# Pinterest Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Pinterest Software - reviews, pricing plans, popular comparisons to other Brand Management products and more.

Source: https://www.capterra.com/p/234608/Pinterest

---

# 

 Pinterest Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 17, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Pinterest

## What is Pinterest?

Pinterest Business is a social content creation platform to assist with lead generation, higher traffic results, ads, and more.

## What is Pinterest used for?

[Brand Management](https://www.capterra.com/brand-management-software/)

Top alternative

Featured

Overall rating

Based on 427 user reviews

Reviews sentiment

Positive

96%

Neutral

3%

Negative

1%

Pros & cons

Extensive visual inspiration resource

Diverse idea discovery platform

Intrusive and excessive advertising

Contact vendor  
for pricing

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

-   Brand Management / 2026

Do you work for Pinterest?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://business.pinterest.com/&name=Pinterest)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Pinterest

4.7 (427)

VS.

[4.7 (62)](https://www.capterra.com/p/186742/Localize/reviews/)

Starting Price

Contact vendor

Starting Price

$50

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (427)

Ease Of Use

4.7 (62)

Value For Money

4.7 (291)

Value For Money

4.4 (51)

Customer Service

4.3 (279)

Customer Service

4.6 (49)

## Pinterest alternatives

[4.6 (6,021)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.4 (2,974)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[4.5 (13,565)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.6 (2,227)](https://www.capterra.com/p/146652/Airtable/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/234608/Pinterest/alternatives/)

## Who uses Pinterest?

Based on Capterra reviews from the past 2 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Pros and Cons

Extensive visual inspiration resource

100% positive reviews out of 92

Most reviewers describe inspiration as easily accessible through a vast range of images, trends, and creative content tailored to diverse interests and professional needs.

Min T

IT support, 201 - 500 employees.

"Its effectiveness as a visual discovery engine for ideas and inspiration."

Intrusive and excessive advertising

48% negative reviews out of 44

Some reviewers feel advertising disrupts browsing, with frequent pop-ups, irrelevant ads, and complicated ad management reducing overall enjoyment.

Boston W

Manager, 2 - 10 employees.

"I understand that ignorance is no escape from the law but these practices are extremely disingenuous and although their financial department is apologetic they will not yield and they will not refund my money because they say that I experienced some level of value by having my ad clicked on."

Diverse idea discovery platform

100% positive reviews out of 90

Most reviewers indicate idea generation is seamless, with endless categories and visual content sparking creativity for projects, businesses, and daily activities.

Destiny C

Owner, 1 employee.

"You can search for diy or step-by-step project ideas for literally any concept & find exactly what you're looking for every time!"

Efficient idea management tools

96% positive reviews out of 28

Most users report idea organization is straightforward, allowing content to be sorted into boards, folders, and categories for quick future reference.

Fernanda R

administradora, 1 employee.

"I can create folders on different subjects, which helps me on a daily basis, making it easier to organize."

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Content Management

4.6 (260)

66.15% of 260 reviewers that rated this feature as important or highly important

You get simple tools to create, organize, edit, and categorize content using boards and pins. Reviewers indicate that managing content is intuitive and flexible, with options for privacy and segmentation, though a few users mention occasional confusion with advanced options.

Content Library

4.7 (231)

64.50% of 231 reviewers that rated this feature as important or highly important

Pinterest offers a vast, visually rich library where you can organize, search, and access endless content through personalized boards. Reviewers appreciate the diversity, high quality, and ease of finding inspiration, while many mention how simple it is to save and retrieve ideas.

Customizable Branding

4.5 (198)

60.61% of 198 reviewers that rated this feature as important or highly important

Pinterest helps you personalize your profile, boards, and pins with custom images, descriptions, and branding elements. Some users say this aspect supports a unique brand presence, but others feel customization options for business profiles could be more extensive.

Social Media Integration

Pinterest enables you to share pins and connect accounts with platforms like Facebook, Instagram, WhatsApp, and more. Reviewers appreciate the seamless sharing and cross-platform visibility, though some note that integration with certain networks could be expanded.

Social Promotion

With Pinterest, you can easily promote your business, brand, or content to a wide audience by sharing pins, adding links, and showcasing work. Some reviewers find the platform effective for organic reach and straightforward promotion, though a few mention limited integration with other platforms.

Social Media Monitoring

4.5 (154)

60.39% of 154 reviewers that rated this feature as important or highly important

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Pinterest 15 features

Creation, approval, versioning, and distribution of visual assets and designs

Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track and monitor efficient handling of all changes/transitions

Leave comments and notes on documents for others to view

Pinterest offers a vast, visually rich library where you can organize, search, and access endless content through personalized boards. Reviewers appreciate the diversity, high quality, and ease of finding inspiration, while many mention how simple it is to save and retrieve ideas.

You get simple tools to create, organize, edit, and categorize content using boards and pins. Reviewers indicate that managing content is intuitive and flexible, with options for privacy and segmentation, though a few users mention occasional confusion with advanced options.

Pinterest helps you personalize your profile, boards, and pins with custom images, descriptions, and branding elements. Some users say this aspect supports a unique brand presence, but others feel customization options for business profiles could be more extensive.

Manage digital assets

Assemble applications and processes by dragging over and arranging pre-built components

Edit, touch up, and convert images for publishing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Pinterest enables you to share pins and connect accounts with platforms like Facebook, Instagram, WhatsApp, and more. Reviewers appreciate the seamless sharing and cross-platform visibility, though some note that integration with certain networks could be expanded.

Track activity on sites such as Facebook, Twitter, Instagram, etc.

With Pinterest, you can easily promote your business, brand, or content to a wide audience by sharing pins, adding links, and showcasing work. Some reviewers find the platform effective for organic reach and straightforward promotion, though a few mention limited integration with other platforms.

Get Advice

We can help you find the software with the features you need.

Features

4.5 (427)

4.5

Based on 427 reviews

## Pricing

Value for money

4.7 (291)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.7 (291)

4.7

Based on 291 reviews

## Integrations

[

Instagram](https://www.capterra.com/p/210721/Instagram/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (279)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (279)

4.3

Based on 279 reviews

## User reviews

Overall rating

4.7

Based on 427 reviews

Filter by rating

5(312)

4(97)

3(13)

2(5)

1(0)

Mentioned topic

Sorted by most recent

LW

Lela W.

Paralegal

Law Practice

### "Great for recipes to home remedies whatever you can think of"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 1, 2026

Pretty good experience with pininterest for most part except the whole pin saved being removed from your collections.

Pros

Pretty good program to search for anything you can imagine you would like to find. Pretty good results too.

Cons

That some pins you saved get removed for trademark without any reasoning. That's very frustrating and feels like an easy excuse to take one of your saved pins.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

KS

Kandice S.

Manager

Recreational Facilities and Services

### "One place for all the ideas!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 28, 2026

Pros

Lots of different ideas for almost anything you need, great to collaborate with others to create boards for events so that everyone can be on the same page and know what the vision is. It's also a great tool to come up with different ideas for parties, events, decorating, room set up, staff events and more.

Cons

It can be overwhelming at times, sometimes the links do not work to the websites so you are unable to find what you are looking for.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JG

Jessica G.

Realtor

Real Estate

### "Brand Visibility"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

April 17, 2026

Overall, my experience using Pinterest for my real estate business has been positive and worthwhile. While it requires consistency and effort, it has helped me build brand visibility and attract potential clients through visually engaging content. It’s a valuable tool for showcasing properties and staying connected with people in the early stages of their home search.

Pros

I like using Pinterest for my real estate business because it allows me to showcase properties, home designs, and staging ideas in a visually appealing way that attracts potential buyers. It also helps drive traffic to my listings and website, connecting me with people actively searching for homes and inspiration. Plus, Pinterest’s discovery features make it easier to reach clients who are planning moves or looking for their dream home.

Cons

What I like least about Pinterest for my real estate business is that it can take time to see consistent results and engagement. The platform also requires regular posting and high-quality visuals to stay competitive, which can be time-consuming. Additionally, it’s sometimes harder to convert Pinterest users into serious buyers compared to other platforms.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Victoria H.

HR Director

Insurance

### "Good tool for marketing "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

March 15, 2026

I overall experience with Pinterest is really good. I’ve always viewed items on it and I get regular updates of potential things they’ve seen me view that they may think I like.

Pros

What I liked most about Pinterest is how trendy it is and how it can be used to market various vendors items

Cons

Sometimes what I did not like about Pinterest as it seems like it is hard to find the items they are marketing sometimes you can’t find the actual website

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SE

Sonja E.

Coach, Consultant, Educator

Health, Wellness and Fitness

### "Great Marketing Tool!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 10, 2026

Pros

I use Pinterest as a marketing tool in my small business and have found it to be incredibly helpful and a great alternative to social media. I really appreciate how easy it is to use and how you can run ads affordably on the platform.

Cons

I don't love the user interface on the business management side of things -- I feel like it's a bit challenging and cumbersome to navigate.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Nava B.

Owner

Consumer Goods

### "Great for Research, Learning, and Marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

10/10

February 22, 2026

Overall it's very good. It's good to use for getting ideas about anything. It's also good for learning new topics because a lot of people post summaries in a visual post which is helpful for learning.

Pros

I love Pinterest because it's visual and easy to browse by images. I like being able to create my own boards and save my findings to my boards.

Cons

I wish there was better integration with Etsy stores. I have an Etsy store and there's no way to automatically pull in my listings like I would be able to with a Shopify store.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ST

Sean T.

Content Creator

Entertainment

### "Pinterest is Still Strong"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

5/10

February 10, 2026

Pinterest can feel overwhelming at first, but it does an excellent job leading users to whatever they are trying to do. A very clean interface and clear labeling makes finding and using images fairly simple. Where Pinterest shines is its boards that allow users to organize and save large and complicated image collections.

Pros

A clean user interface and enough options to effectively use the platform. A user can logically move from one task to another.

Cons

The Pinterest platform entered the world as a unique and expressive place for art and information, now it is plagued with advertisers and misleading AI content.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RH

Rebecca H.

UX Researcher

Market Research

### "Great to keep inspiration in one place"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

January 21, 2026

Overall, my experience with Pinterest is largely positive and inspiring. It’s a great platform for discovering and organising ideas, but the endless wall of content can sometimes feel overwhelming, especially when you’re browsing without a clear goal. While the constant flow of inspiration is exciting, it can occasionally make it hard to pause or narrow things down.

Pros

I like saving inspirational content in one place. It makes it easy for me to discover new ideas, planning a craft or home project or just browsing things I enjoy. I love how it feels more creative and intentional than traditional social media. Pinterest leaves me feeling inspired and motivated rather than drained.

Cons

While Pinterest is very inspiring, the endless scroll can sometimes feel overwhelming, especially when you’re just looking for one specific idea. It’s easy to get distracted and lose track of time while browsing.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Maragaret L.

Owner

Arts and Crafts

### "My Favorite Social Network"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 19, 2026

I've used Pinterest since 2015. I have about 10 boards and 2 accounts. I have been able to work with other members in relevant themes to mine, which I have enjoyed. I also enjoy sharing my posts on my website to visitors with the use of the Pinterest widget.

Pros

I like sharing my boards with other members for fun and business. It's also a great way to share my clients work as well.

Cons

The need to post daily to keep up with growth and for the exposure needed to achieve successful results for myself and clients.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DG

Debra G.

Sales manager

Consumer Services

### "Recommend highly "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 13, 2026

Great overall experience with Pinterest! Love all the different ideas and creative approaches to many different projects

Pros

Very creative ideas and images to sort through. Love it for my business and to create content and have creative ideas

Cons

Nothing i dislike about it, have been using it for many years and its always number go to for help creating ideas

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/234608/Pinterest/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)