via live chat, which I appreciate. Cons UX. It is not a pleasing visual experience and some of the measurement features are not intuitive. Review Source LB Lydia B. PR and Social Media Assistant Consumer Electronics Used the software for: 6-12 months ### "Falcon Review - Publishing function" November 17, 2020 4.0 Overall really great, always introducing new and useful features but the video issue is quite a large one Pros Great layout, really easy to use and intuitive, includes all most of the functions needed - all round great design and very user-friendly Cons Need the ability to upload larger file size videos, larger images and IGTV. For us video is a huge part of our social strategy so the inability to use falcon for this is quite frustrating as even short videos tend to be too large a file size for the platform to handle Review Source PH Penny H. Head of Digital and Social Media Sports Used the software for: Less than 6 months ### "Great on complex detail, not so great on basic reporting " March 13, 2020 4.0 Growing and understanding our audience is incredibly important - Falcon's tools allow us to do that. Pros Audience insight/profile is very useful, as is the easy way to view key topics/words at a glance. Publishing tools also simple and easy to use. Cons Some simple reporting functions are missing that most (much cheaper) tools offer - even the basic ability to see how many followers/likes your pages have across all connected platforms is not an easy task - you have to manually add everything up from different areas of the reporting tool. A much simpler dashboard is needed in addition to the detailed ones already available. Alternatives considered [Sprout](https://www.capterra.com/p/175756/Sprout/)[Buffer](https://www.capterra.com/p/143492/Buffer/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Review Source LK Liam K. PMM Retail Used the software for: I used a free trial ### "Brandwatch helped us scale and reach new audiences" February 24, 2023 4.0 really good Pros the UI is amazing. such amazing feautres. allows us to do a lot more with our socials Cons integrations with CRM like Hubspot is not there, otherwise really good. Alternatives considered [Mention](https://www.capterra.com/p/149705/Mention/) Reason for choosing Brandwatch price Review Source SC Steve C. Owner Marketing and Advertising Used the software for: 1-2 years ### "Excellent software!" March 13, 2020 5.0 It’s been excellent Pros Very easy to learn, very easy to continually use every day. Cons There is nothing about this product that I do not like. Review Source CH Clemens H. Online Communications Manager Sports Used the software for: 1-2 years ### "Overall good experience" November 23, 2020 4.0 Pros Very good publishing tool und nice reporting dashboards Cons \- No Integration of IGTV and Reels - Long videos must still be scheduled externally on Facebook Review Source NG Nicole G. Social Media Manger Marketing and Advertising Used the software for: Less than 6 months ### "Good overall tool but could be better " January 14, 2021 4.0 The overall experience has been good, the onboarding process was thorough and customer support is really helpful Pros Offers all the features you're looking for in a full social media management suite including reporting, listening, publishing Cons The listening tool does not pick up Facebook comments and is often wrong around picking up the sentiment Alternatives considered [Talkwalker](https://www.capterra.com/p/161487/Talkwalker/)[Pulsar](https://www.capterra.com/p/160305/Pulsar/) Reason for choosing Brandwatch Pricing was better in terms of value as you get the benefit of a full social media tool and not just a listening tool Review Source ZK Zoya K. Digital Marketing Coordinator Food Production Used the software for: 6-12 months ### "User friendly tool" March 18, 2020 5.0 organizing all social accounts in one place, making sure nothing goes online without approval Pros user friendly, content pool, quick and kind customer service Cons all features have been discussed with the Falcon account manager and have been added to the list Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reason for choosing Brandwatch Pricing (offer made) Review Source JydA Jered yao deladem A. Étudiant Education Management Used the software for: I used a free trial ### "Brandwatch" February 3, 2023 3.0 J'ai aimé ce logiciel Pros Vraiment nous aimons brandwatch car nous obtenons de meilleurs résultats et nous gagnons beaucoup de temps. Nous avons toujours trouvé et fini par travailler avec des joyaux authentiques sur la plate-forme, et sinon cela aurait nécessité un gros investissement de ressource Cons Accessibilité réduite au moins stable longue période d'attente de résultats Review Source CG Courtney G. Content Manager Marketing and Advertising Used the software for: 6-12 months ### "Good tool for cross-organization visibility" March 13, 2020 4.0 Pros I like that it's easy to use, and the capabilities within it are easily divided so everyone can find exactly what they need, when they need it. Cons I find that on particular platforms, certain preferences I had set natively don't translate over to the tool. i.e. news feed targeting in Facebook, etc. Alternatives considered [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Switched from [Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/) The tool was too large for the what the organization needed. Price was also a factor. Review Source ES Eilis S. Head of Marketing Online Media Used the software for: 6-12 months ### "Review " November 23, 2020 3.0 Falcon is a great service but falls down on posting stories and 4:5 ratio images on Instagram and doesn't find people on Instagram for tagging. Pros Scheduling and planning content for our sites and being able to plan ahead Cons Not being able to post a 4:5 Instagram photo and not being able to tag people on Instagram Review Source TK Tamara K. Online Redakteurin Marketing and Advertising Used the software for: 1-2 years ### "Easy tool for daily work" March 18, 2020 4.0 Pros Easy to handle always nice and fast support Cons Sometimes there use to be many problems, like notes or other things not working, pictures disappearing... the support always replies very fast and tries to help, but sometimes it just takes a while and the problems are gone again. Review Source LR Laura R. Social Media Specialist Consumer Services Used the software for: 1-2 years ### "Falcon Review BlaBlaCar" December 3, 2020 4.0 Pros It's really easy to use and user friendly. Cons It is limited when it comes to integrating Instagram features. Review Source MK Melanie K. EACH Facilities Services Used the software for: 2+ years ### "Easy to use" November 23, 2020 4.0 \- can always trust the system (no issues) - easy to use Pros easy to use all social platforms in one programm Cons google review is not active in the software Review Source TP Tania P. Copywriter Marketing and Advertising Used the software for: Less than 6 months ### "Torn between loving it or just OK" March 27, 2020 5.0 So, so. I like that we can schedule things right on time and sure comes in handy when you need to schedule content, but it's missing some key features. Pros You get an overview of all your content and channels. I love the overview in the calendar, like the label feature, and enjoy the ability to send content for approval. Cons Not every feature that you would use manually on your social channels are available on falcon. I.e. IG, tagging on IG Stories. Also not sure what the functionality or your app is, as for now I've only been able to schedule content to the app, creating a copy of my content to my phone, but not really added value, features or functionalities. Reason for choosing Brandwatch I didn't get to choose falcon, but we did hear great things about your product before purchasing. Review Source AS Aspen S. Senior Social Media Specialist Marketing and Advertising Used the software for: 1-2 years ### "Falcon.io is great for our company's needs." March 13, 2020 5.0 Positive! We enjoy Falcon.io and its ease of use. Pros I really like the listen and measure tools. They're great for providing real insight! Cons We have experienced issues with connectivity when APIs change or updates are made. Review Source CN Chris N. Founder Retail Used the software for: 1-2 years ### "Decent product" March 15, 2018 4.0 Many of the features of this software can be done by a user more efficiently and productively in a more personable way. Pros Has improved significantly since being updated and upgraded when the name changed and is now very user friendly. Review Source VR Verified Reviewer CEO Cosmetics Used the software for: I used a free trial ### "Excelente plataforma para recopilar información " July 25, 2023 5.0 Pros Me encanta la aplicación, me aporta ideas y gracias a esta aplicación puedo generar nuevas estrategias para mi empresa Cons Todo bien con la aplicación, bastante segura y excelente Review Source Talk to a Capterra advisor for free and get results within 15 minutes.