# Page 6 | Celtra Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 6 - Is Celtra the right Creative Management solution for you? Explore 286 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/168418/Creative-Management-Platform/reviews

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Celtra

4.4 (286)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 6 - Reviews of Celtra

## Showing most helpful reviews

Showing 126-150 of 286 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Web Developer  
Design  
Used the software for: 2+ years

### "Speeds up Production "

March 21, 2019

5.0

Pros

The ability to create slick mobile ads in unusual formats quickly and easily. Components make developing complex display formats a breeze. Previewing on multiple screen sizes and orientations is catered for. Easy to transfer creatives to Partner accounts for trafficking. Great for designers to create banners ads with no knowledge of code, but custom code can be added to add additional features if necessary.

Cons

Ability to search by campaign / creative name from the Dashboard would be great.

Review Source

MD

Megan D.  
Product Specialist  
Publishing  
Used the software for: 1-2 years

### "Celtra helps our business drive revenue by enabling us to create unique ad formats for our clients"

November 6, 2017

5.0

Pros

The platform is Easy to use The drag and drop functionality allows our team to save time on builds compared to other CMP's

Cons

When Celtra makes changes to the platform without notifying users There really isnt anything else I can fault

Review Source

Response from Celtra

November 17, 2017

Hello Megan, We include weekly release notes on our support site for all key changes to the platform. Check out this link to see our changelog: https://support.celtra.com/changelog and feel free to visit this page at anytime to review the latest platform updates. Best, Celtra

EM

Ezeckiel M.  
Journaliste  
Broadcast Media  
Used the software for: 6-12 months

### " Outils de creation "

November 24, 2023

4.0

Pros

Ça vient apporter un de plus en facilitant les créations

Cons

Ne répond pas toujours à toutes les attentes

Review Source

Sarah A.  
Account Supervisor  
Design  
Used the software for: Less than 6 months

### "A Leading Online Adbuilder Tool!"

April 24, 2019

4.0

I really like working with Celtra's CM platform because it gives our designers more freedom and helps our whole team be more productive. There is less back and forth between the designer, PM, and coder, and more assets being built!

Pros

One of the best things about Celtra is that it allows the designer to make requested adjustments and edits to digital ads without needing a coder's help. The components and features of the tool make production work so much quicker and less painful because the designer can handle it all! The designer is also able to be totally hands on in how the final design has been translated.

Cons

There could be more flexibility on this platform. If there were a few more sizes/components that might solve it, other than that, no big complaints!

Review Source

VR

Verified Reviewer  
Ad Operations Manager  
Internet  
Used the software for: 6-12 months

### "Review of an Ad Operatios Manager regading Celtra tracking Solutions"

March 14, 2019

4.0

Pros

The granularity of what data you can track and request i a native way, moreover about video creative and generraly regading engelent issue on reach format

Cons

Some bug like when you select a feature on tag Generator like " Sticky banner", as a Banner unit then you select your adserver but you previous choice is not take in consideration and you have to cross your feature again before generate your tag

Review Source

Wilman D.  
Ad Operations Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Easy platform to manage client creatives"

June 12, 2020

4.0

I liked using Celtra but I think the workflow could be a bit more streamlined.

Pros

I liked the bulk editing function. I would have a million different tags and all I would have to do is use the bulk upload tool to assign the tags to the proper creatives.

Cons

The workflow took a while to get used to. It wasn't hard but it didn't seem very smooth either. It could be more intuitive.

Review Source

VR

Verified Reviewer  
Digital Account Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Summer Celtra Campaign "

August 20, 2018

4.0

Pros

Mostly the customer support. I worked with Celtra's creative team to get the assets produced and live. At every step the guys were attentive, patient and professional. The quality of assets we're excellent, and they dealt with a publisher side issue very effectively.

Cons

Nothing really, I guess it is a little bit out of the norm for trafficking but it's nothing our operations team can't handle

Review Source

VR

Verified Reviewer  
Director  
  
Used the software for: Less than 6 months

### "AWESOME PLATFORM"

January 28, 2018

5.0

Pros

with this bad, you can go creative anytime, it has a lot of cool features. You no expert in coding?, you're covered, they have drag and drop components included and you still get to maintain an outstanding creative. The best part, you need not hire QA person to ensure quality, it is built in...AWESOME

Cons

using the platform can be overwhelming especially if you have not received the training to use it, you have access to a lot of features that can help you make an awesome ad but if you're unfamiliar with the platform, it will be frustrating using it. Another negative is, not seeing their pricing worries me for the small businesses. It could mean it is expensive to use or maybe not, the only way to find out is contacting them.

Review Source

DS

David S.  
Sr Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Celtra is a great Rich-Media platform"

February 27, 2020

5.0

I've had a positive experience. Their support team is very helpful and the platform is intuitive.

Pros

I have been using Celtra for over 2 years for creative design and delivery. It's an efficient platform with integrations to help streamline trafficking and tagging. Reporting is robust and support is readily available.

Cons

I have no complaints with Celtra. Their creatives services are great and here support team is responsive. I would recommend it.

Review Source

AM

Atul M.  
Interactive Developer  
Animation  
Used the software for: 1-2 years

### "Responsive Creative"

August 17, 2018

5.0

Its very good in use, but its java script api is a bit difficult to understand. The most difficult thing in celtra to build a responsive design. handling element there is very difficult and clumsy.

Pros

Easy to handle and understand, simple functions, its componenet

Cons

Responsive creative design is very clumsy

Review Source

Response from Celtra

October 9, 2018

We are constantly looking for ways to improve our product and value our clients' feedback. If you have any specific suggestions on how to improve responsive design, please email support with your recommendations.

ES

Emily S.  
Ad Operations Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "User Friendly Repor"

March 14, 2019

4.0

Creating and tracking performance for custom, high impact units on our site

Pros

User friendly reporting template, options to label tags and creative for clarity

Cons

Unclear help features when I need to build a unit or have a specific question on how to use a feature. For example, if I'm looking to make a unit click to play and do not know how, it's hard to find out without reaching out to support.

Review Source

VR

Verified Reviewer  
Senior Designer  
  
Used the software for: 2+ years

### "As a designer it simplifies the technical requirements many ads"

October 27, 2017

4.0

Pros

Ease of use, No QA process and the components are rich and easy to use / implement.

Cons

I've had sooooo many clients complain that they cant view the demo area -- I've asked them if they are using adblockers - they say no and I believe them as they all work in digital marketing. We have had to resort to using screen capture software and uploading to YouTube.

Review Source

PH

Pete H.  
Sr. AM  
Marketing and Advertising  
Used the software for: 2+ years

### "Celtra "

March 21, 2019

4.0

Celtra is the only platform I utilize for creative executions. My knowledge is limited to execution of developed creative, our creative team has told me in the past Celtra provides more opportunities for customization than its competitors.

Pros

Pre-developed dashboard insights Creative Pre-view links for client approvals

Cons

Data reporting and metric definitions Interstitial impressions tracking - Celtra has limitations with impression tracker placement to align with DCM

Review Source

JK

Jonathan K.  
Ad Operations Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "A thrill for the software"

March 19, 2019

4.0

It does what I need it to. From talking to our creative team, they love Celtra's features. The cost is quite high, but if it makes the team's lives easier.. Definitely think it's worth the cost.

Pros

Reporting is clean. The software hasn't went down and appreciate that a lot. I do like the amount of metrics that the user is able to pull - but definitely needs better documentation. The preview section is clean - and I haven't had too many issues.

Cons

Reporting prior had saved reports but when the team changed their reporting stack - all saved report templates were removed. Definitely was not happy about that.

Review Source

VR

Verified Reviewer  
Account Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Emerging platform in market"

March 21, 2019

4.0

I am using the platform for more than 2 years, my most favorite part is analytics module since I am in account manager team. Celtra is providing optimal and all possible data and insights that can be shared easily.

Pros

Platform is innovative and as I am seeing new products has been integrated recently, like - video and YouTube creative.

Cons

Platform's look and experience can be improved. Like some fields are hidden where it should have label to identify easily.

Review Source

VR

Verified Reviewer  
Sr. Programmatic Trader  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Celtra's Creative Management Platform"

March 14, 2019

5.0

It is helping me a lot in order to host the creative at this platform especially when the client is not able to follow the creative standards.

Pros

Ease of use and freedom to explore the creativity level. Also, I like the other technical part such as edit, update, extract feature..

Cons

The customer support service is the only negative talking point for me.

Review Source

VR

Verified Reviewer  
Creative Developer/Producer  
Computer Software  
Used the software for: 6-12 months

### "It's constantly improving. You've done a great job simplifying banner creation."

October 26, 2017

4.0

It saves a great deal of time.

Pros

I love the scrolling feature. Very ingenious. The particle systems are also incredibly accessible and fun to use.

Cons

Easing the process of custom coding would be terrific. There are situations where accessing GSAP or another toolset would be great. Accessing the code editor is a bit clunky.

Review Source

FM

Fernando M.  
International Programmatic Consultant  
Marketing and Advertising  
Used the software for: 2+ years

### "Celtra's Creative honest review (from a planner)"

March 19, 2019

4.0

Insightful reports on data touch points within the units (dwell time, swipes.. engagements) Glossary with all the definitions

Pros

Loading Times Intuitive Demo links easy to send to client for approval

Cons

Issues when wrapping tags (DV360, Mediamath...) On the ad Gallery: Would be great to have more demo links available (not only video) to send examples to client Some mobile ads are not responsive depending on the OS

Review Source

IB

Isaac B.  
Interactive Developer  
Media Production  
Used the software for: 6-12 months

### "Great! But if you're a developer you won't code much"

March 14, 2019

5.0

Pros

Ease of use for basic things like timeline animations, buttons, video etc

Cons

Not that easy to code if and when you need to. Would be nice if you can just upload an HTML file with JS and CSS in it and be and just tap into an API for events and tracking. Or be able to switch from dev mode to animator mode (and vice versa) for certain things.

Review Source

VR

Verified Reviewer  
Advertising Operations Executive  
Publishing  
Used the software for: 1-2 years

### "Review of Celtra"

March 15, 2019

4.0

It is a great platform however the interface and functionality is sometimes confusing. Customer support is helpful but can sometimes take a while to get back/no instant feedback.

Pros

Good functionality, can do complex tasks and create complex ads with relative ease, flexibility to cater to our needs, easy to colloborate with other users on a project.

Cons

Customer support takes a while and is only via email. A chat functionality would be good for cases where it is only a quick fix needed. Sometimes clients find it overwhelming. UI could be more intuitive/better UX.

Review Source

BO

Blaire O.  
Account Manager  
  
Used the software for: 2+ years

### "Love working with Celtra!"

October 30, 2017

5.0

Pros

I really love that you can report out on a wide variety of actions taken on the units (unit engagements, views, time on unit, etc)

Cons

When looking at particular units, there are some limitations of benchmarks for certain verticals- a few N/A or no benchmark available.

Review Source

Response from Celtra

November 20, 2017

Hello Blaire, Thanks for your feedback on benchmark data! Since October 24, 2017, we've temporarily removed benchmarking to allow for a significant overhaul to the feature We want to offer you measurement beyond pure benchmark comparisons, and once we re-introduce benchmarks, you can expect deeper insights, richer context, and an even greater focus on creative performance.

VR

Verified Reviewer  
Digital Account Manager  
Broadcast Media  
Used the software for: 6-12 months

### "Celtra has been easy to learn quickly "

October 26, 2017

5.0

Pros

The user flow is very smooth and easy to navigate. Compared to other platforms I use on a day to day Celtra is one of the more reliable ones.

Cons

I've had occasional crashes and not been able to access the site. Granted that could be my network connection but just something I've noticed

Review Source

PH

Patrik H.  
Digital Media Specialist  
Publishing  
Used the software for: 1-2 years

### "Adds great value to our clients"

October 31, 2017

4.0

Newest mobile ad technology for our company and clients.

Pros

I enjoy experimenting with the newest features and technologies Celtra implements to the creative studio. Creatives are easy to demonstrate to our clients.

Cons

The video editing capabilities of the creative studio is a bit stiff and lack luster. I would enjoy more customization options to the video such as overlays.

Review Source

GS

Gillian S.  
Designer  
  
Used the software for: 1-2 years

### "Overall I like it and think it is easy to use "

October 30, 2017

4.0

Pros

Animation features, and Visual Effects (weather, celebration, particles). I like how it is also doesn't take a lot of time to create an add unit and it is easy to load in individual elements.

Cons

it would be nice to have more features to create games with out using custom java script. Also helpful if we can pull sound into the unit with out using a video.

Review Source

AB

Ariel B.  
Associate Director, Ad Operations  
Marketing and Advertising  
Used the software for: 1-2 years

### "In comparison to other similar vendors, I'd definitely go with Celtra"

March 14, 2019

4.0

Overall, I really like celtra. It's really not that hard a tool to get used to. Yes, there are a lot of steps to set something up, but it's not particularly difficult. Also, again customer service is amazing.

Pros

Customer service/support is great. If I need help, my rep responds really quickly and loops in appropriate people. I usually resolve issues within a really timely manner.

Cons

In the ad ops setup, it'd be nice if we could change some of the automatic settings, or maybe lock others. Sometimes traffickers can get confused or turned around in the setup.

Review Source

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