# AgencyAnalytics Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is AgencyAnalytics the right PPC solution for you? Explore 115 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/158746/Agency-Analytics/reviews --- AgencyAnalytics 4.8 (115) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 31st, 2026 # Reviews of AgencyAnalytics Ease of use 4.8 Customer Service 4.8 ## Pros and Cons in Reviews FO Feraud O OwnerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “This help cut down the time most client call to check in as we can show them real time stats in a easy to view way.“ July 17, 2025 Megan B Account DirectorMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “They don't offer grid tracking for Google maps which means we have to use another software for that.“ June 29, 2022 FO Feraud O OwnerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “I was able to analyze multiple analytics (ads, website, etc) for our clients from one place.“ July 17, 2025 Sarfaraz K SEO ManagerE-Learning, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “Furthermore, there were quite a few occasions where I encountered bugs in their software or had difficulty getting technical support for my issues.“ January 15, 2023 TC Taylor C Senior Account ExecutiveAutomotive, 11 - 50 employeesUsed the software for: More than 2 years. “great it's helped me provide clarity regarding performance concerns on many calls!“ July 3, 2024 Sarfaraz K SEO ManagerE-Learning, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “All these things combined led me to have a less favorable experience with AgencyAnalytics compared to other analytical platforms I have used before.“ January 15, 2023 Sarfaraz K SEO ManagerE-Learning, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “Its performance tracking feature allows me to quickly gain insights into how well my campaigns are performing, making it easy to identify which ones need further optimization.“ January 15, 2023 Sarfaraz K SEO ManagerE-Learning, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “One part of AgencyAnalytics software that I found the least enjoyable was the inflexibility of the reporting.“ January 15, 2023 ## Showing most helpful reviews Showing 1-25 of 115 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Colin M. Managing Director Marketing and Advertising Used the software for: 2+ years ### "Efficient reporting saves time, core part of business" November 19, 2020 5.0 We have been using AA for 4 years now and in that time Agency Analytics has become a core part of our business offering, allowing us to provide real-time reporting to our SEO clients. A lot of agencies only send monthly reports, often late - whereas with Agency Analytics our clients can always see their results and ROI anytime of the day or month without having to wait. The dashboard and reports can be fully customised to only show the info that clients want to see, and there are dozens of different integrations with other platforms. Pros Saves me time every month, automated reporting, live reporting dashboard, dozens of integrations Cons Haven't had any significant issues, and the features we requested were implemented Alternatives considered [Semrush](https://www.capterra.com/p/151962/SEMrush/) Reason for choosing AgencyAnalytics Significantly better and more developed product offering. Switched from [Raven Tools](https://www.capterra.com/p/121696/Raven-Tools/) Agency Analytics reporting system is magnitudes better and of course includes rank tracking which is essential for SEO. Review Source Response from AgencyAnalytics April 12, 2021 Thanks for your feedback Colin! SM Sam M. Director Marketing and Advertising Used the software for: 2+ years ### "Good Solid Product " December 13, 2021 4.0 AgencyAnalytics is amazing. While there are a handful of features that I would love to see implemented (Customisable report cover pages for example) it is light years above the alternatives (and I know I've trialled them all). Their support is lightning fast and unusually (for Saas platforms) helpful. Their development schedule is also really fast and in the 2-3 years that we have been using it, they have probably rolled out 3-4 features that we have requested ourselves. I've never seen such fast adoption of user suggestions. It's almost the standout feature. If some limitation really bugs you enough for you to take the time to register it as a feature request, there's a very high chance it will get adopted. Other than that, it does what it says on the box. It's super stable (although occasionally prone to crash on the first of the month when server load must be very high) and certainly favours simplicity and ease of use in it's UX. Pros Super easy to use. Easy to white label. Keyword rankings update daily. Really cost-effective. Open and transparent pricing, which is super easy to scale up and down as needed. Essential tools built-in and integrates with everything else. Purpose-built for modern digital agencies Cons The cover page of the reports is super ugly, like unbelievably ugly and they offer no options to customize this. Other than the cover page, the rest of the interface is quite nicely designed, but so many agencies now use it more granular visual customisation would be welcome. Switched from [DashThis](https://www.capterra.com/p/163170/DashThis/)[Whatagraph](https://www.capterra.com/p/146220/Whatagraph/) The others couldn't deliver on what we needed. They were not as complete. Review Source Sarfaraz K. SEO Manager E-Learning Used the software for: 6-12 months ### "Very Responsive SEO Tool For Data & Reports" January 15, 2023 3.0 My overall experience with AgencyAnalytics is truly excellent. I have been using their software for many years, and it has been instrumental in streamlining some of my business processes. The user interface is easy to navigate, making it suitable for both inexperienced and experienced users alike. The reporting capabilities are second-to-none, allowing me to pull meaningful insights from the data quickly and easily. Support is highly responsive and incredibly helpful when needed. Furthermore, the pricing is quite reasonable compared to other similar solutions on the market. I would confidently recommend AgencyAnalytics to others without hesitation! Pros I have used AgencyAnalytics for a significant period of time and I must say, it is an exceptional piece of software. Its performance tracking feature allows me to quickly gain insights into how well my campaigns are performing, making it easy to identify which ones need further optimization. With its intuitive and user-friendly design, I am able to set up projects and monitor key metrics with minimal effort. Finally, another perk I really appreciate is the automated report generator that creates professional reports in a matter of seconds. All in all, these features make AgencyAnalytics an essential tool for any marketing team or agency that is serious about gaining an advantage over their competition. Cons One part of AgencyAnalytics software that I found the least enjoyable was the inflexibility of the reporting. It was difficult to create reports with more robust analytics, such as multiple metrics and detailed segmentation, without having to manually input data sources. The platform had limited capacity when it came to configuring report dimensions and tracking custom dimensions, which severely limited my ability to gain the insights I wanted from our performance reports. Furthermore, there were quite a few occasions where I encountered bugs in their software or had difficulty getting technical support for my issues. All these things combined led me to have a less favorable experience with AgencyAnalytics compared to other analytical platforms I have used before. Review Source VR Verified Reviewer Account Director Marketing and Advertising Used the software for: 2+ years ### "Perfect Software for Marketing Agencies Handling Multiple Clients" June 29, 2022 4.0 Overall, I'm generally pleased with Agency Analytics. Pros I really like the organization of this software and the vast amount of integrations. I also like that the Agency Analytics team takes feedback and makes updates based on the feedback. They've had a few updates with my feedback implemented. Cons They don't offer grid tracking for Google maps which means we have to use another software for that. Switched from [Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/) Data Studio is still super buggy and AgencyAnalytics has so many more integrations. Review Source NQ Nicole Q. Director of Brand Marketing Marketing and Advertising Used the software for: Less than 6 months ### "The Ultimate Time-Saver" November 16, 2020 5.0 We came to Agency Analytics for better monthly reporting, but the dashboards have completely transformed our analytics processes. The report templates and auto-send feature cut my monthly reporting time in half, and the reports also look really nice! Pros I LOVE the customizable dashboards. Being able to select the data points I want - and removing what I don't need - is a huge pro for me. It's so streamlined, clean and easily digestible. Cons This is small - and I'm digging for a con, because I think it's a nearly perfect platform - but it would be nice to be able to add a manual page to the monthly reports, where I could upload images (such as screenshots of notable social media engagement). Alternatives considered [Sprout](https://www.capterra.com/p/175756/Sprout/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reason for choosing AgencyAnalytics The customizable dashboard, pricing and beautiful, clean-looking reports that can be auto-scheduled. Review Source Response from AgencyAnalytics April 12, 2021 Thanks for your feedback Nicole! I will pass your suggestion along to our team. FO Feraud O. Owner Marketing and Advertising Used the software for: 2+ years ### "The best way to manage reporting for your clients" July 17, 2025 5.0 Been using them for their agency plan for over 5+ years now. They have changed the way we manage reporting and increased our productive in that department. Pros I was able to analyze multiple analytics (ads, website, etc) for our clients from one place. Not only that but you can grant clients access to view customized dashboards for real time reporting. This help cut down the time most client call to check in as we can show them real time stats in a easy to view way. Cons What would be nice to for them to have different themes maybe for dashboard. Right now you can customize it to have different colors but what would be nice if they had different "looks". Review Source Glenn M. Chief Client Advocate Used the software for: 6-12 months ### "Best overall SMB Reporting tool hands down" August 1, 2018 5.0 Pros We are a consulting business with many small to medium business clients. One of the biggest challenges they face is a lack of visibility of their online marketing. The agency analytics platform beautifully and simply consolidates data from all the major platforms that our clients utilise. This saves them (and us) from having to receive, find or generate multiple reports from multiple platforms. Let's face it most SMB's won't even bother! The increased visility has massively increased the trust and value seen in our relationship and that is an integral part of our business. Cons ONly a single white-label option for logos etc. Rather than constantly promoting ourselves with the images and logos etc we would much rather personalise it to each customer so they then get an even stronger sense of ownership of the data. if they saw it as THEIR reporting platform i strongly believe that the length of contract and LTV of each client would be much greater AND they could even keep the reporting platform on if they move agencies. Review Source Muhammad T. Digital Marketing Manager Marketing and Advertising Used the software for: 1-2 years ### "Recommend this Tool for Agencies" April 7, 2020 5.0 My overall experience was very good with this tool and I recommend this tool because they also provide API to integrate it with your own system. Pros We were using this software in our Digital Marketing agency for more than 2 years and it was the best tool for tracking keywords rankings. The rankings were very accurate as compared to another tool. I like their local 3 pack rankings option also because it shows exact rank for each keyword in Google Local 3 pack. Their servers are built to bear maximum load as we had thousands of keywords in our account for 300+ projects at that time. Cons It is a bit expensive than other tools but I think they deserve this price for the tool. I don't see any cons in this tool. Review Source Ryan S. Founder & CEO Used the software for: 2+ years ### "Awesome" December 11, 2017 5.0 Pros I love the many different integrations. Its a great way to client a snapshot of everything that is going on. Its also very easy to use and set up. Cons I wish the SEO audit reports can be customized to show more in depth to the client. In order for me to show a specific area of concern, I have to go to that section and print it off. Review Source Stuart D. Founder & Digital Strategist Marketing and Advertising Used the software for: 6-12 months ### "The must-have reporting software for agencies" November 2, 2018 5.0 Agency Analytics has revolutionised our client reporting. I couldn't recommend it enough. The platform is easy to use and simple to set up. The white label dashboard and reports are fantastic and intuitive and clients would never know its not yours! Clients love the transparency you can offer them with the live dashboard and its also a great client retention tool. Pros The white label dashboard and reports are fantastic and intuitive and clients would never know its not yours! Easy to set up scheduled reports & dashboards Takes the faff out of monthly reporting A great client retention tool! Cons Isn't any! although i guess it the price could be a bit keener or allow more keywords/campaigns within the basic packages.- Review Source TC Taylor C. Senior Account Executive Automotive Used the software for: 2+ years ### "Agency Analytics provides clear, easy to understand actionable info in the reporting" July 3, 2024 5.0 great it's helped me provide clarity regarding performance concerns on many calls! Pros ability to show prospects info about existing online marketing performance vs ideal / expected performance that could be achieved working with us Cons data doesnt always populate for volume and competition - never sure why it just happens randomly and wont show up no matter how long I wait Review Source LW Lee W. Head of Digital Marketing Marketing and Advertising Used the software for: Less than 6 months ### "The absolute best reporting tool on the market!" July 9, 2021 5.0 We were wasting so much time setting up and editing reports for clients each month using Google Data Studio. Our team of account managers hated it. Then a new team member recommended Agency Analytics and we were blown away once we started using it. The support is also phenomenal. You can always chat to a support agent within minutes via the Live Chat on the website. Pros The responsiveness and speed of the platform is amazing. It used to take up to an hour to set up a report for a client using Google Data Studio, but I can create a brand new client project and report in minutes with Agency Analytics. Cons The backlink manager tool is amazing, but it's a shame that you can't choose which SEO platform you'd like to get the domain metrics from. By default it gathers the domain data from Moz but we prefer to use Ahrefs for this data. Not a big deal though! Review Source CS Chris S. Director Marketing and Advertising Used the software for: 2+ years ### "Great for project management and reporting" July 21, 2021 5.0 Launch North has been utilizing Agency Analytics for quite some time now, and after trialing many other competitors we really can't fault their system. It's easy to use, accurate, our customers love it and more importantly their customer support can't be beaten. I've recommended Agency Analytics to many other companies. Pros Daily campaign management and reporting. Cons We haven't found any cons to the software as of yet. Reason for choosing AgencyAnalytics Customer support, ease of use and integration software. Review Source Response from AgencyAnalytics July 26, 2021 Thanks for your review, Chris! NJ Nick J. President Information Technology and Services Used the software for: 2+ years ### "Great Software" September 13, 2019 5.0 Agency Analytics listens to there users, and constantly builds features that they want. Their software is packed with features and is also very affordable. I have been using the software for over 5 years and have been amazed at the product they have built. Pros Easy to use, one-stop-shop, always being updated. Cons I have no cons to list. Their software meets all of our requirements and more. Reason for choosing AgencyAnalytics Features, Price, and usability Review Source Response from AgencyAnalytics September 16, 2019 Thank you for your review! We're so glad you've seen the product evolve over the last five years. We have some more feature releases coming out soon which we're pretty excited about too! AK Amanda K. Digital Strategist Marketing and Advertising Used the software for: 2+ years ### "Great Reporting System at a Reasonable Cost" September 19, 2022 5.0 The system is great and easy to use. Their customer service has always been top notch - one of the best I've experienced from a SAAS. Pros Easy to use and has a large list of integrations. Cons If something doesn't integrate natively, it can be a little challenging to get the data into the system and displaying how we'd like. Luckily, our 'manual' imports are pretty minimal. Review Source SD Shareef D. President Used the software for: 2+ years ### "Amazingly robust tool that keeps getting better year after year" August 11, 2017 5.0 Pros Agency Analytics is a sophisticated marketing tool that we've been using loyally for years. Tons of configurations for keyword tracking - from local searches to mobile SERPs and more. It integrates with many of our other tool sets (paid search, email, social, call tracking...) and they keep adding to the list. Love it when a company continues to invest in product development and evolves with the industry and technology like Agency Analytics does. Cons We've had no issues with Agency Analytics that their support team hasn't resolved quickly and comprehensively. Review Source CS Carlton S. Founder Online Media Used the software for: 2+ years ### "The best analytics tool I've found for agencies." December 30, 2016 5.0 Agency Analytics has exactly what I need in terms of cost-effectiveness, ease of use, white label reporting, and competitive features. I especially like the UI; something about it makes me feel relaxed while using it. Finally, customer service is very fast and responsive. Pros Ease of use, nice UI, affordability Cons Site audits could be faster, but I also understand how long some websites can take to crawl. Review Source HJ Harry J. Operations Marketing and Advertising Used the software for: 6-12 months ### "Great Analytics Dashboard for a Digital Agency" November 7, 2016 5.0 We needed to automate reports, give clients one login to view all their analytics, social, rankings, backlinks, site audit, adwords campaigns, social media advertising campaigns and anything else you could think of - Agency Analytics does all this and you can white label it! If you're an agency not using this software then you have probably developed your own platform or you're missing out. Pros Integrates nearly everything you could think of Custom reporting Automated reports to customers Very easy to use and set up Great support Cons Reporting tool could use a few features Would love to be able to resell it Natural language generator would make it undisputed king of reports Would really like to have ability to install our own help software in it (intercom, zendesk chat e.t.c.) Review Source DD Daniel D. Owner Management Consulting Used the software for: 6-12 months ### "Fantastic software" August 2, 2017 5.0 We save lots of time. The software enables us to distribute good looking scheduled reports. Our team also use it on a daily basis. Pros We signed up for Agency Analytics to save time on overseeing multiple online accounts. As our company grew we started using the reporting automation features and gave access to clients. It is a core part of our business now. Cons Nothing, everything is great about the software. The only thing we miss is a dedicated app for mobile however shortcuts can be created. Review Source DD Deniz D. Managing Director Marketing and Advertising Used the software for: 6-12 months ### "Agency Analytics takes the stress out of ranking updates and monthly reporting" May 6, 2019 5.0 I have been in the industry for 10 years and used a lot of reporting tools. I have to admit that Agency Analytics is the best one I have use in terms of both the software itself and value for money. This tool is a must for any online marketing company. Pros The integrations are fantastic and a great value for money. Cons Everything is fine from my end, however have a summary at each section of the reporting about what is going on with the data will be pretty good. Will save me a lot of time writing emails. Review Source VR Verified Reviewer Marketing and Public Relations Manager Used the software for: Less than 6 months ### "Makes things so much easier!" February 2, 2018 5.0 It made my reporting so much easier. The simplified insights have helped me assess where we need to improve. Pros I really love that I can pull complicated reports so quickly. It saves me a lot of time. I really like the integrations with social media. Cons I really wish there was some way to track monthly followers on Instagram. It seems to be an issue for everyone. Review Source Kellee C. Managing Director - Wearer of Many Hats Marketing and Advertising Used the software for: Less than 6 months ### "Super Easy to Use and Robust " September 3, 2018 5.0 Their product did what I wanted it to and more, on top of that their support staff continually reached out to me to make sure I was able to make use of the product even before I had made a purchase. Pros I like that it reports on everything I could think of right out of the box and more. I wasn't expecting it to be a tool in my SEO Toolbox and then it was. I also like that I ties in to review apps and social networks as well. Cons I wish it had review gathering software inside it. It's not a deal breaker because it does so much. Just something nice in addition to all the reporting. Review Source ZB Zara B. Founder IZI Marketing Marketing and Advertising Used the software for: Less than 6 months ### "Saves me A LOT of time and money" February 21, 2021 5.0 I really love using Agency Analytics, I used to spend hours and hours writing marketing reports and taking screenshots of campaigns, but since I found Agency Analytics, I feel like it was a life saver for me to set the weekly, fortnightly and monthly marketing reports for ALL my clients automatically and totally forget about it as well as getting hours and hours of my time back to work on my business and deliver actual results to my clients. Agency Analytics definitely was a life saver for me. Highly recommend it to agency owners. Not only it frees up a lot of yours and your staff's time but also clients would appreciate that beautiful, easy to understand reports. I have other tools that offer marketing reports but never switched to them for reporting. nothing replaced Agency Analytics so far. Love it! Pros Beautiful and appealing design, easy to use, automatic marketing results report to the clients on a weekly, fortnightly and monthly basis. Cons The SEO tracking integration could have been more precise and better I believe, but still a great software to use. Review Source Response from AgencyAnalytics April 12, 2021 Thanks for your feedback Zara! AB Andy B. Director of Opperations Marketing and Advertising Used the software for: Less than 6 months ### "Everything you need in one place" April 1, 2019 5.0 Just love the product. Every intergration we needed with extras. Pros We spent awhile looking for a reporting tool that covered our complete needs. Mostly didn't include any data around local rankings and backlines but contained all of the intergration points. AgencyAnalytics however ticks the box very nicely for us and our clients. One reporting tool instead of two which was key for our change. Cons Report layouts a little limted. We'd love to see these move to landscape for better viewing. Review Source RZ Robbert Z. Online Marketeer Packaging and Containers Used the software for: 2+ years ### "Great SEO reporting tool" February 16, 2017 5.0 Nice tool. Great not just for keeping track of SEO metrics (daily rankings!) , but also for automatically reporting on them to clients. Much recommended. Pros Automatic brandable reports Cons Agency Analytics is not as simple as it used to be. But in return there is more functionality. Review Source Talk to a Capterra advisor for free and get results within 15 minutes.