# Rokt Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Rokt the right eCommerce solution for you? Explore 17 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/199424/Rokt-Commerce/reviews --- Rokt 4.5 (17) [View alternatives](https://www.capterra.com/p/199424/Rokt-Commerce/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Rokt Ease of use 4.4 Customer Service 4.8 ## Showing most helpful reviews Showing 1-17 of 17 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Sr. Director, Growth Marketing Airlines/Aviation Used the software for: 2+ years ### "Great Incremental Performance Marketing Inventory Source" March 16, 2021 5.0 Gaining new leads and nuturing to conversion Pros Adds true incrementality to existing media mix, platform is easy to use, customer service is great Cons More publishers would open up more inventory allowing fo further scale Review Source aL ashley L. Senior Marketing Associate Marketing and Advertising Used the software for: 6-12 months ### "A+ Product" March 16, 2021 5.0 We onboarded Rokt to drive installs for our Browser Extension product launched late last year. Rokt has proven that the quality inventory for ad products and audiences we're reaching are qualified, and gained a greater understanding of our audience habits because of it. The customer service from our account team, \[SENSITIVE CONTENT HIDDEN\], always gives me the confidence they have our business in their best interest, and always pushing to learn more so we can efficiently scale and drive success for the product. Pros The Rokt product is a unique offering that tailors to the specific needs of our web product. The ease of reporting and customer service give me the confidence I need to share performance feedback to key stakeholders. Cons There is a time delay for the internal reporting software, but an easy fix. Reason for choosing Rokt NA Review Source JT Jeslyn T. Email Developer Retail Used the software for: Less than 6 months ### "Difficult to use" March 16, 2021 2.0 Has not been the best for us. Pros I did not like or enjoy this software at all. Cons It was not intuitive, the UI was not great, and the overall experience was not user friendly. Review Source NM Nishtha M. Email Marketing Manager Marketing and Advertising Used the software for: 2+ years ### "Super effective! Great service" March 16, 2021 5.0 Pros The software is very easy to use and has been a great way to engage and retarget customers at the checkout page. We have integrated this software on may of our stores and have seen some excellent results. The team is very forthcoming to our needs and requirements and have been really helpful thoughout. Cons The integration has been done seamlessly and we haven't faced any issues so far. Review Source CW Chris W. Sr. Manager Digital Marketing Health, Wellness and Fitness Used the software for: 2+ years ### "Great Company to Work With" March 16, 2021 4.0 Pros The team at ROKT has been helpful in providing a solution that helps drive revenue for our business. They are very understanding of changes and quick to offer solutions. Cons I wish there were more companies to choose from within their consideration set. Review Source TT Tommy T. Sr. Manager, Acquisitions Consumer Goods Used the software for: 2+ years ### "Great UI" March 16, 2021 5.0 Rokt UI is user friendly. I enjoy being able to spot trends in the data without pulling large data sets. Pros Easy to view dashboards make it easy to spot trends in KPIs Cons Would like to segment data easier by day, week, month in order to compare trends Review Source RW Robert W. Director of Product Internet Used the software for: 6-12 months ### "Engaging Value Driven Offer Delivery" February 2, 2021 5.0 Pros Easy to implement, high quality and refined technology, and amazing team works together to delivery valuable offers to end users. Cons There is little to nothing to be desired. Hard to initially predict the performance/outcome, but the Rokt team is good at guiding an optimized rollout and implementation over time to cultivate success. Review Source JR Jennifer R. Digital Marketing Specialist Leisure, Travel & Tourism Used the software for: 6-12 months ### "Great Partnership " February 17, 2021 4.0 Rokt has provided an overall effortless experience. Pros Rokt is an excellent partner, they are easy to work with, communicative and the product delivers revenue that goes directly to the bottom line. Reporting dashboard and metrics are simple, efficient and easy to understand. Cons I have no complaints regarding the software. Review Source AB Alberto B. CMO Retail Used the software for: Less than 6 months ### "Easy to use, great customer service, instant game-changer" April 13, 2021 5.0 Great experience. Rokt has helped us capitalize on revenue sources exponentially better than we had in the past. Pros The entire platform is based on dynamically displaying relevant offers based on what is generating the most revenue. This takes the work off of our plate and ensures the offers are relevant and not redundant. The Rokt team is also very attentive to any question/need we may have. Cons At the moment, we have no negative comments about this software service. Review Source AJ Alifiya J. Digital Campaign Specialist Retail Used the software for: 1-2 years ### "ROKT helps with email sign ups" March 17, 2021 5.0 Great customer service and ease of use Pros Very easy and quick to set up a campaign on ROKT. And easy access to the leads via ROKT datatransfer Cons Daily reporting and stats could be a nice feature Review Source CM Colby M. Growth Marketing Retail Used the software for: Less than 6 months ### "The Good, The Bad, and The Rest" March 16, 2021 4.0 The team I've worked with at Rokt so far have been great. They've been super helpful and hands-on helping us get our feet wet and get using the platform. Without them, I would be totally lost. I love the lead-gen side of things and getting more 1st party data in a unique way. It's too early to say how profitable this has been for us so far, but I'm hopeful things pick up. Pros What I like about Rokt so far is the 1st part data I get, nurture section, coupon section, and KPIs that are right there front and center with the different campaigns. It's easy to use and easy to navigate. Cons Onboarding was pretty painful, and I would rather have it more sales-focused rather than KPIs solely focused on cost. Review Source NS Nicholas S. CEO Consumer Goods Used the software for: Less than 6 months ### "Rokt Commerce for Shopify store" January 27, 2021 5.0 Pros Easy to implement, receiving "free money" and great customer service Cons As a low-volume but high-AOV store, the amount per transaction is still not significant enough. Review Source PC Patrick C. Senior Director Data & Monetization Events Services Used the software for: Less than 6 months ### "Just getting started but so far so good" February 5, 2021 4.0 So far so good Pros The Rokt team has been super responsive. Early results are encouraging. Cons Some confusion in the set up process but nothing too much Review Source LS Lulu S. Campaign Manager Newspapers Used the software for: Less than 6 months ### "Two Month Test" March 16, 2021 4.0 Pros The format and the unique offering in the paid space, a new ad format that delivers the messaging. Cons The product is more focused on the audience who's ready to convert with a discount. Review Source MS Maggie S. Media Coordinator Public Relations and Communications Used the software for: Less than 6 months ### "Great service, will be recommending to my colleagues! " March 16, 2021 5.0 Pros Ease of use, customer service, excellent communication and reporting tactics Cons nothing comes to mind! I like how unique the server is compared to other vendors Review Source VD Venkata D. Web Developer Information Technology and Services Used the software for: I used a free trial ### "Easy to Implement and Proactive in Customer Support" March 16, 2021 5.0 Easy to work with and Ease of implementation/ Pros Ease of use and beneficial in Improving the conversions. Cons Can offer more options to use. Mutiple scenarios can be recommended. Review Source AK Anirudh K. Software Engg Hospitality Used the software for: Less than 6 months ### "Take on Rokt" March 16, 2021 5.0 Complicated product strategies were greatly resolved~. Pros The ease of use, and especially the robustness, reliability Cons Just a little too intrusive at first.... Review Source Similar Products Featured