# Square Online Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Square Online the right Small Business eCommerce solution for you? Explore 327 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/275800/Square-Online/reviews --- Square Online 4.6 (327) [View alternatives](https://www.capterra.com/p/275800/Square-Online/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 15th, 2026 # Reviews of Square Online Ease of use 4.6 Customer Service 4.3 ## Pros and Cons in Reviews Lake M Director of EducationNon-Profit Organization Management, 2 - 10 employeesUsed the software for: 1-2 years. “This makes sales online, over the phone, through invoice, or on-site at events a breeze, and the platform is easy enough that anyone on my team can use it with their user/team options.“ March 25, 2026 Lake M Director of EducationNon-Profit Organization Management, 2 - 10 employeesUsed the software for: 1-2 years. “We are an infrequent use organization, since we accept payments with this platform during events, it could be months without using and I think this contributes to the difficulty versus it connecting to the device every day.“ March 25, 2026 OP Orlando P OwnerComputer Hardware, 2 - 10 employeesUsed the software for: More than 2 years. “Square Online allows a Square user to create a website that directly integrates with the Square app.“ June 17, 2025 RS Rachel S Equine Sports TherapistAlternative Medicine, Self-employedUsed the software for: 6-12 months. “I also which that Square was a little more tailored to service based businesses, as the items list always shows as an inventory item and asks about shipping, which is not something I need for my business and I wish I could tailor the experience to my service based business better.“ May 10, 2024 MD Matt D FounderComputer Software, Self-employedUsed the software for: More than 2 years. “I have built an online store and completed online orders using this complete online selling tool“ November 19, 2024 TV Thomas V Market research interviewerMarket Research, 51 - 200 employeesUsed the software for: 6-12 months. “There was a little bit of a learning curve, which I always find difficult when trying to set up a new site or storefront.“ January 15, 2026 JZ Jesse Z Software EngineerComputer Software, 51 - 200 employeesUsed the software for: 6-12 months. “They provide many tools and services that serve a variety of needs for different businesses.“ August 28, 2025 OP Orlando P OwnerComputer Hardware, 2 - 10 employeesUsed the software for: More than 2 years. “The only thing I don't really like about Square Online is all of the fancier design features are locked behind paywalls.“ June 17, 2025 ## Showing most helpful reviews Showing 1-25 of 327 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Lake M. Director of Education Non-Profit Organization Management Used the software for: 1-2 years ### "Easy To Use - Flexible Payment" March 25, 2026 5.0 Square has been very positive for us. We appreciate the safety/security of a large name, trusted brand, without the high cost that can often come along with that name. The cost for their equipment is reasonable. They are so frequently used that finding support is very easy as everyone I know uses them. Pros Square has been a powerful platform for our nonprofit. We are able to process payments with a premium feel product, without the ongoing costs that many other POS systems have. The pay-as-we go type structure is flexible for our nonprofit. We do not bill frequently enough to justify a monthly fee, and so this option has been incredible. It was super easy to make our own, customizing the products, prices, receipts, and options at the click of a button. It integrates powerfully with other tools that use. This makes sales online, over the phone, through invoice, or on-site at events a breeze, and the platform is easy enough that anyone on my team can use it with their user/team options. Cons We have faced some challenges when out on the site with connectivity of card readers, particularly those that connect via Bluetooth to an iPad. Once connected they are quick and easy to use, however the initial connection during a period can be tough. We are an infrequent use organization, since we accept payments with this platform during events, it could be months without using and I think this contributes to the difficulty versus it connecting to the device every day. I do find the iPad layout to be a bit more clunky, feeling like an enlarged iPhone layout versus its own dedicated design. Switched from [PayPal Point of Sale](https://www.capterra.com/p/171165/PayPal-Here-app/) Square had more readily available support as well as easier to use hardware Review Source JW Jocelyn W. Owner Entertainment Used the software for: 1-2 years ### "Great for Starting Out" June 3, 2025 4.0 It was great starting out, but proved that it lacked the complexity to grow as my business grew. The low cost and user-friendly nature of the site is ideal when starting out. Pros The website builder was easy to navigate and the analytical were also very helpful. The square online analytics were about to pin point the time, location and funnel my website traffic was coming from Cons The website was very limited in its build. It was difficult to embed widgets and other code that was is produced by a third party such as a booking page, google analytics code etc. Example: Square does not allow certain pages to have sub drop down pages. Alternatives considered [GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/) Reason for choosing Square Online Square has a number of integrations that I was using at the time such as "Square Invoice, Square appointments, and square POS. Review Source JC John C. Webmaster Arts and Crafts Used the software for: 1-2 years ### "Not ready for any online store other than simple boutiques or resturants." July 28, 2025 2.0 Very poor. Even though I'm an admin on our account, for two years Square has not been able to verify me when I contact them for support. Even our store \[sensitive content hidden\] can't get help when he calls. Pros The design is intriguing. The website is driven directly from the POS data so there are no separate "product records". This makes inventory sync automatic but the backbone of the site is subject to the quality of the POS data. Cons Too many things to list fully. There is no reporting or management capability of images except one-at-a-time. For large image repositories, this is death. There is no built in under-construction concept so you have to build a fake page and then disable navigation to work on a dev site. To preview it, you have to turn on nav and preview while editing a live site. Large data sets are hopeless with their tools. Support is terrible. You get passed from department to department and often they can't verify your profile to help you. There is no way to build a content page that isn't a product record. Overall the development tools are not ready for prime time. Square sells you on using variations... beware. They have tons of limitations. Switched from [OpenCart](https://www.capterra.com/p/143516/OpenCart/) Price of POS. Poor choice since the web tool is so lacking of capabilities. Review Source VR Verified Reviewer Trustee and secretary Non-Profit Organization Management Used the software for: 1-2 years ### "Great value, good service" January 26, 2026 4.0 Easy to set up the payment system with card readers and then link it to the free website. Good support. Great payment facility - our members far prefer to pay online in advance or by card on the spot Pros I like the joined-up card reader and online payment facilities, especially with free website. By paying a bit more our members can login and check their past and coming orders. Cons Inability to accept bookings for later payment (online or via card reader) for things like club events Alternatives considered [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[SumUp](https://www.capterra.com/p/170673/SumUp-Air/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reason for choosing Square Online Free website with ecommerce facilities and linked payment system Review Source JF Joe F. Owner Retail Used the software for: 2+ years ### "Good product. Could be great." June 17, 2025 4.0 Pros Seamless integration to POS inventory and generally square customer list. Constant improvement in design options. Cons Inability to be more flexible with local delivery. Inability to set shipping/delivery at the item variation level. Clunky transactional email set up process. Stories function isn’t smooth when setting up new stories. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reason for choosing Square Online Integration to POS inventory - already had Square POS Review Source RP Richie P. Director Retail Used the software for: 1-2 years ### "Square Online - A great system for small businesses" November 20, 2024 4.0 Very good, I would highly recommend it. Some improvements required but then like most systems its a continual evolution. Pros Ease of setup and close integration with other Square Products Cons Its lost a lot of flexibility in terms of design, but this is improving. Also there is not a lot of basic marketing functionality easily available like customer acquisition tools, cross selling and upselling functionality. Alternatives considered [Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/)[Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing Square Online At the time Shopify did not offer the POS functionality we needed Switched from [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[WordPress](https://www.capterra.com/p/131687/WordPress/) Wanted a closer integration with our shop POS and Online to manage inventory better Review Source VR Verified Reviewer Physiotherapist Health, Wellness and Fitness Used the software for: Less than 6 months ### "Easy set-up and easier to use" July 23, 2025 5.0 Customer service was quick to respond and very helpful in answering our multiple questions about using the service. The first time we used it, it went seamlessly. Have to say it continues to be seamless still. Pros As selling on-line was new to us, the ease of set-up was very welcome. Information on the website was extremely helpful in assisting to make an informed decision to use this service. Cons Nothing comes to mind currently as we have only used it for a very short time. (couple months). Since we are new to this e-commerce process, I am thinking there may come a time when it will get tedious or frustrating. Not sure. :) Alternatives considered [EtsyHunt](https://www.capterra.com/p/239002/EtsyHunt/) Reason for choosing Square Online We had previously had experience with a mobile purchase from a vender who used Square Mobile and they had relayed positive experiences. Switched from [PayPal](https://www.capterra.com/p/207944/PayPal/) The fees for PayPal, specially for international sales, are much higher. The customer service was OK, but Square Online CS was excellent Review Source SS Sadie S. Owner Food & Beverages Used the software for: 1-2 years ### "Easy way to increase sales. " November 20, 2024 5.0 This was nice and helpful to be able to add online orders to our business Pros Pretty easy to use. Love having my library easily integrated Cons Could be a little more customizable for businesses. Some features are on square online but not other parts of square - they are good features but I would like to be able to adjust them in other places too (like the order of how modifiers show up on the register). Also - this one is huge - there really needs to be a better way to make sure orders are seen/accepted by employees! We ended up adding a motion sensor to the top so that it makes a sound loud enough when an order comes in. Alternatives considered [joe Point of Sale](https://www.capterra.com/p/10011638/joe-Point-of-Sale/) Reason for choosing Square Online Very helpful having everything in one place. Other shop owners in our co-op used Joe, but I talked them into switching to square. Review Source Carlie R. Owner Arts and Crafts Used the software for: 2+ years ### "Wonderful Platform For All Things Financial" February 24, 2026 5.0 Overall ive had a good experience. No real complaints. I would 100% recommend using it for your business transactions Pros Easy use, customer first model, well made interface that allows for money management to be stress free Cons The only complaint i have with square online is the speed in which customer service requests are handled. Review Source Christine B. Pilates transformation expert Health, Wellness and Fitness Used the software for: 6-12 months ### "Easy for non-programmers to integrate into websites" March 27, 2026 5.0 Easy for a non-programmer to integrate into a simple website. I didn’t run into any problems and neither did my customers. Pros Very easy to integrate with my Wordpress website. Surprisingly, The links all worked on my very first attempt. Cons Square charges merchant processing fees, so they take a cut of every transaction which is never fun. Shop around - fee vary widely. Review Source LB Laura B. C.E.Doe Food & Beverages Used the software for: 6-12 months ### "I love this site and it's features" June 16, 2021 5.0 I love how overrall easy it is to use Square from the initial taking of payment, organization of reports and invoicing and the value you get for a nominal price. Pros Great value for the money, templates make starting up easier than you can imagine, time saving and organization right at your fingertips. Cons Some editing features are difficult to understand when adding pages or sections to online platform. Would like to see more instructions or easier to understand instructions when adding products and customization to pages and sections. Alternatives considered [PayPal](https://www.capterra.com/p/207944/PayPal/) Reason for choosing Square Online Easier to use, better invoicing, better and more widely used devices for payment and a brand everyone knows. Switched from [PayPal](https://www.capterra.com/p/207944/PayPal/) I did not like the cost of the fees associated with PayPal nor did I like the invoicing as compared to Square. Review Source BK Bridgette K. owner Arts and Crafts Used the software for: 2+ years ### "Square helped my business! " October 20, 2024 5.0 Pros What I like most about Square online is it is beyond user friendly for me and my customers. It is a widely accepted software and my customers were able to pay simply by clicking on a link or invoice. Square also has donation links. This came in handy when I was raising money. Once I am paid, Square offers the option to be paid instantly or later that day via their card and checking account feature. Cons There was a bit of delay with payments in order to verify my identity. Once I submitted all required documents, funds were released. Review Source BH Brandi H. Owner Apparel & Fashion Used the software for: 1-2 years ### "Very easy to use" November 23, 2024 5.0 This product is very easy to figure out and navigate. Pros It's easy to navigate. And it makes ordering a breeze. Cons I haven't found anything negative about Square Review Source aM alex M. CEO Food Production Used the software for: 6-12 months ### "EASY MONEY " February 26, 2025 5.0 for our company is really usefull and very good app Pros we use square for our company it give us facility Cons the rate to transfer money sometimes is a lot Review Source MS Mikaela S. Assistant Manager Consumer Goods Used the software for: Less than 6 months ### "Square Online is Amazing! " April 17, 2025 5.0 I’ve loved using Square Online! It is a great platform with tons of helpful features! Pros Square Online is a great website builder! I love all of the features and super easy to use!! Cons I’ve had no issues with Square Online. It is super user friendly and easy to navigate! Review Source YD Yasmin D. Ceo Apparel & Fashion Used the software for: I used a free trial ### "Square review" March 29, 2025 4.0 Overall square is very good and easy to use especially for small businesses Pros I like square because it’s very easy to use Cons I don’t have anything that’s bad to say about square Review Source RS Rachel S. Equine Sports Therapist Alternative Medicine Used the software for: 6-12 months ### "Tool built for small business owners who need a simple, effective system " May 10, 2024 4.0 Overall my experience with Square Online has been really positive. It's made my business more stream lined and professional and helped me stay organized and on top of customer management and invoicing. Pros I have been using Square online to run my small business for eight months now and it has been extremely helpful. I use it to input all of my customers information and quickly and easily build out invoices for them, send invoices, accept payments and send customers receipts. I run a service-based business where I have to travel to and from my clients, Square has allowed me to set up and use their item catalogue so that I can bill all of my services on the fly and send to my customers even while I'm out of the office on my mobile device. It allows my customers to make payments to me easily, so I don't even have to have a part in the payment processing and takes out one more step for me as I am travelling to the next client. Cons I wish that it had a little bit more customization and design for my invoices and would allow me to personalize the messages it sends to my customers. I'd like to have more of my social media highlighted on the invoices and ways for my customers to connect with me more. I also which that Square was a little more tailored to service based businesses, as the items list always shows as an inventory item and asks about shipping, which is not something I need for my business and I wish I could tailor the experience to my service based business better. Review Source KD Kristen D. Front desk coordinator Retail Used the software for: 1-2 years ### "Very User Friendly" July 2, 2024 5.0 Pros What I like most about square is how user friendly it is, which is especially important for older customers. Cons I least liked the layout of square, but overall it is a great product. Review Source DH Daisy H. Business owner Retail Used the software for: 2+ years ### "Jd Wireless" June 15, 2021 5.0 I enjoy square I’ve been a member with them since 2017 and will continue to do so I just purchased a square stand for an iPad and will purchase a register to have an easier layout when making transactions. Pros I enjoy using Square because it is so easy and user-friendly. My employees just get right on it no need to show them 1 million times because it is that simple I enjoy it and I love to recommend other people to use it as well it’s also inexpensive and I enjoy it because it just takes some money right out so I don’t have to worry about paying no fees at the end of the month it’s already done Cons The least I like is how my reader disconnects but it’s fine I’ll just reconnected every day that’s the only downside Review Source ML Michaeline L. Owner Retail Used the software for: 1-2 years ### "Square Online Review" June 15, 2021 5.0 Very happy overall with ease of use. Additional upgrades and additional are appreciated. Pros Easy to use, inexpensive, integrates with square store easily. Cons Website templates are limited and square online stores start to all look similar. Offering discounts with multiple purchased items without using a coupon is not available. Having automatic shipping discounts without using a coupon is not available. Would like automatic discounts and be able to offer free shipping when minimum orders are met. Have to be careful about generating a shipping label because you only get one chance. If a shipment requires two or more labels, can only generate through square online via shippo. Then have to go to shippo to generate additional labels. That is a hassle. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing Square Online I like square products very much! Review Source FW Fred W. Owner Military Used the software for: 6-12 months ### "Finally a Website that is easy to use." June 16, 2021 5.0 My time is important. I dont want to spend my time building or redesigning pages, I want to spend it with my products. Getting them described, priced and listed. Pros The ability to add multiple photos and contiually edit photos is probably what I like best. Description of product tells only some about the product. Buyers want to see it. I can easily edit the photos and rearrange them for renewed interest. Cons My products need a numbering system that a buyer can easily see and add when asking me questions about the product. Many customers want to use Pay Pal. Reason for choosing Square Online I wasted so much time trying to learn Work Press. For 3 years it caused my headaches. I spent most of my time trying to navigate the site. Square is such a relief. Now I have time to spend with the process of selling my products and not with figuring out a difficult site. Review Source TW Tiffany W. Owner Cosmetics Used the software for: 6-12 months ### "Everyone Loves My Page!" June 18, 2021 5.0 Overall, Square has been a bigger help than I anticipated. I love that it's not hard to find any answer to any question I have. I plan to use those platform long term. Pros Square makes starting an online business seem easy! They keep track of the inventory, allow you to make customer profiles, and be as creative as you like. The best features in my opinion are: the free stock photos, low cost domains, and checkout links. Cons Now that I've been using Square for a year now, I realize I would love the option to have my customers control their account and see past orders. I get asked that question a lot. Apparently it's not user-friendly as of right now Reason for choosing Square Online The prices for add-ons were 10x what I make in revenue every month. I know someone who uses that site but he spends a lot of time on hold with customer service. Review Source RW Ronald W. Reviewer Market Research Used the software for: 2+ years ### "Very Useful and Quick to Set Up" January 14, 2023 5.0 It was a very great tool to have a business start up. When I decide to start my meditation business again in the future, I will definitely choose square. Pros I used the card reader in person and it was very useful. I didn't have the need for buying any other items. My remote clients would pay by entering their card as well, which was very simple. I have been a customer of many businesses that have used square and have always been happy when seeing it in other places. Cons Their website features weren't very easy to set up. It really wasn't a big issue because of so many sites that let you create your own websites for free. Reason for choosing Square Online Square did not push their service like the others did Review Source AW Andrea W. Publisher Publishing Used the software for: 2+ years ### "Square Is The Perfect Site For Publishing" June 15, 2021 5.0 I have used Square almost from the moment I founded our press. It is easy to navigate, easy for a web master to add or subtract books, and so easy for our readers to purchase a book or even many books at one time. The site feels very safe to both us and to our purchasers. I also particularly like how quickly payments come in and are clear. I gave up other sites when I began to employ Square. I can't begin to say how very happy I have been with Square in infinite ways! Pros In the world of publishing, there are countless ways to access or sell books and magazines. Square makes it easy to place a book up for sale on our site, with full description. Too, the purchasers are able to access the book for purchase even if they are not very familiar with computers or purchase sites. Cons It might be a tad easier to work with a template that allows for some changes editorially. For example, there is not a Free Shipping button. Reason for choosing Square Online See above. Square came highly recommended by one of our authors. Review Source MB Michelle B. manager Restaurants Used the software for: 2+ years ### "Long Times Square Supporter" June 15, 2021 4.0 Pretty great for all the years we have used it and it has improved since we started using it! Pros Easy to setup - and easy to train staff! Cons Customer merging issues, some reporting issues Alternatives considered [Clover](https://www.capterra.com/p/226864/Clover/) Reason for choosing Square Online Easy to understand and could use on tablets Switched from [Aloha Cloud](https://www.capterra.com/p/254668/Aloha-Cloud/) Cost and better tech Review Source Similar Products Featured