# BL.INK Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about BL.INK Software - reviews, pricing plans, popular comparisons to other URL Shortener products and more. Source: https://www.capterra.com/p/189131/BL-INK --- # BL.INK Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) BL.INK ## What is BL.INK? BLINK is a link management platform that provides businesses with branded short links, analytics, and integrations to manage and track URLs across marketing campaigns and communication channels. BL.INK enables users to customize shortened links, create QR codes, ensure security compliance, integrate with other platforms, and gain insights through link analytics. ## What is BL.INK used for? [URL Shortener](https://www.capterra.com/url-shortener-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Link Management Tools](https://www.capterra.com/link-management-tools-software/) Top alternative Featured Overall rating Based on 17 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $49 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for BL.INK?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.bl.ink&name=BL.INK) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### BL.INK 4.6 (17) VS. [5.0 (3)](https://www.capterra.com/p/153590/CampaignTrackly/#reviews) Starting Price $49 Flat Rate, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (17) Ease Of Use 5.0 (3) Value For Money 4.4 (13) Value For Money 5.0 (3) Customer Service 4.3 (12) Customer Service 5.0 (3) ## BL.INK alternatives [Bitly](https://www.capterra.com/p/172575/Bitly/) [4.8 (1,295)](https://www.capterra.com/p/172575/Bitly/reviews/) Starting price $35.00 Per User, Per Month [Learn More](https://www.capterra.com/p/172575/Bitly/) [TLinky](https://www.capterra.com/p/10013154/TLinky/) [4.7 (167)](https://www.capterra.com/p/10013154/TLinky/reviews/) Starting price $29.00 Per User, Per Month [Learn More](https://www.capterra.com/p/10013154/TLinky/) [lc.cx](https://www.capterra.com/p/236978/lc-cx/) [4.9 (29)](https://www.capterra.com/p/236978/lc-cx/reviews/) Starting price $10.00 Per User, Per Month [Learn More](https://www.capterra.com/p/236978/lc-cx/) [Rebrandly](https://www.capterra.com/p/166180/Rebrandly/) [4.6 (58)](https://www.capterra.com/p/166180/Rebrandly/reviews/) Starting price $39.00 Per User, Per Month [Learn More](https://www.capterra.com/p/166180/Rebrandly/) [View all alternatives](https://www.capterra.com/p/189131/BL-INK/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Link Shortening 5.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Shorten long links into custom or branded links Campaign Management 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Custom Domains 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create branded link campaigns or short links with one or multiple custom domains. Link Analytics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track, analyze and report on click-through rates from URLs Link Editing 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Change or redirect the destination URL of a short link Tag Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Generate or append custom campaign parameters to URLs BL.INK 14 features Application programming interface that allows for integration with other systems/databases Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Create branded link campaigns or short links with one or multiple custom domains. Used by marketers and advertisers Track, analyze and report on click-through rates from URLs Change or redirect the destination URL of a short link Monitoring and organizing references from a webpage to external sites and internal pages Shorten long links into custom or branded links A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Matrix barcode that stores information Adding retargeting pixels to track users who click a link and show them targeted ads Generate or append custom campaign parameters to URLs Set up connections to third-party platforms to improve business processes Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques Get Advice We can help you find the software with the features you need. Features 4.3 (17) 4.3 Based on 17 reviews ## Pricing Value for money 4.4 (13) Free Trial Free Version Expert+ $49.00 Flat Rate,Per Month Value for money 4.4 (13) 4.4 Based on 13 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (12) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (12) 4.3 Based on 12 reviews ## User reviews Overall rating 4.6 Based on 17 reviews Filter by rating 5(12) 4(4) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent Adrian S. Nutricionista Health, Wellness and Fitness ### "Acortando URls" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 September 19, 2023 Pros Plataforma extremadamente útil para acortar y personalizar mis enlaces. Cons La versión gratuita tiene limitaciones y para acceder a características avanzadas es necesario suscribirse Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor September 21, 2023 Thank you for your feedback. Our product is geared towards business use, but we do offer many core features for free. We hope you found BL.INK a useful resource for your needs. AS Antonio S. Backend developer Research ### "Buen acortador" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 March 14, 2023 Pros Es una app que acorta bastante bien las urls y te facilita el asunto a la hora de publicarlas en tus redes sociales Cons A veces crea urls que no funcionana como si estuvieran duplicadas... no sé... Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. German B. Psychologist Human Resources ### "Friendly shorthener for URL's" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 October 8, 2022 Pros It's simple, clean, and easy to use. I don't have to worry about ads or anything else getting in the way. Cons Sometimes it's a bit buggy, so you have to be patient. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. LC Leigh C. VP Demand Generation Computer Software ### "Easy to use, great for branding" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 27, 2020 There are a ton of URL shorteners. This one is the best. Pros Easy to find and options for our brand name and is a much better user/brand experience than Bit.ly. Very helpful and responsive customer support, easy URL builder, love the copy feature -- greatly streamlines work. Just a nice, easy, elegant solution Cons I cannot think of any cons at this time. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Cost and versatility - will help us build our brand Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JC Joe C. Director, Digital Content Strategy Insurance ### "Easily create branded links that build trust in the quality & value of your content" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 6, 2019 Their platform is a great fit, because it enables us to work rapidly and independently but with greater consistency and quality across our multiple lines of business. BL.INK created URL builders that simplify the creation of tracking links, and the team has helped connect data exports to our reporting dashboards. Pros Using BL.INK, we can easily create branded website links, that over time, help build trust in the quality and value of the content we share. Advanced features like dynamic links and promo badges are useful. I especially appreciate that BL.INK is very client focused, and the team eagerly listens to our business needs and offers innovative solutions. Cons Our wish list initially included full integration of BL.INK with our social media content publishing tool, and BL.INK continued to advocate for this. We're excited that a solution launched early in 2019. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JR Jennifer R. Digital Campaign Manager Health, Wellness and Fitness ### "Easy to use!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 September 6, 2019 Pros The interface is so easy to navigate and provides all the options I need to build out my custom tracking URLs Cons I wish the long version of the URL was more prominent as we do not use the shortened version. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KM Katie M. Campaign Manager Health, Wellness and Fitness ### "Easy, Inuitive and Fast" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 September 6, 2019 I've only used a handful of times but it has been great. Pros I love that the interface is simple and easy to use in a quick pinch. I like that it creates a generated link or I can edit according to my needs, even after the link has been created. Cons There's not much I don't like. It has been great so far! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. EE Edward E. Talent Acquisition Specialist - Manager Hospital & Health Care ### "Easy To Use" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 2, 2019 Overall, I am very satisfied and happy with this product Pros I like how easy it is to use. Also, I like how I can rename the shortened links to whatever name I want it to be. Cons It's a little bit difficult searching for past shortened links. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ML Michale L. Retired Information Technology and Services ### "BL.INK meets and exceeds all expectations." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 26, 2019 Excellent! Far exceeds my needs. Pros Easy to use. Went live in less than 30 minutes Cons As a Freeware user of this app I can only attest that what has been provided is amazing. Reasons for choosing BL.INK I relied on reviews of others. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Analyst Information Services ### "Very Easy to use" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 23, 2019 Pros Bl.ink is a very easy to use tool to create custom links. I use it together with other application to produce easy and simple to remember links for different purposes. Cons I think the tool it's very useful as it is. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. 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