# Frontify Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Frontify Software - reviews, pricing plans, popular comparisons to other Digital Asset Management products and more.

Source: https://www.capterra.com/p/183904/Frontify

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# 

 Frontify Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Frontify

## What is Frontify?

Frontify is a brand-building platform where a user-friendly DAM meets customized portals. With Frontify's user-friendly interface, everyone can get your brand right. Boost content creation, collaborate like clockwork and launch campaigns in a flash without a steep learning curve. As one of the few DAM providers to be recognized by G2's Best Software of 2024 and The Forrester Wave™: Digital Asset Management Systems, Q1 2024 report, here's what you can accomplish with Frontify: - Give context to your assets, enabling everyone to use them correctly - Simplify how you organize and share your assets, allowing anyone to discover and contribute - Launch on-brand campaigns at scale across global and local teams, leveraging existing assets and proving ROI - Connect, modify and customize for a truly personalized end to end experience Don't let inconsistent branding hold you back. Book a demo to learn how Frontify empowers brand builders to effortlessly create on-brand content at scale.

## What is Frontify used for?

[Brand Management](https://www.capterra.com/brand-management-software/)[Digital Asset Management](https://www.capterra.com/digital-asset-management-software/)[Creative Management](https://www.capterra.com/creative-management-software/)

Overall rating

Based on 81 user reviews

Reviews sentiment

Positive

99%

Neutral

1%

Negative

0%

Starting price

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Frontify alternatives

Highest Rated

[4.6 (5,945)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.4 (2,963)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[4.6 (2,227)](https://www.capterra.com/p/146652/Airtable/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.5 (13,557)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/183904/Frontify/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Access Controls/Permissions

4.6 (22)

68.18% of 22 reviewers that rated this feature as important or highly important

Define levels of authorization for access to specific files or systems

Brand Guidelines

4.8 (17)

76.47% of 17 reviewers that rated this feature as important or highly important

Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines

Search/Filter

4.2 (17)

76.47% of 17 reviewers that rated this feature as important or highly important

Search and filter data across systems to locate required information by entering keywords or certain criteria

Asset Library

4.7 (15)

86.67% of 15 reviewers that rated this feature as important or highly important

Collection of all assets in the system

Version Control

4.6 (14)

50.00% of 14 reviewers that rated this feature as important or highly important

Track revisions and updates made to files and navigate between different versions

Collaboration Tools

4.5 (13)

69.23% of 13 reviewers that rated this feature as important or highly important

Provides a channel for team members to share media files, communicate, and work together

Frontify 63 features

An @mention is a way to tag or notify a specific person about a message/post

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Manage the process of evaluating documents or requests submitted for approval

Creation, approval, versioning, and distribution of visual assets and designs

Organize assets into folders and subfolders or tag assets based on a custom file hierarchy

Collection of all assets in the system

Share access to files and assets with individuals

Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track and monitor efficient handling of all changes/transitions

Manage contact details and communication with clients

Integration with content management software

Provides a channel for team members to share media files, communicate, and work together

Leave comments and notes on documents for others to view

Configure existing workflows to meet your organization's needs

Centralized repository to store content and assets

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Add customized logos and colors to align with company branding

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Specify or track the date/time a project, task, etc., is due for completion

Manage digital assets

Store, manage, and track all electronic documents in a centralized location

Review and analyze existing information across documents

Store and organize documents in a centralized system

Assemble applications and processes by dragging over and arranging pre-built components

Tracks metrics that provide insight into how a user interacts with any interface or product

Convert files to a different format

Create, save, and store files

Public or private sharing of digital files such as documents, audio/video, images, and more

Move files across different systems or networks

Search for specific words or phrases within a document or database

Edit, touch up, and convert images for publishing

Store and manage images

Collect and maintain structured information that describes data or content

Access the system via a mobile application

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Create content in various formats, such as print, PDF, HTML and more

Plan and coordinate all the resources, costs and time needed to execute assignments

Monitor the progress of projects from start to finish

Notifications that are delivered to users as soon as an event occurs

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Search and filter data across systems to locate required information by entering keywords or certain criteria

Securely stores data to prevent data loss or breaches

Allow users to access multiple services after entering their login credentials once

Track the status over time for a request, process, asset, or transaction

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Create, manage and track all task activities and progression

Track the status and progress of tasks

Set up connections to third-party platforms to improve business processes

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Track revisions and updates made to files and navigate between different versions

Store and manage online video content

Supports various video file formats

Interact with data visualization elements, such as charts and graphs, to drill down into data

Add a digital mark to show ownership of an image, video, document, etc.

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.5 (81)

4.5

Based on 81 reviews

## Pricing

Value for money

4.6 (69)

### Starting price

Free trial  
available

Value for money

4.6 (69)

4.6

Based on 69 reviews

## Integrations

[

Google Docs](https://www.capterra.com/p/160756/Google-Docs/)[

Slack](https://www.capterra.com/p/135003/Slack/)[

Jira](https://www.capterra.com/p/19319/JIRA/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Canva](https://www.capterra.com/p/168956/Canva/)[

Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[

Adobe Creative Cloud](https://www.capterra.com/p/48969/Adobe-Creative-Cloud/)[

Google Slides](https://www.capterra.com/p/178686/Google-Slides/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (74)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (74)

4.8

Based on 74 reviews

## User reviews

Overall rating

4.8

Based on 81 reviews

Filter by rating

5(67)

4(13)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

ES

Eva S.

Marketeer

Hospitality

### "Review - Eva Sutherland"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 8, 2025

Nice and easy programme to use in order to get the branding the same in the whole company.

Pros

All the improvements the programme keeps making!

Cons

If you accidentally delete or edit something, there is no button where you can undo this change.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RH

Raphael H.

Scrum Master

Information Technology and Services

### "Good product"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 12, 2024

Pros

Easy to use, all my colleagues are pleased to use it

Cons

Can't have a versioning of each page. If I want to update a page it has to be unpublished so I have to create a new page and all my links to the old page are broke.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KH

Kristina H.

Brand Manager

Automotive

### "Highly recommend Frontify"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 5, 2024

The customer success manager is great, the online help is great, the portal is easy to build and brand consistency is easy to achieve.

Pros

The customer service is fantastic. The online help usually answers within 15 min and they are really trying to help. The online help articles are written in an understandable way, and if something is missing, they try to fix it. What more can you wish for?

Cons

There are limitations to the functionalities, e.g. cropping images or the size of content blocks, or sharing libraries. But they also actively collect feedback and send it to their developer team. In my opinion, the best way to go.

Switched from

[Bynder](https://www.capterra.com/p/122257/Bynder/)

We only had a content library, not a full portal

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TK

Tanischa K.

Marketing manager

Hospitality

### "I use frontify every day"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 16, 2024

Pros

That everything is in one place and everyone has access to their needed assets

Cons

There are still some upgrades that could be used in the portal, such as easier template edits etc.

Alternatives considered

[Bynder](https://www.capterra.com/p/122257/Bynder/)

Reasons for choosing Frontify

Frontify has more functionalities that we could use as a company

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AL

Amir L.

Lead Graphic Designer

Media Production

### "Amazing Product! definitely recommend "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 26, 2024

One of the standout features is the ability to create detailed brand guidelines that are easily accessible to everyone involved. This has significantly reduced the occurrence of inconsistent brand elements, particularly across different regions. The collaborative tools, such as real-time editing and feedback, have improved our internal communication and streamlined our workflow. Moreover, the integration capabilities with other tools we use have made it even more efficient to manage our brand assets. The flexibility and customization options allow us to tailor the platform to our specific needs, which has been a great advantage. Overall, Frontify has been instrumental in enhancing our brand management process, ensuring consistency, and improving collaboration within our team.

Pros

What I like most about Frontify is its comprehensive approach to brand management. The platform provides a centralized hub where teams can create, manage, and share brand assets seamlessly. Its intuitive interface makes it easy to maintain brand consistency across different channels and regional teams. The collaborative features, such as real-time editing and feedback, significantly enhance communication and efficiency within design and brand teams. Additionally, the integrations with other tools and the flexibility in customizing brand guidelines are standout features that make Frontify a powerful tool for maintaining a cohesive brand identity.

Cons

I believe we need more options and flexibility to customize the homepage and layout~

Alternatives considered

[Adobe Experience Cloud](https://www.capterra.com/p/230386/Adobe-Experience-Cloud/)

Reasons for choosing Frontify

User Friendly; easy to use and manage

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AV

Alejandra V.

UX Architext

Financial Services

### "Great experience using Frontify"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 3, 2024

Overall I enjoy using it. Finding out that there are new features is exciting and I look forward to making updates and building new sections for my team to discover content.

Pros

It is SO easy to use and make updates. The team also listens to our feedback as users and considers it when building new features.

Cons

Our libraries and internal sections are growing quickly so we need more subcategory options but I'm sure this can be taken care of.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JA

Jeff A.

Manager, Global web marketing

Marketing and Advertising

### "Great products "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

April 5, 2024

Very happy with the product, more team members who learn about it, want access for other applications.

Pros

Its a great product and we've been with them from almost the beginning. Great to see they've worked with us as the product has changed.

Cons

Some limitations on versioning when edits are made. So there needs to be a bit on on-boarding to make sure nothing is removed by accident.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NB

Nathan B.

UX Writer

Automotive

### "Nathan's review"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 23, 2024

Yeah it's pretty good overall. I can't complain. Maybe in the future you should consider having different modes available, e.g. Writer's mode, Designer's mode, etc.

Pros

Clean UI and the navigation is fairly decent Lots of customisable features are nice, adjusting typography, etc. The support team is very good too, so thanks for that.

Cons

I would like to drag and drop content (like supernova) Some copy/paste functions are buggy. As a writer, it would be nice to be able to tab skip between text blocks too. I also really dislike having to re-log in every hour or so....

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JM

Juan M.

Brand Communications and Advertising Manager

Hospitality

### "Great for online brand guidelines"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

January 16, 2024

Pros

It's ease of use, their UI is polished and great for people with no technical skills; it's a WYSIWYG editor.

Cons

Their pricing structure based on usage it's quite difficult as it's quite difficult to justify sometimes the increase on costs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JB

Jana B.

Global Brand Manager

Machinery

### "Brand Hub for FLSmidth"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 15, 2024

Pros

Simplicity and easy to use. User-friendly interface for both administrators/editors and users. Visible continuous development of the platform.

Cons

I often experience technical issues (slow loading, errors in libraries), but customer support is always helpful. Sometimes I miss functionalities that I would find important, but we can often work around it.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/183904/Frontify/reviews/)

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Popular comparisons

[Canva vs Frontify](https://www.capterra.com/compare/168956-183904/Canva-vs-Frontify)

[Bynder vs Frontify](https://www.capterra.com/compare/122257-183904/Bynder-vs-Frontify) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)