# Open Loyalty Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Open Loyalty the right Customer Loyalty solution for you? Explore 15 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/171121/Open-Loyalty/reviews --- Open Loyalty 4.8 (15) [View alternatives](https://www.capterra.com/p/171121/Open-Loyalty/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 26th, 2026 # Reviews of Open Loyalty Ease of use 4.5 Customer Service 4.7 ## Showing most helpful reviews Showing 1-15 of 15 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Mark P. Business Analyst Information Technology and Services Used the software for: 1-2 years ### "Open Loyalty rewards" September 6, 2021 4.0 The software has been easy to use and understand. The API documentation is kept up to date and is easy to consume. The team at Open Loyalty are great, they consistently provide good service and are willing to help if required. Pros The software was easy to install and use. There are a few key configurations needed but nothing a mid-senior developer cannot manage. The ability of the software to easily create reward campaigns, load bulk vouchers and issue out is quick and painless. Open Loyalty is free to use which is great for testing out the platform and helping to define how your business way want to use it. Cons It is a little limited in terms of reporting functionality via the admin console or API. Review Source DV Darío V. CTO Computer Software Used the software for: 6-12 months ### "The best solution for loyalty program implementations" March 5, 2020 5.0 The application is very responsive at all times and has been designed for scalability, which we've never have had the need to do since the default configuration is more than enough for our customers' user base. We've implemented this solution with several clients and it's been a really quick and easy solution that has kept our customers happy. Pros This is an ideal solution for companies that seek to complement their current e-business / CRM / ERP with a loyalty program without breaking nor the bank nor their current functionality. Every possible scenario has been thought out: campaigns with a set range of dates, rewards that depend on the client's loyalty level, segmentation of clients based on their number of points, rewards exchanged, number of transactions, etc. It's really easy to integrate with existing front-end solutions and has an admin panel that helps defining and dynamically changing levels, client segments, points-reward conversion rates, and also look at each client's transaction history, solve attribution problems, etc, effectively treating the loyalty program as an external module of their main software. Cons There have been two main misunderstandings about Open Loyalty so far: that it's free (because of the "Open" part) and that it's an out-of-the-box solution. The development version is indeed free and serves the purpose of allowing the construction of a quick proof of concept of the implementation, when the online demo is not enough for an evaluation of the product. The idea that this product would be a solution that could be configured and just published to the world is a little off. This product serves all purposes and can be easily integrated (through JSON requests) with any existing front-end that can be extended, be it the front-end for the acquisition of points or the one for exchanging them. Review Source JS Joris S. Head of Marketing Information Technology and Services Used the software for: 1-2 years ### "Robust system with lots of features out of the box" August 23, 2021 4.0 Pros We liked that it's customizable, scalable and we get full access to the source code. On the campaign configuration side, we appreciate the different types of programs we can create that can improve user engagement and keep them happy. We are also pleased with the fast and responsive customer service. Cons We experienced some issues during the initial setup as our tech team was not familiar with all of the tech stacks used, some of our requirements are not supported, and our tech team experiences some challenges in customizing it. Other problems are attributed to the language barrier and different time zones. Review Source AA Anna A. Product Manager Financial Services Used the software for: 6-12 months ### "OpenLoyalty allowed us a quick market entry" February 2, 2023 4.0 Pros \- The frontend is super easy to handle and settings allow realizing most our requirements out of the box. - Quick and helpful customer support in case of any problems Cons \- From a product manager perspective it would be great to customize reports according to my needs. - Requesting new functionalities takes a time until prioritization on OpenLoyalty side. - Overall great documentation but versioning could be a bit better in terms of what has changed exactly. Review Source CR Cristóbal R. Shareholder Information Technology and Services Used the software for: 1-2 years ### "Rapid deployment and flexibility of integration" September 27, 2021 5.0 It was a successful project with great support from the supplier. In a very short time, our client was able to launch a loyalty program with personalized strategies and a portal for their clients. Pros The best thing was, that we had the opportunity to give our clients a solution in a very fast way and adapted to their needs, integrating it with their POS systems in an agile way using the API's Cons In some moments it was difficult to interact with the database since everything has to be done via API's and in some moments it can complicate the resolution of an incident. Reason for choosing Open Loyalty For its speed of deployment and its customization capacity Review Source TH Tai H. CTO Information Technology and Services Used the software for: 2+ years ### "Highly recommended loyalty solution" October 31, 2022 5.0 Pros The full capacity of loyalty features and flexibility on both on-prem and cloud. Cons Need a better user-friendly BackOffice and Reporting capability. Review Source FB Faustina B. Product Owner Information Technology and Services Used the software for: Less than 6 months ### "Very professional project/product planning and support" August 11, 2022 5.0 OpenLoyalty is a very professional company and has helped us a lot with the implementation of the whole Loyalty experience we are implementing. The devs team finds for every problem a good and pragmatic solution and customizes their product based on our needs with good quality and releases on a regular basis. We get in a very quick time very good support from OpenLoyalty to any of our questions Pros The software is very customizable and covers a lot of use cases. Customization and also support works very good Cons I have no cons to report. We have a very good experience with OpenLoyalty Review Source DZ Dejan Z. QA Computer Software Used the software for: 1-2 years ### "One year user" April 29, 2022 5.0 Super! Pros Easy to use, simple. Vendor responded to our feature request. Good communication. Cons Proper API Versioning is must for this software. Review Source EP Eric P. Program Manager Computer Software Used the software for: 2+ years ### "Morden / Safe / Customizable Loyalty system" October 30, 2018 5.0 Pros Open source Easy to use Great community New features are updated frequently Cost effective Cons Your tech team need to have a big experience with PHP and Docker Review Source Burak C. AP Analyst Telecommunications Used the software for: Less than 6 months ### "Nice for engaging Customers" January 8, 2021 5.0 Has a fast and reliable and knowledgeable customer service. Pros Has a feature of setting rules and acting with the behaviors so not open for mistakes. Campaigns and promotions can be created and has a very friendly user interface that can be adapted easily. Cons Only web based at the moment and needs an app for mobiles. Review Source DM Daniel M. Product Owner Sports Used the software for: 6-12 months ### "Great Way to Connect" September 28, 2022 5.0 Our users have loved the loyalty program so far and finding new ways to earn points. Pros Our Loyalty Program is a huge part of how we connect with our users and it would not be possible without Open Loyalty. I like how you have the option to create a variety of earning rules which allows us to engage with users in many ways. Cons Having a closer integration with our marketing app would make messaging our users much easier and likely give us more creative options. Review Source PK Pranesh K. Director Marketing and Advertising Used the software for: 1-2 years ### "Open Loyalty is Great!" March 16, 2020 5.0 Pros Easy to scale and customise. Very good support Easy to integrate the technology Cons Could have a larger range of generic features Review Source PPM Pedro Pablo M. Software developer Consumer Goods Used the software for: Less than 6 months ### "Open Loyalty Review" August 12, 2022 5.0 Pros Easy of use, quick changes for customization, flexibility Cons API docs could be organized better, as it is a bit confusing sometimes to find a specific endpoint Review Source AA Anupam A. Engineering Manager Financial Services Used the software for: Less than 6 months ### "Open Loyalty Review" February 12, 2023 5.0 Pros The best part of the platform is ease of use and great documentation Cons There are no api's for bulk update of members Review Source NK Nicole K. Product Manager Sports Used the software for: Less than 6 months ### "Product Manager Review " September 28, 2022 5.0 Pros I like the usability of the software. It's pretty easy to learn how to use and navigate around the softwar. Cons The lack of ability to generate custom reports Review Source Similar Products Featured