# Better Reports Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Better Reports the right Reporting solution for you? Explore 167 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/228181/Better-Reports/reviews

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Better Reports

4.9 (167)

[View alternatives](https://www.capterra.com/p/228181/Better-Reports/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Better Reports

Ease of use

4.5

Customer Service

5.0

## Pros and Cons in Reviews

Becky D

ownerRetail, 2 - 10 employeesUsed the software for: 1-2 years.

“Anytime I am looking to run a specific report and I am unsure where to find the numbers they have been extremely helpful and have created several custom reports for my dashboard with no hassle.“

February 16, 2026

JS

Jake S

Technical Operations ManagerTransportation/Trucking/Railroad, 201 - 500 employeesUsed the software for: 6-12 months.

“My finance team relies on it and the only times it lets them down, it's an issue with shopify, not Better Reports.“

May 7, 2025

DL

Danielle L

Store Manager and Division TrainerRetail, 201 - 500 employeesUsed the software for: 1-2 years.

“It's my go to for so many things that I have to do as a manager. When I help new managers, I make all of their custom reports based on mine but with their stores.“

June 6, 2025

JS

Jake S

Technical Operations ManagerTransportation/Trucking/Railroad, 201 - 500 employeesUsed the software for: 6-12 months.

“Some items could maybe be a bit clearer, but honestly like most people I don't always read things thoroughly and submit a support ticket anyway :)“

May 7, 2025

MW

Mitch W

Senior Director of EcommerceSporting Goods, 51 - 200 employeesUsed the software for: More than 2 years.

“Better Reports effortlessly addresses any gaps in your Shopify data, providing an extensive catalog of ready-to-use reports immediately upon installation.“

July 23, 2024

DL

Danielle L

Store Manager and Division TrainerRetail, 201 - 500 employeesUsed the software for: 1-2 years.

“It's difficult to make your own reports, sometimes, not because of anything Better Reports is doing!“

June 6, 2025

MA

Marcela A

DTC E-commerce Retail Inventory Control SupervisorApparel & Fashion, 51 - 200 employeesUsed the software for: 1-2 years.

“It has helped me track sales, inventory, and refunds more accurately than Shopify’s native tools.“

September 29, 2025

RP

Roberto P

Head of OperationsMarketing and Advertising, 11 - 50 employeesUsed the software for: Less than 6 months.

“The interface is clunky and a bit complex.“

April 30, 2025

## Showing most helpful reviews

Showing 1-25 of 167 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Becky D.  
owner  
Retail  
Used the software for: 1-2 years

### "Helpful and Easy To Use, Even When New To Looking At Analytics"

February 16, 2026

5.0

Easy to use, helpful if you are not naturally strong at analyzing your numbers. I recommend to other Shopify owners looking for higher quality reports.

Pros

I appreciate the value provided to my business by Better Reports. Anytime I am looking to run a specific report and I am unsure where to find the numbers they have been extremely helpful and have created several custom reports for my dashboard with no hassle.

Cons

No cons to report. It is a simply layout and design, but I appreciate that I am paying for ease of use and excellent customer service as opposed to paying for high end looking graphics.

Review Source

DB

Duffy B.  
owner  
Retail  
Used the software for: Less than 6 months

### "Shopify is better with Better Reports"

June 18, 2025

5.0

I have used them to get info that I used to get with my old POS, Retail Management Systems. They had the best reports, and you could filter them for exactly what you need. Now with Better Reports, I can get the same info.

Pros

Shopify is wonderful in so many ways, but their reporting is lacking. Better Reports has helped me get the information I need. The new sales tax reports from Shopify are long and confusing, I could not see the amounts I needed to report. I emailed the help desk and within hours had the correct info in a "made for me" sales tax report. It actually is easier to read than Shopify's old report.

Cons

I haven't had a Con yet. I of course wish the information I need was included in my Shopify monthly charge, however if you need the info in order to make correct business decisions, $39.90 a month is worth it.

Switched from

[Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/)

I added Better Reports to my Shopify Admin to get the needed metrics

Review Source

ZT

Zach T.  
Head of Retail Operations and Tech  
Food Production  
Used the software for: 2+ years

### "Trusted platform built for success!"

February 6, 2026

5.0

Extremely knowledgable team! Quick to help with any data needs or assistance! Platform itself has a slight learning curve but is extremely robust and can be used by both beginners and advanced users alike. BetterReports has become a vital piece to our daily operations as well as allowing us to get granular with reporting on a day to day basis!

Pros

Simplicity in creating custom reports. Out the box reports helpful to get started with. The automation and connectivity to both email & Google Sheets is huge!

Cons

slight learning curve when first starting out if unfamiliar with transforming data. Load times for larger data sets can be rather long but tolerable

Review Source

SM

Sarah M.  
Owner  
Consumer Goods  
Used the software for: 1-2 years

### "Time saving app"

February 18, 2026

5.0

Pros

There is a report for everything I need - very easy to use and when I have questions, customer service is the best part of This app. They are happy to help when I need assistance creating specific reports and it has been a huge time saver for me.

Cons

Sometimes with so many choices it can be hard to narrow it down and figure out how to make a specific report however customer service always helps me immediately in these situations.

Review Source

Lindsey L.  
Owner  
Food & Beverages  
Used the software for: 2+ years

### "Better Reports... More like top notch reports!"

January 7, 2026

5.0

Top notch and I will always highly recommend them! I haven't upgraded my Shopify plan because I honestly like their reports more than Shopifys.

Pros

I can always count on Better Reports to reach out either same day or by the next day. Communication is always top notch and if they need more clarification they send a detailed email and or a video showing what they need. They are also great to work with!

Cons

I truly can't think of anything that I don't like about Better Reports. They have helped me within hours of each time that I need assistance on a custom report.

Switched from

[Shopify](https://www.capterra.com/p/83891/Shopify/)

I made the switch because they limit you on what you can do in their basic subscription. I honestly think you should always be able to view your live inventory in all subscriptions in Shopify, but they have to make money somewhere I guess. Better Reports is more affordable and I'm sure will always be easier to use.

Review Source

KN

Kyle N.  
Director of Operations  
Real Estate  
Used the software for: Less than 6 months

### "Great Product and Service"

February 12, 2025

5.0

Excellent product that just works, and great customer service! I've never had a question I couldn't get an answer to and they're fast.

Pros

It's as easy as building a pivot table and the scheduling is insanely useful.

Cons

Inability to append data to the same sheet. It's easily remedied with a script but would be nice.

Alternatives considered

[Databox](https://www.capterra.com/p/154024/Databox/)[Fivetran](https://www.capterra.com/p/170147/Fivetran/)[Plecto](https://www.capterra.com/p/160483/Plecto/)

Reason for choosing Better Reports

They had all the metrics I needed. We don't use helpscout in the "conventional" way so we needed a more customizable solution.

Review Source

NN

Nikola N.  
Head of E-Commerce  
Cosmetics  
Used the software for: 1-2 years

### "Get any report and data you need 10/10"

March 4, 2026

5.0

10/10 - that's all I can say, I've been using them for a year now, and I can create any report and get any data I want.

Pros

The data and reports you get from them is incredible. And their customer support/agents are incredible, very fast replies and they always make sure you get the best experience.

Cons

Their whole system is a bit complex, but that's completely understandable with the amount of data you can extract. Plus their agents are replying SUPER fast and they can craft you any report you want, so there is nothing I least like.

Review Source

BA

Bryan A.  
Marketing  
Consumer Goods  
Used the software for: 1-2 years

### "Custom Data that Meets Our Needs"

March 5, 2026

5.0

I am very happy with the service and response time working with their team. The data we have been able to extract has been critical to making informed decisions.

Pros

The ability to get custom reporting that matches the data we need to make informed decisions. Also, the support I have received in creating these reports.

Cons

I do believe the service is expensive though I continue to see the value. Like most people would always like services cheaper.

Review Source

DK

Dana K.  
Accounting Assistant slash Retail Scheduler  
Retail  
Used the software for: Less than 6 months

### "Great Customer Service!"

February 4, 2026

5.0

The complete reports are easy to read and understand. The first time I reached out, Claudia Aubin replied in a timely manner and was incredibly helpful every time I reached out. She created reports that are easy to read and understand.

Pros

There are a lot of reports from which to choose! So many options. I haven't even begun to explore what Better Reports can do for me.

Review Source

DO

Debbie O.  
Finance Manager  
Museums and Institutions  
Used the software for: 6-12 months

### "We love Better Reports!"

March 4, 2026

5.0

Excellent to work with! Quick to answer and help make changes. Ease of use when working with test reports!

Pros

Extremely helpful and caring agent - quick response time! The agent I worked with cared and took the time to help!

Cons

No complaints at all, my only complaint is that I wish I would have found Better Reports sooner, so grateful!

Review Source

JB

Jenna B.  
Sr. Ops Manager  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great support + capabilities"

May 7, 2025

5.0

very satisfied with this product and it's capabilities. Above all the support team is outstanding and very responsive.

Pros

I needed a custom report and their support team was able to create that report for me and adjust it based on my needs.

Cons

I would say that the report i needed wasn't already built however, the team was able to build for me so it wasn't a con with no resolution

Switched from

[Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/)

limited capabilities with shopify analytics and lack of support

Review Source

JS

Jake S.  
Technical Operations Manager  
Transportation/Trucking/Railroad  
Used the software for: 6-12 months

### "Simple and powerful reporting, EXCELLENT support"

May 7, 2025

5.0

Clean and helpful product. This was my first shopify add-on and probably the biggest value-add so far. My finance team relies on it and the only times it lets them down, it's an issue with shopify, not Better Reports.

Pros

\[sensitive content hidden\] Seriously- the product is great and makes extracting data from shopify much easier, but the support team is the shining cherry on top- they usually get back to me faster than the monthly fee would suggest, and are always pleasant, clear, and helpful!

Cons

My only real issues lie more with the shopify webhook- some values are estimates due to how shopify exposes their data. Once I understood that, things have become easier to work with. Some items could maybe be a bit clearer, but honestly like most people I don't always read things thoroughly and submit a support ticket anyway :)

Review Source

BO

Brendan O.  
Co Founder  
Apparel & Fashion  
Used the software for: 2+ years

### "Why Better Reports is the Best!!!"

March 22, 2025

5.0

I am amazed at the data we can pull from Better Reports which has enabled us to make better decisions & enable us to scale our business. Customer service is always over & above expectation.

Pros

The versatility & the great customer service from Ciara.

Cons

Nothing at all it's our favourite app on Shopify.

Review Source

TB

Thiago B.  
IT Director  
Retail  
Used the software for: 1-2 years

### "Better Reports The Best"

February 11, 2025

5.0

\[sensitive content hidden\] is awesome! When I request help with a report, she is on top, and I hear back from her and the BR within minutes. It is hard to find a great tool with great support! You can get it with Better Reports

Pros

They make our lives easier with Data, and the people there are fantastic (\[sensitive content hidden\], etc...)

Cons

Roll Limitation with Google Sheets for scheduled reports

Review Source

RA

Rip A.  
Web Development  
Consumer Goods  
Used the software for: Less than 6 months

### "Better Reports App - Your Only Reports Solution Out There"

June 10, 2025

5.0

Simply Incredible - Again, Their Response Time to Helping You Rises Above All Other Completion. Look No Further, Better Reports App is Your Only Solution Moving Forward...

Pros

This Company Has Excellent Customer Service and The Response Time is Incredible. The Team is Very Professional and Highly Skilled in Their Products. The Custom Reports are So Powerful for Your Needs!

Cons

Awesome Company - No Cons Whatsoever - Totally Professional Staff That Finds / Meets Your Needs at Ever Corner

Review Source

ŠJ

Šimon J.  
Owner  
Internet  
Used the software for: 2+ years

### "I recommend"

February 5, 2025

5.0

Pros

Great plugin that helps me sort orders into xml.

Cons

If I don't understand something, I write to support and everything will be solved.

Review Source

KG

Kate G.  
Director  
Consumer Goods  
Used the software for: 2+ years

### "Personalized analysis in record time!"

May 27, 2025

5.0

We have used Better Reports to create in depth repeat customer analysis to focus on acquiring and building our business and delighting our most loyal customers.

Pros

The Better Reports team is incredibly responsive and impressively capable and creative at compiling and creating the reports you desire. They save you lots of time and are always willing to problem solve and tweak reports to get them just right.

Cons

We have no complaints about our work with Better Reports. Every report we have requested has been delivered quickly and has met our needs.

Review Source

AV

Amber V.  
Retail and Purchasing Specialist  
Maritime  
Used the software for: 1-2 years

### "Better Reports for the BEST Shopify Experience"

October 8, 2024

5.0

Fantastic experience! Built all custom reports for my finance team & month-end reporting and it's so handy to have them auto-email to the correct people.

Pros

Great features, incredibly easy to use, and AMAZING SUPPORT! Shopify's default reports are essentially useless to a brick&mortar small business, but with BetterReports, we're able to compile data in a way that makes sense -- and if we can't figure it out, the support is awesome! ALWAYS fast and ALWAYS extremely helpful.

Cons

The only thing I don't like is that I can't view historical inventory data -- however, this is an issue with Shopify more than anything else. I've got it set to send me a daily inventory report.

Review Source

DG

Diana G.  
Head of Supply chain  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Nice support team"

December 20, 2024

5.0

I use it daily and I like it. The main challenge is to find the correct field name , but the help desk is great and always answer very fast.

Pros

User friendly reports, fast execution and great support team.

Cons

It seems very user friendly application, sometime I can find the exact fields names

Review Source

MJ

Max J.  
Partner  
Food & Beverages  
Used the software for: 6-12 months

### "Great App for Reporting"

March 14, 2025

5.0

Everyone we've made contact with has been very helpful in getting us setup and the app is very comprehensive.

Pros

Service is awesome, they're knowledgeable and always quick to reply.

Cons

No cons as of yet, I haven't had any issues.

Review Source

RP

Roberto P.  
Head of Operations  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great Tool"

April 30, 2025

5.0

It helped me thoroughly comprehend my company data and customize whatever I needed.

Pros

Profound analysis with a whole universe of data to customize and combine.

Cons

The interface is clunky and a bit complex. However, exploring it a bit is sufficient to understand it all.

Review Source

DC

Doug C.  
Marketing  
Entertainment  
Used the software for: 1-2 years

### "Best App Support"

October 8, 2024

5.0

Overall good but the support when it gets tricky sets it apart

Pros

The support is excellent. The simple stuff is easy to do and the drop ins from products is good

Cons

programming language level detail is harder to understand

Review Source

MW

Mitch W.  
Senior Director of Ecommerce  
Sporting Goods  
Used the software for: 2+ years

### "Amazing Product with Even Better Support"

July 23, 2024

5.0

It truly doesn’t get any better. The support is world-class, and the tool performs exceptionally well.

Pros

Better Reports effortlessly addresses any gaps in your Shopify data, providing an extensive catalog of ready-to-use reports immediately upon installation. This allows for quick access to vital insights. Custom report creation is also straightforward, and their exceptional support team is always available to assist or even create a report for you if needed.

Cons

I have no significant criticisms regarding the tool and platform. Every experience with both the tool and the team behind it has been exceptionally positive.

Review Source

CL

Caroline L.  
Director of Operations  
Apparel & Fashion  
Used the software for: Less than 6 months

### "A Valuable app "

June 4, 2024

5.0

Pros

Its user friendly interface makes it easy to use

Cons

N/A because their customer service is impeccable and can figure out my problem in minutes :)

Review Source

RB

Regina B.  
Ecomm Manager  
Cosmetics  
Used the software for: Less than 6 months

### "Better Reports Review"

November 11, 2024

5.0

Pros

Customer service is extremely responsive and helpful!

Cons

The only 'con' I can think of is we'd love a dedicated account manager.

Review Source

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