# MikMak Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is MikMak the right Store Locator solution for you? Explore 18 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/238406/MikMak/reviews --- MikMak 4.7 (18) [View alternatives](https://www.capterra.com/p/238406/MikMak/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 22nd, 2026 # Reviews of MikMak Ease of use 4.2 Customer Service 4.6 ## Showing most helpful reviews Showing 1-18 of 18 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use MC Michael C. director of marketing Consumer Goods Used the software for: 6-12 months ### "Great way to get insights" February 1, 2022 5.0 Pros The data explorer is extremely insightful. I can look at performance data by channel, platform, audience, creative, and more. Now there is even demographic data! All of this info is super helpful in identifying ways we can optimize our marketing strategy. Cons I wish there was a way to drive visitors to our site from Creative Experiences, so they can learn more about our brand. This feature exists for Discover experiences and it has been very valuable to us there. Alternatives considered [Prowl](https://www.capterra.com/p/213546/Prowl/) Reason for choosing MikMak the mikmak account service team Review Source CB Caitlyn B. Marketing Coordinator Entertainment Used the software for: 6-12 months ### "12.16" December 16, 2021 5.0 Overall the people are wonderful and the data is extremely helpful and useful. The changes are difficult to keep up with but overall our account managers are fantastic and are super helpful. Shoutout to \[SENSITIVE CONTENT\]!! Pros I really enjoy the way we are able to track media and sales. The concept and usability is great! We use this data weekly and make large decisions with this data. It is also a great way to track media performance as well. Cons The Amazon updates and the constant changes are great, but also the lack of consistency is tough to continuously update us. The transition to the Amazon sales data is great but also extremely tedious from the brand side. Review Source TW Tyler W. Senior Brand Experience Planner Food & Beverages Used the software for: 6-12 months ### "Solid Consumer Experience with Client Opportunities for Better" December 16, 2021 3.0 Pros The consumer experience is great in that it allows us to keep a consistent experience across various retailers and aggregates retailers and products. Client service is always very responsive and works quickly. Cons There is duplicative information entered across our trafficking documents and MikMak documents that are time consuming and often bottleneck the process. Review Source JB Janek B. Paid Search Manager, NAM Wine and Spirits Used the software for: 6-12 months ### "Multifaceted eCommerce Solutions Platform" December 21, 2021 5.0 Pros Its ease of navigation and user-friendly dashboard. Cons They've perhaps bitten off more than they can chew; not all features are fully fleshed out and operable. Review Source MH Mia H. Associate Marketing Manager Marketing and Advertising Used the software for: 6-12 months ### "Super great resource for influencer marketing!" February 20, 2023 5.0 Pros I love the ability to track influencer links to our retail sites. Helps us measure performance without giving out promo codes to influencers. Cons I wish there were more retailers and capabilities! Review Source MS Mimi S. Associate Marketing and Advertising Used the software for: 1-2 years ### "Mimi Stern MikMak Review" January 25, 2022 5.0 It's a very beneficial software for our brand and the team is super helpful! Pros I like that the software is self-service so we can go in and review/optimize whenever. Cons With internal/client specific brand breakouts, some of the data isn't streamlined together (i.e. our organic social is baked in with paid so the ATC rate/etc can be misleading). Review Source AS Aura S. AD Marketing and Advertising Used the software for: 6-12 months ### "Social Usage" January 28, 2022 5.0 Great, we use MikMak for almost all ads Pros Can use MikMak for all social platforms. Cons I do not create the links but I assume it is seamless Review Source NS Nadia S. Assistant Marketing Manager Consumer Goods Used the software for: 1-2 years ### "Retail Company Genius! " May 10, 2022 5.0 Pros MikMak experience is easy to drive consumer transactions on a retailer’s website. They deliver results! Cons Nothing really to add here! Overall a great experience as a retailer using and setting up Review Source WB William B. Nicorette Marketing Placement Pharmaceuticals Used the software for: Less than 6 months ### "Impressed with early results and ease of set-up" May 10, 2022 5.0 Pros Strong results due to a clear layout for consumers. Very easy to set up as we provided assets and links which were implemented quickly. Cons Optimising the retailer that is at the top f the menu depending on the channel the consumer has come from. Review Source KG Katarzyna G. Sr Manager Food & Beverages Used the software for: Less than 6 months ### "Best-in-class eCommerce Marketing Analytics and Enablement" January 6, 2022 4.0 Pros Excellent product and high level of customer care makes for ease of use. MikMak invests in its product, offering features and advanced analytics that surpass competitive offerings. Cons Could benefit from continued expansion of retailer integrations and expanded creative formats. Review Source LW Liv W. Associate, Audience Activation Media Production Used the software for: 6-12 months ### "MikMak Review" January 25, 2022 5.0 Fabulous Pros The best part is the team behind it. They always have a quick turnaround with every request that is sent through. Cons I do not think I can come up with something I don't like! Review Source MC Miranda C. Associate Director Marketing and Advertising Used the software for: 6-12 months ### "MikMak Review" January 20, 2022 5.0 Pros Detailed dashboard to see landing page performance Cons New ticketing request system can be less streamlined than old email process Review Source MD Maria D. Planner Marketing and Advertising Used the software for: Less than 6 months ### "Great overall experience on MikMak" May 23, 2022 5.0 Great overall Pros The customer attention has been great and the insights and information are very valuable for our clients. Cons It was pretty difficult to get MikMak up and running. It felt like a long and difficult process where we had to pull in too many team members. Would have preferred to be able to manage the whole process ourselves and/or had a more comprehensive guide for how to do it. Review Source KB Kyle B. Associate Director, Analytics Consumer Goods Used the software for: Less than 6 months ### "Media Agency Analytics User" January 28, 2022 4.0 Allows for more impactful measurement because we can see what happened after the click, which ads are driving conversions. Pros The most important thing is the ability to customize excel exports. The dashboard is strong in terms of visuals and facilitating analysis. The ability to track post-click activity is invaluable for any brand trying to drive ecommerce sales. Cons Properly labeling URLs to granularly analyze performance is incredibly manual and difficult. URL generation, including the ability to individually label the various dimensions of each placement or URL, should be automated. Review Source MW Melody W. Associate Audience Activation Marketing and Advertising Used the software for: 6-12 months ### "MikMak " January 28, 2022 5.0 Pros Easy to use and straightforward, and the team is great to work with! Cons Nothing it's pretty straightforward, excellent team who always are fast when we need help! Review Source MG Mecca G. Buyer, Digital Investments Marketing and Advertising Used the software for: Less than 6 months ### "Great Experience!" May 16, 2022 5.0 Had a great experience setting up mikmak links for a campaign. The Mik Mak team was so helpful and knowledgeable. They really made the experience as this was my teams first time having to use MikMak and they answered any and all questions. Pros The set up was pretty simple once I learned to navigate the media plan. This was my first time using Mik Mak to set up links for a campaign. Cons I don't have any cons as this was my first time using MikMak. Maybe after a few more uses i'll have more insights. Review Source KM Katherine M. Manager of Social Activation Marketing and Advertising Used the software for: Less than 6 months ### "Great output once you go through the motions to set it up" May 16, 2022 5.0 Pros The feature is great for clients with products that do not have their own DTC site Cons the set up process is a bit of a headache Review Source sA stephanie A. Associate Media Buyer Marketing and Advertising Used the software for: Less than 6 months ### "Review" January 25, 2022 3.0 Pros The Ease of connecting with support. Decent insights. Cons On the implementation end, it was time comsuming and left too much room for error. 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