# Boulevard Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Boulevard the right Salon solution for you? Explore 365 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/180087/Boulevard/reviews --- Boulevard 4.6 (365) [View alternatives](https://www.capterra.com/p/180087/Boulevard/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 9th, 2026 # Reviews of Boulevard Ease of use 4.6 Customer Service 4.7 ## Pros and Cons in Reviews SM Sue M CEOHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: 1-2 years. “It truly covers all the bases — scheduling, HIPAA compliance, charting, marketing, inventory management, and Point of Sale — all in one seamless system.“ November 3, 2025 AB Ashley B General ManagerHealth, Wellness and Fitness, 11 - 50 employeesUsed the software for: More than 2 years. “The biggest struggles are reporting - it’s too difficult to find kpis and is time consuming to switch between locations etc. - and the lack of added features like advanced marketing options or AI integration… other issues are so minimal not even worth mentioning“ December 20, 2025 CH Cynthia H Nail TechnicianCosmetics, 11 - 50 employeesUsed the software for: 1-2 years. “I love the convenience of Boulevard, because I have access to my schedule at anytime, known when and what time my appointments, and with who.“ November 4, 2025 PE Penelope E Nail Salon OwnerConsumer Services, 11 - 50 employeesUsed the software for: More than 2 years. “Another challenge we’ve experienced is the pricing structure for multiple locations. As we continue to grow and expand, having to pay full price for each additional location makes it difficult to scale affordably.“ November 5, 2025 SM Sue M CEOHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: 1-2 years. “Over the past 18 months, I’ve especially appreciated the enhancements to the voucher system for client packages and the improved membership management and processing.“ November 3, 2025 JN Julianne N EstheticianMedical Practice, 2 - 10 employeesUsed the software for: 6-12 months. “Instead, it takes the package price and divides by vouchers to see the "discounted" price, but it messes up my end of month numbers :(“ November 5, 2025 CH Cynthia H Nail TechnicianCosmetics, 11 - 50 employeesUsed the software for: 1-2 years. “Boulevard is easy access, updates regular, changes in schedule is instant, which gives me heads up on my appointments and services.“ November 4, 2025 JM Jennifer M OwnerCosmetics, 11 - 50 employeesUsed the software for: 6-12 months. “If an appointment is checked out incorrectly, it is hard to change the transaction without making a new appointment completely.“ November 13, 2025 ## Showing most helpful reviews Showing 1-25 of 365 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Corinne 'Queenie' D. Practice Admin Health, Wellness and Fitness Used the software for: 6-12 months ### "Yes! BLVD is the platform for your practice!" August 2, 2025 5.0 I hate technology but LOVE Blvd. I do consistently recommend this to practices and will continue to- far superior to any program available. Pros There is no single "perfect" platform, but BLVD is as close as it gets! Marketing, POS, online scheduling, patient communications, reports, and immediate access to customer support (real people!). The efficiency and simplicity of this user-friendly platform is truly worth it's weight in gold. BLVD also listens to their customers - open to improvements and making constant upgrades to their program. Cons There are 2 things I'd like to see: The automated text for review to stop after the patient leaves one. And I'd love for them to manage phones (as well as text)! Review Source LS Leith S. Salon Manager Cosmetics Used the software for: 2+ years ### "We love Boulevard! " November 5, 2025 5.0 Our experience with Boulevard has been amazing from the start. They had a team help us import all of our data and appointments from our old booking software which was very helpful, and it’s been smooth sailing ever since we started using it. It’s made managing our appointments so much easier, and our clients love it too! Pros Switching to boulevard was the best decision we’ve made for our business! The UX is intuitive and seamless, managing and booking appointments is so easy, and the support staff is incredibly helpful! It is also great to have payment processing integrated into our booking system. We love the texting feature as well. Cons We honestly don’t have any real cons, we have been extremely happy with it since we switched over and have no complaints! They are happy to take requests on new features you’d like to see added which is nice. Alternatives considered [Vagaro](https://www.capterra.com/p/153752/Vagaro/) Reason for choosing Boulevard It seemed like a much more thought out product and had lots of small details that vagaro did not Switched from [Inspire](https://www.capterra.com/p/195805/STX-Software/) Inspire/STX constantly had issues and their support staff was not very helpful Review Source Response from Boulevard Labs November 6, 2025 Leith, thank you for leaving a review and we are thrilled to hear you're getting so much benefit from Boulevard in your business! JW John W. Owner Health, Wellness and Fitness Used the software for: Less than 6 months ### "It has potential but it isn't there yet" May 13, 2025 3.0 So far it has been a struggle to get basic things done. They told me that the transition from A/R to their platform would be fairly flawless, yet I have had multiple issues and still trying to resolve them after a couple of months. The app has potential but if they don't listen to their users and make adjustments that are vital in a business then they won't ever get to 5 stars. Pros The look and functionality is better that A/R where I was. Most of it makes more sense as far as location of things within the platform Cons Inventory tracking is not the best for clinics that use medications like GLP-1s. You can't input quantities in decimals so there really is no way to keep up with inventory levels. I tried work around like adding 2 zeros to quantities and then I learn that the app has quantity restrictions where I can't input bigger numbers. Also, support could be better. For things that should take a few minutes to resolve you have to spend long periods of time just to get them to resolve something that should have taken a minute with a quick adjustment. I am an IT person myself with the military so I am more aware of these things. They should add a phone number that people can call for faster interactions. Switched from [Aesthetic Record](https://www.capterra.com/p/162938/Aesthetic-Record/) They said it would be an easy transition and sold me on all the other features it has. But so far it has been a pain Review Source Response from Boulevard Labs July 10, 2025 Hi John, thank you for taking the time to leave a thoughtful review. We’re happy you’re enjoying higher functionality than your previous platform, and we’ve passed on your constructive comments to our product team. We take all reviews seriously and pride ourselves on constantly improving our platform, adding features and supporting our customers relentlessly. Feel free to log your feedback into UserVoice from within the Boulevard platform anytime! Also, our support team is always available to help out. They’re easy to find using the help chat in your dashboard. MA Mandy A. Business Administrator Medical Practice Used the software for: 1-2 years ### "Boulevard is excellent!" November 7, 2025 5.0 Boulevard is definitely a highly recommended business platform and I would recommend it to nearly everyone looking into getting a great user-friendly, customer supported, all-in-one platform for their business! Pros Boulevard has been a wonderful online platform for our medical aesthetics company! It is user friendly, the features it offers are exceptional compared to many other platforms, the appointment scheduling & management has been so easy, payment processing is easy, and the customer services has been exceptional at communicating with us when needed! Cons Boulevard has just a few minor cons about it, there isn't a way to communicate between other staff members as other platforms allow, and certain discounts and memberships that we would like to have aren't available (at this time), but they can be put in the "suggestions" cue and might be available for use one day if enough customers are in agreeance on certain needs/wants! Switched from [CollaborateMD](https://www.capterra.com/p/81299/CollaborateMD-PMS/) We moved locations and needed a more medical aesthetic style tailored platform and Boulevard was an excellent find! Review Source Response from Boulevard Labs November 10, 2025 Mandy, thank you so much for taking the time to leave a thoughtful and detailed review. We will pass your feedback to our product team! JE Jacquin E. Family Nurse Practitioner and Owner Medical Practice Used the software for: 1-2 years ### "Great Value and Easy to use" November 5, 2025 4.0 great overall experience with system, form building, organization, team management and flexibility. Reports are bad. Pros Overall the product is great! There are very few outages, it is easy to use, and they have a very responsive customer service team. Cons The reports are so very very bad. please look at Square Report structure and fix your reporting. Or have a CPA or Bookkeeper give you advice on what business owners really need on the reports. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reason for choosing Boulevard price was competitive, forms and ease of use for staff was better. Overall the sales team made a difference too Switched from [Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/) We needed forms and mobile check in to help alleviate strain on front desk/reception Review Source Response from Boulevard Labs November 6, 2025 Hi Jacquin, thank you for taking the time to leave a review about Boulevard! We are happy to hear that you are getting value out of the product, and we will pass on your input on the reporting to our product team. Really appreciate your feedback! JM Jill M. Owner and Practice Manager Medical Practice Used the software for: 6-12 months ### "Highly recommend! Best practice management software out there!" November 6, 2025 5.0 From the sales department to onboarding and on going support they have been amazing. I am so happy we switched just wish we did it sooner. Pros I love the ease of online scheduling, the modern look and feel of the system, tracking prepaid services, memberships, and the detailed reports. We love being able to market to our patients using the same system as well. This system covers it all! Cons Charting needs to be more detailed when trying to mark up the face images and I would love to have a grid system for patient photos. Alternatives considered [Symplast](https://www.capterra.com/p/178244/Symplast/) Reason for choosing Boulevard modern look and feel, user friendly, online booking, reports Switched from [AestheticsPro](https://www.capterra.com/p/93446/AestheticsPro/) lack of features, no online scheduling, memberships Review Source Response from Boulevard Labs November 10, 2025 Hi Jill, we appreciate your detailed feedback and we are happy to hear you are getting value out of Boulevard. We will pass your input about charting to our product team as well. Thanks again for taking the time to leave a review! JD Johna D. Director of Operations Medical Practice Used the software for: 6-12 months ### "Boulevard User Support " November 10, 2025 5.0 Great experience so far! I’ve worked with boulevard for 2 different practices and both were pretty seamless. The support staff is great and the communication turn around time is efficient. Pros It is a very easy system to use and the chat is helpful as well. I really liked the academy trainings and the links to trainings included also. Cons There is no easy option to quickly check a price for a guest. It seems like a multi step process to look at pricing. Switched from [ZENOTI](https://www.capterra.com/p/131057/ZENOTI/) Cost, service and efficiency were the main priorities Review Source Response from Boulevard Labs April 23, 2026 Hi Johna, thank you so much for taking the time to leave a thoughtful and detailed review. We will pass your feedback to our product team! kS kristin S. Owner Medical Practice Used the software for: Less than 6 months ### "Pretty Good!" November 12, 2025 5.0 Everyone has been helpful. Truly, my only complaint is the price. I think compared to other aesthetic software, it's pricey. Pros easy, safe to use. Support is fast and always there. I like how everything is easily accessible and very user friendly Cons The only con I have is the cost. I do need to reach out though- i was supposed to pay in full one time and i have been being charged monthly Alternatives considered [AestheticsPro](https://www.capterra.com/p/93446/AestheticsPro/) Reason for choosing Boulevard aesthetics record- but u dont have it listed and it is NOT user friendly, but has great features Switched from [DaySmart Spa](https://www.capterra.com/p/132391/DaySmart-Spa/) i needed better online booking and membership features Review Source Response from Boulevard Labs November 14, 2025 Hi Kristin, thanks for taking the time to leave a review and sharing your feedback about Boulevard! MV Maggie V. Owner.Founder Alternative Medicine Used the software for: Less than 6 months ### "Great Client Interface! Modern system with many features. " November 10, 2025 5.0 Overall experience with Boulevard has been fantastic. Customer service is great. Our liaison is always very helpful in getting things answered. The software has really made our clients happy and in turn, made us a thriving business. Just wish on the back end, they'd hurry up with updates :) Pros I like most that Boulevard keeps the client in mind with their software. It's extremely easy to book as a client which has in turn landed us way more conversions than ever before. Cons What I like least is the speed of updates and requests. Boulevard could be so much more for so many people, our business included, but it falls flat on the updates. It seems like it takes months to just get one update and it's just not useful or will be something minor. They have an amazing user face for the client, just need to help us businesses that are looking for more. We are willing to wait a bit for these updates, but at some point they may cause us to look elsewhere. Switched from [Vagaro](https://www.capterra.com/p/153752/Vagaro/) Very difficult for our clients to make appointments Review Source Response from Boulevard Labs April 23, 2026 Maggie, thank you so much for taking the time to leave a thoughtful and detailed review. We will pass your feedback to our product team! JB Jennifer B. Owner Health, Wellness and Fitness Used the software for: 6-12 months ### "Great software for aesthetics practices" September 7, 2025 5.0 I really like Boulevard overall. I share that with anyone that asks. It’s been a great addition to my practice. Pros It’s user friendly and includes everything we need to smoothly run our aesthetics practice. The transition from our old software was so easy! Cons It’s still being optimized which is actually great because as we find things the software could do better, the company improves it. I would like to see better cc processing rates. Also, e prescribing. Switched from [Vagaro](https://www.capterra.com/p/153752/Vagaro/) We needed something better than what we currently were using. Review Source MO Molly O. CEO Cosmetics Used the software for: 2+ years ### "Growth positive and easy to use" March 18, 2025 5.0 My overall experience has been very positive and I will continue to grow with Boulevard until I am no longer able to! Pros Boulevard is great! It is very user-friendly both on the salon-facing side and the customer-facing side. The reports are easy to navigate and provide insight into the health of your company and the online booking widget keeps customers on your page instead of sending to a third party. The app is our favorite as we utilize that daily and the customer service is second to none in a software company. Cons I don't care for their merchant experience much and I think the price point could improve. Alternatives considered [Booker](https://www.capterra.com/p/90708/Booker/)[Vagaro](https://www.capterra.com/p/153752/Vagaro/)[Mindbody](https://www.capterra.com/p/40229/MINDBODY/)[Phorest](https://www.capterra.com/p/113530/Phorest-Salon-Software/) Reason for choosing Boulevard I liked Cameron - the gentleman that reached out and did our demo. He made me fall in love with the product and the customer service and the easy of use functionality kept me happy for the past 5 years. Switched from [Meevo](https://www.capterra.com/p/172058/Meevo-2/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/) Reporting with Square was very lacking and I was unable to properly assess the health of company in a way to successfully grow it. With Meevo2 the customer service was lacking and the rep was knowledgeable with regards to getting answers for my questions Review Source LS Lindsay S. Owner and Esthetician Health, Wellness and Fitness Used the software for: 2+ years ### "Best investment for building revenue on a daily basis!" April 14, 2025 5.0 From start to finish it’s been a great experience, I love that when there’s a feature missing or needing tweaking it’s listened to and addressed in a fast manner! Pros Easiness for client booking, especially add-ons! It has helped our revenue increase substantially! Cons I don’t like that there’s not a better mobile checkout experience, sometimes we have to use square in a pinch because of that. Switched from [Mindbody](https://www.capterra.com/p/40229/MINDBODY/) Mindbody is the worst to be honest, and I wanted something spa specific! Review Source AJ Alex J. Manager Health, Wellness and Fitness Used the software for: 1-2 years ### "BLVD is the best! " November 6, 2024 5.0 LOVE Blvd. It’s been a game changer for our business when it comes to marketing and client experience. Pros Very user friendly and love the marketing options to reach out to clients! Cons The differences between the app and desktop sight. Would love to be able to text clients from the app and see ALL appointments and client details from the app. Switched from [Booker](https://www.capterra.com/p/90708/Booker/) Booker just wasn’t cutting it anymore. Blvd. had way more technology and capabilities for not much more/month Review Source JW Jo W. Salon Manager Hospitality Used the software for: 1-2 years ### "Booking made easy " November 9, 2024 5.0 5 stars all across the board! highly recommend Pros BLVD in my opinion is extremely client and staff friendly. Easy to navigate, great features and extremely great support when needed! Cons For management, the app is not useful. I like to access reports and whatnot but the app does not allow that Alternatives considered [Meevo](https://www.capterra.com/p/172058/Meevo-2/) Reason for choosing Boulevard It was not compatible with the previous system and we would have lost all of our client information OR had to manually enter it in Switched from [Booker](https://www.capterra.com/p/90708/Booker/) it did not offer enough features and was not user friendly for the clients Review Source TP Tanya P. PA-C Medical Practice Used the software for: 1-2 years ### "So happy we switched from Aesthetic Record to BLVD!" November 7, 2024 5.0 We are very happy with all of the features, including charting, marketing, patient loyalty, memberships, and boosting our Google reviews! Pros Best Aesthetic Software I have worked with so far! Cons Still not perfect, but do love they make updates on a regular basis and listen to the feedback of medical providers for future improvements Alternatives considered [PatientNow](https://www.capterra.com/p/92269/PatientNOW/) Reason for choosing Boulevard More integrations for marketing, cater more to aesthetics Switched from [Aesthetic Record](https://www.capterra.com/p/162938/Aesthetic-Record/) Too many issues and errors with our financials and no direct customer support Review Source AS Andi S. Salon Director Retail Used the software for: 2+ years ### "Salon Director" November 6, 2024 5.0 Positive, every time I engage with a team member from Boulevard they are patient, professional & extremely helpful. Pros How user friendly it is. Remote access to the system. Message system. The list goes on & on... Cons The fact that you cannot turn reports into PDF's like you can when using summaries. Therefore, I never want to see the summary option removed from the system. Switched from [Millenium](https://www.capterra.com/p/36629/Millenium/) Mobile access, easier to use & train new staff members on. Review Source MC Morgan C. Stylist and Assistant Manager Consumer Services Used the software for: 1-2 years ### "Great quality software " November 9, 2024 5.0 Pros Very user friendly and always making great updates Cons Wish there were more options on the phone app version Switched from [Vagaro](https://www.capterra.com/p/153752/Vagaro/) Boulevard is a better quality product with more options and customization. Review Source JF Jacinthe F. Lymphatic therapist Health, Wellness and Fitness Used the software for: 1-2 years ### "Boulevard app" October 1, 2025 5.0 My experience with the Boulevard app has been excellent. The team is highly professional, and I would recommend this app to any business looking for a reliable appointment scheduling solution. Pros What I liked most about the Boulevard app is its user-friendly interface, Appointment management and features. Cons didn’t find anything to dislike about the Boulevard app; everything is extremely professional and makes the workflow very smooth and convenient Switched from [Square Appointments](https://www.capterra.com/p/170263/Square-Appointments/) I get used to boulevard from my old employer Review Source NM Nicole M. Concierge Health, Wellness and Fitness Used the software for: Less than 6 months ### "Great for beginners!" November 3, 2025 5.0 So far, after using it for 4 month now, I am very comfortable and confident when using Boulevard. At first I was confused but Academy courses helped me strive in my position and now I am able to train others. Pros I like how user friendly it is. It makes learning how to process payments, training, and security easier than most. The customer support Academy has helped me grow as an employee. Cons I dont have anything specific to dislike. Just like every new system you train on, it will take some time to adjust. Review Source PL Peter L. Owner Retail Used the software for: 1-2 years ### "Couldn't work without it" April 30, 2025 5.0 It's been an integral part of my salons business. The client facing portion is beautiful and easy to use and the back end reporting is comprehensive. Pros The streamlined interface works with clients of all levels of technical ability. Cons Minor bugs that haven't been addressed. I'd like to be able to remove the decimal option when clients are selecting tip quantities. Example- Clients often intent to leave an assistant $10 but end up leaving $0.10 Review Source eH elizabeth H. Reception Health, Wellness and Fitness Used the software for: 6-12 months ### "Great, but needs improvement" November 3, 2025 5.0 its great, but it definitely needs a bit of work. when you write a note about an appopintment, it stays on that persons account forever, which also can get confusing. Pros its easy to switch back and forth to and from location, however, i would prefer it to stay on the SAME DAY that you are trying to look at Cons the credits and packages are a mess and clients are frustrated that they are unsure as to what packages they have left....missing money Review Source YP Yahaira P. Esthetician Cosmetics Used the software for: 6-12 months ### "Best booking service " August 5, 2025 5.0 I would rate boulevard at ten out of ten because of how easy everything is to use. Pretty user friendly. Pros I like how easy it is to use and work with. It’s smart booking that means boulevard will help you pick out the best times for appointments without trying. Cons I like everything about it. I have not run into any serious issues with boulevard or anything like that. Review Source AW Ashley W. Nurse Medical Practice Used the software for: Less than 6 months ### "Love Boulevard!!! Easy to learn and use!" November 9, 2024 5.0 Great overall experience with navigating Pros The ease of use for the client to book their appointments is amazing! And I love texting my clients directly from the app! Cons No way to get client card for cancelling Switched from [Aesthetic Record](https://www.capterra.com/p/162938/Aesthetic-Record/) Customer service and functionality not good Review Source BB Bryanha B. Esthetician Retail Used the software for: 6-12 months ### "Great job boulevard " November 9, 2024 5.0 Pretty great experience . I wouldn’t change anything Pros Easy to navigate. It was easy to learn and work with Cons no dislikes really. It helped with my business Review Source TP Trinity P. Esthetician Cosmetics Used the software for: 6-12 months ### "Boulevard review " November 9, 2024 5.0 I haven’t had any issues with boulevard in my experience it has been good Pros Boulevard is easy to use and makes my job as an esthetician more smooth Cons I am not completely satisfied with the look of the new update Review Source Similar Products Featured ## Related categories [Scheduling](https://www.capterra.com/scheduling-software/)[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)[Medical Spa](https://www.capterra.com/medical-spa-software/)