# SOCi Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is SOCi the right Social Media Analytics Tools solution for you? Explore 251 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/173850/SOCi/reviews

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SOCi

4.5 (251)

[View alternatives](https://www.capterra.com/p/173850/SOCi/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of SOCi

Ease of use

4.3

Customer Service

4.4

## Pros and Cons in Reviews

Ashlee B

Operations ManagerFinancial Services, 2 - 10 employeesUsed the software for: More than 2 years.

“We don't have complaints and have loved how much its increased our social media presence.“

December 3, 2025

Beulah V

Social Media ManagerRetail, 51 - 200 employeesUsed the software for: 1-2 years.

“It's clear that Soci wasn't initially designed for the retail industry and that it was absolutely not designed for companies that do not already employ trained marketers.“

August 24, 2021

Felix Daniel G

CEOInternet, 2 - 10 employeesUsed the software for: I used a free trial.

“I really like this platform, I can manage and optimize my search pages, social networks in one place, which is incredibly convenient and saves me a huge amount of time.“

July 30, 2023

DS

Danielle S

AVP of MarketingBanking, 11 - 50 employeesUsed the software for: 6-12 months.

“I've had great difficult posting directly from SOCi and typically have to copy and paste the post to the social platform myself which essentially defeats the purpose of a social management platform.“

October 16, 2020

ER

Elyse R

AnalystMarketing and Advertising, 11 - 50 employeesUsed the software for: 1-2 years.

“I’ve used SOCi for several years and overall it has been an easy to use tool with solid data. While they could update this to incorporate more social media, especially YouTube, the overall experience has been good.“

December 26, 2024

AC

Alexzandria C

Leasing ConsultantReal Estate, 51 - 200 employeesUsed the software for: 6-12 months.

“Sometimes the platform does not show comments on certain posts or allow me to reply to comments.“

June 8, 2020

Felix Daniel G

CEOInternet, 2 - 10 employeesUsed the software for: I used a free trial.

“Since I started using this platform, you can experience a noticeable increase in the efficiency and effectiveness of my marketing strategies.“

July 30, 2023

WM

Whitney M

General ManagerReal Estate, 501 - 1,000 employeesUsed the software for: 6-12 months.

“None at this time. If you are not to concerned with logging in and out of platforms to post to your accounts then it may not be necessary for you“

October 21, 2020

## Showing most helpful reviews

Showing 1-25 of 251 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ashlee B.  
Operations Manager  
Financial Services  
Used the software for: 2+ years

### "Worth it! give it a try."

December 3, 2025

5.0

It is clean, easy, and straight forward to use. We don't have complaints and have loved how much its increased our social media presence.

Pros

How easy it is to connect all of our social media platforms and post to each of the platforms. Allows us to customize the timing and add the first comment.

Cons

It doesn't happen often but sometimes the timing is off from when I schedule it vs when it actually posts. It is very rare but has happened more then once. Never by a day, but a few hours.

Review Source

ER

Elyse R.  
Analyst  
Marketing and Advertising  
Used the software for: 1-2 years

### "SOCi Integration"

December 26, 2024

4.0

I’ve used SOCi for several years and overall it has been an easy to use tool with solid data. While they could update this to incorporate more social media, especially YouTube, the overall experience has been good.

Pros

The data within SOCi. The social media data is very detailed and easy to understand.

Cons

They need to integrate with YouTube in order to provide value and more data for customers.

Switched from

[MavSocial](https://www.capterra.com/p/157411/MavSocial/)

This was a corporate decision, and they did not say why.

Review Source

VR

Verified Reviewer  
Social Media Manager  
Retail  
Used the software for: 1-2 years

### "Not ready for prime time"

August 24, 2021

3.0

If you are competent with social media management it can be a useful tool, but as opposed to how they market the product this is not for beginners. It's clear that Soci wasn't initially designed for the retail industry and that it was absolutely not designed for companies that do not already employ trained marketers.

Pros

It does allow for easy posting to Twitter/Insta/ and Facebook since it will convert imaging for you.

Cons

It is glitchy and feels like a beta product even two years in.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Corporate level negotiations

Review Source

Response from SOCi, Inc.

December 10, 2021

Thank you for taking the time to write this review. We certainly always hope to be helpful so I'm sorry to hear that hasn't been your experience thus far. We're always looking to grow and improve. If you have any ideas on how we could be more effective for you we would love your input. If there are any specific issues or workarounds you'd like assistance with, we would also welcome that opportunity. You can contact your CSM or our support at support@meetsoci.com Thank you again for your review.

MAP

Mary Ann P.  
Brand Management Specialist  
Real Estate  
Used the software for: 2+ years

### "I LOVE Soci"

May 8, 2019

5.0

Their customer service is spectacular. I love working with them! Getting all of our teams online was a breeze.

Pros

I can give my property managers one login to access all of their social media platforms where they can create custom content to post. The best part is that I can review and approve their content before it goes live online.

Cons

Responding to private messages and comments is a little confusing. Each back and forth message is listed as its own "task" so if someone sends two sentences separately in FB messenger, we have two tasks about the same thing that we have to enter and close.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing SOCi

We have a large portfolio that they were able to accommodate without additional charges for user logins., we like the ability to create post graphics with uploaded images, the reporting is great, etc.

Review Source

MM

Michaela M.  
Social Media & Marketing Coordinator  
Retail  
Used the software for: 1-2 years

### "Soci"

February 14, 2020

4.0

I've only really had issues with the Mobile App Soci Go; (besides the minor problems on the App) I thoroughly enjoyed using the program. Sometimes it seems a little to complex with the conversation, reputation, and creative features. I like that App is always accessible even if I have some minor issues. Overall, I enjoy Soci.

Pros

I like the Scheduling Feature. I specifically like the ability to schedule all Social Networks at the same time.

Cons

The Mobile App Soci Go is a little too difficult to use everyday. It's set up just like the website so navigation is easy but there seems to have a lot of glitches. I also do not like when a post is scheduled, to adjust the time you have to adjust the time for all the social medias individually vs together.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

This program is Free to Ace Hardware retailers.

Review Source

Response from SOCi, Inc.

February 18, 2020

Hi Michaela, Thank you for your honest review. We're delighted to hear that our scheduling tool has been a huge help and look forward to continually improving.

JR

Jessica R.  
Director of Marketing Technology  
Hospital & Health Care  
Used the software for: 1-2 years

### "SOCi Solves Social"

May 9, 2019

5.0

Pros

The ease of use for our franchisees! We wanted to be able to scale our social strategy but also give franchisees a feeling of local control and SOCi solves for both! Plus there's so many unique features that I didn't find in other platforms like dynamic text insertion, peak time posting, content scoring, etc.

Cons

I'd like to be able to post videos to Instagram but that's part of their product improvements for later this year anyways.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)[Percolate](https://www.capterra.com/p/137095/Percolate/)[Brandwatch](https://www.capterra.com/p/277011/Brandwatch/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing SOCi

SOCi was the most robust platform for managing multi-locations with the ability to control location-specific views. The pricing module was transparent and the support was exceptional from the beginning!

Review Source

LB

Laura B.  
Office Assistant  
Real Estate  
Used the software for: 2+ years

### "Love SOCI"

March 11, 2020

5.0

Being able to see the analytics is great. I like seeing how we are improving our online presence.

Pros

I like how easy it is to manage and the upload process is great. I love being able to schedule our calendar ahead.

Cons

I would like to be able to delete posts that are no longer valid in bulk.

Alternatives considered

[SOCi](https://www.capterra.com/p/173850/SOCi/)

Reason for choosing SOCi

This was in place when our company took over the property.

Review Source

Response from SOCi, Inc.

March 12, 2020

Thank you for the stellar review, Laura!

aS

ashley S.  
Digital Content & Social Media Coordinator  
Retail  
Used the software for: Less than 6 months

### "SOCI for Reputation"

February 13, 2020

4.0

Overall SOCi has been exceptional during the onboarding process and is willing to work with its customers to fix bugs. However, the platform could use some updates in regards to working with larger agencies.

Pros

I like how the platform is user-friendly and easy to navigate. It also helps to streamline processes when it comes to reputation management and social posting.

Cons

There are some bugs when it comes to integrating their local listing system to their reputation management and social platform posting system.

Switched from

[Yext](https://www.capterra.com/p/140176/Yext/)

The support team at Yext was not responsive and blamed a lot of system issues on the users as well as Google when it was their own back end that was failing to sync data.

Review Source

Response from SOCi, Inc.

February 14, 2020

Thank you for taking the time to leave a review, Ashley. We appreciate your feedback on listings in order to make the platform better for large agency users.

VR

Verified Reviewer  
Artistic Director  
Design  
Used the software for: Less than 6 months

### "Automation at the tips of your fingers!"

October 21, 2020

5.0

Its been amazing to automate the social media presence process, its been proven these days that it makes a big difference if you stay present and engaged in the social platforms! Soci has made that a breeze.

Pros

The ability to observe and evaluate the results and trends on your social media accounts and their social media calendar is amazing too!

Cons

When compared to other options it's a bit pricey, but in all honesty is comparing apples to oranges because of its many features. I believe that a small business option should be given to maybe strike a lifetime deal.

Switched from

[Publer](https://www.capterra.com/p/177145/Publer/)

With the previous software we used we had a need to use third party integration software and it glitchy and problematic

Review Source

Response from SOCi, Inc.

October 22, 2020

Thank you for the rave review!

HA

Heatherly A.  
Social Media Manager  
Sports  
Used the software for: Less than 6 months

### "Social Media done Quickly and Efficiently for Small Business "

August 28, 2025

5.0

I am able to schedule out multiple social media posts in one day. I am able to devote about one hours worth of work to do social media postings throughout the entire month or schedule out as much as you would like. All accounts are connected so it takes away the hassle of having to do several.

Pros

SoCi has made it incredible easy to manage multiple social media accounts at one time and has made promoting the small business I work for an incredibly easy task. I am able to devote my time and energy to other tasks throughout the day because it is all done for me in one location.

Cons

It did take a little longer to learn than I would have liked. Once I learned the program I was able to remember what buttons did what tasks fairly easily. I did watch videos on how to utilize it, perhaps having a help sheet that was printable would have been preferable.

Review Source

GM

Gianni M.  
Marketing and Recruiting Coordinator  
Logistics and Supply Chain  
Used the software for: Less than 6 months

### "The all in one digital marketing tool! "

November 9, 2021

5.0

Out of all the digital marketing software I've used so far, SoCi is the closest to what I would call "perfect." There are a few flaws, such as the Canva integration being spotty and the Peak Time scheduling feature always posting at 6:00 pm. However, these are potentially user error and as I continue to invest time into the software, these could be resolved.

Pros

SoCi is basically everything I've wanted from other software programs like Hootsuite, Chatmeter, and Mindstream all into one convenient package. Also, it is the first social media scheduling software that I've used that has allowed me to post to Facebook, Instagram, and Google My Business simultaneously.

Cons

There is so much offered, that there is a bit of a learning curve to feel like you're maximizing the potential of the software. Luckily the support staff is extremely helpful and there are many videos offered through "SoCi University"

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Company offered incentive.

Review Source

Response from SOCi, Inc.

December 10, 2021

Gianni, thank you for taking the time to write this thorough review! We're so glad to hear that you've seen so much value from using our platform. Also, I'm sorry to hear that Canva and peak time aren't working properly for you. Please reach out to your CSM or our support@meetsoci.com if you haven't already so we can get that resolved for you. Thank you for being a fantastic customer!

DM

Deanna M.  
DOS  
Hospitality  
Used the software for: 2+ years

### "SOCI review"

June 15, 2020

3.0

SOCi has allowed our 3 locations to easily communicate with our guests. I specifically like the email notice when someone posts to us, which allows us to reply very quickly.

Pros

The product is easy to use. We have three locations and it is easy to manage each.

Cons

It would be nice to work on a post without having to schedule it. Writing a post takes information gathering, selecting photos, looking for photos, etc., and the only way I have found to start the process is to actually schedule the post then begin working on it. Someday I will forget to go back and complete the post. :(

Review Source

Response from SOCi, Inc.

June 16, 2020

Hi Deanna, Thank you for taking the time to leave a review! We would love to show you how to craft posts within your library as it is the best way to produce content before scheduling anything. We invite you to contact your Customer Success Manager to learn more. Looking forward to connecting!

KR

Kayleigh R.  
Community assistant  
Commercial Real Estate  
Used the software for: 6-12 months

### "Overall good experience "

October 21, 2020

4.0

Overall it has been a very good experience. There has been a couple of times when I get annoyed by the software just because it needs a couple of updates and/or changes.

Pros

I use it everyday scheduling social media lists for my apartment complex. I am in charge of social media and having it schedule posts way in advance is very helpful. I have to post 7 different posts a day and I could not imagine trying to come up with that many posts daily. SOCi helps me plan everything in advance which I like a lot.

Cons

I sometimes do not like how the scheduling view works. It often had problems where it would switch between dats or social media platforms. When this happens you can not just switch it over you have to start totally over and it gets really annoying.

Review Source

Response from SOCi, Inc.

October 23, 2020

Thank you for your candor, Kayleigh! We are always open to hearing what updates you'd like to see as we want to provide you with the very best in platform experience possible. Please do not hesitate to reach out to your Customer Success Manager to do so. We look forward to hearing your additional insights!

MG

Maria G.  
Leasing Manager  
Real Estate  
Used the software for: 2+ years

### "Social Media Savior"

March 10, 2020

4.0

I've used Soci before with another company, as I have been in the apartment management industry for 14 years. Soci has been very helpful, but again I usually end up the only person posting through Soci because others are intimidated by it.

Pros

I love the way it saves my history for future usage. I am also a huge fan of the event and news gallery.

Cons

I feel it may be very intimidating for some. A lot of information is given on many platform through Soci and it can be confusing.

Review Source

Response from SOCi, Inc.

March 25, 2020

Thank you for your feedback, Maria! We're happy to hear that you've taken the time to get to know the platform. We encourage you to spread the word about our customer portal filled with how-to articles and more!

GW

Gonzales W.  
Director of Business Development  
Media Production  
Used the software for: 1-2 years

### "For a company who pedals reputation management, your front facing sales team are rude &dismissive. "

October 23, 2019

4.0

Horrible, and disruptive in my schedule. Who has time to waste waiting on your rude and dismissive salespeople. And you have no published prices which makes you wonder if you are going to get gassed by some slick-talking used car sales salesman, no offense s to used car salesmen, I used to be one.

Pros

I’ve used the platform for over a year, under another service and it works as advertised if you choose the right articles to post.

Cons

I’m looking to find a white-label solution and the first request and calendar meeting was just ignored and I was left waiting for your one salesperson. He explained that the appointment was set outside of his working hours and he was off the day of the meeting. Then he referred me to another, who set the meeting, and then never showed up, emailing after he was 25 minutes late, that you had a fire drill and would a later meeting be possible. Never heard from him again. Very unprofessional on both fronts.

Reason for choosing SOCi

Looking

Review Source

Response from SOCi, Inc.

November 1, 2019

Thank you for your candor, Gonzales. We are very sorry to hear that your experience has been anything less than exceptional and sincerely apologize. We will be sure to pass your feedback along to our team!

DL

Dalia L.  
Social Media Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to Use Platform"

November 1, 2019

5.0

Overall, customer service has been great and they are pretty on top of it when it glitches out.

Pros

I like how user-friendly it is and that it doesn't take too much time to train anybody to use. We're loving the new GMB integration and find it beneficial for our clients.

Cons

Sometimes it feels like it slows down, especially at the end of the day after using it for hours. Not sure what's going on with that.

Review Source

Response from SOCi, Inc.

November 4, 2019

Thank you for your terrific review, Dalia! It's great to hear that you're thoroughly enjoying all that SOCi has to offer.

bC

brittany C.  
Property Manager  
Real Estate  
Used the software for: 2+ years

### "Soci"

September 16, 2020

5.0

I don't use most of the features, I would recommend focusing on the ease of access of the reviews

Pros

I like the notification system via email

Cons

hard to find the reviews, they should all be located in one place

Reason for choosing SOCi

more features

Review Source

Response from SOCi, Inc.

September 18, 2020

Brittany, Thank you for taking the time to leave us a review. We're disappointed to hear that navigating reviews has been anything less than simple and sincerely apologize. We'd love to connect with you further on the issues you're running into so we can work to find a solution. Please reach out to support@meetsoci.com at your earliest convenience.

MG

Morgan G.  
Assistant Property Manager  
Real Estate  
Used the software for: 1-2 years

### "Suggestions for Improvement!"

October 21, 2020

4.0

Its nice to go long periods of time with out thinking of what to post because you got it all done earlier that week!

Pros

The ease of being able to log in once a week or even once a month and schedule posts out for as long as you want.

Cons

I wish that you could interact with other accounts. It doesn't totally get you away from using the app because you still should log in and post on other accounts to drive traffic to your SM site. It would be great if you could integrate your Instagram followers and maybe pull 5 posts to interact with. Another thing I do not use because I feel that it would be time consuming to go back and do is the tags. I wish you could create folders instead of tags on the photos. We are an apartment community so it would be nice to create folders for the floor plans or amenities. It would just be easier to look at!

Review Source

Response from SOCi, Inc.

October 22, 2020

Thank you for the honest review, Morgan. We appreciate your insights and will be sure to pass them along to the team for future enhancements and improvements.

ER

Emily R.  
Assistant Manager  
Real Estate  
Used the software for: 2+ years

### "Soci Review"

September 25, 2020

4.0

Pros

I like SOCI because it is easy to use and very friendly for those who aren't social media savy.

Cons

There are times where certain features do not work, for example, its frequently that the events near me tab is down.

Review Source

Response from SOCi, Inc.

September 28, 2020

Emily, Thank you for taking the time to leave a review! We're sorry to hear you've been experiencing issues with the events feature. We would love to learn more so we can work toward a resolution. Please reach out to support at your earliest convenience.

cS

cindy S.  
asst manager  
Building Materials  
Used the software for: 1-2 years

### "Social Media"

February 13, 2020

5.0

SOCI gets our business out there for the public to see and review and it helps with our business

Pros

It is easy to use, I am happy with the responses that SOCI gives. If there is a problem they reach out to me so I may reach out to the customer

Cons

In the beginning the person assigned to our account was not quite sure how to do everything so we were out of the loop for awhile. It has been resolved and I really like the software

Reason for choosing SOCi

Ace Hardware offered it to us and we are pleased

Review Source

Response from SOCi, Inc.

February 14, 2020

Thank you for leaving a positive 5-star review! We appreciate your business!

RP

Robin P.  
Marekting Manager  
Public Relations and Communications  
Used the software for: 2+ years

### "SOCI IS A HOMERUN"

February 23, 2020

5.0

Daily posting. Daily interaction with customers through SOCI.

Pros

Efficient, Thorough, Simple, Consistent, Fun, Creative and Involved..... #Daily.....

Cons

I have no Cons at this moment. Maybe if SOCI had more of a relationship or platform with google.

Reason for choosing SOCi

COMPANY MADE CHOICE

Review Source

Response from SOCi, Inc.

February 25, 2020

Thank you for your kind words, Robin! We're thrilled to hear you are loving SOCi.

BE

Berkley E.  
Digital Media Director  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great Social Media Software For Multiple Locations"

November 12, 2019

5.0

Pros

This is a great way to post on Facebook, Twitter, Linkedin, Google Business Profile, and Instagram all at once and also swap between specific locations. This is a very competitive choice compared to other ones out there and is ideal for a large franchise system.

Cons

It sometimes takes longer than I would like for posts to be entered, but I'm very impatient.

Review Source

Response from SOCi, Inc.

November 13, 2019

Thank you for sharing your experience, Berkley! We appreciate your honest feedback!

AD

Angela D.  
Executive Assistant  
Retail  
Used the software for: Less than 6 months

### "Great Social Media Snapshot!"

February 20, 2020

5.0

Soci allows me to handle all of our social media in one place which will help me manage these accounts on a more consistent basis.

Pros

I like that I can see all of our social media information in one place and I have access to more things to post. It is nice to be able to schedule posts out and view the schedule on a calendar. Connectivity with various sites works pretty seamlessly

Cons

I think the website could be a little more user friendly. I find myself to trying to figure things out, its not as intuitive and clear as I would like. I try to schedule the same post on Facebook and Instagram and initially it shows it on the schedule, but then the Instagram scheduling just disappears and doesn't end up going through on Instagram. I'm not sure why.

Review Source

Response from SOCi, Inc.

February 21, 2020

Thank you for taking the time to share your experience with us, Angela! While we are thrilled to hear that you're finding SOCi to be immensely helpful, we'd like to get to the bottom of that scheduling issue you're having. Please contact support@meetsoci.com for further assistance.

BS

Brooke S.  
Community Manager  
Real Estate  
Used the software for: 2+ years

### "Grateful"

March 16, 2020

5.0

Pros

My favorite part of soci is being able to receive reviews immediately and respond accordingly. I also appreciate the in-depth reporting and analytics!

Cons

I am happy with how intuitive this software is.

Review Source

Response from SOCi, Inc.

March 17, 2020

This is wonderful news, Brooke! We look forward to keeping up the great work.

TW

Tisha W.  
Assistant Director of Human Resources  
Hospitality  
Used the software for: 1-2 years

### "Easty to Schedule Posts in Advance"

November 7, 2019

5.0

Pros

I really like that I can take some time to create all my posts for a few weeks and then schedule them out in the future. I really believe that this is a great time-saving tool and it's so appreciated since we all wear many hats and are all busy. Once the posts are created, I don't have to think about it again for a few weeks and I love that!

Cons

I wish there was an ability to post more than one photo for the platform as well as be able to tag a location or shout out to another business. I feel like we can't capture the value of cross-marketing without that.

Review Source

Response from SOCi, Inc.

November 8, 2019

Tisha, Thank you for the wonderful feedback! We would love to connect with you further on the number of photos you can use in each post as well as tagging abilities. To do so, please contact your CSM! We look forward to adding value to your experience.

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