# Rolldog Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Rolldog the right Lead Management solution for you? Explore 33 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/237184/Rolldog-Complete/reviews --- Rolldog 4.9 (33) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Rolldog Ease of use 4.9 Customer Service 4.9 ## Pros and Cons in Reviews PH Paula H Business Development ManagerConsumer Goods, 2 - 10 employeesUsed the software for: 6-12 months. “Rolldog beautifully integrates all communications and activities around clients. “ June 9, 2025 FS Fabi S VP ExecutiveFood & Beverages, 2 - 10 employeesUsed the software for: 1-2 years. “I also appreciated the focus on relationship intelligence—Rolldog is a platform with a clean interface that is easy to navigate.“ June 8, 2025 MM Melissa M CFP, Principal AdvisorFinancial Services, 2 - 10 employeesUsed the software for: 1-2 years. “What I liked most about Rolldog was its user-friendly interface and intuitive design.“ June 9, 2025 MM Melissa M CFP, Principal AdvisorFinancial Services, 2 - 10 employeesUsed the software for: 1-2 years. “It’s user-friendly and intuitive, which made getting started much easier than expected.“ June 9, 2025 ## Showing most helpful reviews Showing 1-25 of 33 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Eudys Rafael M. Sales clerk Entertainment Used the software for: I used a free trial ### "My Personal Experience in Customer Relationship Management." November 13, 2023 5.0 The truth was very positive and I would consider recommending the tool to other companies looking to improve their approach to customer relationship management and sales. Pros The ability to customize fields, workflows, and screens to fit my company's specific processes is generally a strong point. Cons On some occasions you may experience platform performance or speed issues, especially when handling a large volume of data. Review Source JB John B. EVP - Operations/ Delivery/ and Services Information Technology and Services Used the software for: 6-12 months ### "\[SENSITIVE CONTENT\], great mix and great partner for your organization!" September 15, 2022 5.0 Exceptional! Pros The ease of setup and understanding of how to use within our company. The help from\[SENSITIVE CONTENT\] and his team was exceptional and continues today - whenever we have a question or need, \[SENSITIVE CONTENT\] is there and his team are there! Cons As of now, there's not much. \[SENSITIVE CONTENT\] is about to offer some integration capacities that we are highly anticipating, but that is not a "unliked" situation. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/) Reason for choosing Rolldog The relationship that we developed with \[SENSITIVE CONTENT\] immediately was the driving force! Review Source Response from Rolldog February 13, 2023 Hey John, Thank you for the review - it was very thoughtful of you to do this. We appreciate your feedback and we look forward to rolling out some new functionality that we know you and your team will be able to take advantage of in our upcoming release. The Rolldog Team JL Juan L. AE Computer Software Used the software for: 1-2 years ### "Pipeline Management and CRM" February 21, 2023 4.0 The overall experience has been positive. The software is reliable and easy to use. provides the visibility I need and assists with the quarterly pipeline management. Pros Very easy to use and effective with managing my pipeline visibility. helps keep my daily tasks organized and which accounts should be targeted or pay close attention to. great timeline management and sequence of events organizer. Cons Currently, I cannot think of any cons. Review Source Response from Rolldog February 24, 2023 Hi Juan, we really appreciate your positive review! Helping users keep their daily tasks organized and provide a list of upcoming activities is one of the most frequently used features of Rolldog. We also love that you brought up the sequence of events organizer, since this is often a time-consuming pain point for many people in sales. We wanted to make this as easy as possible for our users with 1-click SoE creation that can even be shared with their prospects. The Rolldog Team JC Jodi C. Program Manager Non-Profit Organization Management Used the software for: 1-2 years ### "We love Rolldog" November 23, 2021 5.0 As a small not for profit we have been working to develop better workflows. and their team are proving to be amazing partners in this endeavor and are helping us understand and build out best practices. Pros 's team has worked with us to tailor the software to our needs as a non- profit. We love how easy it is to use and how open Rolldog is to receiving our feedback Cons No cons, just excited for more integrations to come! Alternatives considered [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)[Copper](https://www.capterra.com/p/141642/Copper/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Rolldog We chose because of their willingness to work with us and understand our needs, and then help tailor solutions...all at a reasonable price. Review Source Response from Rolldog February 13, 2023 Hi Jodi, We love working with you and your team as well!! Thank you for taking the time to write this review - this means a lot to us. The Rolldog Team JJ Joel J. Director, Operations Automotive Used the software for: 1-2 years ### "Customer Relationship Management at a New Level" November 11, 2021 5.0 Working with Craig and his team during the initial development and onboarding of the platform was what everyone would expect form a CRM company. It was slightly further down the road where this company and it's people truly shine. Through onboarding and update meetings we continued to see more opportunities to help our company advance and adopt new methods in many areas. The more issues and concerns we brought to Craig and his team the more solutions and adaptations came forward. Craig made Rolldog feel like it was a part of our company, that we are not just a customer but a partner in business. It's relationships like these that are truly hard to find these days. Pros The one most important Pro for the use of the CRM platform and that's the team behind it. Integrating with other applications, Email campaign management, Contact information, Lead Generation and prospecting modules are all made better because of the true support given by the Rolldog team. Cons When I look at programs and applications I have used or continue to use that have detractors in them, it's specific to scenarios where the program will not perform the task exactly as I need it to. With ' s support team and tremendous effort in continuously improving their platform, ever issue I've mentioned has has a solution presented and more often then not, they will improve the process over my original concern. I have yet to stump them in any ask I've made. Alternatives considered [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Review Source Response from Rolldog February 13, 2023 Hey Joel, Thank you for taking the time to provide this thoughtful review. We love that you feel like Rolldog is part of your company - we feel the same way!!! Our support team is here to assist whenever you need us. The Rolldog Team support@rolldog.com SJ Steven J. Acccount Executive Logistics and Supply Chain Used the software for: 6-12 months ### "Rolldog Makes it Simple and Effective" October 7, 2021 5.0 Amazing Effective, Helpful, Powerful. It's an easy to use product that keeps me updated with my prospects on a daily basis. Easily and Quickly communicates with SalesForce. Very powerful tool that's helped tremendously with closing leads and building a strong pipeline. The customer service has also been more than stellar. Pros The thing I love most about is the visibility it provides regarding where my prospects stand in the sales pipeline. Very easy to understand what's happened and what needs to happen moving forward. Next Step Visibility is very important. Cons I don't dislike anything about . It's a great product that does exactly what I need it to do. Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Executive decision. Review Source Response from Rolldog February 14, 2023 Hi Steven, Your review is greatly appreciated! You hit on some key concepts that makes Rolldog stand out from a sales perspective: provides better visibility; easy \[to use\]; and helps close leads and build strong pipelines. We are truly delighted that Rolldog adds value your sales day. Thank you for your kind words! The Rolldog Team GG Gustavo G. Senior Solutions Specialist Logistics and Supply Chain Used the software for: 1-2 years ### "Keep track of all your taks and next steps on the fly!!!" February 24, 2023 5.0 This has allowed me to have complete visibility and on-time reminders of the next visits, calls, or contract signatures.Also, goal achieving per quarter reports lost deals and the customizable data fields allowed me to have an almost tailor-made solution for my company with the benefits of being out of the box and ready to use. Pros it is a super-friendly user tool highly customizable and provides 180 degrees of visibility and management for admins and users. Cons the reports are out of the box and ready to use, I will like to have more options to customize this part. Review Source Response from Rolldog March 14, 2023 Gustavo, thank you for taking the time to submit this review! We are happy to hear that Rolldog delivers the visibility and customization you want...and your benefit comments sum up many of the reasons why we created Rolldog. Regarding the out-of-the box reports, if you are running a report that has been created (and shared) by another user, you cannot customize it...but you can create your own reports and customize them with any filter/criteria/condition you want! Email support@rolldog.com if you require any assistance with customized reports. Thank you again for your review! MC Mariela C. Customer Success Manager Computer Software Used the software for: 2+ years ### "Great experience" February 27, 2023 5.0 I would like to commend this software for its user-friendly interface, efficient functionality, and reliability. It has significantly improved my productivity and has proven to be an indispensable tool for managing my sales pipeline.Also, I would like to recognize the outstanding support that \[sensitive content hidden\] has provided me. He is knowledgeable, responsive, and always willing to go above and beyond to help me and my clients. His professionalism and dedication to customer satisfaction are truly exceptional. Pros One of the most significant benefits of this software is its user-friendly interface. I have found it to be intuitive and straightforward, which has significantly reduced my learning curve and allowed me to be more productive in a shorter amount of time.Another pro of is its comprehensive functionality. I have been able to manage my sales pipeline more effectively, and the software has provided me with valuable insights into my sales performance. I have been able to identify areas for improvement and adjust my strategies accordingly, resulting in a significant increase in my sales revenue.The support that \[sensitive content hidden\] has given me is outstanding. He is knowledgeable, responsive, and always willing to help with any issues. I appreciate his professionalism and dedication to customer satisfaction. Cons I have no cons at the moment. It works as expected. Review Source Response from Rolldog March 14, 2023 Hi Mariela, thank you for your detailed review. We really appreciate your feedback and we are so happy to hear about the benefits that Rolldog provides for you. The Rolldog Team VR Verified Reviewer Production Manager Marketing and Advertising Used the software for: Less than 6 months ### "Powerful CRM" March 3, 2023 5.0 Pros CRM is a very effective customer relationship management application that aids organizations in managing their customer interactions, sales funnel, and marketing initiatives. The platform has a simple, easy-to-use interface and is intended to be intuitive and user-friendly.It's strong automation features are yet another major benefit. The platform enables companies to automate a variety of processes, including lead nurturing, email marketing, and appointment scheduling. This automation not only saves time but also assists. Cons CRM's user interface is generally simple to use, although it might not be as aesthetically pleasing or as up to date as some other CRM platforms available but it's just one versus the many benefits of using Rolldog CRM Review Source Response from Rolldog March 15, 2023 Thank you for your review and your feedback. Also, we are pleased to announce the release of our new user interface (UI)...coming this week! Andrea Yarlyn Q. owner Marketing and Advertising Used the software for: I used a free trial ### "Transforming my way of managing business relationships." September 20, 2023 5.0 It's great I can easily qualify and manage opportunities, track actions taken and set reminders to make sure I don't miss any opportunities. Pros I like that I can access all my clients' information in one place from interaction history to deal and opportunity details. Cons Well, it may take me some time to get used to navigating the platform and taking full advantage of all its capabilities. Review Source HR Hannah R. Business Development Media Production Used the software for: Less than 6 months ### "Rolldog is great for our small team of collaborators" September 20, 2023 5.0 Pros Incredible customer service & solution-oriented assistance, sections of the system are organized in a "logical" way that makes it easy to understand and learn. Cons Not as customizable as other CRM systems, less in-depth reporting than other systems. Review Source FS Fabi S. VP Executive Food & Beverages Used the software for: 1-2 years ### "Rolldog - the perfect CRM for small and middle business." June 8, 2025 5.0 It's a positive experience, and they consistently launch new features. The training videos are invaluable. Pros is a user-friendly platform. The interface is clean, easy to navigate, and doesn’t require a steep learning curve, which helped my team adopt it quickly.I also appreciated the focus on relationship intelligence—Rolldog is a platform with a clean interface that is easy to navigate. It doesn’t require a steep learning curve, which allowed my team to adopt it quickly. I also appreciated its emphasis on relationship intelligence, helping us prioritize and manage deals based on the strength of our customer relationships. Also the support is amazing. Cons One area that could be improved is the level of customization. While the platform is intuitive, there were moments when I wished for more flexibility in customizing dashboards and reports to match our specific workflow. Also, to create activities for the team that are still not working, we need to do it by user, not by account Alternatives considered [Sales Force Assistant](https://www.capterra.com/p/247040/Sales-Quote-Assistant/) Reason for choosing Rolldog combines both in a streamlined and user-friendly interface. The customizable dashboards, real-time visibility into pipeline activity, and also reasonable price Switched from [SalesNOW](https://www.capterra.com/p/129914/SalesNOW/) Friendly user platform, generates reports, and offers all the features Review Source MM Melissa M. CFP, Principal Advisor Financial Services Used the software for: 1-2 years ### "Highly recommend." June 9, 2025 5.0 Overall, my experience with has been excellent. It’s user-friendly and intuitive, which made getting started much easier than expected. One thing I really appreciate is that I’m not constantly being nickel and dimed for customizations or for simply reaching out to customer support—they’re responsive and genuinely helpful. I also love the feature that links directly to my email; it keeps everything in one place and saves me a ton of time. Rolldog feels like it was built with the user in mind. Pros What I liked most about was its user-friendly interface and intuitive design. The platform made it easy to manage customer relationships, track sales activities, and stay organized without feeling overwhelmed. I also appreciated the customizable dashboards and reporting features, which allowed me to tailor insights to my specific needs. Additionally, the integration with email and calendar tools helped streamline my daily workflow, saving a lot of time. Cons Like with any new technology, there’s always a bit of hesitation and a learning curve. Change can be uncomfortable, especially when it involves shifting daily workflows. That said, the team made the transition incredibly smooth. Their support and onboarding process helped ease the adjustment, making what could have been a difficult switch feel surprisingly manageable. Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) It was too exhaustive as a product for what I needed. Review Source GR Gwen R. Executive Administrator Marketing and Advertising Used the software for: 1-2 years ### "Rolldog provides a simple, clean and customizable UI and superior customer service" June 11, 2025 5.0 Excellent experience! I was able to start working in with no training, but had amazing support from \[sensitive content hidden\] whenever I needed it. The UI is simple to use and customizable to suit my needs. The customer service is wonderful and having my feedback implemented so quickly is amazing! I can't highlight that enough. It truly feels like working with my own team in-house. Rolldog has been perfect for our needs and \[sensitive content hidden\] is fantastic to work with! Pros Customer service and ease of use. Prompt deployment of feedback. It's wonderful to be heard and have my feedback deployed quickly. I have never experienced that with any application before. \[sensitive content hidden\] (and the team) is absolutely fantastic to work with! Cons There have been some minor functionality pain points, but they have always been addressed promptly and resolved in updates. \[sensitive content hidden\] and the team have been amazing! Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) More than we needed for a small business. Cost. Review Source PH Paula H. Business Development Manager Consumer Goods Used the software for: 6-12 months ### "Rolldog staff make this the most integrated platform we have used" June 9, 2025 4.0 Amazing, the staff are incredible! The training videos helped our team transition very smoothly to using . Every member of the Rolldog team we have encountered as been super responsive to questions beyond the videos. Pros beautifully integrates all communications and activities around clients. The staff at Rolldog are incredibly responsive to requests for tweaks that make the system even stronger. Cons It would be great if the new email platform would open a new window when composing and allowed for drag and drop of attachments. Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) had a stronger ability to integrate the many facets of our work Review Source SS Steve S. Director of Sales Telecommunications Used the software for: Less than 6 months ### "Rolldog Believers" June 16, 2025 5.0 The experience has been fantastic, we are proud to partner with this Canadian company. Every professional we have been in contact with at Rolldog is an example of their brand. Very satisfied. Pros is an all in product from the start, the enterprise version came with all the features other CRM's charge thousands for. Their process from first touch point launch of day and beyond is going to make them a leader in this space. Cons I can't say anything comes to mind, anything we require is being addressed in real-time with minimal follow up. Switched from [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Inherited it, never really a fan, and they always seemed to want $5000.00 to talk. Review Source AD Adil D. Principle Consultant Marketing and Advertising Used the software for: Less than 6 months ### "Ready to Roll...dog" November 16, 2024 5.0 Great experience overall. Support and the BDMs are very responsive and quick to jump on a call or email to answer questions. Pros I onboarded one of my clients on after meeting them at a conference. We like the simplicity of the platform, and we also like the ability to contribute feedback that's taken seriously and often worked into their roadmap. So it get's the job done! Cons It's still fairly new, so there is a lot of room for development on their roadmap. It will get more features and more robust soon! Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Rolldog Simplicity and the ability to be able to contribute to the product development Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) HubSpot was too cumbersome and we had way too much useless data in there Review Source GM Greg M. Senior Director of Sales Computer Software Used the software for: 2+ years ### "Rolldog Review" October 18, 2021 5.0 Pros Really like the Opportunity Manager. It really drills down deep into sales opportunities and gives you a good 'objective' view of where you are on a deal as well as where the weaknesses are that you need to focus on. Sale folks in general have 'happy ears' leaning into the strongest parts of a relationship but sometimes not seeing the warning signs. The Opportunity Manager really helps highlight these areas to strengthen the relationship and thus the outcome. Cons At first it was missing some tools that we really needed, like interfacing to an email campaign tool, email tracking via Outlook, and just a general lack of focus on prospecting versus once you are engaged with the prospect. However, in the last couple of years the team has really made strides in these areas and even released a Leads module to focus on the prospecting side, this has been a large improvement. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing Rolldog Sales Force was too expensive and the setup and complexity were much too time consuming for our needs. Switched from [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Pipedrive was good but missing the level of detail we wanted especially with respect to once we were engaged with a prospect. Review Source Response from Rolldog February 14, 2023 Hi Greg, Thank you for your review. The feedback that you and your team provide is invaluable to us. We are happy to 'partner' with customers like yourself and deliver new functionality on a regular basis - including our campaign module as well as our e-mail integration. Stay tuned...there is lots more to come! The Rolldog Team MJ Malcolm J. VP Strategy & Business Development Computer Software Used the software for: 1-2 years ### "Looking for a new CRM - look no further." December 13, 2021 5.0 Fantastic - happy to recommend to all. Pros We were looking for a new CRM for quite sometime to migrate off an aging platform. With a small team, we didn't want to be dragged into a long project cycle. now only delivered a smooth implementation but robust product with features that are constantly being released. Cons Nothing so far - great team and great product. Alternatives considered [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[SugarCRM](https://www.capterra.com/p/231638/SugarCRM/) Reason for choosing Rolldog Robust end to end solution from deal tracking, management, CRM, email integration. Switched from [Act!](https://www.capterra.com/p/175860/Act/) Aging platform. Review Source Response from Rolldog February 13, 2023 Hi Malcolm, Thank you for the kind words! We too, have enjoyed working with you and your team and we are happy to be able to provide you with some great new features in our upcoming release. The Rolldog Team CC Colin C. Executive Director Media Production Used the software for: 2+ years ### "Rolldog CRM Feedback " February 10, 2023 5.0 Pros Working with the team has been a very positive and successful experience for our company over the years. We've been able to take advantage of all the features that the Opportunities Manager has to offer in order to maximize our continued growth & development in the media production industry. We would highly recommend Rolldog. Cons We look forward to exploring more of the Project Management features this year. Review Source Response from Rolldog February 13, 2023 Hi Colin, Thank you for the review! It has been a pleasure working with you as well and we hope that you are able to take full advantage of the Projects module in Rolldog. Should you have any questions - or require any assistance - feel free to reach out to us at support@rolldog.com anytime. The Rolldog Team KM Kevin M. VP of Sales Computer Software Used the software for: 1-2 years ### "CRM For The Masses" March 9, 2024 5.0 Excellent! Great at listening to end user input and customer support was awesome! Pros Ease of use, configuration, usefulness, and quality of support. Cons Initial features were basic but improved well overtime and they were highly receptive to user feedback. Reason for choosing Rolldog Solution wasn’t overkill for our business yet could grow as our needs grow and doesn't require a full time administrative resource and easy for sales people to use. Review Source RG Roberto G. CSM Logistics and Supply Chain Used the software for: 2+ years ### "Rolldog Review" March 15, 2023 5.0 Pros This CRM is a simple tool to manage all my opportunities and customers. It is user-friendly software that improves my day-to-day sales capabilities. Allow me to manage many customers and keep track of all the critical KPIs. Cons Opto to today, I have not found any cons using this tool. As I mentioned before is a great solution. Review Source Response from Rolldog March 16, 2023 Thank you for the positive review Roberto. We really appreciate you taking time from your day to write this for us! SH Suzanne H. Accessibility Advisor Higher Education Used the software for: 1-2 years ### "Quality Product, Fabulous Service!" March 16, 2023 5.0 has been a game changer! It’s an easy way to track activity and manage leads, from start to finish. Training was top notch and the Rolldog team supported me through the implementation process. They were receptive to feedback and worked with me to individualize the product for my needs. Pros Continually evolving product, great customization, and very responsive and effective customer service. Cons None so far. I am confident that if/when I have one, \[sensitive content hidden\] and his team will resolve it quickly. Review Source Response from Rolldog March 20, 2023 Thank you Suzanne! We appreciate your review and we are pleased to hear about your positive experience with Rolldog. MB Mark B. Chief Revenue Officer Computer Software Used the software for: 6-12 months ### "Opportunity Management and CRM " October 6, 2021 5.0 Best opportunity management system on the market even as an overlay to SalesForce and incredible customer service. Pros The ability to take a look at our pipeline and not rely solely on the opinion of the sales rep. gives us an objective view of each and every lead and opportunity. Cons I have no cons as the solution works exactly as I had expected. Review Source Response from Rolldog February 14, 2023 Hi Mark - thank you for the review! We really appreciate your functional validation and positive customer service comment. The Rolldog Team Allison W. Sr. Solutions Specialist Logistics and Supply Chain Used the software for: 6-12 months ### "Highly Recommend Rolldog " February 10, 2023 5.0 Pros was incredibly easy to learn. The system is modern and intuitive so there's no getting lost or guess clicking. It's a great resource for staying updated and managing all interactions with leads and opportunities. I once had a question and support responded within minutes. Cons doesn't have any cons in my opinion. I would highly recommend this solution. Review Source Response from Rolldog February 13, 2023 Hi Allison, Thank you for this positive review and for recommending Rolldog - this means a lot to us. We appreciate the kind words about our functionality and for our support responsiveness. The Rolldog Team ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.