# SmartyAds DSP Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about SmartyAds DSP Software - reviews, pricing plans, popular comparisons to other Campaign Management products and more. Source: https://www.capterra.com/p/160228/SmartyAds --- # SmartyAds DSP Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) SmartyAds DSP ## What is SmartyAds DSP? SmartyAds DSP is an award-winning, omnichannel media buying technology deeply integrated with the worlds best supply partners. The omnichannel approach helps advertisers reach their customers simultaneously in Mobile Web, In-App, Desktop, CTV ecosystem at the right time and screen. ML and AI algorithms at the core of the platform provide automated bidding, optimization, and reporting. ## What is SmartyAds DSP used for? [Demand Side Platform (DSP)](https://www.capterra.com/demand-side-platform-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Display Advertising](https://www.capterra.com/display-advertising-software/) Top alternative Featured Overall rating Based on 7 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $500 Flat Rate, One Time Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SmartyAds DSP?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://smartyads.com/&name=SmartyAds DSP) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SmartyAds DSP 4.3 (7) VS. [0.0](https://www.capterra.com/p/239585/Aroscop/#reviews) Starting Price $500 Flat Rate, One Time Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (7) Ease Of Use 0.0 (22) Value For Money 3.9 (7) Value For Money 0.0 (18) Customer Service 4.1 (7) Customer Service 0.0 (19) ## SmartyAds DSP alternatives Highest Rated [4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month [4.5 (13,544)](https://www.capterra.com/p/184581/Asana-PM/reviews/) Starting price $10.99 Per User, Per Month [4.5 (1,132)](https://www.capterra.com/p/148516/Marketing-360/reviews/) Starting price Contact vendor for pricing [4.6 (117)](https://www.capterra.com/p/173311/Adalysis/reviews/) Starting price $126.00 Per User, Per Month [View all alternatives](https://www.capterra.com/p/160228/SmartyAds/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Ad Inventory Management Manage advertised inventory that is featured and tracked across marketing campaigns Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Bidding Strategies Acquire advertising inventory or impressions that are used to place ads on various channels Budget Management Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure Campaign Analytics Track and interpret campaign performance metrics SmartyAds DSP 23 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Manage advertised inventory that is featured and tracked across marketing campaigns Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Acquire advertising inventory or impressions that are used to place ads on various channels Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Manage various distribution channels, build relations with channel partners, and track their performance Track the amount of clicks on individual products to measure campaign results Centralized database of stakeholders and their contact information such as names, address, phone number etc. Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Track user conversions from all digital sources Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Used by Advertising Agencies Manage multiple campaigns in one system Coordinate marketing efforts across channels (email, landing pages, social media, etc.) A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Ads that target individuals who have previously interacted with a brand or visited a specific website Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Attach digital tags to documents and assets for identification, search, or monitoring purposes Get Advice We can help you find the software with the features you need. Features 4.1 (7) 4.1 Based on 7 reviews ## Pricing Value for money 3.9 (7) Free Trial Free Version Basic $500.00 Flat Rate,One Time Value for money 3.9 (7) 3.9 Based on 7 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.1 (7) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.1 (7) 4.1 Based on 7 reviews ## User reviews Overall rating 4.3 Based on 7 reviews Filter by rating 5(4) 4(2) 3(0) 2(1) 1(0) Mentioned topic Sorted by most recent SS Sandra S. Advertiiser Marketing and Advertising ### "Tried twice, both times okay" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 March 13, 2020 I worked with SmartyAds about a year ago, then took a break and started using their solutions once again a couple of months ago. Their DSP worked well for me in both cases, I’ve reached my goals the first time and have made huge progress again. Also, they’ve added some new features that turned out to be of great value for my present campaign - it’s nice to see how both my business and the platform are developing simultaneously :) Pros Precise targeting which, in my opinion, pretty much defined the success of my campaigns. A decent traffic volume as well (a high-quality one). Cons Over my first cooperation I’ve had a small issue with support, but the problem was quickly resolved and no concerns arose later. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Kimberly S. Director digital Internet ### "Exclusive reach for the campaigns" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 February 19, 2019 Smarty Ads is a nice option to diverisfy the traditional DSP mix since it has a lot of exclusive inventory. I ran campaigns with them and results were Ok. I recommend to try it and see for yourself. Pros Its easy to use. You can create campaigns rather fast and their exchanges mix is quite good with options I have not seen in any other DSP. Works really well for mobile campaigns. Cons They should improve their creative solution and work on a DCO solution. Also, reporting features are very limited. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Marketing Lead ### "Good and cost-effective solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 5, 2018 Pros I enjoyed the campaign optimization opportunities within the platform. Also, I've reached my business goals. Cons I'd prefer to see an option for CPA campaigns as well on this platform - that will help greatly with driving more ROI. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DI Dmitriy I. Business developer ### "High-tech advertising platform!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 February 19, 2018 Pros Ability to control! Its really easy and effective option to run campaigns. Especially I want to highlight a campaign for mobile. We have commonly used their Demand Side Platform as a programmatic tool to serve display, native and mobile and the team really has helped us to determine the right target audience. This company provide really good transparency- I can share their data with clients in real time. It allows to make much more informed decisions about results of our campaign. By the way, they have their own SSP and Ad Exchange, so it's really easy to run programmatic campaigns through RTB. The last item is about platform's design - user-friendly and updated interface. Cons The only item I could determine as a small cons - the reporting capabilities are limited. But we found out how to change it by help of support team. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DC Dominika C. Junior Media Planner/ Buyer ### "I have been working with SmartyAds for a month. " 2.0 Overall Rating 2.0 2.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 September 19, 2017 Pros The platform was intuitive and campaigns were easy to set up. The possibility to contact by Skype was helpful. Cons I didn't gain my business goals. . Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. HT Heorhiy T. Media Buyer Medical Devices ### "Great platform!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 19, 2017 Pros Easy to use, great targeting options, easy reporting and great support. Liked the interface very much as well. Cons Was hard to get setup with JS codes at first, but then figured things out with support - it was fast by the way Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SS spring s. owner ### "Support is excellent!" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 September 12, 2017 Pros Easy to set up campaigns and questions are answered very quickly. Love having the ability to chat online versus waiting for email back. Cons Would be easiest if you could make all the edits in one screen instead of going to a few screens to update things like creative, targeting, etc. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/160228/SmartyAds/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)