# Rebrandly Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Rebrandly the right Link Management Tools solution for you? Explore 58 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/166180/Rebrandly/reviews --- Rebrandly 4.6 (58) [View alternatives](https://www.capterra.com/p/166180/Rebrandly/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Rebrandly Ease of use 4.7 Customer Service 4.5 ## Pros and Cons in Reviews LH Lucien H VP of GTMInformation Technology and Services, 201 - 500 employeesUsed the software for: 1-2 years. “Brand enables us to change links once they've been created which can be really helpful in certain instances.“ May 15, 2024 PD Patrick D Content ManagerInternet, Self-employedUsed the software for: More than 2 years. “Since I've been using Rebrandly, they've consistently downgraded the account tiers, making this service much more expensive.“ May 21, 2023 LH Lucien H VP of GTMInformation Technology and Services, 201 - 500 employeesUsed the software for: 1-2 years. “Rebrandly is powerful for web redirecting which was a crucial aspect we were missing in Branch and desperately needed.“ May 15, 2024 Andrea G CMO & Co-founderConsumer Electronics, 11 - 50 employeesUsed the software for: More than 2 years. “Currently I can't find anything that is not reflecting my expectations“ May 12, 2022 PD Patrick D Content ManagerInternet, Self-employedUsed the software for: More than 2 years. “I use Rebrandly for multiple businesses, and the simplicity & integrations make creating and sharing with branded links a breeze.“ May 21, 2023 James P Chief LionManagement Consulting, Self-employedUsed the software for: 6-12 months. “The previous url shorterner I used looked ugly and spammy.“ July 29, 2021 AR Abhishek R MarketerMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years. “Since I use Rebrandly I feel confident the best URL Shortener that others.“ December 22, 2024 DW Danielle W VPBanking, 2 - 10 employeesUsed the software for: More than 2 years. “The methods to stop them charging you is intentionally obtuse for the purposes of their on-going revenue stream. “ June 26, 2020 ## Showing most helpful reviews Showing 1-25 of 58 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Matthew W. Co-Founder and Product Manager Information Technology and Services Used the software for: Less than 6 months ### "As advertised" May 30, 2020 5.0 Using Rebrandly for setup, generation and management of customized shortened URLs ('vanity' URLs). Pros Easy to onboard. Easy to use. Optimized short domain purchase and management. Nothing extra in the interface. For two brands, it took me less than half an hour to purchase shortened URL domain, set-up redirects and create links. The pricing is fair and legitimately volume-based. Cons No cons. It would be convenient if it integrated more seamlessly with more social schedulers, but the sleek experience they provide is worth a couple extra copy-pastes IMHO. Alternatives considered [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reason for choosing Rebrandly Zero gripes about Hootsuite. We still use it every day for scheduling and are very happy with it, but: (1) We have multiple brands, and needed multiple shortened URLs. This meant a considerable price difference. Rebrandly gives you 5 SURLs for $4 (technically, you can get 5 for free, but then you don't get basic redirecting). Hootsuite prices vanity SURLs as a premium feature. So Team Tier for 1 SURL (5x cost of their Professional Plan), Business Tier for 5 SURLs (25x cost of their Professional plan). Yes, both of these Tiers come with a lot more firepower than just additional vanity SURL support, but it in our case, we only needed SURLs. (2) The shortened URL experience in Hootsuite, while quite good, seems designed for larger marketing teams. More steps than we needed. Review Source AR Abhishek R. Marketer Marketing and Advertising Used the software for: 1-2 years ### "Best and User specific url Shortener." December 22, 2024 5.0 Since I use Rebrandly I feel confident the best URL Shortener that others. Pros Rebrandly is the best URL Shortener in terms of user specific needs, I like rebrandly because it not force users to buy its plans with all features it allows us to purchase the amount of links we want to use at a reasonable price. That'a why I prefer Rebrandly and it gaves us freebies time to time it is the best part. Because I get my personalized domain for my links for free. Cons I use rebrandly since last 1 year and still I not faced any single problem while using Rebrandly. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Pricing and features at less price and Bitly force me to pay for that features that I never used and not want to. Review Source AM Alejandro M. Designer Design Used the software for: Less than 6 months ### "This app is a scam" March 21, 2024 1.0 Pros I paid for an annual subscription. Once you paid, tell you how limited your options are, and they push you to keep upgrading your membership to get what you need. Their reports are a scam, a nightmare to set up and highly inaccurate. Customer service level is low and after hours of trying to get any help, you get nowhere. There claims are misleading and it's a scam Alternatives considered [Bitly](https://www.capterra.com/p/172575/Bitly/) Reason for choosing Rebrandly Because what they say about the reporting and analytics side, total scam Review Source LT Leon T. Web Designer Airlines/Aviation Used the software for: 2+ years ### "Easy to use, great for the free plan" April 11, 2023 5.0 We have a lot of files (PDF) that we update frequently. With Rebrandly, we can have one link and place it everywhere. When we need to update the file, we can do so just by updating one short link. Pros The easy of use when setting up Rebrandly is a real highlight. Most other services don't allow custom domains on the free plan. This is great for starting out and has helped us a lot. The 5,000 clicks a month is more than enough for us and anyone starting out. Cons The UI can be a little slow at times. We have also had an issue sometimes of links not going to the most up to date link that we entered. Alternatives considered [Bitly](https://www.capterra.com/p/172575/Bitly/)[BL.INK](https://www.capterra.com/p/189131/BL-INK/) Reason for choosing Rebrandly Rebrandly was the most cost friendly and had all the features we need. We had looked at others (Bitly) but the pricing was just to much when we first started out. Review Source Dustin S. CEO Marketing and Advertising Used the software for: 2+ years ### "The perfect solution for short URLs" September 9, 2022 5.0 Overall, Rebrandly is a fantastic app that does exactly what I need it to do in the simplest way possible. Pros There are a lot of reasons why I don't use any other URL shortener. For one, getting a branded short URL is dead simple with Rebrandly. You don't even have to deal with 3rd-party registrars or DNS settings. Just purchase the domain through Rebrandly and you're set. Also, Rebrandly makes it easy to add UTM tracking to shortened URLs. Cons I don't like that Rebrandly has yet to penetrate the market for 3rd party integrations. Would really love to see the more adoption with apps like Agorapulse. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Rebrandly made custom domains much easier, and has a better pricing structure. Review Source MD Marc D. Marketing Manager Marketing and Advertising Used the software for: 1-2 years ### "Great and simple tool for link tracking and shortening" September 2, 2022 4.0 Great tool to simply track links, It's really useful to manage data and links. Pros It's very easy to use and a lot of custom names are still available to create brand links and it's easy to track Cons Nothing much, It's pretty complete and the free plan gives a lot of options. It's maybe sometimes hard to sort all the links. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) It seemed easier to use and I was recommended to switch Review Source PD Patrick D. Content Manager Internet Used the software for: 2+ years ### "Solid Link Shortener" May 21, 2023 5.0 I use Rebrandly for multiple businesses, and the simplicity & integrations make creating and sharing with branded links a breeze. Pros An easy to use link shortener that is branded to your own domain. The free version is good to test it out, but many of the essential features are only available to paid accounts. Cons Since I've been using Rebrandly, they've consistently downgraded the account tiers, making this service much more expensive. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Better features and more customization at a better price. Review Source VR Verified Reviewer ceo Information Technology and Services Used the software for: Less than 6 months ### "Simple way to create branded links to websites" January 31, 2022 5.0 I have a lot of links to shared onedrive and dropbox folders to give out to clients, they are almost gobbledegook if trying to read out or type into a website from a printed letter or flyer so I needed to make them branded with our company and easy to use. The ability to check if they are getting used and from where is a good plus point Pros The speed and simplicity in adding a subdomain to the account and was very quickly up and running with my branded links. Now instead of deciphering a cryptic link from one of my dropbox or onedrive shares they are now branded english links Cons The jump between the free and the starter is a massive gulf I would like to see cheaper price after free with a few more features that smaller companies can use. Alternatives considered [Cuttly](https://www.capterra.com/p/229234/Cuttly/)[Bitly](https://www.capterra.com/p/172575/Bitly/) Reason for choosing Rebrandly The support was excellent and the platform is so clean and uncluttered and everything works really well Review Source Teegan F. Owner Hospital & Health Care Used the software for: Less than 6 months ### "Great way to make branded links" August 26, 2019 5.0 Rebrandly has made it so much easier to share links on social media, and especially via printed materials. Since the links are shorter and easier to read, it's much easier for people to type them in. Turning long referral urls into short easy to read urls has been really important and useful for our business. Pros The ability to make great looking short links to share on social media or on printed material. The system was also relatively easy to setup and connect to me current domain name. I like the option to also purchase more domains directly from them. Being able to use my current URL and create a custom version was probably the best feature of this product. Cons I've had no major problems so far. The only thing I've noticed is that there is no Safari extension option, just the bookmarklet for creating branded links. They do have a macOS app, but I'd rather not have another button in my menu bar. Alternatives considered [Bitly](https://www.capterra.com/p/172575/Bitly/) Reason for choosing Rebrandly The free version has much more features and allows you to use your current domain name for the short url. Review Source Response from Rebrandly August 27, 2019 Hi Teegan, Thanks for your review of Rebrandly. It's great to hear that you're enjoying the tool and we've helped you bridge the gap between digital and print advertising. I'll pass your comments along to our team regarding the Safari extension, we may prioritize expanding our efforts there in the future. Katie Bob S. Owner Used the software for: 1-2 years ### "I really like this tool for rebranding and shortening my links, you can't go wrong." May 16, 2018 5.0 Pros This is very easy to use and create new, rebranded links for any URL. You can also edit those links so if your target changes you can update the branded link with the new target URL and not have to change the one you are sharing. Cons I do not recommend tying your Rebrandly account with Clickmeter as you will not be able to go back and edit them later. I had to delete all my Clickmeter links and start over so I could edit. Also, the stats are limited with the free account. Review Source Response from Rebrandly November 19, 2018 Thanks for the great review Bob, it's great to hear that you're enjoying Rebrandly- especially the editing feature. Sorry about the inconvenience with having to delete the ClickMeter connected links! CA Camile A. E-mail Specialist Financial Services Used the software for: 6-12 months ### "Links encurtados de forma fácil" October 9, 2023 5.0 Minha experiência com o Rebrandly tem sido muito boa e atende as nossas expectativas. Pros Utilizamos o Rebrandly para encurtamento de links para campanhas de SMS e Push (que não podem ser utilizados os links de tamanho padrão). Foi uma ótima escolha, pois não perdemos a rastreabilidade durante as navegações das páginas pós login, conseguimos ter acesso a 100% da jornada do usuário. Cons Não tive experiências ruins no Rebrandly, porém não utilizamos 100% dos seus serviços, apenas o encurtador de link. Review Source VR Verified Reviewer Managing Partner Used the software for: Less than 6 months ### "Easily Manage Branded Short Links" April 4, 2018 5.0 Easy to use, offers a free version, and Google chrome extension available. Pros Rebrandly gives me the ability to brand, shorten my links and share using my brand and domain name. Clean dashboard, easy to rebrand my links and track clicks. Cons Too early to say. So far the price is right, implementation is easy, and tracking is displayed in the dashboard. Review Source Response from Rebrandly November 19, 2018 Thanks for the great review, I hope you still haven't found any cons! Happy Rebranding! Graham B. Business Development Used the software for: 6-12 months ### "Easy, useful tool for our business and at a low cost" December 8, 2017 5.0 branding, easy to use Pros Quick, helps our brand, easy to use once we sign into the dashboard. Saves time making up subdomains which is how we used to do it. Cons Would like to be able to access in gmail i.e. if there was a plugin and I could make up links inline Review Source Response from Rebrandly December 12, 2017 Hey Graham, thanks for your great review of Rebrandly! I noticed you said you want to use the tool in Gmail. Do you use Chrome, by chance? Our automatic link detection tool makes it possible to rebrand your links directly in Gmail, whether you type them in or paste them. Have a look at the tool here: https://rebrandly.rocks/automatic-link-detection and specifically some more info on the Gmail integration here: https://rebrandly.rocks/Gmail-URL-shortener I hope that helps, and happy rebranding! Katie Roman Y. Product Project Manager Marketing and Advertising Used the software for: Less than 6 months ### "Good URL shortener" December 31, 2019 5.0 We use this service to get downloads analytics about files on our website and this service is working good for one of our projects. Analytics is enough to cover our needs. Pros \- It's easy to use solution to short link to your files on a website - Rich analytics. You can track geolocation of the downloads, UTM tags, count clicks on the link, get statistics of the devices and browsers that followed your links - Free trial to test service - Share acsess to analytics to other colleagues Cons \- There is no plugin to create a new shortened link with one link. I think this function can really simplify working with service Review Source AS Alyssa S. CEO Health, Wellness and Fitness Used the software for: 6-12 months ### "Great tool for shortening links" November 26, 2019 5.0 I love Rebrandly for link retargeting. I will definitely continue to use them! Pros Rebrandly is fantastic for link shortening. You can have multiple domain names, and have link retargeting which makes it really great for campaigns. Cons Some features are limited on the free plan, but it is well worth it to upgrade to the starter or even pro plan with enough clicks. Review Source VR Verified Reviewer Founder Used the software for: Less than 6 months ### "Great service, slick and easy" December 6, 2017 5.0 Maybe someone who isn't experienced with DNS would have trouble linking their own subdomain, but I found it quite easy. Pros Easy to set up, nice branding and UI. Full-feature set. And free for basic service! I like that I can change the same URL to point to a different updated page. Review Source MG Matt G. Social Media Manager Religious Institutions Used the software for: 1-2 years ### "Easiest way to make editable short links! " May 16, 2019 5.0 Pros Rebrandly allowed me to make editable short links which I used with my YouTube channel. https://examp.le/latest/ will forward our followers to our latest video. Every time I post, I simply edit my Rebrandly link instead of needing to change the link in our Instagram bio. Cons There are a few features that it would be nice to have on the free plan, such as automatically updating YouTube links. It would also be nice to have a way to create a page similar to linktr.ee. Review Source VR Verified Reviewer Co-Founder & Chief Growth Officer Computer Software Used the software for: 6-12 months ### "I was blown away at how easy it was to set up!" December 6, 2017 5.0 Pros It's a great way for me to shorten URLs with a good context. I also like that fact that the UX is amazing. Cons I don't have any major qualms, but I suppose that the onboarding process could always be made better. Review Source JD Juli D. Product Manager Used the software for: Less than 6 months ### "I just signup for trial basis but now I just love it, after using it for months." December 7, 2017 5.0 Pros Short links are easy to remember and prove authenticity on social media during sharing. By the way, it's easy to use, affordable and private feature, which bitly doesn't have. Review Source AD Andrea D. Chief of Marketing Marketing and Advertising Used the software for: I used a free trial ### "Nice Idea" May 15, 2019 5.0 Pros The idea of create custom URLs is just amazing and the pricing is just fine. Cons It's not easy to compete with free software, so, some customer just dont see the benefits. Review Source LH Lucien H. VP of GTM Information Technology and Services Used the software for: 1-2 years ### "Rebrandly is a leading QR code management platform " May 15, 2024 5.0 Rebrandly has become an essential piece of our tech stack puzzle for marketing, given our focus on physical marketing, QR codes and redirects. Pros Rebrandly is incredibly easy to use and it took no time for our team to get comfortable. The tagging makes our attribution that bit more powerful and insightful. Rebrandly is powerful for web redirecting which was a crucial aspect we were missing in Branch and desperately needed. Brand enables us to change links once they've been created which can be really helpful in certain instances. Cons The pricing can be prohibitive due to limits on the amounts of scans they allow before you have to upgrade. As opposed to licenses able to access the platform which might be better for a business like us that generates thousands of QR codes with millions of scans. Review Source HL Harrison L. CEO Machinery Used the software for: 2+ years ### "Pricing changes makes rebrandly unreliable for larger users" June 19, 2023 1.0 Terrible.-I spent months going back and forth with their accounts team. We were paying $250/mo, they told us we could pay $99.-Then, price increased to $119 with 7 days notice.-For the last 2+ years, when we went over a certain amount of links per month, we were billed accordingly for the overage-Now, we cannot create any more links until next month, unless we pay $4299 up front for the year.-Chat support team didn't see the urgency that our platform is down, because of this.-We are forced to now code a new short link system urgently, so our users aren't affected.With processes like this, and amateur pricing + support tactics, I don't think Rebrandly is as big as they advertise. We are looking into other platforms / git repos to build our own for free Pros It was easy to use with minimal downtime Cons Management changing features + eventual pricing extortion as we grew Review Source VR Verified Reviewer Doctoral Faculty Advisor Higher Education Used the software for: 2+ years ### "Rebrandly: Short Links that Matter" February 12, 2019 5.0 Pros Rebrandly offers the best overall experience for anyone looking for a solution to create and track easy, meaningful short links. Cons There is a wealth of capacity and capability for free users-but if and when that doesn’t meet your needs, it’s a pretty big leap into their paid plans. Review Source Response from Rebrandly February 13, 2019 Thanks for your review of Rebrandly! It's great to hear that you enjoy the experience, and I hope you'll keep on creating branded links! While we do offer premium and enterprise level accounts, our first paid subscription starts off at $29 per month- check out our pricing page here for more details: https://rebrandly.com/pricing. Please don't hesitate to get in touch if you ever want to discuss your account in greater detail. -Katie Jürgen S. Chief Innovator and Marketing Strategist Marketing and Advertising Used the software for: 2+ years ### "Functional but Pricey." June 28, 2019 4.0 Overall a good product, albeit expensive and options that should be standard are extra cost. Support is very defensive, don't answer questions related to feature request, rather just offer to call and "make it work for you". Pros Ability to quickly make custom branded short URLs Cons What one might consider "standard" features for this type of software, come with add-on costs to an already pricey base. Review Source Ron Elius S. Freelance B2B Copywriter for the Food & Beverage Companies Marketing and Advertising Used the software for: 1-2 years ### "The URL Shortener that will bring you detailed analysis" April 13, 2019 5.0 Amazing Tool! Pros As a Business Professional and a Marketer, branding your links is a must because if your links are generic, no one will remember it because it only has a bunch of letters and numbers which is gibberish but with Rebrandly, Brand your links so that people will click on it and remember it. Of course, those links that are super-long will be shortened, no more annoying hyperlinks that are way too long. If you’re an advocate of Personal Branding, then use this because it’s a must-haves for Branding Experts. Cons As far as I can know, I still don’t see or had any bad experience using this Software. Review Source Response from Rebrandly April 15, 2019 Thanks for the great review, Ron. I'm really glad that you're finding Rebrandly useful- we totally agree. Having your brand on your links is so important for creating a cohesive customer experience. Happy rebranding! -Katie Espinoza Rebrandly Similar Products Featured