# Influ2 Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Influ2 the right Account Based Marketing solution for you? Explore 7 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/184815/Influ2/reviews

---

Influ2

4.9 (7)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Reviews of Influ2

Ease of use

4.9

Customer Service

5.0

## Showing most helpful reviews

Showing 1-7 of 7 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Elena D.  
Internet Marketing Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Best sales boost!"

April 11, 2019

5.0

It was a pleasant surprise for our sales team!

Pros

Easy to identify hot deals and whom our sales team should contact first.

Cons

More options for pre-set target audiences, we are using our own right now, but might be helpful to have some lists to choose from.

Review Source

MF

Martha F.  
VP of Marketing and Sales  
Marketing and Advertising  
Used the software for: 6-12 months

### "Excellent B2B Target Marketing Tool"

January 26, 2022

5.0

With Influ2 I no longer waste ad spend on non-targets. I can show my ads to specific individuals across platforms and see results even if the target does not complete a form.

Pros

Functionality: I love that Influ2 enables me to show ads to exactly the individuals I am targeting. It then provides information back regarding who clicked which ads enabling me to act on clear intent signals. Service: The account team is so helpful and wonderful to work with.

Cons

The solution would be even better if we were able to see activity real time.

Review Source

VR

Verified Reviewer  
Sr Manager, Digital Demand  
Information Technology and Services  
Used the software for: Less than 6 months

### "New ABM Tactic, People based Ads"

January 26, 2021

4.0

Great on boarding experience and on going support.

Pros

The campaign dashboard is simple to understand and navigate around. Campaign set up is easy and it's great to see the specific people based interactions with our ads/content. Currently using it to target MQLs and engagement has been good but took awhile to get there.

Cons

There's not a lot of reporting functionality that I can take to leadership to demonstrate ROI. We have seen the engagements of specific people within out target accounts and are alerting reps, however not sure where else to take the tool/program/strategy

Review Source

Valeria T.  
PR Manager  
Computer Software  
Used the software for: Less than 6 months

### "Amazing person-based ads tool!"

April 3, 2019

5.0

Amazing tool, looking forward to using it more!

Pros

Ability to see report for every person! We saw impression and clicks for every person we've targeted and which content interested them the most. It helped with follow ups a lot!

Cons

It would help to have templates for banners.

Review Source

VR

Verified Reviewer  
Chief Growth Officer  
Internet  
Used the software for: Less than 6 months

### "ABM on steroids"

November 8, 2020

5.0

Pros

Our use case is generating awareness among prospects before outreach to bigger clients. Influ2 is special compared to other ABM solutions as we can actually target specific prospects. The software also is quite intuitive to use (persona targets, ad formats, ...) and easy to implement.

Cons

We are still about to see if the personalized approach is actually generating a positive ROI. In that context, what would and influ2 does not offer currently is to get benchmarks on how well our ABM is performing.

Review Source

Stanislav S.  
Digital Marketing Manager  
Internet  
Used the software for: Less than 6 months

### "A way in to larger accounts"

April 3, 2019

5.0

I really enjoy working with Influ2, it is easy to set up and to understand.

Pros

It was easy to set up a person-based ads campaign. Also the dashboard made it pretty clear which accounts we should approach first and which content they liked the most.

Cons

Would be great to see averages across the industry to better analyze our campaigns performance.

Review Source

VR

Verified Reviewer  
Marketing Manager  
Information Technology and Services  
Used the software for: 6-12 months

### "Person-level reporting in ABM!"

April 16, 2019

5.0

Very pleasant experience with Influ2 team and the their person-based ads!

Pros

Super helpful tool, it enabled us to catch attention of key decision makers in the accounts we target rather than all company employees.

Cons

Personally I don't like the design, but it doesn't intervene with the functionality

Review Source

Talk to a Capterra advisor for free and get results within 15 minutes.