# WPForms Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about WPForms Software - reviews, pricing plans, popular comparisons to other Forms Automation products and more.

Source: https://www.capterra.com/p/234945/WPForms

---

# 

 WPForms Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

WPForms

## What is WPForms?

Trusted by over 6 million users, WPForms makes it easy to create powerful WordPress forms in minutes, no coding needed. Just drag, drop, and you're done!

## What is WPForms used for?

[Forms Automation](https://www.capterra.com/forms-automation-software/)

Top alternative

Featured

Overall rating

Based on 26 user reviews

Reviews sentiment

Positive

81%

Neutral

15%

Negative

4%

Starting price

$49.5

Flat Rate, Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for WPForms?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://wpforms.com/&name=WPForms)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### WPForms

4.3 (26)

VS.

[4.6 (5,138)](https://www.capterra.com/p/153140/Connecteam/reviews/)

Starting Price

$49.5

Flat Rate, Per Year

Starting Price

$29

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (26)

Ease Of Use

4.7 (11,366)

Value For Money

4.0 (21)

Value For Money

4.5 (7,268)

Customer Service

4.3 (16)

Customer Service

4.6 (6,355)

## WPForms alternatives

[4.7 (3,630)](https://www.capterra.com/p/153752/Vagaro/reviews/)

Starting price

$23.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.4 (2,963)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

[4.7 (11,396)](https://www.capterra.com/p/176571/Google-Forms/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/176571/Google-Forms/)

Highest Rated

[Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)

[4.7 (17,532)](https://www.capterra.com/p/247901/Google-Workspace/reviews/)

Starting price

$7.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/247901/Google-Workspace/)

[View all alternatives](https://www.capterra.com/p/234945/WPForms/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Forms Creation & Design

4.2 (20)

60.00% of 20 reviewers that rated this feature as important or highly important

Create and design new forms from scratch using templates and design tools, or scan and convert existing forms into the system

Customizable Forms

4.2 (12)

66.67% of 12 reviewers that rated this feature as important or highly important

Customize contracts and forms to collect specific information

Third-Party Integrations

4.7 (11)

45.45% of 11 reviewers that rated this feature as important or highly important

Set up connections to third-party platforms to improve business processes

Customizable Fields

4.1 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Drag & Drop

5.0 (8)

37.50% of 8 reviewers that rated this feature as important or highly important

Assemble applications and processes by dragging over and arranging pre-built components

Electronic Signature

3.7 (7)

57.14% of 7 reviewers that rated this feature as important or highly important

Digitally sign online documents

WPForms 41 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Verifies and confirms the accuracy of an address

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Manage the process of evaluating documents or requests submitted for approval

Automatically populating fields or sections within a form

Provides a channel for team members to share media files, communicate, and work together

Capability of a software or system to make decisions and perform actions based on specified conditions

Add customized logos and colors to align with company branding

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Import, collect, and capture data from multiple sources

Import and export data to and from software applications

Protect sensitive data for digital privacy

Store, manage, and track all electronic documents in a centralized location

Assemble applications and processes by dragging over and arranging pre-built components

Digitally sign online documents

Create and design new forms from scratch using templates and design tools, or scan and convert existing forms into the system

Store, manage and track all forms in a centralized location

Search for specific words or phrases within a document or database

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Collection of images, videos and other digital content that can be used

Access software remotely via mobile devices

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Streamlining repetitive tasks and activities through automated and predefined workflows

Receive data and information in real time

View and track pertinent metrics to find patterns and gain insights from data

Ensure the answer provided fits set parameters (numerical, positive number, etc.)

Allow users to access multiple services after entering their login credentials once

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Gauge satisfaction and receive information for improvement and success

Create, manage and track all task activities and progression

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Track revisions and updates made to files and navigate between different versions

Web form that allows users to enter data that is sent and processed for different reasons

Create, design and manage workflows for repetitive tasks

Features

4.3 (26)

4.3

Based on 26 reviews

## Pricing

Value for money

4.0 (21)

Free Version

[View pricing plan details](https://www.capterra.com/p/234945/WPForms/pricing/)

Basic

$49.50

Flat Rate,Per Year

It includes:

-   Use on 1 Site
-   Unlimited Forms
-   Unlimited Submissions
-   Unlimited Users
-   Form Templates
-   Entry Management
-   Advanced Form Fields
-   Field Validation
-   Smart Conditional Logic
-   File Uploads
-   Form Notifications
-   Spam Protection
-   Privacy Compliance
-   Email Summaries
-   Multi-page Forms
-   Form Layouts
-   Custom Thank You Pages
-   Import / Export Tools
-   Page Builder Support
-   Entry Previews
-   WPForms AI
-   Standard Support

Plus

$99.50

Flat Rate,Per Year

It includes:

-   Use on 3 Sites
-   Unlimited Forms
-   Unlimited Submissions
-   Unlimited Users
-   Mailchimp
-   MailPoet
-   AWeber
-   Constant Contact
-   GetResponse
-   Campaign Monitor
-   ConvertKit
-   Drip
-   Brevo
-   MailerLite
-   Smart Workflows
-   Data Routing
-   User Segmentation
-   Newsletter Forms
-   Slack
-   Twilio
-   Standard Support

Pro

$199.50

Flat Rate,Per Year

It includes:

-   Use on 5 Sites
-   Unlimited Forms
-   Unlimited Submissions
-   Unlimited Users
-   Stripe Pro
-   Square
-   PayPal
-   Recurring Subscriptions
-   No Transaction Fees
-   Coupons
-   Calculations
-   2,000+ Form Templates
-   Surveys & Polls
-   Save & Resume
-   Digital Signatures
-   Geolocation
-   Google Sheets
-   Dropbox
-   8,000+ Zapier Integrations
-   Conversational Forms
-   Form Landing Pages
-   Lead Forms
-   Form Abandonment
-   User Journey Reports
-   User Registration
-   Post Submissions
-   Offline Forms
-   Form Permissions
-   Priority Support

Elite

$299.50

Flat Rate,Per Year

It includes:

-   Use on Unlimited Sites
-   Unlimited Forms
-   Unlimited Submissions
-   Unlimited Users
-   Authorize.Net
-   Salesforce
-   ActiveCampaign
-   HubSpot
-   Webhooks
-   Multisite Support
-   Advanced Access Control
-   Client Management
-   Premium Support

Value for money

4.0 (21)

4.0

Based on 21 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)

## Support, customer service and training options

Customer Service

4.3 (16)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (16)

4.3

Based on 16 reviews

## User reviews

Overall rating

4.3

Based on 26 reviews

Filter by rating

5(16)

4(5)

3(4)

2(0)

1(1)

Mentioned topic

Sorted by most recent

AP

Aakash P.

Accessibility Consultant

Information Technology and Services

### "Great free form builder"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

May 7, 2025

Pros

The drag and drop functionality to create a form is very easy and makes creating a complex form quick. The free version works well and has a good number of features available.

Cons

The accessibility of the forms is not the best out of the box which is not great for users.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TH

Tarl H.

Sr project manager

Computer Games

### "Wpforms suck"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

April 22, 2024

A complete waste of time and money. The worst customer service. Snake oil salesman.

Pros

Getting rid of it. Its less than useful. They are grifters

Cons

Their liers and thieves. Had tricksters of the primier division

Reasons for choosing WPForms

Supposed to be worth it. It was fools gold

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SG

Suresh G.

HR Manager

Mechanical or Industrial Engineering

### "A Great Solution For Forms Automation "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 18, 2024

Pros

When it comes to forms building and automation, WPForms is very capable and has been very helpful The software comes with powerful features including document management as well as electronic signing

Cons

WPForms is fast, affordable and effective and no dislikes experienced.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Tracey B.

Founder

Non-Profit Organization Management

### "Best form maker "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 30, 2023

Pros

The ability to have my contacts integrate with Google sheets. Saves a lot of integration hassles.

Cons

Just the price but they do help non profits so no complaints.

Switched from

[Formly](https://www.capterra.com/p/230425/Formly/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DC

Duncan C.

Content Strategist

Marketing and Advertising

### "Decent Product, Absurd Price"

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

September 14, 2023

Having a form collection tool is essential for our business, because it's how many of our leads contact us through our website. It's also how we collect newsletter signups. WPForms fulfils both functions well.

Pros

I've been using WPForms for a long time (3+ years); the actual product is fine. Everything works more or less the way it's advertised, it's easy to set up, and the shortcode system is good.

Cons

The pricing is genuinely absurd - US$199 per year for form collection under the Pro plan (which you need if you want Zapier integration). This doesn't even include native integration with Hubspot. I also find the decision to not offer a monthly subscription model quite odd.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

IM

Itziar M.

Nutricionista

Health, Wellness and Fitness

### "Buena herramienta pero muy limitada"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

July 28, 2023

En general la intención es buena, un herramienta amigable por así decirlo, su facilidad y comodidad la hacen atractiva visualmente, pero a la hora de la verdad, si no pagas, como todo en la vida, todo es muy limitado, solo te permite crear un formulario muy muy básico y para determinadas cuestiones.

Pros

Me gusta su interfaz dinámica, intuitiva y muy fácil de utilizar porque está todo a la vista, es una buena herramienta para crear formularios, ya sea a través de sus plantillas creadas o la opción que me gusta mucho, de crear tu propio formulario desde 0, pudiendo añadir tú mismo los campos personalizables.

Cons

No me gusta para nada que sea tan limitado, hay campos que para mi sorpresa, a la hora de querer usarlos, me saltaba el pop up de para usarlos, debes realizar la suscripción pro, por lo que se convierte en una herramienta demasiado limitada.

Switched from

[Formidable Forms](https://www.capterra.com/p/175482/Formidable-Forms/)

Porque WPForms es muy limitada, la versión gratuita se queda muy escasa.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marco Genaro P.

SEO Manager

Marketing and Advertising

### "A bit expensive, but perfect plugin for Wordpress Forms"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 3, 2023

I'm very happy with WPForms. I use it for all my websites. It's very good for beginners and very complete for those that need to create a very custom form. As I mention on the title, in my opinion it's a bit pricy but it makes me save a lot of time. It's definitely a good choice for agencies.

Pros

WPForms is easy to use and very complete. It has almost all the features that you can think about, which makes it very useful when you need to create complex forms. I've struggled long-time with other plugins and I can confirm that WPForms it really helps me to save my time.

Cons

The only thing I didn't like about WPForms is the pricing. It's definitely more expensive than other form plugins.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Joel T.

Senior Frontent Developer

Computer Software

### "WPForms review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 2, 2023

Best form builder for collecting leads- I must recommend it

Pros

WPForms is one of the best contact forms among all form builders that we've tested so far. It's incredibly lightweight and it's supercharged with lots of purpose-diversified templates.We use it to create signup forms for clients, surveys, polls, quiz forms, and for many other marketing purposes. It's affordable and essential for lead generation.Its integration with Stripe & Paypal makes it super easy for customers to easily checkout via their preferred payment methods.Additionally, we use it to create quote forms that help to save time. It's an imperative plugin for marketing.

Cons

Pro license for multiple websites is quite expensive.

Switched from

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

[Formstack Forms](https://www.capterra.com/p/118892/Formstack/)

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)

[Typeform](https://www.capterra.com/p/137289/Typeform/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

CRM Consultant

Marketing and Advertising

### "WPForms works Fine but there are Spiffier Options"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

0.0

0.0

Likelihood to Recommend

6/10

March 14, 2023

Overall WPForms does the job but there are form tools with better interfaces and UX in my opinion.

Pros

WPForms is pretty straight forward. It also allows you to easily integrate with multiple different ESPs or CRMs which can come in Handy. It also shows you right on the form if it is integrated with Zapier which is useful to keep track of what is happening in the account.

Cons

I didn't love the way the conditional logic worked. On the form it should indicate if a field has conditional logic on it rather than making me click on the field and navigate to the conditional logic section.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Gary H.

Marketing Specialist

Machinery

### "A must use plug-in for WordPress websites with lackluster forms"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 28, 2023

Overall, I am very impressed with all the features WPForms has to offer. The form templates library is vast and very intuitive, allowing us to quickly create and edit forms on the fly. Integration with WordPress is seamless and overall, the user experience is great.

Pros

I like how easy WPForms was to install and integrate into our WordPress website. In just a few clicks, we had the full functionality of WPForms integrated into our WordPress/Elementor dashboard. I also really appreciate their email notification tool, WP Mail SMTP. I was having issues with broken email form notifications and the WP Mail SMTP tool fixed the problem immediately.

Cons

The free "lite" version of WPForms is missing some key functionality that would be really helpful. Things like the Entries tool are missing in action, and some of the functionality of the SMTP tool like Email Logs and Email Reports are dumbed down as well. While these aren't deal breakers, I'd really love to see some more functionality included in the lite/trial versions of these programs.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/234945/WPForms/reviews/)

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Popular comparisons

[Google Forms vs WPForms](https://www.capterra.com/compare/176571-234945/Google-Forms-vs-WPForms)

[Gravity Forms vs WPForms](https://www.capterra.com/compare/206381-234945/Gravity-Forms-vs-WPForms) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)