# The Brief Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about The Brief Software - reviews, pricing plans, popular comparisons to other Graphic Design products and more. Source: https://www.capterra.com/p/161766/Creatopy --- # The Brief Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) The Brief ## What is The Brief? The Brief is an AI-powered marketing platform that helps brands create, launch, and optimize digital campaigns at scale. It solves the challenge of delivering personalized ads quickly across multiple channels by combining AI-driven creative automation with a continuous optimization loop. The platform relies on four intelligent agents: Create Agent: Generates on-brand ad variations and personalized assets. Inspire Agent: Delivers fresh ideas, creative trends, and insights. Launch Agent: Seamlessly publishes ads across social, display, and programmatic channels. Optimize Agent: Tracks performance, surfaces actionable insights, and feeds data back into the creative process. This closed-loop system transforms data into direction, empowering marketers to focus on strategy and storytelling, ensuring every campaign continuously learns, adapts, and achieves consistently superior results. ## What is The Brief used for? [Display Advertising](https://www.capterra.com/display-advertising-software/)[Graphic Design](https://www.capterra.com/graphic-design-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) Overall rating Based on 285 user reviews Reviews sentiment Positive 95% Neutral 4% Negative 1% Starting price $49 Per User, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for The Brief?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.thebrief.ai/&name=The Brief) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### The Brief 4.6 (285) VS. [4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price $49 Per User, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (285) Ease Of Use 4.5 (5,671) Value For Money 4.5 (249) Value For Money 4.3 (4,311) Customer Service 4.6 (221) Customer Service 4.4 (4,113) ## The Brief alternatives [4.4 (2,883)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting price $10.00 Per User, Per Month [4.5 (13,544)](https://www.capterra.com/p/184581/Asana-PM/reviews/) Starting price $10.99 Per User, Per Month [4.4 (286)](https://www.capterra.com/p/168418/Creative-Management-Platform/reviews/) Starting price Contact vendor for pricing [4.6 (1,228)](https://www.capterra.com/p/174232/adobe-express/reviews/) Starting price Contact vendor for pricing [View all alternatives](https://www.capterra.com/p/161766/Creatopy/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Collaboration Tools 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Provides a channel for team members to share media files, communicate, and work together Commenting/Notes 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Leave comments and notes on documents for others to view Customizable Branding 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding Customizable Templates 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Pre-designed layouts that can be customized to match preferences and requirements Data Import/Export 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Import and export data to and from software applications Drag & Drop 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Assemble applications and processes by dragging over and arranging pre-built components The Brief 67 features An @mention is a way to tag or notify a specific person about a message/post Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Perfecting the ads according to audience by adding relevant images, CTA buttons, keywords and more. Manage advertising space and its sales within your network or publication A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Manage the process of evaluating documents or requests submitted for approval Collection of all assets in the system Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines Computer aided design to create precision drawings or technical illustrations Track and interpret campaign performance metrics Track the performance of marketing campaigns across multiple channels. Provides a channel for team members to share media files, communicate, and work together Leave comments and notes on documents for others to view Evaluating strengths and weaknesses of companies with the same target audience Configure existing workflows to meet your organization's needs Import or export content Centralized repository to store content and assets Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Variable fonts or unique font pairings for designs Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Alter the layout and content of reports Pre-designed layouts that can be customized to match preferences and requirements Import and export data to and from software applications Collaborate on creating a product by sharing and adjusting designs through a shared portal Create designs using pre-built templates or customize them with flowcharts, mindmaps, wireframes, network diagrams and org charts Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Assemble applications and processes by dragging over and arranging pre-built components Editing tool that allows users to drag and drop images, icons, widgets, or other components Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Create, save, and store files To be used for vector designs Use AI to generate content in the form of text, images, videos, etc. Edit, touch up, and convert images for publishing Allow the audience to interact or engage with the content Automate workflows and trigger campaigns based on customer actions Collection of images, videos and other digital content that can be used Observe and track the demand, usage, progress or quality of a system, product, or user Manage multiple campaigns in one system Collect information from multiple sources Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Manage and support multiple languages Create content in various formats, such as print, PDF, HTML and more Create many versions of emails, forms, or actions and gauge which is most effective Database for different patterns, colors, and/or decorations A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Preview materials before finalizing projects Share pre-configured sets of data organized and presented in a specific manner with the organization Active reporting of data and metrics Receive system updates as soon as any changes are made Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Ads that target individuals who have previously interacted with a brand or visited a specific website Set & manage permission levels based on user roles and restrict access to only authorized individuals Search and filter data across systems to locate required information by entering keywords or certain criteria Securely stores data to prevent data loss or breaches Allow users to access multiple services after entering their login credentials once Manage campaigns and track engagement for marketing efforts across social media channels Ability to present data insights in the form of a story to the audience Edit text as needed Set up connections to third-party platforms to improve business processes Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions Supports various video file formats Interact with data visualization elements, such as charts and graphs, to drill down into data Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.4 (285) 4.4 Based on 285 reviews ## Pricing Value for money 4.5 (249) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/161766/Creatopy/pricing/) Free $0.00 It includes: - 1 seat maximum - 1 Brand Kit - 5GB of storage - AI Chat - Moodboards - Ads library - Ad Studio (Advanced Design Editor) - Figma and Photoshop Import - Unlimited Creatives - 5000+ Design & Video Templates - Elements library with stock photos, icons, illustrations, videos - AI Image and Copy Generation - AI Product Photography - Projects - Comments Pro $49.00 Per User,Per Month It includes: - Up to 5 seats maximum - Up to 5 Brand Kits - 250GB of storage - 10 Trackable Brands - Competitive Intelligence - AI Remove Background - AI Remove Background in Feed - AI Resize - AI Localization - AI Video Generation - Feed for Bulk Designs - Text Auto Scroll - Advanced CSS - Ad Serving on 25+ Ad Networks - Publish directly to META, Google Ads, CM360 and DV360 - Customer Support Team $79.00 Per User,Per Month It includes: - Up to 30 seats maximum - Up to 20 Brand Kits - 1TB of storage - 20 Trackable Brands - Brand Templates - 20 Fine Tuned AI Image Models - Design Creatives Collaboratively - Roles & permissions - Feed AI Translate - Password protected share link - Version History - Shareable reports - Automated reports - Zapier Integration Value for money 4.5 (249) 4.5 Based on 249 reviews ## Integrations [ Google Drive](https://www.capterra.com/p/161425/Drive/)[ Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Adobe Photoshop](https://www.capterra.com/p/229092/Adobe-Photoshop/)[ Figma](https://www.capterra.com/p/175027/Figma/)[ Bynder](https://www.capterra.com/p/122257/Bynder/)[ Frontify](https://www.capterra.com/p/183904/Frontify/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (221) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (221) 4.6 Based on 221 reviews ## User reviews Overall rating 4.6 Based on 285 reviews Filter by rating 5(187) 4(85) 3(11) 2(1) 1(1) Mentioned topic Sorted by most recent GO Gabriel O. E-Banking Channels Banking ### "Graphic designing tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 22, 2023 Pros The software is easy to use to create good graphics with good templates that can be customized Cons The software pricing is not favorable enough for smaller businesses to use the tool Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MM Matteo M. Contabile Textiles ### "Ottimo software , un po' costoso" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 30, 2023 Pros Creatopy è una piattaforma di design online che consente agli utenti di creare facilmente grafiche e contenuti visivi di alta qualità. La piattaforma offre una vasta gamma di strumenti di progettazione, inclusi modelli predefiniti, immagini, icone, font e molto altro ancora.Una delle caratteristiche migliori di Creatopy è la sua interfaccia utente intuitiva, che rende facile da usare anche per i principianti. Ci sono anche molti tutorial e guide per aiutare gli utenti a imparare come utilizzare i vari strumenti di progettazione, il che è molto utile.La piattaforma ha una vasta gamma di modelli predefiniti che possono essere personalizzati con i propri colori, immagini e testi. Ci sono anche strumenti avanzati per il disegno di loghi, banner pubblicitari, post sui social media e molto altro ancora.Inoltre, Creatopy offre anche una vasta gamma di opzioni di esportazione, tra cui PDF, PNG, JPEG e GIF, il che rende facile per gli utenti utilizzare le loro grafiche ovunque. Cons Tuttavia, il prezzo di Creatopy può essere un po' elevato rispetto ad altre piattaforme di design online disponibili. Ci sono diverse opzioni di abbonamento a seconda delle esigenze degli utenti, ma possono essere costose.In generale, se sei alla ricerca di una piattaforma di design online facile da usare e con molte opzioni di personalizzazione, Creatopy è sicuramente una buona scelta. Tuttavia, è importante tenere presente i costi associati e valutare attentamente se vale la pena l'investimento per le tue esigenze di progettazione. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DB David B. Creative manager Think Tanks ### "It's okay, just not ground breaking " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 April 22, 2023 It's good, just not the amazing tool I wa shopping it would be Pros I like that it positions the background image for you and it operates in layers. Easy to download and set up ad sizes Cons It's. A little manual, it doesn't automatically get it right so I found myself going into each size ad and tweaking different things. The logo also came out blurry on some sizes. If you already use illustrator for display ads, I don't think this tool saves that much extra time and I fact limits you with respect of layout Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Lisbeth G. Director de TI Telecommunications ### "Planeando y creando con Creatopy" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 November 22, 2022 Está plataforma acuenta con la ventaja de ser muy intuitiva que nos permite crear contenido exelente.Las plantillas de diseño y animación son muy agradables. Pros Su interfaz es intuitiva y sencilla ,puedes crear varios anuncios en diferentes dimensiones al mismo tiempo.Me gusta que puedas ir al modo de vista previa y compartir tu diseño.Es rentable y cuenta con una rapidez en cuanto al tiempo de producción. Cons En ciertas ocasiones toma más tiempo del adecuado descargar el producto terminado. Alternatives considered [Desygner](https://www.capterra.com/p/187668/Desygner/) [Canva](https://www.capterra.com/p/168956/Canva/) Reasons for choosing The Brief Pues reglamente Creatopy me resulta fácil de manejar y muy completa en cuanto a plantillas de diseño. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor January 6, 2023 Hi Lisbeth, We are very glad to see that you enjoy using our platform and it's helping you! The download time depends on the size and the assets used on the design; the higher the dimension and the more elements you have on it the longer it will take. Especially if you have audio/video elements on the canvas as those need more time to render for the final download If the downloads still take a longer time, please let us know on the Live Chat. KM Kagoya M. Accountant Apparel & Fashion ### "good for graphic designing" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 22, 2022 I use the tool to design marketing material for my business and to display ads on ad networks since it is so easy. It has helped to stay organized since it allows teamwork Pros Creatopy has good templates to start with while creating marketing materials for business branding, support is paramount, I like the new feature that enables me to delete the background from the image so it can offer uniform element with the advert goal and theme color Cons Sometimes downloading PDF files will fail especially when you are downloading compressed files, you have to download each file separate which might be time consuming Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor January 6, 2023 Hello Kagoya! Thank you for taking the time to review our platform! Happy to hear that you've found our tool easy to use. Our sincere apologies for the issue encountered with PDF downloads. If the issue still occurs, please do not hesitate to let us know and we will gladly assist you within the shortest time possible via our live chat support. JJ Jon Jon R. Engineering Dept. Head Construction ### "Creatopy user review" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 July 20, 2022 overall is very good and helping application Pros User interface and searh tools are some of what i like the most in using this software Cons Customer service is a bit slow is what i like the least about this software Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor January 6, 2023 Hello Jon, Thank you for your honest feedback! We are sorry to hear that you find our customer service a bit slow. You can also contact us on the Live Chat where you should receive a faster answer. Our usual business hours are: Monday to Friday, 7:00 AM - 10:00 PM GMT. If you are facing any issues, don't hesitate to contact us! PM Phil M. Online Business Owner Retail ### "Developers known bug in software" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 October 12, 2021 Support is good. As always, the user documantation lacks mentioning a lot of its user features but after some time playing with it, you soon discover these. Not sure why these companies only let their developers write the documentation without asking users to point out user features and functionality that's important, as developers overlook documenting these. Should be a joint thing. Pros Very easy to use straight away if you have used similar animation. The animation user engine is identical to Prezi (cloud-based PowerPoint clone) app. Cons Discovered a disappointing bug in a layer transition, that turns out the developers have known about for some time. Support said they have no plans to fix it in the short term. When using the slide-in animation in a layered scene, the image can have its advanced Alpha function turned on to 100%. This allows the image to be 100% visual at the start of the layers animation. This isn't required if the image is sliding into the viewed area from outside the area, but if it is to start in the viewed area, the bug is apparent. Unfortunately, the image is present at the start of the slide even if the layer is not set to operate until further into the slide transition. The image dominates all of the layers and becomes the "Front" layer. The bug IS NOT apparent when playing the scene from the scene timeline button. It is if the scene is played in the preview screen or downloaded for use. Reasons for choosing The Brief Still looking now that I have found this bug. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor November 18, 2021 Hello Phil, Thank you for your feedback! Indeed while developing an app some bugs can occur and for sure they need to be fixed. However, while some of them must be prioritized, others are taken care of later on in the development process. We do apologize for any inconvenience this might have caused, but we can assure you that the issue you were facing is addressed! In another train of thoughts, the documentation from our help center is written by our Customer Care department. In most cases it is pretty hard to imagine all scenarios that will require more information and therefore we encourage our users to address it if they need a certain information to be added into our help center. We really appreciate your comment and we will take care of the mentioned above. If you are still looking into further discovering Creatopy feel free to do so anytime as it is still in a constant development. If you encounter any issues the support team will always be there for you! Gede Ananda A. Chief Executive Officer Apparel & Fashion ### "Creatopy for my creative needs" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 May 31, 2021 As a small business and as a graphic designer, this app helps me a lot to makes my business social media branding. Whenever I just don't want to use Photoshop this app is a lifesaver, I can just drag and drop the asset without using complicated tools that clutter my screen. Pros I can make whatever I want with this, the UI very simple and I can just drag and drop the asset and make something good. Creatopy also offers free high-resolution stock image I can use for my Social Media branding and it never fails to impress me. Cons For a small business, the monthly plan may be a bit pricy than another competitor, but In my opinion it worth the price. Sometimes I have problems downloading the files like the download won't start Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 10, 2021 Hello there, We really appreciate your honest feedback! It is always a pleasure hearing that Creatopy is a useful tool for our customers, as we are doing the most we can to deliver the best user experience. However, we are aware that some issues might still occur so we are really thankful when they are reported. We would be happy to assist you in regards with your download issue, hence our recommendation is to reach us via our live chat support or email so we can help regarding this technical issue. Our support team will promptly get back to you. Looking forward to hearing from you, Have a glowing day! FB Freo B. Founder Graphic Design ### "Good but not great!" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 2.0 2.0 Customer Service 2.0 2.0 Likelihood to Recommend 4/10 May 20, 2021 Good but not that great, the features are very limited. Pros I like how you can easily create a very simple banner using Creatopy(formerly Bannersnack), but very limited to complex animation. Cons For a simple banner ad, yes it can help, but for a complex animated banners, I think I would still go with the hard-coded approach Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 16, 2021 We appreciate you taking the time to review Creatopy, and we are sorry the platform didn't meet your demands. It's no secret that our company has gone through a rebranding process and that Creatopy had only been launched slightly over 4 months ago, as of 6/16/2021. That being said, compared to the industry's giants, Creatopy is still in its ''infancy state". All of our departments are very hard at work around the clock and are constantly polishing the rough diamond that is our platform. Being a successor to Bannersnack, many of the original features are constantly being reworked, updated and improved, with a plethora of new features being in development and implemented rather rapidly. The platform is not trying to compete with the top-end players like Adobe, for example, being a more user-friendly tool, one that virtually anyone can master within a few hours, rather than a long-term commitment to developing an entirely new skill. Stay tuned for the many future updates and new features! AU Anonymous User CEO Marketing and Advertising ### "So useful! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 May 6, 2021 It's such a cool tool I wish I knew about years ago. Pros Creatopy allows you to create in many design formats simultaneously. It saves my agency SO much time! Cons I don't like that they don't have a phone number to speak with customer support. But their chat is good. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 16, 2021 Hello, We appreciate you taking the time to review Creatopy. Regarding telephone support, we decided to kick it up a notch and provide chat support. Our goal is to reduce interactions between our users and our support group by providing quality and ease of use, and through this model, we've managed to keep the number of support requests to a minimum, having no need of a contact center. Calls can be scheduled with our executive team for pricings and demos. However, for now, offering support through chat is more effective for us. Furthermore, the platform used to interact with our client base offers us a ton of very useful technical and organizational tools both internally and externally. Intercom makes it much easier for us to get in touch with our clients, diagnose and troubleshoot any difficulties they might be facing when creating their designs or managing their accounts. I hope my explanation lessened your dissatisfaction. Should you have any inquiries, feel free to let us know. [View all Reviews](https://www.capterra.com/p/161766/Creatopy/reviews/) Popular comparisons [monday.com vs The Brief](https://www.capterra.com/compare/147657-161766/monday-com-vs-Creatopy)[Wrike vs The Brief](https://www.capterra.com/compare/76113-161766/Wrike-vs-Creatopy) [Adobe Illustrator vs The Brief](https://www.capterra.com/compare/161766-227125/Creatopy-vs-Adobe-Illustrator)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. 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