# AppFollow Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about AppFollow Software - reviews, pricing plans, popular comparisons to other Review Management products and more.

Source: https://www.capterra.com/p/181039/AppFollow

---

# 

 AppFollow Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

AppFollow

## What is AppFollow?

Receive user reviews and reply to them from Slack, Zendesk, Helpshift, Discord, and 30 more other services. Analyze user issues, assign them to the right teams, and increase user satisfaction and app rating. AppFollow is a must for teams working and improving the apps (including the desktop ones) and support agents who are constantly in contact with the users. Loyal users use apps more often and stay on longer, keeping up the retention and high positions in search results.

## What is AppFollow used for?

[Mobile Analytics](https://www.capterra.com/mobile-analytics-software/)[App Store Optimization Tools](https://www.capterra.com/app-store-optimization-tools-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Top alternative

Featured

Overall rating

Based on 13 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$29

Per User, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for AppFollow?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://appfollow.io&name=AppFollow)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### AppFollow

4.6 (13)

VS.

[4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

Starting Price

$29

Per User, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (13)

Ease Of Use

4.3 (59)

Value For Money

4.4 (13)

Value For Money

4.1 (49)

Customer Service

5.0 (9)

Customer Service

4.4 (54)

## AppFollow alternatives

[4.6 (99)](https://www.capterra.com/p/132914/Survicate/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.6 (5,738)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (703)](https://www.capterra.com/p/152997/BirdEye/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.7 (458)](https://www.capterra.com/p/245800/Monday-CRM/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/181039/AppFollow/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

ASO Reporting

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc.

Benchmarking

3.3 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Compare key metrics for the business against prominent players in the industry

Competitor Monitoring

4.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Track activity of your competitors

Keyword Rank Tracking

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Track positioning in search engines over time

Keyword Research Tools

4.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Reviews Management

3.3 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Track and monitor reviews of products or services

AppFollow 34 features

System alerts about the need to escalate an issue or request

Application programming interface that allows for integration with other systems/databases

View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc.

Compare key metrics for the business against prominent players in the industry

Manage various distribution channels, build relations with channel partners, and track their performance

Manage and track all internal and external communication conducted via calls, email, text, or chat

Track activity of your competitors

Obtain, monitor, and review customer feedback/complaints relating to products and services to improve customer satisfaction

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Initiate interactions with customers by proactively starting conversations or providing informational content

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Import and export data to and from software applications

Tracks metrics that provide insight into how a user interacts with any interface or product

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

Track positioning in search engines over time

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Observe and track the demand, usage, progress or quality of a system, product, or user

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Identify, track, and respond to negative feedback

Ratings/Reviews

Receive data and information in real time

View and track pertinent metrics to find patterns and gain insights from data

Automatically monitor and receive alerts for any new online reviews

Notifies a business when a review is left

Track and monitor reviews of products or services

Search and filter data across systems to locate required information by entering keywords or certain criteria

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Allow users to access multiple services after entering their login credentials once

Send messages via SMS

Allows businesses to share their videos on social media.

Create and administer polls and surveys

Set up connections to third-party platforms to improve business processes

Track and interpret metrics on the usage of company resources

Get Advice

We can help you find the software with the features you need.

Features

4.3 (13)

4.3

Based on 13 reviews

## Pricing

Value for money

4.4 (13)

Free Trial

Free Version

Basic

$29.00

Per User,Per Month

Value for money

4.4 (13)

4.4

Based on 13 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Trello](https://www.capterra.com/p/211559/Trello/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Basecamp](https://www.capterra.com/p/56808/Basecamp/)[

Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[

Telegram](https://www.capterra.com/p/180347/Telegram/)[

Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[

Freshdesk](https://www.capterra.com/p/124981/Freshdesk/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (9)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (9)

5.0

Based on 9 reviews

## User reviews

Overall rating

4.6

Based on 13 reviews

Filter by rating

5(9)

4(3)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

CP

Charlie P.

Director

Financial Services

### "Good App Store tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

November 20, 2024

Pros

Really great way to track our App Store listing progress, reply to user reviews and track the performance of keywords and user searches.

Cons

It was difficult to connect our Android app, and some of the filtering mechanisms aren't obvious how to use.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AD

Anastasia D.

SMM

Public Relations and Communications

### "AppFollow best service to work with ASO"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 12, 2023

Pros

Hey there, as a mobile app developer, it's super important to stay connected with your users to keep your app growing and improving. That's where AppFollow comes in - it's been a total game-changer for me when it comes to keeping an eye on and responding to app reviews.AppFollow comes with cool ASO (App Store Optimization) tools, which help me work with keywords and check out what my competitors are up to. These tools have seriously boosted my apps' performance and made them stand out in the crowded app world.AppFollow makes it really easy to keep track of what people are saying about your app. The app's interface is super user-friendly, and it's made checking out customer feedback a breeze. It's like getting a sneak peek into what users really think about my apps.All in all, AppFollow has become my go-to tool for managing reviews and fine-tuning my apps to make them even better. If you're a fellow app developer, I totally recommend giving it a shot - it's been a game-changer for me!

Cons

A little demo version, but otherwise stable work

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ali Y.

Project Manager

Education Management

### "One of the friends of the mobile growth teams"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

September 2, 2021

We communicate with users faster with the appfollow reviews feature. We create ready-made messages and send them instantly. We develop features using their insights. Appfollow reviews feature is really cool.

Pros

Mobile growth teams know they need to use multiple app intelligence tools. Best tool to use for appfollow review management. It still has areas to improve on for core ASO features. I would like to see it with a more user friendly design.

Cons

The UI is really tricky. Connecting your app from google play for analytics is not easy.

Alternatives considered

[data.ai Intelligence](https://www.capterra.com/p/149005/Advertising-Analytics/)

[Sensor Tower](https://www.capterra.com/p/200383/Sensor-Tower/)

[MobileAction](https://www.capterra.com/p/200378/MobileAction/)

Reasons for choosing AppFollow

Review management was a priority for us. Makes this the best Appfollow.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JA

Jason A.

CX Manager

Telecommunications

### "We boosted reply rate from 60% to 90% and saved many hours of work per month with auto-tags in App"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 23, 2021

AppFollow is an excellent tool that can be used to complement your existing CX or NPS program. For teams who are operating in an Agile way, AppFollow allows us to deliver feedback to the squads, developers, and product designers who need it the most and can act upon the feedback

Pros

Consolidated view of reviews across all stores Ability to reply to reviews in real time Ability to create custom auto tags to track trends and issues in real-time Easy and attractive dashboards and reporting

Cons

Integrating to the app stores can be a slight pain, but probably this is to be expected and app follow makes it as easy as possible and provide good support.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

ASO MKT

Outsourcing/Offshoring

### "Highly recommend to track all your apps in one place"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 23, 2021

Overall this is really helpful for my business and nothing to regret about this purchase monthly

Pros

I love how easy you can find all the information in this platform. Its good for beginners as also for experts.

Cons

Its expensive and not all the developers can afford to pay it monthly

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Luigi F.

Chef de Projet

Transportation/Trucking/Railroad

### "For small and large companies"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 14, 2021

Pros

I liked the features to connect to different CRMs

Cons

Samsung and Huawei Stores are not available

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

NP

Nikita P.

Head of Acquisition

Food & Beverages

### "Best value for the money"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 9, 2021

Pros

Intuitive dashboards, good filters, ease of use, great support and price

Cons

Difficulty in analyzing competitors (you need to add them separately and there is a limit on the number).

Switched from

[App Radar](https://www.capterra.com/p/152262/App-Radar/)

Better price, functionality

Alternatives considered

[Asodesk](https://www.capterra.com/p/191136/ASOdesk/)

[data.ai Intelligence](https://www.capterra.com/p/149005/Advertising-Analytics/)

[App Radar](https://www.capterra.com/p/152262/App-Radar/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Marketing Director

E-Learning

### "All in one dashboard"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

November 28, 2019

Pros

Very nice to be able to see your metrics all in one place. What gets measured gets improved and the insights are valuable.

Cons

I wish you got more keywords for the essential plan. Other than that a very useful tool and look forward to using it more.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Evan L.

Senior Growth Marketing Manager

Marketing and Advertising

### "Good Service For Convenience But Not Necessary"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

0.0

0.0

Likelihood to Recommend

6/10

August 2, 2019

Pros

It's got a great UI/UX that's very easy to use. On top of that, it makes it convenient to see all your data in one place in easy reports.

Cons

Its service is something your app should already be doing by itself with more robust software such as Appsee, Mixpanel, Appsflyer, or Branch and all the ASO work can be done by yourself with a little bit of knowledge.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Sam L.

Head of Digital Marketing

Leisure, Travel & Tourism

### "Awesome free tool... Wouldn't pay for it though"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

May 2, 2019

AppFollow is used by our mobile app company evaluating our app store metadata and keyword positions in both the Android and iOS app stores. We also have AppFollow integrated with Slack therefore we are able to get real-time app reviews on our product. Currently, only our marketing department uses AppFollow ASO research and tests. AppFollow for us addresses our all our app store needs from benchmarking against competitors to viewing our rankings in international markets, and integrating with other business apps and sending email detailed reports.

Pros

We don't check AppFollow every day. With that said, it's important for us to get daily and weekly reports from AppFollow about our ASO performance. You can easily check which reports you would like, how often, and where to in a matter of seconds. Another key feature to AppFollow is their integrations. Being able to integrate AppFollow with Slack has been extremely helpful. With this integration, we are able to see reviews in real-time and respond to them right from Slack. One of AppFollow's core features is their keyword rankings. With both our Android and iOS app I'm able to view the keyword and position of our app for that keyword. I'm also able to toggle the dates and see the history positioning. Not only is this available for US app stores but global app stores. This is extremely helpful when A/B testing.

Cons

I'm not sure if this is a feature or not, but it would be extremely helpful to be notified if one of our apps becomes featured in the app store. Essentially an alert to let us know to expect a ton of volume or a heads up not to send out a new build. Even with the paid plans, you don't get many keywords. We were on the Essential plan for a few months but began to realize that we weren't getting that many keywords, only 3x more than the free plan. We decided to look into higher volume keyword tools because of this restriction.

Reasons for choosing AppFollow

While App Annie is extremely robust and pulls in data from acquisition channels, app stores, and elsewhere, it can be quite overwhelming at times. If you are looking for more simple and just keyword positioning then definitely look at AppFollow. Apart from the two platforms themselves, I've had numerous contact experiences with both AppFollow and App Annie. The winner is definitely AppFollow with a less aggressive approach and a higher willingness to go above and beyond to make sure all questions are answered. With App Annie I was bombarded with a ton of sleazy, sales emails to purchase their product.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

May 3, 2019

Hi Sam, thanks for your feedback, happy to be helpful to your marketing team. 1. We do have alerts when your (or any) app is featured in the App Store. It is sent to your Slack or email one day before it happens. 2. All the plans are customisable, so you can request any number of keywords you'd like to track. If you could drop a message to our support team, they would be happy to show you options. Regards, Olga

[View all Reviews](https://www.capterra.com/p/181039/AppFollow/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)