# Rebrandly  Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Rebrandly  Software - reviews, pricing plans, popular comparisons to other Link Management Tools products and more.

Source: https://www.capterra.com/p/166180/Rebrandly

---

# 

 Rebrandly Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Rebrandly

## What is Rebrandly ?

Rebrandly is the market leading link management platform that allows users to brand and shorten custom URLs. Rebrandly helps companies of all sizes securely manage and measure their link engagement, increase brand awareness, improve conversion rates, and track advanced analytics. Rebrandly serves millions of users and global brands worldwide, including Versace, Toyota, PayPal, and Zillow. Rebrandly is the most advanced + scalable link-management platform on the market. We provide a great set of APIs + the support of expert engineers in order to build small + big projects around links (SMS, transactional messages, affiliates + influencers, single-sign-on, oAuth, + more). Other relevant features: - UTM builder - Link retargeting - Mobile deep linking - URL conditional routing - Open graph control - Rebrandly AI - Link Analytics - Customizable reports - Multiple seats, permission + workspaces management - Multiple domain names management

## What is Rebrandly used for?

[Link Management Tools](https://www.capterra.com/link-management-tools-software/)[URL Shortener](https://www.capterra.com/url-shortener-software/)

Overall rating

Based on 58 user reviews

Reviews sentiment

Positive

95%

Neutral

0%

Negative

5%

Starting price

$14

Flat Rate, Per Month

Free trial  
available

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Rebrandly

4.6 (58)

VS.

[5.0 (3)](https://www.capterra.com/p/153590/CampaignTrackly/#reviews)

Starting Price

$14

Flat Rate, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (58)

Ease Of Use

5.0 (1,295)

Value For Money

4.4 (56)

Value For Money

5.0 (761)

Customer Service

4.5 (49)

Customer Service

5.0 (623)

## Rebrandly alternatives

[4.8 (9)](https://www.capterra.com/p/10017220/Trotto/reviews/)

Starting price

$3.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Bitly](https://www.capterra.com/p/172575/Bitly/)

[4.8 (1,295)](https://www.capterra.com/p/172575/Bitly/reviews/)

Starting price

$35.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/172575/Bitly/)

[TLinky](https://www.capterra.com/p/10013154/TLinky/)

[4.7 (167)](https://www.capterra.com/p/10013154/TLinky/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10013154/TLinky/)

[redirect.pizza](https://www.capterra.com/p/231009/redirectpizza/)

[4.9 (96)](https://www.capterra.com/p/231009/redirectpizza/reviews/)

Starting price

$14.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/231009/redirectpizza/)

[View all alternatives](https://www.capterra.com/p/166180/Rebrandly/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Link Analytics

4.1 (9)

77.78% of 9 reviewers that rated this feature as important or highly important

Track, analyze and report on click-through rates from URLs

URL Shortener

4.6 (7)

71.43% of 7 reviewers that rated this feature as important or highly important

Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques

Referral Tracking

4.3 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

Log and store the source of contacts/leads

Campaign Management

4.0 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Customizable Branding

4.4 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Add customized logos and colors to align with company branding

URL Customization

3.8 (5)

100.00% of 5 reviewers that rated this feature as important or highly important

Modifying a website's URL to enhance readability, branding, or campaign alignment

Rebrandly 31 features

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Set campaign schedules by selecting start, pause, and end dates

Track the amount of clicks on individual products to measure campaign results

Provides a channel for team members to share media files, communicate, and work together

Create branded link campaigns or short links with one or multiple custom domains.

A report showing what actions customers perform

Add customized logos and colors to align with company branding

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Import and export data to and from software applications

Used by marketers and advertisers

Geographic location of visitors determines behavior of the software

Track, analyze and report on click-through rates from URLs

Change or redirect the destination URL of a short link

Monitoring and organizing references from a webpage to external sites and internal pages

Shorten long links into custom or branded links

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Matrix barcode that stores information

Analyze and gain insights into data in real-time

Log and store the source of contacts/leads

View and track pertinent metrics to find patterns and gain insights from data

Adding retargeting pixels to track users who click a link and show them targeted ads

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Generate or append custom campaign parameters to URLs

Set up connections to third-party platforms to improve business processes

Modifying a website's URL to enhance readability, branding, or campaign alignment

Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Interact with data visualization elements, such as charts and graphs, to drill down into data

Features

4.5 (58)

4.5

Based on 58 reviews

## Pricing

Value for money

4.4 (56)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/166180/Rebrandly/pricing/)

Get Started Free

$0.00

It includes:

-   Custom Domain
-   Link Analytics
-   UTM Builder
-   QR Codes

Essentials

$14.00

Flat Rate,Per Month

It includes:

-   Rebrandly AI
-   404 Redirects
-   Password Protected Links
-   Branded Domain

Professional

$39.00

Flat Rate,Per Month

It includes:

-   Rebrandly AI
-   Best time to post
-   404 Redirects
-   Password Protected Links
-   Traffic Routing
-   Link Expiration
-   1 teammate
-   2 extra workspaces

Enterprise

$399.00

Other,Per Month

It includes:

-   Custom features
-   Broken Link Management
-   API
-   Deep Linking
-   Rebrandly AI
-   Best time to post
-   Traffic Routing
-   Password Protected Links
-   HIPAA-Compliance

Value for money

4.4 (56)

4.4

Based on 56 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[

Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Google Chrome](https://www.capterra.com/p/228985/Chrome/)

## Support, customer service and training options

Customer Service

4.5 (49)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (49)

4.5

Based on 49 reviews

## User reviews

Overall rating

4.6

Based on 58 reviews

Filter by rating

5(45)

4(10)

3(0)

2(0)

1(3)

Mentioned topic

Sorted by most recent

AR

Abhishek R.

Marketer

Marketing and Advertising

### "Best and User specific url Shortener."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 22, 2024

Since I use Rebrandly I feel confident the best URL Shortener that others.

Pros

Rebrandly is the best URL Shortener in terms of user specific needs, I like rebrandly because it not force users to buy its plans with all features it allows us to purchase the amount of links we want to use at a reasonable price. That'a why I prefer Rebrandly and it gaves us freebies time to time it is the best part. Because I get my personalized domain for my links for free.

Cons

I use rebrandly since last 1 year and still I not faced any single problem while using Rebrandly.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

Pricing and features at less price and Bitly force me to pay for that features that I never used and not want to.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LH

Lucien H.

VP of GTM

Information Technology and Services

### "Rebrandly is a leading QR code management platform "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 15, 2024

Rebrandly has become an essential piece of our tech stack puzzle for marketing, given our focus on physical marketing, QR codes and redirects.

Pros

Rebrandly is incredibly easy to use and it took no time for our team to get comfortable. The tagging makes our attribution that bit more powerful and insightful. Rebrandly is powerful for web redirecting which was a crucial aspect we were missing in Branch and desperately needed. Brand enables us to change links once they've been created which can be really helpful in certain instances.

Cons

The pricing can be prohibitive due to limits on the amounts of scans they allow before you have to upgrade. As opposed to licenses able to access the platform which might be better for a business like us that generates thousands of QR codes with millions of scans.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AM

Alejandro M.

Designer

Design

### "This app is a scam"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

March 21, 2024

Pros

I paid for an annual subscription. Once you paid, tell you how limited your options are, and they push you to keep upgrading your membership to get what you need. Their reports are a scam, a nightmare to set up and highly inaccurate. Customer service level is low and after hours of trying to get any help, you get nowhere. There claims are misleading and it's a scam

Alternatives considered

[Bitly](https://www.capterra.com/p/172575/Bitly/)

Reasons for choosing Rebrandly

Because what they say about the reporting and analytics side, total scam

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CA

Camile A.

E-mail Specialist

Financial Services

### "Links encurtados de forma fácil"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

October 9, 2023

Minha experiência com o Rebrandly tem sido muito boa e atende as nossas expectativas.

Pros

Utilizamos o Rebrandly para encurtamento de links para campanhas de SMS e Push (que não podem ser utilizados os links de tamanho padrão). Foi uma ótima escolha, pois não perdemos a rastreabilidade durante as navegações das páginas pós login, conseguimos ter acesso a 100% da jornada do usuário.

Cons

Não tive experiências ruins no Rebrandly, porém não utilizamos 100% dos seus serviços, apenas o encurtador de link.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

HL

Harrison L.

CEO

Machinery

### "Pricing changes makes rebrandly unreliable for larger users"

1.0

Overall Rating

1.0

1.0

Ease of Use

4.0

4.0

Features

2.0

2.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

June 19, 2023

Terrible.-I spent months going back and forth with their accounts team. We were paying $250/mo, they told us we could pay $99.-Then, price increased to $119 with 7 days notice.-For the last 2+ years, when we went over a certain amount of links per month, we were billed accordingly for the overage-Now, we cannot create any more links until next month, unless we pay $4299 up front for the year.-Chat support team didn't see the urgency that our platform is down, because of this.-We are forced to now code a new short link system urgently, so our users aren't affected.With processes like this, and amateur pricing + support tactics, I don't think Rebrandly is as big as they advertise. We are looking into other platforms / git repos to build our own for free

Pros

It was easy to use with minimal downtime

Cons

Management changing features + eventual pricing extortion as we grew

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PD

Patrick D.

Content Manager

Internet

### "Solid Link Shortener"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

May 21, 2023

I use Rebrandly for multiple businesses, and the simplicity & integrations make creating and sharing with branded links a breeze.

Pros

An easy to use link shortener that is branded to your own domain. The free version is good to test it out, but many of the essential features are only available to paid accounts.

Cons

Since I've been using Rebrandly, they've consistently downgraded the account tiers, making this service much more expensive.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

Better features and more customization at a better price.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LT

Leon T.

Web Designer

Airlines/Aviation

### "Easy to use, great for the free plan"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

April 11, 2023

We have a lot of files (PDF) that we update frequently. With Rebrandly, we can have one link and place it everywhere. When we need to update the file, we can do so just by updating one short link.

Pros

The easy of use when setting up Rebrandly is a real highlight. Most other services don't allow custom domains on the free plan. This is great for starting out and has helped us a lot. The 5,000 clicks a month is more than enough for us and anyone starting out.

Cons

The UI can be a little slow at times. We have also had an issue sometimes of links not going to the most up to date link that we entered.

Alternatives considered

[Bitly](https://www.capterra.com/p/172575/Bitly/)

[BL.INK](https://www.capterra.com/p/189131/BL-INK/)

Reasons for choosing Rebrandly

Rebrandly was the most cost friendly and had all the features we need. We had looked at others (Bitly) but the pricing was just to much when we first started out.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

sanhita C.

owner

Hospital & Health Care

### "Mother of all rebranding platform!!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

November 1, 2022

Pros

Rebrandly is a decent software for creating and tracking short & small links. This software has been used to create static and regular links which are widely used by me to specify links in research generals to organize a fundraiser, campaigns etc

Cons

It's amazing software just a bit overpriced than other software in the market. Apart from that, there is nothing wrong with this product. It is a fantastic product.

Switched from

[Sniply](https://www.capterra.com/p/135339/Sniply/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Dustin S.

CEO

Marketing and Advertising

### "The perfect solution for short URLs"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

September 9, 2022

Overall, Rebrandly is a fantastic app that does exactly what I need it to do in the simplest way possible.

Pros

There are a lot of reasons why I don't use any other URL shortener. For one, getting a branded short URL is dead simple with Rebrandly. You don't even have to deal with 3rd-party registrars or DNS settings. Just purchase the domain through Rebrandly and you're set. Also, Rebrandly makes it easy to add UTM tracking to shortened URLs.

Cons

I don't like that Rebrandly has yet to penetrate the market for 3rd party integrations. Would really love to see the more adoption with apps like Agorapulse.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

Rebrandly made custom domains much easier, and has a better pricing structure.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MD

Marc D.

Marketing Manager

Marketing and Advertising

### "Great and simple tool for link tracking and shortening"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

September 2, 2022

Great tool to simply track links, It's really useful to manage data and links.

Pros

It's very easy to use and a lot of custom names are still available to create brand links and it's easy to track

Cons

Nothing much, It's pretty complete and the free plan gives a lot of options. It's maybe sometimes hard to sort all the links.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

It seemed easier to use and I was recommended to switch

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/166180/Rebrandly/reviews/)

Popular comparisons

[Bitly vs Rebrandly](https://www.capterra.com/compare/166180-172575/Rebrandly-vs-Bitly) 

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