# Zoho Campaigns Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Zoho Campaigns Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/253223/Zoho-Campaigns --- # Zoho Campaigns Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Zoho Campaigns ## What is Zoho Campaigns? Zoho Campaigns is a feature-rich email & SMS marketing software for businesses of all sizes. From topic & list management to automation & tracking your reports, this easy-to-use email and SMS marketing tool has it all at a reasonable price. Create responsive campaigns using ready-to-use email templates or the drag-and-drop editor to create eye-catching emails. You can also automate your entire email & SMS campaign process and track your reports to plan, execute & manage future campaigns. ## What is Zoho Campaigns used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 314 user reviews Reviews sentiment Positive 85% Neutral 10% Negative 4% Starting price €4 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Zoho Campaigns?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.zoho.com/&name=Zoho Campaigns) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Zoho Campaigns 4.3 (314) VS. [4.6 (3,406)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price €4 Flat Rate, Per Month Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (301) Ease Of Use 4.6 (3,394) Value For Money 4.4 (267) Value For Money 4.5 (2,975) Customer Service 4.3 (259) Customer Service 4.5 (2,976) ## Zoho Campaigns alternatives [4.3 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars Highest Rated [4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.5 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/253223/Zoho-Campaigns/alternatives/) ## Who uses Zoho Campaigns? Based on Capterra reviews from the past 4 years Talk to a software expert to get a free software list tailored to your business needs ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Email Campaign Management 4.7 (94) 59.57% of 94 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns Contact Database 4.6 (66) 59.09% of 66 reviewers that rated this feature as important or highly important Centralized database of stakeholders and their contact information such as names, address, phone number etc. Mobile Optimization 4.7 (57) 57.89% of 57 reviewers that rated this feature as important or highly important Optimize content to ensure it is easily accessible for mobile users Contact Management 4.6 (42) 52.38% of 42 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Engagement Tracking 4.7 (42) 71.43% of 42 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product List Management 4.7 (40) 47.50% of 40 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists Zoho Campaigns 86 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Automatic reply functionality for incoming messages Create and automatically send premade copy in response to customer messages Software's ability to perform similar action on multiple similar files simultaneously Track and manage schedules and meetings via an integrated calendar Notifications/alerts for upcoming events or tasks Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Manage various distribution channels, build relations with channel partners, and track their performance Track the amount of clicks on individual products to measure campaign results Manage and track all internal and external communication conducted via calls, email, text, or chat Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system A collection of customer information such as contact details, demographics, previous interactions, etc. Access previous interactions or concerns to maintain customer relationships Process of dividing customers into groups based on common characteristics Tool to send questionnaires to customers to gauge feedback Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Alter the layout and content of reports Pre-designed layouts that can be customized to match preferences and requirements Import and export data to and from software applications Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Plan, execute, and analyze email marketing campaigns Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Pre-made examples and templates for emails Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Plan marketing campaigns for events Predefined actions automatically performed on the occurance of specific events Determines the location of a device using GPS or an IP address Store and manage images Track interaction history by documenting conversations for contacts Create landing pages or online forms designed to capture new leads and prospects Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Manage contacts across multiple mailing lists Ability to chat online in real time Identify the physical location of an individual, asset, device, etc. Automate workflows and trigger campaigns based on customer actions See past and upcoming campaigns and communications in a calendar view Send messages to multiple subscribers at the same time Personalize text messages using templates and custom fields Access software remotely via mobile devices Electronic coupons delivered to a mobile device that can be exchanged for a discount Optimize content to ensure it is easily accessible for mobile users Manage multiple campaigns in one system Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Adjust communications based on previous interactions or personal preferences Schedules specific times for content to appear on social media platforms, blogs, websites etc. Analyze and gain insights into data in real-time Receive data and information in real time Notifications that are delivered to users as soon as an event occurs Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Send individual or bulk text messages at predetermined times Plan availability and assign specific time slots for tasks and resources Search and filter data across systems to locate required information by entering keywords or certain criteria Group leads or contacts based on their specific characteristics Short phone numbers that used to opt-in to SMS campaigns Send promotional campaigns or transactional messages via text messages Send messages via SMS Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Market event via social media tools Add or remove subscribers from mailing lists Process of managing customer subscription lifecycle for a recurring service or a product Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Interact with data visualization elements, such as charts and graphs, to drill down into data Web form that allows users to enter data that is sent and processed for different reasons Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.2 (297) 4.2 Based on 297 reviews ## Pricing Value for money 4.4 (267) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/253223/Zoho-Campaigns/pricing/) Forever Free €0.00 It includes: - 6000 Emails/Month to 2000 Contacts - Admin + 4 Users - Basic Email Templates - Compliance Check - Reports and Analytics - Signup and Popup Forms Standard €4.00 Flat Rate,Per Month It includes: - A/B Testing - Advanced Email Schedule - Advanced Email Templates - Advanced Segmentation - Dynamic Content - Unlimited Emails Professional €6.00 Flat Rate,Per Month It includes: - Autoresponders - Campaign Managerial Approval - Drag-and-Drop Workflow Automation - Unlimited Emails Value for money 4.4 (267) 4.4 Based on 267 reviews ## Integrations [ Google Drive](https://www.capterra.com/p/161425/Drive/)[ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)[ Gmail](https://www.capterra.com/p/202338/Gmail/)[ OneDrive](https://www.capterra.com/p/161304/OneDrive/)[ SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (259) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (259) 4.3 Based on 259 reviews ## User reviews Overall rating 4.3 Based on 314 reviews Filter by rating 5(156) 4(112) 3(32) 2(9) 1(5) Mentioned topic Sorted by most recent DA Dharmpreet A. Backend Software Developer Financial Services ### "Zoho Campaigns in Financial Services Marketing Automation " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 13, 2026 With Zoho Campaigns, I am able to create and send personalized marketing emails which leads to high ROI. Pros Zoho Campaigns is among the email marketing tools and automation tools that I use for our financial services. Lead nurturing is the best thing that I like most about Zoho Campaigns because it send drip sequences which guide prospects from initial contact to conversion. Cons I use a wide array of Zoho tools and therefore whenever I lack some features I always acquire them via Zoho and non-Zoho external Apps integration. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KV Kevin V. Product manager Internet ### "Sending email campaigns is easy and connects with CRM" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 November 28, 2025 Pros We've been using this for 5+ years. Our Marketing team sends emails with this every week, and it manages the activity fine. The integration with Zoho CRM makes this great. Cons Templates are not always 100% what you want them to be, not everything is customizable but overall it's decent. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MM Michele M. Team Coordinator Telecommunications ### "Email Marketing Automation Solution that I Highly Recommend to SMEs and Mid-Sized Businesses " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 20, 2025 Pros Zoho Campaigns facilitates a drag-and-drop editor that streamlines the entire process of creating and customizing marketing emails. I also like that Zoho Campaigns has a robust integration capability that allows me to access a lot of features in one place. Cons Even though Zoho Campaigns lack advanced features, I do not have any experience it as a bug since I have integrated with external applications. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CD Chourouk D. Marketing Manager Mechanical or Industrial Engineering ### "A comprehensive platform for all sizes of businesses." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 5, 2025 Zoho campaigns is very affordable and cost effective to all sizes of businesses looking for a reliable email marketing tool Pros Zoho Campaigns is a remarkable tool fir email marketing. The software is easy to deploy due to its user friendly interface and responsive customer support services providers. I like the ability of the software in email campaigns management and real-time insights. Cons The software has a robust design and sms enabled. I have not experienced notable drawbacks during implementation process. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RR Richard R. IT Support Manager Real Estate ### "Zoho Campaigns - Emails campaigns with slcik Integration with your CRM" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 16, 2025 Overall, a good experience, marred by a few teethign troubles. Good interation and overall works well with the workflows. You do need to understand your processes to ensure that you setup your workflows to work as expected, check your emails to see if they are being bounced or delayed. Other than that it works well. Pros Really easy to use interface, makes the selections and choices easy to use. Strong integration with other products in particular across our Zoho Platform. Workflows make the process so much easier to manage, and changes as and when required, on the fly can be invoked. Cons We have had some issues with the deliverability of emails. at times, emails fail for no reason, this could be down to the integration within Zoho/emails we have imported and not validated. Some elements of the workflows are overly complex and have posed initial challenges to overcome, which should have been straight forward. We are alsos suffering with high bounce rates, still looking into this one. Alognwith email delivery being delayed for uto 24 hour hrs for some reason, agin still looking into this Switched from [Apollo.io](https://www.capterra.com/p/158696/Apollo/) Zoho is our core CRM and we wanted more integration Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. IR Imogen R. A. Digital Marketing Specialist Marketing and Advertising ### "Simplify email marketing with zoho campaigns" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 May 11, 2025 We were able to run multiple client campaigns using one platform instead of different ones, which helped us to keep everything organized and consistent. Pros Zoho Campaigns integrates perfectly with our process, allowing us to easily create sequences for our clients' brands. Automation tools are timesavers. Cons The design templates could be more flexible some of them feel a bit restricting if you’re looking for very unique emails. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. GM Gabrielle M. Professional Mentor Broadcast Media ### "Marketing Manager " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 28, 2025 It is user-friendly and its display is flexible for the new users Pros It is well designs for marketing tools that gives an easy way though that helped my business to grow fast Cons I haven't found any challenges with this software Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KW Ken W. Owner Retail ### "Zoho Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 10, 2025 User friendly, easy to comprehend, great Pros It has allowed for me to get my name out there Cons There is nothing that I did not like about Zoho campaigns Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) It was cheaper and it as recommended to me Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Lead Computer Software ### "Simplicity in Marketing " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 9, 2025 Positive and simple. Somethings don't need to be overcomplicated. Pros The live support option makes understanding technical issues, bugs or user error a lot more simple. Cons I don't like the fact that the subject in the email I followed by an unchangeable line. It looks unprofessional. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Anurag S. administrative assistant Mental Health Care ### "zoho campaigns automated email marketing tool" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 February 20, 2025 overall experience with Zoho Campaigns is average good Pros zoho campaigns gives a outstanding email marketing.its provides full tracking reporting improve engagement.zoho already well name brand in the market. Cons some user not feel good and finds some bugs,but it can be managed Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/253223/Zoho-Campaigns/reviews/) Popular comparisons [Brevo vs Zoho Campaigns](https://www.capterra.com/compare/132996-253223/brevo-vs-Zoho-Campaigns)[Mailchimp vs Zoho Campaigns](https://www.capterra.com/compare/110228-253223/MailChimp-vs-Zoho-Campaigns)[Gmail vs Zoho Campaigns](https://www.capterra.com/compare/202338-253223/Gmail-vs-Zoho-Campaigns)[Constant Contact vs Zoho Campaigns](https://www.capterra.com/compare/31898-253223/Constant-Contact-vs-Zoho-Campaigns)[MailerLite vs Zoho Campaigns](https://www.capterra.com/compare/136603-253223/MailerLite-vs-Zoho-Campaigns)[ActiveCampaign vs Zoho Campaigns](https://www.capterra.com/compare/79367-253223/ActiveCampaign-vs-Zoho-Campaigns) [EngageBay CRM vs Zoho Campaigns](https://www.capterra.com/compare/178819-253223/EngageBay-Marketing-vs-Zoho-Campaigns)[Omnisend vs Zoho Campaigns](https://www.capterra.com/compare/153508-253223/Omnisend-vs-Zoho-Campaigns)[Systeme.io vs Zoho Campaigns](https://www.capterra.com/compare/198994-253223/Systeme-vs-Zoho-Campaigns)[HubSpot Marketing Hub vs Zoho Campaigns](https://www.capterra.com/compare/171840-253223/HubSpot-Marketing-vs-Zoho-Campaigns)[Agile CRM vs Zoho Campaigns](https://www.capterra.com/compare/135148-253223/Agile-CRM-vs-Zoho-Campaigns)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. 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