# Kissmetrics Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Kissmetrics Software - reviews, pricing plans, popular comparisons to other Data Analysis products and more.

Source: https://www.capterra.com/p/154930/Kissmetrics

---

# 

 Kissmetrics Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Kissmetrics

## What is Kissmetrics?

Kissmetrics is a marketing and product analytics tool founded on the principle that data isn't just a set of numbers you plop into a graph and present to your boss. Each number represents a user, a customer, or a significant action that contributes to your key metrics and overall growth of your business. Every business is different so we partner with you to ensure you're collecting the right metrics that matter to your business.

## What is Kissmetrics used for?

[Web Analytics](https://www.capterra.com/web-analytics-software/)[Data Analysis](https://www.capterra.com/data-analysis-software/)[Product Analytics](https://www.capterra.com/product-analytics-software/)

Top alternative

Featured

Overall rating

Based on 19 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$49

Usage Based, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Kissmetrics?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.kissmetricshq.com&name=Kissmetrics)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Kissmetrics

4.1 (19)

VS.

[4.6 (5,735)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting Price

$49

Usage Based, Per Month

Starting Price

$9

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.4 (17)

Ease Of Use

4.5 (22)

Value For Money

3.6 (17)

Value For Money

4.3 (20)

Customer Service

4.1 (17)

Customer Service

4.4 (21)

## Kissmetrics alternatives

Highest Rated

[5.0 (3)](https://www.capterra.com/p/239899/Reaktion/#reviews)

Starting price

$75.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Improvado](https://www.capterra.com/p/163884/Improvado/)

[4.5 (22)](https://www.capterra.com/p/163884/Improvado/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/163884/Improvado/)

[Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)

[4.5 (145)](https://www.capterra.com/p/158740/Mixpanel/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/158740/Mixpanel/)

[Basis Technologies](https://www.capterra.com/p/163311/Basis-Technologies/)

[4.4 (17)](https://www.capterra.com/p/163311/Basis-Technologies/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/163311/Basis-Technologies/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Data Discovery

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Discover and connect variety of data sources to the application for analysis

Data Visualization

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Graphical representation of data

Campaign Tracking

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track the performance of marketing campaigns across multiple channels.

Data Connectors

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Connect to big data sources

Performance Metrics

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Reporting/Analytics

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Kissmetrics 56 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Track visitors'/audience's responses across web pages and other optimized content

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track the performance of marketing campaigns across multiple channels.

Analytics that breaks the data in a data set into related groups/categories.

Provides a channel for team members to share media files, communicate, and work together

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Visualize and analyze customer experience across all touchpoints and channels

Process of dividing customers into groups based on common characteristics

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Connect to big data sources

Discover and connect variety of data sources to the application for analysis

Import and export data to and from software applications

Graphical representation of data

Tracks metrics that provide insight into how a user interacts with any interface or product

Method of analysis that visualizes the series of events that lead towards a defined goal.

Establish measurable goals and objectives and track their progress over a specific period of time

Edit and personalize data view as needed

Track and monitor a specific set of keywords

View and present dashboard on mobile devices

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Collect information from multiple sources

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Capture, organize and track product-specific data and information in a centralized location

Tool that allows users to create and execute database queries without needing to know the underlying syntax of the database

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Active reporting of data and metrics

Log and store the source of contacts/leads

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Search and filter data across systems to locate required information by entering keywords or certain criteria

Access, combine, transform, and store data without the help of an IT department

Generate reports on your own without IT involvement

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Ability to present data insights in the form of a story to the audience

Set up connections to third-party platforms to improve business processes

Track the amount of time users spend on websites

Review data from past periods to reveal recurring tendencies and predict future performance

Track and interpret metrics on the usage of company resources

Monitor user activity through engagement methods

Track visitors and purpose of visits

Interact with data visualization elements, such as charts and graphs, to drill down into data

Graphical representation of data or processes

Collect and analyze traffic data about website visitors

Track and analyze information regarding website visitors

Get Advice

We can help you find the software with the features you need.

Features

4.0 (17)

4.0

Based on 17 reviews

## Pricing

Value for money

3.6 (17)

Free Trial

[View pricing plan details](https://www.capterra.com/p/154930/Kissmetrics/pricing/)

Event Based Plans

$49.00

Usage Based,Per Month

It includes:

-   Reporting
-   Expert Onboarding & Support

Value for money

3.6 (17)

3.6

Based on 17 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

LiveChat](https://www.capterra.com/p/62194/LiveChat/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.1 (17)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.1 (17)

4.1

Based on 17 reviews

## User reviews

Overall rating

4.1

Based on 19 reviews

Filter by rating

5(8)

4(8)

3(1)

2(1)

1(1)

Mentioned topic

Sorted by most recent

AU

Anonymous User

Freelancer

Marketing and Advertising

### "The pricing structure is misleading"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 21, 2024

Terrible. I never even properly used the platform and had to pay 3 months worth of the paid plan in a single day. The support said that there's nothing they can do as it was my choice to sign up and put my credit card information on the platform.

Pros

Nothing. Other platforms offer similar (if not the same) features.

Cons

The pricing structure listed on their website is misleading. I signed up for the Pay As You Go Plan, assuming I would pay only for my website's low traffic (fewer than 200 monthly visits). Everything was fine. But their service is subpar compared to others, so I stopped using it. I thought returning later with the Pay As You Go plan was OK, assuming I wouldn't have to worry about breaking the bank. A few months later, I got 3 charges on the same day! $25.99 each. Upon contacting support, they said those charges were because my free trial period was over, and those were retroactive charges. They said they tried to issue charges before, but my credit card didn't let it go through (which is BS because when that happens, you get notified by email - or at least you should - and my credit card company notifies me when my card is blocked and someone tries to issue a payment request).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ouattara B.

Technician Telecom

Telecommunications

### "Great web analytics tool as alternative"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 17, 2022

Kissmetrics is a powerful analytics tool that will help you understand your customers and improve your marketing efforts.

Pros

Kissmetrics is a very cool tool that allows me to track customers better and I can now better understand who my best customers are, what they do, and what they like. I love how easy it is to set up and how useful it is as a marketing tool

Cons

For small companies. It is not free, but you can try it out for free before making any costly decisions

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AJ

Ahmed J.

Data analyst

Pharmaceuticals

### "Very powerful analytics platform for mid or large sized businesses"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

June 27, 2022

Pros

The UX are significant within the platform, one thing I love about Kissmetrics is that it is not only designed to report on the numbers but pretty much everything. It is easy to set up dashboards and understand the customer journey and user behaviour.

Cons

This tool is not for small-sized businesses as you cannot get too much out of it when using the product. Another thing is the price, even the starting price is about $850 per month and it goes up depending on what you want within. People do require training to be able to use the platform

Switched from

[Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DK

Daan K.

Senior Accounant

Accounting

### "A great alternative for Google Analytics 360"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

June 2, 2022

Pros

Kissmetrics is a GREAT Google Analytics 360 alternative because of its UI, the way it tracks liking, buying and abandoning carts. The installation can take some time, but it is worth it in my opinion.

Cons

Installation can be difficult, team sharing can also be a little hard to set up.

Switched from

[Singular](https://www.capterra.com/p/153688/Unified-Marketing-Platform/)

Alternatives considered

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[Kochava](https://www.capterra.com/p/171691/Unified-Audience-Platform/)

[Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Software Engineer

Computer Software

### "Great Tool for Tracking users Behaviour towards web based product"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 26, 2020

Experience was really good with this product we have made some very good decisions by seeing the user behaviour over our products.

Pros

1\. Great tool for collecting the user interaction data towards web based products by defining user events. 2. You can easily track what are the features user liking and buying the product and from where they are abondaning it. 3. It really helps in making decisions towards the products and by performing AB tests over web based products. 4. You can easily acces the analytics data from anywhere by just logging in their site and defining your user funnel. 5. It is also easy to implement over source code of the product just need to include one javascript code and you can fire your events on every user actions.

Cons

The interface design of the admin tool is not good.

Alternatives considered

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)

Reasons for choosing Kissmetrics

It was really fast over realtime decision and also very reliable.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JG

Josh G.

Digital Marketing Manager

Hospital & Health Care

### "Quality analytics tool"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

December 9, 2019

It was a rocky start, but things have been fine since. I have been using on a weekly and monthly basis to provide conversion funnel metrics.

Pros

This tool helped me gain insight and prove some conversion theories within our organization. The tracking has been helpful to get a better understanding of our audience. Conversion funnel tracking has been solid.

Cons

It took a few training sessions to understand how to fully use the tool. Online training videos would help.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Shawn H.

Data and Strategy Analyst

Computer Software

### "Kissmetrics makes sure I can hit the curve balls out of the park"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 24, 2019

I am a daily Kissmetrics user, I start off my day checking my morning email to look for anything odd that might show up in the top 5 metrics that indicate product performance issues. Then I use the population feature to check out the most important cohorts of my users. I generally get around a dozen questions per day asking about feature use, or adoption rate, and I use Kissmetrics to pull those answers.

Pros

Quick access to the reports that I need most Customizable user Populations Super fast time over time and Cohort comparisons

Cons

I wish that there were more dashboard options, a way to set up automatic reports that would build and refresh in the app with a way to always have certain filters applied. There is a dashboard, and it is very useful, but all Kissmetrics users share the same dashboard, and the dashboard does not allow overall filters (like excluding certain populations from all dashboard data)

Alternatives considered

[Amplitude](https://www.capterra.com/p/158741/Amplitude/)

[Heap](https://www.capterra.com/p/147216/Heap/)

[Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)

Reasons for choosing Kissmetrics

We went with Kissmetrics a long time ago when they were the market leader in user event metrics. At the time, the features we wanted, especially as it related to filtering populations, just didn't exist in other products. Over the past 6 months we have seen the Kissmetrics team become reinvigorated, and really digging in fixing issues, and adding future content that we are really excited about. The Kissmetrics support team has always been super stellar, response times are great, and they have been doggedly determined to find answers when we have weird questions.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SM

Sabrina M.

Career Services Specialist - Team Lead

Higher Education

### "Outstanding Software!!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 23, 2019

The overall experience with Kissmetrics was outstanding. The customer support is like no other. They are so kind and understanding, happy to provide demos and walk you through your settings and functionality. The reports are very easy to create and read. The software is very user-friendly.

Pros

This program is very user-friendly, very easy to grasp and understand the analytics. The reports come out simple and are useful. You can structure the software to track pretty much track anything you need.

Cons

I didn't have any dislikes, perhaps pricing, having a lower price option might be beneficial for some.

Reasons for choosing Kissmetrics

We canceled our membership only because we have a free service with our internal partners.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Assistant Director of Marketing

Accounting

### "This Software is a Game Changer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 1, 2019

For marketing, it has been eye opening. We're able to track all marketing efforts online and strategize accordingly. We've been amazed at what actually performed and what didn't. Eye opening data!

Pros

The amount of data it appends and tracks is amazing. We're able to see which prospects are visiting which pages, and the conversion process. This has helped cultivate our marketing messages per audience, as well as track over the course of three years. Historical data has been valuable to compare if our interpretation of the data is accurate. Needless to say, we have been very pleased!

Cons

Some of the data isn't easy to summarize but that is really the lease of our concerns.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Account Specialist

Computer Software

### "Great chat service for my website"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 2, 2019

Pros

I enjoy the customization options and the fact that the platform can help you guide visitors to places on the page you'd like them to visit.

Cons

Initial setup can be a little confusing and the UI can be confusing at points but not a deal-breaker.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/154930/Kissmetrics/reviews/)

Popular comparisons

[Mixpanel vs Kissmetrics](https://www.capterra.com/compare/154930-158740/Kissmetrics-vs-Mixpanel) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

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Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)