# mLabs Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about mLabs Software - reviews, pricing plans, popular comparisons to other Social Media Management products and more. Source: https://www.capterra.com/p/191356/mLabs --- # mLabs Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) mLabs ## What is mLabs? mLabs was born connect the micro, small and medium business and help them succeed, through a smart and easy social media management platform. Schedule posts for Facebook, Instagram, TikTok, LinkedIn and more. Make social media management simpler and smarter with mLabs to plan, create and approve posts, reply messages, and generate unique and unlimited reports. Try it now for free and boost your social media results. ## What is mLabs used for? [Social Media Management](https://www.capterra.com/social-media-management-software/)[Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[Social Media Monitoring](https://www.capterra.com/social-media-monitoring-software/) Overall rating Based on 62 user reviews Reviews sentiment Positive 95% Neutral 5% Negative 0% Starting price R$14.9 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for mLabs?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.mlabs.com.br&name=mLabs) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### mLabs 4.7 (62) VS. [4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price R$14.9 Flat Rate, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (62) Ease Of Use 4.5 (890) Value For Money 4.7 (57) Value For Money 4.3 (812) Customer Service 4.8 (58) Customer Service 4.4 (774) ## mLabs alternatives [4.5 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Highest Rated [Vista Social](https://www.capterra.com/p/239366/Vista-Social/) [4.9 (890)](https://www.capterra.com/p/239366/Vista-Social/reviews/) Starting price $79.00 Per User, Per Month [Learn More](https://www.capterra.com/p/239366/Vista-Social/) [Publer](https://www.capterra.com/p/177145/Publer/) [4.8 (896)](https://www.capterra.com/p/177145/Publer/reviews/) Starting price $5.00 Per User, Per Month [Learn More](https://www.capterra.com/p/177145/Publer/) [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) [4.4 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/) Starting price $399.00 Per User, Per Month [Learn More](https://www.capterra.com/p/121701/HootSuite/) [View all alternatives](https://www.capterra.com/p/191356/mLabs/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Multi-Account Management 4.9 (17) 64.71% of 17 reviewers that rated this feature as important or highly important Manage and post content across multiple social media accounts and platforms simultaneously Automated Publishing 4.6 (16) 56.25% of 16 reviewers that rated this feature as important or highly important Establish rules for automatic propagation of social media posts across one or more channels Content Management 4.9 (14) 64.29% of 14 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Post Scheduling 4.6 (14) 71.43% of 14 reviewers that rated this feature as important or highly important Schedules specific times for content to appear on social media platforms, blogs, websites etc. Reporting/Analytics 4.5 (14) 35.71% of 14 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Customer Engagement 3.9 (8) 62.50% of 8 reviewers that rated this feature as important or highly important Initiate interactions with customers by proactively starting conversations or providing informational content mLabs 31 features Establish rules for automatic propagation of social media posts across one or more channels Automatically create schedules based on business needs or employee availability and qualifications Track and manage schedules and meetings via an integrated calendar Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Track the performance of marketing campaigns across multiple channels. Manage various distribution channels, build relations with channel partners, and track their performance Provides a channel for team members to share media files, communicate, and work together Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Initiate interactions with customers by proactively starting conversations or providing informational content Track customers' activities across social networks and maintain details about their demographics, preferences & more Create and send email blasts/campaigns Create landing pages or online forms designed to capture new leads and prospects Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels Automate workflows and trigger campaigns based on customer actions See past and upcoming campaigns and communications in a calendar view Observe and track the demand, usage, progress or quality of a system, product, or user Manage and post content across multiple social media accounts and platforms simultaneously Manage multiple campaigns in one system Allows for businesses to run a variety of different campaigns across different channels Collect information from multiple sources A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Schedules specific times for content to appear on social media platforms, blogs, websites etc. View and track pertinent metrics to find patterns and gain insights from data Automatically monitor and receive alerts for any new online reviews Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Monitor social media sites for specific keywords Manage campaigns and track engagement for marketing efforts across social media channels Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Track activity on sites such as Facebook, Twitter, Instagram, etc. Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.5 (62) 4.5 Based on 62 reviews ## Pricing Value for money 4.7 (57) Free Trial Basic R$14.90 Flat Rate,Per Month Value for money 4.7 (57) 4.7 Based on 57 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (58) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (58) 4.8 Based on 58 reviews ## User reviews Overall rating 4.7 Based on 62 reviews Filter by rating 5(47) 4(12) 3(3) 2(0) 1(0) Mentioned topic Sorted by most recent AU Anonymous User CEO Marketing and Advertising ### "Review MLABS" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 12, 2025 Atendimento rápido, suporte presente! Comercial e financeiro muito prestativo, suporte bem presente. Pros Prático e intuitivo, desde de o início sempre consegui entender a plataforma. Otimiza a vida da agência e agora com o workflow chegamos a outro nível. Cons Sinto falta da parte da parte de agendamento com música. Também na parte comercial e financeira, sempre que adicionamos produtos não consigo unificar o pagamento. São vários boletos separados. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Supervisora Construction ### "Mlabs = otimização de tempo" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 5, 2025 A plataforma é simples e eficiente, facilitando o alcance dos nossos objetivos. De forma geral, vale muito a pena. Está sempre trazendo novas funcionalidades, e o recurso de acompanhar a concorrência é simplesmente 10/10. Pros Otimização de tempo com canais digitais integrados. Praticidade para acessar relatórios e dashboards em um só lugar. Cons Não é nem que eu não tenha gostado, mas sim que está faltando algo para ficar 100% completo. No caso, seria ter as mesmas funcionalidades que existem no Instagram (como os relatórios) disponíveis para todos os canais. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GT Gustavo T. CFO Graphic Design ### "Essencial para Agências: Facilita a Gestão de Múltiplas Marcas com Facilidade" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 5, 2025 Na Agência Mude, o mLabs se tornou parte fundamental da nossa rotina diária. A plataforma integra todas as contas de redes sociais em um só lugar, permitindo criar, agendar e publicar conteúdo para diferentes clientes com facilidade. Isso nos ajuda a manter a consistência, economizar tempo e gerenciar a estratégia de cada marca de forma eficiente. A interface intuitiva e as ferramentas de automação tornam todo o processo mais simples, desde o planejamento até a publicação. É realmente indispensável para qualquer agência de marketing que valoriza organização, produtividade e criatividade. Pros Antes do mLabs, gerenciar diversos clientes e redes sociais tomava muito tempo e exigia várias plataformas diferentes. Agora tudo está centralizado, organizado e fácil de acompanhar. Podemos agendar posts, monitorar desempenho e colaborar em equipe em um único lugar. Isso aumentou nossa produtividade e nos permitiu focar mais em estratégia e criatividade em vez de tarefas repetitivas. Cons Não há muito do que reclamar. A plataforma é bem completa e confiável. Mas seria ótimo contar com ainda mais integrações e opções de automação entre redes e ferramentas. Isso deixaria o fluxo de trabalho para agências como a nossa ainda mais rápido e prático. Switched from [Etus](https://www.capterra.com/p/241823/Etus/) Muito mais recursos e com valor mais baixo Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RC Rafaela C. social media estrategista Marketing and Advertising ### "Tradição em agendamento de postagens" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 3, 2023 aprovo, indico , continuo usando e não troco Pros eu uso mlbas desde 2014, recomendo de olhos fechados , faicl de implementar, Cons aumento do preço e formas de pagamento, Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KC Kelly Cristina C. Professor Education Management ### "I like mlabs because it is a practical application, fast and very easy to use." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 January 10, 2023 I like it a lot and I use it a lot because it is very easy to use and I recommend it to all my friends. Pros I really liked the practicality and the various tools that it makes available for free Cons in my opinion, there should be more options in free functions such as images. should have more images to facilitate our work. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FM Fernanda M. Review Marketing and Advertising ### "Very good but can improve" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 January 3, 2023 I like it a lot, because it makes daily tasks easier and has everything to improve even more Pros The practicality of scheduling and organizing posts Cons Not having automatic story posting integration Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ED Erick d. Product Marketing Analyst Computer Software ### "Ferramenta de excelente custo x benefício para social medias" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 November 18, 2022 Pros O mLabs facilita bastante a rotina de quem precisa publicar em diferentes rede sociais e oferece vários recursos que tornam a experiência ainda melhor do que fazer isso diretamente nas ferramentas. Além disso, os recursos de social listening e relatórios tornam o produto um aliado essencial no dia-a-dia. Cons Infelizmente, por decisões políticas da empresa-mãe das principais redes sociais atualmente, muitos recursos deixaram de funcionar e a ferramenta passou por um período conturbado, em que algumas contas inclusive foram penalizadas. Hoje a situação parece estar estabilizada, mas foi um susto e que impactou bastante a experiência com a plataforma. Switched from [Buffer](https://www.capterra.com/p/143492/Buffer/) Alternatives considered [Facebook Creator Studio](https://www.capterra.com/p/247876/Facebook-Creator-Studio/) [Facebook Business Suite](https://www.capterra.com/p/235972/Facebook-Business-Suite/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VR Victoria Regina S. gestora de conteúdos e marketing digital Marketing and Advertising ### "Se impressione com a Mlabs" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 26, 2022 Maravilhosa, me surpreendo a cada dia e diminuiu para zero o meu estresse e correria do dia a dia. Pros Todas as funções são 100% uteis, tem coisas na Mlabs que nem precisava ter e isso só facilita ainda mais a nossa vida como gestor. Contratem sem medo, isso vai ser uma economia de tempo e financeira, pois não terá que contratar pessoas para ficarem encarregadas disso, fora que não tem margem de erros. Cons Não existe isso na Mlabs, dificilmente achamos um contra. E se tem algo que nos incomoda, eles estão dispostos a nos ajudar. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. LP Leo P. Planner Marketing and Advertising ### "Virou palavra do dia a dia " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 18, 2022 No geral o Mlabs da conta de resolver a gestão mais básica de gerencimento de mídias sociais. Uso o workflow deles com alguns clientes e vai super bem, a ponto do cliente perguntar "Já está no mlabs?", "Vou la ver no mlabs", "a marca nova já tem mlabs" e por aí vai Pros A operação é simples e o "acompanhamento" (um relatório automático) é muito bom pra deixar pro cliente acessar quando quer. O workflow é muito bom, infelizmente não é todo cliente que adota. Cons Passou da hora de uma revisão e modernização da interface e uma versão mobo decente ( não é respondivo e o app é ruim) Switched from [Planable](https://www.capterra.com/p/171744/Planable/) [Etus](https://www.capterra.com/p/241823/Etus/) problemas operacionais e novas pessoas da equipe que preferiam mlabs Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DM Diego M. CEO Marketing and Advertising ### "Excelente serviço para gerir as mídias sociais" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 14, 2022 Em geral acho excelente e recomendo. Pros Rapidez, praticidade e com um ótimo suporte Cons Talvez o que falta é incluir a opção de postar nos stories Switched from [Postgrain](https://www.capterra.com/p/240242/Postgrain/) [Etus](https://www.capterra.com/p/241823/Etus/) Por tudo o que avaliei anteriormente Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/191356/mLabs/reviews/) Popular comparisons [Vista Social vs mLabs](https://www.capterra.com/compare/191356-239366/mLabs-vs-Vista-Social)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. 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