# Page 10 | MediaRadar Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 10 - Is MediaRadar the right Market Research solution for you? Explore 240 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/173818/MediaRadar/reviews

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MediaRadar

4.5 (240)

[View alternatives](https://www.capterra.com/p/173818/MediaRadar/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 10 - Reviews of MediaRadar

## Showing most helpful reviews

Showing 226-240 of 240 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

TK

Takina K.  
Media Buyer  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great Competitive Tool"

June 2, 2021

4.0

Pros

I like being able to see what ads our websites are showing

Cons

Ads that are labeled wrong by brand is very frustrating

Review Source

AV

Alexia V.  
Assistant  
  
Used the software for: Less than 6 months

### "It is very convenient and easy to navigate around. It is good to get quick information and numbers.."

April 23, 2018

5.0

Pros

I like that it is very organized and up to date. Also, whenever I have a question, help is very easily accessible.

Cons

What I would change about mediaradar is that the edit credits and ads that magazines ran are not always accurate.

Review Source

OG

Orli G.  
Account Manager  
  
Used the software for: Less than 6 months

### "Competitive information is easily accessible."

April 23, 2018

5.0

the amount of competitive information that is available for the print and digital landscape.

Pros

The competitive ads are displayed with great quality and the history of the ads that is available online. The site is easy to navigate to see both print and digital competitors and their initiatives.

Cons

sometimes the advertising agency is listed as the client, so a little bit challenging to identify. Also when a new report comes out, it lists the new and old advertisers, would be great if could highlight the new advertisers that were not in the previous Media Radar report.

Review Source

TS

Tim S.  
Media Manager  
Broadcast Media  
Used the software for: 1-2 years

### "My Review"

December 13, 2019

5.0

I like media radar and it has come in very handy when needing to do research for the clients I work on.

Pros

I like the ease of use and the high number of product monitored

Cons

I wish that it monitored more digital tactics

Review Source

SK

Sarah K.  
Marketing Solutions Lead  
Media Production  
Used the software for: Less than 6 months

### "Solid prospecting tool"

June 2, 2021

4.0

Pretty good, need to dive more into it but it definitely helps in prospecting / lead generation.

Pros

Helpful prospecting tool, pretty easy to use and navigate, concierge service to help find new or correct contacts.

Cons

A bit clunky, lots of subsections that make it a little more tedious to find what you want

Review Source

MH

Mirza H.  
DBA  
Insurance  
Used the software for: Less than 6 months

### "Media "

March 3, 2022

5.0

6 months

Pros

Media Radar options like sales and marketing

Cons

Marketing and sales come advertising etc.

Reason for choosing MediaRadar

Nothing

Review Source

JD

Jorge D.  
Director, Business Development and Technology  
Capital Markets  
Used the software for: I used a free trial

### "Great Product at a great price"

December 12, 2019

5.0

The experience has been great and easy to navigate. MediaRadar has added significant value to our company from the first day of use.

Pros

The simplicity of usage and the intuitive interface

Cons

Not cons at this time. It has fit the needs of our company.

Review Source

IH

Ignacio H.  
Account Executive  
Marketing and Advertising  
Used the software for: Less than 6 months

### "awesome experience"

April 25, 2018

5.0

It produced a lot of leads that are quality versus quantity.

Pros

We love Capterra The leads we get are real. The people are serious. They have already done quite a bit of research. Every time I get a lead from Capterra, I know they are interested and ready to jump into the buying cycle.

Cons

The only thing is that it may produce too many leads and need a way to adjust so that it can only do more quality leads.

Review Source

DD

David D.  
Sales Director  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Ogury User"

May 27, 2021

5.0

Excellent, great support, great product, would recommend to any sales org.

Pros

So easy to use, and amazing contacts that are valid

Cons

Honestly no complaints - very happy with the software

Review Source

KD

Kayla D.  
Creative Marketing Coordinator  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Awesome prospecting tool!"

June 2, 2021

5.0

Pros

The ease of use; I have found this software to be extremely easy to use.

Cons

The only con would be that there are not contacts for every single company.

Review Source

FW

Feiran W.  
Monetization Strategy  
Marketing and Advertising  
Used the software for: 6-12 months

### "Good source for advertising spend data"

May 27, 2021

4.0

Customer service is great

Pros

Easy to search for companies, and also very convenient to download data

Cons

digital ad spend data are usually understated

Review Source

BA

Bobbie A.  
Account Executive  
  
Used the software for: 6-12 months

### "The staff/customer support area great and very responsive"

April 23, 2018

4.0

Pros

I like being able to find good contacts and reaching out to businesses that we hadn't thought of reaching out to before.

Cons

I find it difficult to navigate at times. I don't use it enough so when I do and can't figure it out easily, I move on. I know that I need to use it more as well as the support staff to assist

Review Source

NB

Natalia B.  
Account Executive-Hunter  
  
Used the software for: Less than 6 months

### "It helps me to get leads, to prepare for meetings, to know more the industry"

April 25, 2018

5.0

Pros

Easy to use, with a lot of information. Also as a new person in the industry, it helps me a lot with the perfect pitch

Cons

Missing information on small advertisers, or for local newspapers. I also would be great that you can export the prospect with the information of the investment and opportunities

Review Source

FL

Felix L.  
Account Executive  
Airlines/Aviation  
Used the software for: Less than 6 months

### "Spafax "

May 27, 2021

4.0

Great

Pros

Perfect Pitch function is a great function

Cons

No contact information is provided in the system

Review Source

CM

Cynthia M.  
Director of Advertising Sales  
  
Used the software for: Less than 6 months

### "It has been somewhat useful for contacts, however the contacts are usually only high level."

April 23, 2018

4.0

Pros

I am able to see what magazines my potential clients are advertising in. I can also see what agencies they are working with,

Cons

Doesn't show you what a company actually spends, only what the published rates are. Many of the companies we work with are not listed because they are too small.

Review Source

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