--- title: "Voucherify Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Voucherify Software - reviews, pricing plans, popular comparisons to other All-in-One Marketing Platform products and more." source_url: "https://www.capterra.com/p/152431/Voucherify/" page_type: "product" language: "en" publication_date: "2026-09-29" --- # Voucherify Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 29, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Voucherify ## What is Voucherify? Voucherify is an API-first, cloud-based promotion and loyalty management platform for digital teams. It assists in growing customer loyalty, acquiring new customers, and boosting revenue with targeted incentives and contextual rewards. We help companies of all sizes launch, distribute and track customized coupon, gift card, referral, discount, loyalty, and giveaway campaigns and landing pages like e-commerce giants do, but at a fraction of the cost. ## What is Voucherify used for? [Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Referral](https://www.capterra.com/referral-software/) Top alternative Featured Overall rating Based on 24 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price €169 Flat Rate, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Voucherify?[Manage this product listing](https://www.g2.com/products/voucherify/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Voucherify 4.8 (24) VS. [4.9 (3,857)](https://www.capterra.com/p/186209/Guusto/reviews/) Starting Price €169 Flat Rate, Per Month Starting Price $4.8 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (24) Ease Of Use 4.9 (3,857) Value For Money 4.9 (21) Value For Money 4.9 (3,479) Customer Service 4.8 (22) Customer Service 4.9 (3,539) ## Voucherify alternatives [4.9 (268)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.8 (570)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [RepeatMD](https://www.capterra.com/p/10009042/RepeatMD/) [4.4 (193)](https://www.capterra.com/p/10009042/RepeatMD/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10009042/RepeatMD/) [Smile.io](https://www.capterra.com/p/169446/Smile-io/) [4.9 (67)](https://www.capterra.com/p/169446/Smile-io/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169446/Smile-io/) [View all alternatives](https://www.capterra.com/p/152431/Voucherify/alternatives/) ## FAQs about Voucherify Overview ### Which roles and teams benefit most from Voucherify? Voucherify is most used by growth, marketing, and ecommerce teams running targeted promotions, referral programs, and customer incentives. Product managers and product owners manage campaign rules and in-app offers, while engineering and development leaders integrate promotion logic. Executives and business leaders oversee acquisition, retention, and revenue initiatives. Answer based on 23 reviews Overview ### What company size and specific industries is Voucherify built for? Voucherify is designed for small, medium, and enterprise-grade B2C and B2B companies that need flexible promotions. It suits businesses in consumer-facing and business-to-business markets that run coupons, loyalty programs, and referral campaigns to support growth across different customer segments. Features and Usability ### What are the key features of Voucherify? Voucherify offers API access, campaign management, and promotions management for building and scheduling promotional programs. It also includes coupons, discount management, gift card management, and rewards management, along with customer segmentation, referral tracking, fraud detection, real-time analytics, and reporting for campaign monitoring. Pricing ### How much does it cost and what fees or limitations are included? Voucherify starts at €169 per month for the Startup plan, which includes a 30-day free trial and free version access. Growth costs €399 per month, and Professional costs €599 per month, both with trials. Startup includes 1 project, 1 user, and 100,000 API calls per month. Answer based on 6 reviews Integrations ### Which third-party tools and platforms does Voucherify integrate with? Voucherify integrates with 10 third-party tools, including Shopify, WooCommerce, BigCommerce, Adobe Commerce, Salesforce Sales Cloud, Mailchimp, Braze, and Zapier. Its catalog also supports connections for marketing, commerce, customer service, analytics, and communications workflows through platforms such as Google Analytics 360, Intercom, Slack, and Twilio. Answer based on 12 reviews Getting Started and Support ### What training and onboarding options does Voucherify offer? Voucherify provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars offer scheduled group learning, documentation gives written reference material, and videos provide self-paced viewing. Answer based on 2 reviews Getting Started and Support ### What customer support options does Voucherify offer? Voucherify offers Email/Help Desk, FAQ/Forum, Knowledge Base, 24/7 Live Rep, and Chat support. Reviewers describe the support team as responsive and fast at fixing issues, with help that is used regularly for campaign setup and for managing voucher, referral, and discount programs. Answer based on 2 reviews ## Features AI summary Based on 3,030 All-in-One Marketing Platform reviews Not all All-in-One Marketing Platform products cover every must-have feature. Here’s what Capterra reviewers identify as most important when choosing a solution: - **Campaign Scheduling** (**51%** of reviewers rated this feature as critical) - **Email Marketing** (**53%**) - **Marketing Automation** (**52%**) Voucherify includes **Campaign Scheduling** and **Email Marketing**, giving marketing teams the tools to plan promotions in advance and run direct outreach through email. However, it does not include **Marketing Automation**. Instead, it offers **CRM** (**60%**) and **Campaign Analytics** (**49%**), which help businesses manage customer relationships and track campaign performance, providing teams with better visibility into audience activity and results. Email Marketing 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns CRM 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Campaign Management 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Rewards Management 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Strategize and implement rewards for returning customers, employees and other members Activity Dashboard 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems Voucherify 48 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - API: Application programming interface that allows for integration with other systems/databases - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - Contact Management: Manage, organize, and store contact information - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Activity Tracking: A report showing what actions customers perform - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Data Import/Export: Import and export data to and from software applications - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Email Marketing: Create and send email blasts/campaigns - Employee Referral Management: Manage and track employee referrals for open job positions - For Customer Referrals: For customer referral programs / referral marketing products - For Employee Referrals: Products that allow employees to make referrals for open job positions - Fraud Detection: Identify and prevent suspicious activity - Gamification: Games or game-like elements to track progress and reward accomplishments - Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus - Incentive Management: Manages incentive programs such as profit sharing, stock awards, and individual bonus plans - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels - Live Chat: Ability to chat online in real time - Loyalty Cards: Manage loyalty cards that hold rewards and promotions to incentivize customers to return - Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases - Member Portal: Online gateway through which members can access/update personal information - Membership Management: Database of members to track personal information of individuals and families - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Referral Tracking: Log and store the source of contacts/leads - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Rewards Management: Strategize and implement rewards for returning customers, employees and other members - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Segmentation: Group leads or contacts based on their specific characteristics - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.5 (24) 4.5 Based on 24 reviews ## Pricing Value for money 4.9 (21) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/152431/Voucherify/pricing/) Free €0.00 It includes: - 1000 API Calls/Month - 1000 Codes Per Campaign - 100 API Calls/Hour - 1 Project - 1 User - Help Center Onboarding and User Training - Promotion Engine With 100+ Features - Shared Infrastructure - Slack Community Support - Standard Security & Instant Troubleshooting - Unlimited Number of Campaigns - User Roles & Access Levels - Webhooks & SDK Libraries Startup €169.00 Flat Rate,Per Month It includes: - 100000 API Calls/Month - 1000 API Calls/Hour - 1000 Codes Per Campaign - 1 Project - 1 User - Help Center and Support Onboarding and User Training - Promotion Engine With 100+ Features - Shared Infrastructure - Slack Community Support - Standard Security & Instant Troubleshooting - Unlimited Number of Campaigns - User Roles & Access Levels - Webhooks & SDK Libraries Growth €399.00 Flat Rate,Per Month It includes: - 10000 Codes Per Campaign - 1 User - 200000 API Calls/Month - 2000 API Calls/Hour - 2 Projects - Email Support - Help Center and Support Onboarding and User Training - Promotion Engine With 100+ Features - Shared Infrastructure - Standard Security & Instant Troubleshooting - Unlimited Number of Campaigns - User Roles & Access Levels - Webhooks & SDK Libraries Professional €599.00 Flat Rate,Per Month It includes: - 100000 Codes Per Campaign - 1 User - 300000 API Calls/Month - 5000 API Calls/Hour - 5 Projects - Email Support - Help Center and Support Onboarding and User Training - Promotion Engine With 100+ Features - Shared Infrastructure - Standard Security & Instant Troubleshooting - Unlimited Number of Campaigns - User Roles & Access Levels - Webhooks & SDK Libraries Enterprise Contact Vendor for Pricing It includes: - Custom API Limits - Custom Codes Per Campaign - Custom Projects - Custom Uptime and Response Slas - Individual Onboarding and User Training - Integration Support - Premium and Extended Support - Promotion Engine With 100+ Features - Shared or Dedicated Infrastructure - Standard Security & Instant Troubleshooting - Unlimited Number of Campaigns - Unlimited Users - User Roles & Access Levels - Webhooks & SDK Libraries Value for money 4.9 (21) 4.9 Based on 21 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (22) 4.8 Based on 22 reviews ## User reviews Overall rating 4.8 Based on 24 reviews Filter by rating Counts reflect reviews available in this feed. 5(18) 4(6) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Graham L. Managing Partner Used the software for: 3-5 years ### "Great tool for our voucher management" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 February 6, 2019 We are managing all our voucher needs via Voucherify. It replaced an old Wordpress Solution and we have not looked back. Excellent customer service. Pros Easy to use, very reliable and modern interface. Stable API on multiple platforms. Cons Slightly quirky UI for handling downloads in the dashboard. HO Head of marketing Head of marketing Used the software for: Less than 1 year ### "Great product for promotion" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 6, 2025 Using voucherify has been a game-changer for managing our promotional campaigns. I am personally impressed with how quickly we can set up campaigns and automate personalized offers for specific customer segments. Overall, it has been an efficient and rewarding experience that has made our promotions so much simpler. Pros Their ability to offer developer friendly API, user friendly dashboard and seamless integration with major platforms. Cons Not really nothing for now as we are still getting used to its potential. SW Senior WordPress Developer Senior WordPress Developer Used the software for: Less than 1 year ### "Good product but needs some improvements" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 February 3, 2020 I have struggled with certain elements of this implementation and the support (email only) although good wasn't timely enough for my work schedule. However, now I have come out the other end I can see the benefits of using it. I would like to see a test mode where you can wipe all the data (apart from the campaign settings etc) and make changes to some settings that become fixed. Pros Once up and running it is easy to use and the API is pretty comprehensive Cons It is a bit of a minefield for integrating with Woocommerce. It is really not clear how to setup a two-way referral campaign. Woocommerce plugin is a bit buggy. LB Lead Business Analyst Lead Business Analyst Used the software for: 3-5 years ### "Voucherify - a great product that fills a niche gap in eCommerce" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 25, 2021 This is a great light weight product that fills the gap in the ordering process and promotion management system nicely. Below are some of our wish list, some of them may have already been implemented. Future enhancements 1) Ability to publish coupons for customers • Ability to publish coupons from the coupon creation screen for a segment of customer • Ability to delete a publication for a coupon from a customer or customer segment 2) Dashboard • Display redemptions individually for all the active coupons • Display redemptions for expired coupons • Display Total $ value of discount offered vs total order value received. 3) Redemptions • Search criteria for Filtering based on Coupon code • Search criteria for filtering based on customer (source id) or Customer name • Columns for the “Discount Amount” and “Order Total” in the results set 4) Customers • Ability to delete multiple customers at a time from the customer list 5) Orders • Ability to display the discount amount along with other order details • Ability to list the orders-based Source ID or order number of the calling system • Search criteria based on the Source ID, Coupon, and Order number Pros 1) The design, the service based design and the traceability of each of the calls greatly help us troubleshoot 2) The role authorization was also very robust in terms of flexibility. 3) Performance of the service call was great. 4) The concept of meta-data, this help us customize the product for our account specific coupons. 5) The redemption log and internal linkages, redemptions are not impacted even if the old coupons were deleted. 6) Import and export of data worked like a Charm every time, even with special characters. Cons 1) Search feature within the coupons, customer was not great, we struggled many times to locate the data 2) Redemption table did not had search capabilities, difficult to analyze the data 3) The new design made it more complicated to setup a coupon, also there were bugs on different bowers like IE. 4) Analytics was not robust to suit our needs HO Head of Product Head of Product Used the software for: I used a free trial ### "An efficient voucher solution and beyond, at an extraordinary price" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 4, 2021 Voucherify helps in boosting retention and user engagement, as well as in acquisition campaigns tailored to custom, specific audiences we have in mind in order to expand our product. Pros The customisability of the API and its rich documentation conquered the development team literally. The API is modern and documented in much detail, being a perfect companion to the dashboard offered, this way blending an end to end overview of the voucher usage within the user journey and contains an intuitive user interface which allows even non-technical users a smooth walkthrough for defining campaigns. The metadata and its reachability in queries provides a great way to boost customisation of various business rules applying to our product offerings. The customer success and the technical demos are amazing and all our requests so far were met with great speed and high quality response. A very pleasant collaboration! Cons For now we are very content with Voucherify's product offering and look forward to the new features to be released soon in the geolocation area, which will help enhance our product further. PO Product Owner Product Owner Used the software for: Less than 1 year ### "Great solution to manage promotion campaigns" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 December 14, 2021 We highly recommend the solution manage marketing campaigns based in promo codes. Pros Voucherify offers us a solution that help us to manage our promotional campaigns. It offers and API to be easily integrated with our products that give us the opportunity to use the solution in a short time. The flexibility of the program and the UI helps our marketing team to create and manage their campaigns, they can quickly publish their promocodes with no help of our technical team. Cons Is a flexible product with a lot of configuration options and it is needed a little bit of training to be familiarized with all the options, but Voucherify has a lot of tutorials and courses that help us our team to be be familiarized with the tool and get the most out of it. HO Head of Digital Marketing Head of Digital Marketing Used the software for: Less than 1 year ### "We are very pleased with Voucherify. It has made our life easier." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 18, 2018 Now the marketing team can manage the vouchers without having to talk to the developers. We got freedom! Pros It's very easy to use and you can create campaigns practically with no effort and in no time. I really like the fact that it takes you n more than a minute to create a code, and even you need to create something a bit more complex it wont take you more than a couple of minutes. Cons I would like to see the referral programme get developed a bit more so it is not just an email but also the possibility to share via other channels like social media or even WhatsApp CH Co-Founder, Head of Customer Experience Co-Founder, Head of Customer Experience Used the software for: 1-3 years ### "Excellent software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 January 11, 2019 Pros Great UI and API. Easy to use and reliable. Cons I can not point anything that I dislike. EM Engineering Manager Engineering Manager Used the software for: Less than 1 year ### "A perfect solution for promocodes" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 4, 2022 We researched among several tools and Voucherify was the one that best met our requirements, due to the great flexibility that the platform offers. It also offers a perfect API to be integrated with our products, It was essential for us to deliver our campaign in a short period of time. Pros Easy to use, Great dashboards and reports, perfect API Documentation, great development experience; Cons Nothing at the moment. We still want to explore new features. PM Product Manager Product Manager Used the software for: 3-5 years ### "Looking forward to trying out more" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 February 18, 2019 Pros Simple UI, powerful API, useful integrations Cons Nothing at the moment, we're looking into expanding the integration [View all Reviews](https://www.capterra.com/p/152431/Voucherify/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.