# Pulley Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Pulley Software - reviews, pricing plans, popular comparisons to other Equity Management products and more.

Source: https://www.capterra.com/p/219303/Pulley

---

# 

 Pulley Software Review 2026: Features, Integrations, Pros & Cons

Last updated on April 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Pulley

## What is Pulley?

Pulley is a cap table platform taking a new approach to equity management. We give founders and employees the tools and insights to make smarter decisions about their equity. Equity is your company’s most important asset. Make smarter decisions about your ownership — before they get recorded on the cap table. Join the 4,700+ companies scaling with Pulley. Onboard in less than 5 days. Get support in minutes.

## What is Pulley used for?

[Equity Management](https://www.capterra.com/equity-management-software/)[Compensation Management](https://www.capterra.com/compensation-management-software/)

Top alternative

Featured

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$1200

Flat Rate, Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Pulley?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://pulley.com&name=Pulley)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Pulley

5.0 (16)

VS.

[4.3 (635)](https://www.capterra.com/p/76/Intacct/reviews/)

Starting Price

$1200

Flat Rate, Per Year

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (16)

Ease Of Use

4.2 (561)

Value For Money

4.8 (13)

Value For Money

4.0 (470)

Customer Service

5.0 (16)

Customer Service

4.0 (501)

## Pulley alternatives

Highest Rated

[4.9 (4,270)](https://www.capterra.com/p/205015/Deel/reviews/)

Starting price

$5.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Certent Equity Management](https://www.capterra.com/p/236476/Certent-Equity-Management/)

[4.6 (85)](https://www.capterra.com/p/236476/Certent-Equity-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/236476/Certent-Equity-Management/)

[Eqvista](https://www.capterra.com/p/184325/Eqvista/)

[4.9 (31)](https://www.capterra.com/p/184325/Eqvista/reviews/)

Starting price

$2.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/184325/Eqvista/)

[SeedLegals](https://www.capterra.com/p/172337/SeedLegals/)

[4.9 (83)](https://www.capterra.com/p/172337/SeedLegals/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/172337/SeedLegals/)

[View all alternatives](https://www.capterra.com/p/219303/Pulley/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Cap Table Management

4.8 (9)

44.44% of 9 reviewers that rated this feature as important or highly important

Breakdown of all equity of the shareholders of a company

Vesting Management

4.8 (9)

44.44% of 9 reviewers that rated this feature as important or highly important

Incentive program that allows employees to earn assets such as equity stocks or retirement plans in return for staying with the company

Document Storage

4.6 (8)

37.50% of 8 reviewers that rated this feature as important or highly important

Store and organize documents in a centralized system

Valuation Management

4.9 (7)

28.57% of 7 reviewers that rated this feature as important or highly important

Assessment technique to estimate the current worth of an asset or company

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Pulley 45 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Manage the process of evaluating documents or requests submitted for approval

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

A record of all activities within the system, including user access, changes made, etc.

Breakdown of all equity of the shareholders of a company

Private online space that lets businesses securely share documents and provide information access to clients

Performs calculations and analyzes how salary and equity should be awarded to employees across locations, performance levels

Create employee benefits statements that include all package details, including base salary, rewards, incentives, and other benefits

Track and manage adherence to policies for any service, product, process, or supplier

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Store, manage, and track all electronic documents in a centralized location

Store and organize documents in a centralized system

Compare new data with existing records to detect duplicate entries

Electronic storage of staff/employee contact information and job status in a centralized repository

Track employee schedules, availability, and performance across projects and tasks

Process of familiarizing new employees with the company, their position, and responsibilities

Online portal where employees can access and track their own information

Builds a system of recognition and rewards to encourage employee performance and link outcomes to business needs

Evaluate units, projects, budgets, and other finance-related data to gauge their performance and potential risk

Decision-making process using businesses past, present and forecasted future operations.

Form predictions based on past and present data/trends

Use AI to generate content in the form of text, images, videos, etc.

Monitor application statuses, proposals and award funds

Manages incentive programs such as profit sharing, stock awards, and individual bonus plans

Compile and report on all investor activities

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Overview of all programs that help compare initiatives, align projects with strategic goals and identify risk

Shares and stocks owned by individuals in a company that is not trading publicly in the stock market

Analyze and gain insights into data in real-time

Receive data and information in real time

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Develop potential scenarios to identify risks and opportunities

Set up connections to third-party platforms to improve business processes

Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period

Assessment technique to estimate the current worth of an asset or company

Incentive program that allows employees to earn assets such as equity stocks or retirement plans in return for staying with the company

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.6 (16)

4.6

Based on 16 reviews

## Pricing

Value for money

4.8 (13)

[View pricing plan details](https://www.capterra.com/p/219303/Pulley/pricing/)

Startup

$1,200

Flat Rate,Per Year

It includes:

-   First 25 Stakeholders included
-   Cap table management
-   Share certificates
-   Send & sign templated SAFE, Option, and RSA agreements
-   Fundraise modeler
-   Interactive offer letters
-   Communications Hub
-   Concierge onboarding

Growth

$3,500

Flat Rate,Per Year

It includes:

-   First 40 stakeholders included
-   409A valuations
-   Send and sign custom SAFE, Option, and RSA agreements
-   Option exercises
-   Rule 701
-   Form 3921
-   Board approvals
-   HRIS integrations
-   Cap table management
-   Share certificates
-   Fundraise modeler
-   Interactive offer letters
-   Communications Hub
-   Concierge onboarding

Value for money

4.8 (13)

4.8

Based on 13 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

GitHub](https://www.capterra.com/p/129067/GitHub/)[

Rippling](https://www.capterra.com/p/172127/Rippling/)[

Gusto](https://www.capterra.com/p/131882/Gusto/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)[

Xero](https://www.capterra.com/p/120109/Xero/)[

BambooHR](https://www.capterra.com/p/110968/BambooHR/)[

Paylocity](https://www.capterra.com/p/86714/WebPay/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (16)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (16)

5.0

Based on 16 reviews

## User reviews

Overall rating

5.0

Based on 16 reviews

Filter by rating

5(16)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Miquel C.

CEO

Telecommunications

### "Onboarding at Pulley"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 10, 2023

Pros

Easy to set up. The team at Pulley is very kind and helpful

Cons

For now, no cons at all. Let's see in the next months

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Damian W.

COO

Internet

### "Great cap table & options management software for growing startups"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 23, 2022

Most responsive vendor I have. Really there to make sure I'm successful.

Pros

Pulley gets the job done. While it started out with just Cap Table management for me, we now run all of our options & valuations through Pulley as well. Fantastic, highly responsive customer support.

Cons

Menu structure can be a little confusing. Support is always happy to send you a video of where to find things!

Alternatives considered

[Carta](https://www.capterra.com/p/220278/Carta/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HV

Harsh V.

Ceo

Computer Software

### "Pulley is apt for our use case of captable management "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 8, 2022

Great

Pros

Ease of use ; great team providing support and onboarding management

Cons

Nothing that I could think of. We don't have a complex cap table

Alternatives considered

[Carta](https://www.capterra.com/p/220278/Carta/)

Reasons for choosing Pulley

Great team at Pulley who helped us onboard smoothly

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Brittani M.

CEO

Computer Software

### "Timely, Efficient and backed by a solid team! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 7, 2022

I took my business through a late stage seed round and needed to begin managing my cap table; As CEO of a start up I already cannot seem to find enough hours in the day to accomplish all of the tasks I need to. I connected with Pulley and within 2 hours my profile was set up and the software was breaking down everything I needed for reporting purposes.

Pros

The ease of use, the almost instant set up and the team running this business.

Cons

I don't have anything constructive say about this software; I enjoy it all around.

Switched from

[Carta](https://www.capterra.com/p/220278/Carta/)

Carta is a solid product offering, however, the poor communication and the level of difficulty it was to connect with someone on their team was more than enough of an issue to leave the platform; I was even given Carta for 1 year at no-cost---I chose to pay another vendor (pulley); Human connection matters.

Reasons for choosing Pulley

The response time by the Pulley team was unmatched and has continued to be unmatched to date.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Kaitlin C.

CEO & Founder

Health, Wellness and Fitness

### "I will use anything Pulley creates!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 5, 2022

Excellent. The customer service has been incredible and very responsive. I will use anything that Pulley creates related to managing my startup's finances.

Pros

The UX/UI and experience is top notch--It is far superior to Carta. The experience is intuitive and it is incredibly easy to use. I love the ability to project how the cap table will change and use it every time I prepare to fundraise. Because of how well this product has been created, I can't wait to use it for more aspects as Pulley has already won me over and I can only surmise anything they roll out will be superior!

Cons

I did not know that option management or valuation management was a feature! I would love to be first to know about new features and given tutorials or guidance in starting to use those functions.

Switched from

[Carta](https://www.capterra.com/p/220278/Carta/)

Alternatives considered

[Carta](https://www.capterra.com/p/220278/Carta/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MJ

Milena J.

Director of Strategic Growth

Fund-Raising

### "A Must Have Product for Cap Table Management"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 4, 2022

Really good. Pulley has helped us significantly with managing our cap table.

Pros

The product is very easy to use and helps significantly with cap table management and planning for future funding rounds.

Cons

I was not able to export the option modeling table which was a tad frustrating.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MK

Mark K.

CEO

Financial Services

### "Best option for startups"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 4, 2022

I contacted Pulley (while considering some of their close competitors) and moved forward with Pulley because the team understood my company's needs and was able to go from contract to integration in a matter of days (vs several weeks for the competition).

Pros

Team worked incredibly quickly to get this up and running.

Cons

I haven't yet experienced any issues with the software. Very happy customer.

Alternatives considered

[Carta](https://www.capterra.com/p/220278/Carta/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HS

Harris S.

CEO

Events Services

### "I love Pulley! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 3, 2022

Pros

It is just so easy to use because it is beautifully designed and just works!

Cons

Can't think of anything. I am a very happy customer.

Switched from

[Carta](https://www.capterra.com/p/220278/Carta/)

I felt like Carta was a pain to use and the customer service was really bad (may have just been the representative we were assigned to).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SK

Shruti K.

CEO

Computer Software

### "Easy to use and great onboarding"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 19, 2021

It has been absolutely great so far. The team is very responsive.

Pros

Well thought Simple UI Reduces paperwork significanly

Cons

Would be great if they also had legal advisory built into the platform.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DS

Daniel S.

CEO

Logistics and Supply Chain

### "Much better than a spreadsheet"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 17, 2021

Their onboarding and customer service are outstanding. Very pleased with Pulley so far.

Pros

Pulley makes it easy to manage multiple share classes, including SAFE's and other investment vessels. The ability to quickly model out future rounds is amazing.

Cons

There are a few screens that once you enter, you can't go immediately back to the previous screen, forcing you to start that journey over again.

Reasons for choosing Pulley

Was highly recommended by my peers.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/219303/Pulley/reviews/)

Popular comparisons

[Carta vs Pulley](https://www.capterra.com/compare/219303-220278/Pulley-vs-Carta) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)