# Page 5 | Wati Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 5 - Is Wati the right Conversational AI Platform solution for you? Explore 202 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/204314/WATI/reviews

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Wati

4.6 (202)

[View alternatives](https://www.capterra.com/p/204314/WATI/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 2nd, 2026

# Page 5 - Reviews of Wati

## Showing most helpful reviews

Showing 101-125 of 202 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

HY

Hassan Y.  
IT Manager  
Retail  
Used the software for: 1-2 years

### "Streamlining Customer Communication"

September 9, 2024

5.0

WATI is a well-rounded platform designed to optimize WhatsApp for business communication, offering valuable features for teams of all sizes. While the pricing may be on the higher side for smaller businesses, its automation, multi-agent support, and robust analytics make it a valuable tool for organizations prioritizing customer interaction through WhatsApp.

Pros

Powerful multi-agent support and automation. Seamless integration with CRM tools. Detailed analytics for tracking performance. Reliable customer support and a user-friendly interface.

Cons

Pricing can be high for businesses with heavy message usage. Initial API setup may require technical knowledge. Limited flexibility for smaller businesses with budget constraints.

Review Source

SA

Shayan A.  
Co-Founder  
Apparel & Fashion  
Used the software for: 6-12 months

### "Great for Customer Service"

August 29, 2024

5.0

It's been a great tool for connecting with our customers.

Pros

Easy to use and helps us keep customers updated on their orders and answer their questions quickly.

Cons

Mobile App speed can be improved, but it gets the job done when I need to interact with customers on the go.

Alternatives considered

[Interakt](https://www.capterra.com/p/241014/Interakt/)

Reason for choosing Wati

Faster, Simpler, Easy to use, Easy to set up

Switched from

[Interakt](https://www.capterra.com/p/241014/Interakt/)

Wanted a easy to use interface which can help in making customer interaction seamless.

Review Source

SM

Sandeep M.  
BDM  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Easy to Use with Great Templates, but Chatbot Could Be Faster"

October 16, 2024

5.0

Overall, I feel that WATI is a reliable and useful tool for businesses looking to enhance their marketing efforts through WhatsApp, with only minor areas for improvement.

Pros

I liked most about WATI is its ease of use and seamless integration with Shopify. The predefined templates that require minimal adjustments also seem to be a standout feature for me.

Cons

sometimes slow loading time of the chatbot is frustrating rest all is good

Review Source

RH

Rachit H.  
Confounder  
Marketing and Advertising  
Used the software for: 6-12 months

### "Excellent addition to our marketing tool kit"

September 4, 2024

5.0

WATI has been an excellent addition to our marketing toolkit. The user interface is clean and intuitive, making it easy for both my team and clients to navigate and use effectively. The onboarding process was smooth, and the customer support team was extremely helpful, guiding us through every step with patience. My clients have particularly enjoyed the seamless communication it enables via WhatsApp, improving engagement and response times. It has simplified our workflows and allowed us to manage customer interactions efficiently. I highly recommend WATI for businesses looking to streamline communication and enhance their overall customer experience.

Pros

Great UI, good customer support, easy onboarding process.

Cons

Pricing is probably one thing I like least out of the entire thing. Better pricing would help my clients have a better adoption rate.

Alternatives considered

[AiSensy](https://www.capterra.com/p/240134/AiSensy/)

Reason for choosing Wati

Better UI for our clients to adapt to and easy dashboard.

Review Source

HM

Hardik M.  
Senior Project Manager  
Financial Services  
Used the software for: 1-2 years

### "Highly Effective WhatsApp Business Solution with Excellent Support"

September 11, 2024

4.0

Overall, my experience with WATI has been excellent. The platform has streamlined our communication processes, making it easier to engage with customers through WhatsApp. Their support team has been responsive and helpful throughout the setup and use of the product. WATI’s features have proven to be very effective in improving our customer service efficiency.

Pros

The seamless integration with WhatsApp Business and the user-friendly interface make WATI a standout solution. It simplifies communication with customers, especially with features like automated messaging, contact segmentation, and template management. Their customer support is responsive and knowledgeable, ensuring any issues are quickly resolved. The platform's ability to handle multiple conversations at once is invaluable for businesses looking to scale efficiently.

Cons

The pricing could be more flexible for smaller businesses or startups. Additionally, some advanced features like analytics could be more robust, offering deeper insights into customer interactions.

Review Source

AC

Aneel C.  
MD  
Information Technology and Services  
Used the software for: 2+ years

### "WATI - ChatBoT for eGovernance"

September 3, 2024

5.0

i am Aneel Kumar Chintha, Chairman & Managing Director, Amaravathi Software Innovations Pvt. Ltd., we are using WATI since 5 years and its great experiance, we dilivered to WATI tool to so many clients.

Pros

Broadcast, Template Suggestions are good at wati, espaicially chatbot creations are at top in the market

Cons

Pricing is too much high comparetively with other vendors

Review Source

KL

Krish L.  
Sales Manager  
Consumer Electronics  
Used the software for: 1-2 years

### "The Revolver Club's review of WATI"

August 16, 2024

5.0

User friendly interface. Wati has been a game-changer for our e-commerce operations. The easy integration with Shopify has allowed us to manage customer interactions with ease.

Pros

We've particularly appreciated the ability to quickly respond to customer inquiries and follow up with those who have abandoned their carts.

Cons

I'd say the app does have some room for improvement, but I mainly find myself using WATI on my computer device so no complaints.

Review Source

MC

Mayan C.  
Founder  
Information Technology and Services  
Used the software for: 1-2 years

### "Best solution for WhatsApp buisness api platform in the current market"

July 31, 2024

5.0

Overall, Wati has proven to be an invaluable tool for our customer care and marketing efforts. It has not only enhanced our communication with customers but also helped us grow our business. We highly recommend Wati to any organization looking to leverage WhatsApp for customer engagement and marketing.

Pros

We have been using Wati for our customer care and marketing messages on WhatsApp, and it has significantly transformed the way we interact with our clients. The platform is incredibly user-friendly and offers a wide range of features that make managing customer interactions seamless and efficient.

Cons

Occasionally the speed of auto replies and chatbot replies is slower than expected and the customer support is not useful as the replies given are always links to articles/documentation already available which is mostly read first and since we were not able to find a solution that is when we contact customer support but it creates a useless loop.

Review Source

LH

Levi H.  
SEO Manager  
Consumer Services  
Used the software for: I used a free trial

### "Dashboard is very good, UI is user friendly."

January 10, 2025

5.0

Pros

Dashboard is very good, UI is user friendly.

Cons

Customer Support and Pricing is high as compare to other.

Switched from

[Gupshup](https://www.capterra.com/p/233786/Gupshup/)

No Such reason I want to try new platform

Review Source

SG

Sanyal G.  
BUSINESS HEAD  
Retail  
Used the software for: 2+ years

### "Pathetic !"

September 10, 2024

1.0

Bad experience. I do not have option to shift from Wati as many of the things will get disturbed, else would have changed

Pros

User interface is good and the team manager interface is also good

Cons

Poor service, Expensive, Pathetic customer care support

Review Source

SJ

Sean J.  
PPC Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Effortless Integration with Room for Improvement: A Year with Watti"

July 31, 2024

5.0

Overall, my experience with Wati has been positive. I've recommended it to several customers, and we've successfully implemented it across our systems and theirs. We use both the basic and advanced packages, and they have proven to be the right choices for the needs of our selected customers. Despite the minor drawbacks, we are quite happy with Wati and look forward to continued use and future improvements.

Pros

Over the past year, using Wati has been a transformative experience for our marketing automation needs, especially with its seamless integration with Zapier. The ability to broadcast through Zapier has significantly streamlined our processes, making cross-platform operations smooth and efficient. The webhooks further enhance ease of use, providing a robust solution for our marketing automation tasks

Cons

There are areas where Wati could improve. The user interface can sometimes be quite clunky, particularly when using the bot builder. It sometimes requires extra effort to navigate, and I've had to assist my PPC teammate more often than I'd like. While the interface has improved over time, some features could benefit from better handling and refinement.

Review Source

ZA

Zaid A.  
Account Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "CAREFUL – DO NOT SUBSCRIBE!"

February 3, 2025

1.0

It has been an absolutely horrible experience. They are only after money and provide no support. They keep ignoring my emails, which, by the way, is the only way to cancel your membership. Despite this, they continue to charge me every month. Now, I have to cancel my bank card to stop the direct debit. BE CAREFUL – DO NOT SUBSCRIBE!

Pros

I have been trying to cancel my membership for three months now. There is no direct phone number, and they can only be contacted by email. Today, I sent my third email, but I still haven’t received a response.

Cons

impossible to contact, too complicated and no support

Review Source

Response from WATI.io

February 7, 2025

Hi Zaid, we’re sorry to hear about your experience, and we sincerely want to make things right for you. Our team takes customer concerns seriously, and we want to resolve this issue as quickly as possible. Please reach out to us directly at Shirish@wati.io and Dheeraj@wati.io, and we will personally ensure that your request is handled promptly. We appreciate your patience and look forward to assisting you. Thank you! Team Wati

SG

Salvatore G.  
Sw engineer  
Computer Software  
Used the software for: 1-2 years

### "Good for WhatsApp api"

September 10, 2024

5.0

I use wati for my WhatsApp API customer service app , and it's very powerful and easy to implements

Pros

Customer support , easy API to implement, with error management and simple token access for authenticating in secure way.

Cons

The message price (but it's related to Facebook meta)

Review Source

AB

Aaron B.  
Co-founder  
Telecommunications  
Used the software for: I used a free trial

### "Do not use Wati!"

August 25, 2024

1.0

I have had a deeply disappointing experience with Wati.io, a company that claims to enable WhatsApp for business. Their complete lack of data integrity and abysmal customer service have been nothing short of shocking. Despite multiple requests—five, to be exact—to delete my data and stop emailing me, Wati.io has continued to flood my inbox with spam. This disregard for my requests is utterly unacceptable. It's alarming that a company like Meta would associate themselves with such an unprofessional service. Wati.io seems to have no respect for customer privacy or preferences, which is particularly concerning given the sensitive nature of the data they handle. I urge everyone to avoid signing up with Wati.io at all costs. Save yourself the headache and frustration—this company is not worth your time or trust. DO NOT SIGN UP WITH WATI.IO!

Pros

Nothing. They claim to to have integrity over their data but they do not!

Cons

Data integrity is shocking. Read my full description

Alternatives considered

[WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)

Reason for choosing Wati

Wish I didn't now. They are absolutely terrible

Review Source

VM

Vishnu M.  
Software Developer  
Internet  
Used the software for: 1-2 years

### "Excellent Tool for Customer Engagement!"

August 12, 2024

5.0

ati's analytics and reporting tools have provided us with valuable insights into our customer interactions, enabling us to make data-driven decisions that have positively impacted our customer satisfaction. The support team at Wati has been incredibly responsive and helpful, always ready to assist with any questions or issues we’ve encountered. Wati has been a game-changer for our business, providing a powerful, reliable, and user-friendly solution for managing customer communications. We highly recommend Wati to any business looking to enhance their customer engagement through WhatsApp.

Pros

Wati offers excellent customer support, helping users resolve issues quickly and efficiently.

Cons

While the basic features are easy to use, mastering some of the more advanced functionalities may require a bit of a learning curve.

Alternatives considered

[Interakt](https://www.capterra.com/p/241014/Interakt/)

Reason for choosing Wati

Wati had better features to offer and is the market leader.

Review Source

VS

Vishal S.  
Digital marketing manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Wati is an excellent platform for businesses looking to leverage WhatsApp for customer communication. "

August 28, 2024

5.0

Pros

•Simple onboarding and setup process. •Effective automation and chatbot integration. •Scalable, catering to businesses of all sizes. •Reliable customer support and detailed documentation.

Cons

Cons: •Limited customization options for the chat interface. •More advanced features can require a steeper learning curve. Overall: Wati is a strong WhatsApp Business API platform that helps businesses enhance their customer communication. With its powerful automation tools, ease of use, and efficient customer service, it is a valuable asset for businesses aiming to improve customer experience through WhatsApp.

Review Source

IS

Israel S.  
Owner  
Internet  
Used the software for: 2+ years

### "Highly recommended - make your customer be happy"

September 9, 2024

5.0

Pros

Customer support by WhatsApp and the customer experience.

Cons

Some features require using 3rd party developers - it has more costs.

Review Source

GA

Garvit A.  
Founder  
Retail  
Used the software for: 1-2 years

### "Wati has truly impressed me with its user-friendly interface and the level of customization"

September 5, 2024

5.0

Pros

Wati has truly impressed me with its user-friendly interface and the level of customization it offers for templates and workflows. The flexibility it provides makes it incredibly easy to tailor processes to fit specific business needs, which is essential for any automation task. The seamless integration of automation across various business functions is a game changer, significantly improving efficiency and reducing manual effort. On top of that, the support from the Wati team is outstanding. They are quick to respond and always provide helpful solutions, ensuring that any issues are resolved promptly. Overall, Wati has proven to be an invaluable tool for business automation.

Cons

Nothing, it works seamless and support is also up to the mark.

Review Source

SP

Shareek P.  
Performance Marketer  
Education Management  
Used the software for: 1-2 years

### "WATI Experience"

August 29, 2024

5.0

Its very good for me as automation expert. Most of My clients try with WATI and using messaging business to increase revenue. Integration smooth another one, it reduce my time and easy for me to execute.

Pros

Its very easy set up method. User friendly interface that make anyone can easily operate. as I set up for my clients and training them how to use. Its easy and make my time manageable.

Cons

Price range difficulties for SMBs. I could suggest sometimes the settings changes of the WATI.

Review Source

BSP

Beema Sankar P.  
Founder  
Textiles  
Used the software for: Less than 6 months

### "Easy to use "

October 16, 2024

5.0

Pros

User-friendly and packed with multiple automated workflows, this tool has been a game-changer for us. We've been using it for a month now and plan to continue. The intuitive interface makes it easy to navigate and implement, making it a valuable asset for our operations

Cons

Nothing much to say. All good so far. No cons

Review Source

SS

Suhail S.  
Director  
Medical Practice  
Used the software for: 1-2 years

### "WATI - Perfect solution for Whatsapp automation"

September 12, 2024

5.0

Saved me considerable amount of time and manpower by completely automating Whatsapp business services

Pros

User friendly interface, ease of setting up and multi functionality

Cons

WATI has been so useful I cant think of any major drawbacks

Review Source

ET

EDUARDO T.  
CEO  
Consumer Goods  
Used the software for: Less than 6 months

### "SAVE YOUR SELF A BAD TIME WITH THIS COMPANY "

January 16, 2025

1.0

They the take the using of robots to reply so serious you wont be able to talk to an agent unless you pay them more, no way to manually cancell the service. Shady business practices, save your money and time

Pros

The technology service that WATI provides for what is decent, but customer support is inexistent

Cons

No customer support, bad business practices

Review Source

Response from WATI.io

January 20, 2025

Hi Eduardo, Thank you for sharing your feedback, and We’re sorry to hear about your experience. At Wati, we strive to provide exceptional service to all our clients, and it’s clear we fell short in your case. We understand the frustration you’ve experienced regarding the cancellation process and client support. We genuinely value your input and are committed to addressing these concerns promptly. Please contact us at Shirish@wati.io @ Dheeraj@wati.io so we can help you as soon as possible! Thank you! Team Wati

MG

Malvika G.  
Product Manager  
Consumer Goods  
Used the software for: 2+ years

### "Game changer for Streamlined Customer Communication"

August 12, 2024

5.0

My experience has been nothing short of exceptional. The platforms interface made it easy for my team to get up running quickly with minimal training.

Pros

Wati integrates smoothly with my HubSpot account and it's easy to manage my customer interactions.

Cons

Some of the templates and workflows are somewhat limited compared to other platforms.

Review Source

PJ

Piyush J.  
CEO  
Retail  
Used the software for: 1-2 years

### "Its Great, Cost Effective Great for Small or Big Enterprises! Does the job!"

July 31, 2024

5.0

Pros

Price, Features, Integrations, Lack of need for support, very well informed dashboard. Easy & Quick to pick up.

Cons

Maybe a small guide to showcase all the available features, because once I spent more and more time on the dashboard I realized there was more features I could use,

Review Source

AK

Anirudh K.  
Director  
Retail  
Used the software for: 6-12 months

### "One of the best whatsapp APIs"

September 5, 2024

5.0

Pros

The ease of use and the features are great for whatsapp API. ALso the pricing is sensible

Cons

The customer support is only over email on our plan. On a higher plan, you can get a dedicated customer support

Review Source

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