--- title: "Extole Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Extole Software - reviews, pricing plans, popular comparisons to other Customer Advocacy products and more." source_url: "https://www.capterra.com/p/149695/Extole/" page_type: "product" language: "en" publication_date: "2026-11-09" --- # Extole Software Review 2026: Features, Integrations, Pros & Cons Last updated on November 9, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Extole ## What is Extole? Extole is the Customer-led Growth platform. With Extole, marketers fight skyrocketing paid media costs by turning their customers into a primary source for acquisition, awareness, and activation. With Extole’s SaaS platform and expert services, marketers rapidly launch programs such as refer-a-friend, ambassador, and welcome programs, personalized to important behavioral segments. Customer-Led Growth drives revenue, lowers customer acquisition cost, and generates an important source of first-party data. ## What is Extole used for? [Customer Advocacy](https://www.capterra.com/customer-advocacy-software/)[Employee Advocacy](https://www.capterra.com/employee-advocacy-software/)[Contest](https://www.capterra.com/contest-software/) Top alternative Featured Overall rating Based on 25 user reviews Reviews sentiment Positive 96% Neutral 4% Negative 0% Starting price $2500 Flat Rate, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Extole?[Manage this product listing](https://www.g2.com/products/extole/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Extole 4.8 (25) VS. [4.9 (268)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting Price $2500 Flat Rate, Per Month Starting Price $79 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (25) Ease Of Use 4.7 (84) Value For Money 4.7 (19) Value For Money 4.6 (71) Customer Service 4.8 (23) Customer Service 4.9 (80) ## Extole alternatives [4.8 (16)](https://www.capterra.com/p/212226/White-Label-Loyalty-Platform/reviews/) Starting price $1999.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [4.6 (101)](https://www.capterra.com/p/139089/Referral-Rock-Software/reviews/) Starting price $250.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Buyapowa](https://www.capterra.com/p/153180/Buyapowa/) [4.6 (84)](https://www.capterra.com/p/153180/Buyapowa/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/153180/Buyapowa/) [Influitive](https://www.capterra.com/p/136258/AdvocateHub/) [4.7 (247)](https://www.capterra.com/p/136258/AdvocateHub/reviews/) Starting price $1499.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/136258/AdvocateHub/) [View all alternatives](https://www.capterra.com/p/149695/Extole/alternatives/) ## FAQs about Extole Overview ### Which roles and teams benefit most from Extole? Extole is most used by marketing, growth, and retention teams managing referral, advocacy, and lifecycle campaigns. Ecommerce and affiliate managers use it to acquire customers and track partner-driven conversions, while CRM and marketing operations leaders coordinate promotions, audience targeting, and campaign performance. Product and client success teams support program implementation and customer engagement. Answer based on 24 reviews Overview ### What company size and specific industries is Extole built for? Extole is designed for mid-market and enterprise marketing teams that want to reduce reliance on paid media by using customers for acquisition, awareness, and activation. It is best suited to consumer-facing businesses and brands with active referral, advocacy, or customer-led growth programs. Features and Usability ### What are the key features of Extole? Extole offers loyalty cards, loyalty and rewards programs, and referral tracking for customer and employee referral campaigns. It also includes campaign management, segmentation, and analytics features such as real-time reporting, ROI tracking, conversion tracking, and visual analytics, plus fraud detection, customizable branding, and third-party integrations. Integrations ### Which third-party tools and platforms does Extole integrate with? Extole integrates with over 20 third-party tools and platforms, including marketing, commerce, and identity systems such as Amplitude, Attentive, BigCommerce, Cordial, Iterable, Okta, Salesforce Commerce Cloud, Salesforce Marketing Cloud, and Salesforce Sales Cloud. It also connects with Blackhawk Network, Optimove, PowerReviews, SessionM, SheerID, and RudderStack. Answer based on 3 reviews Getting Started and Support ### What training and onboarding options does Extole offer? Extole provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided remote setup, webinars cover product topics for groups, and documentation offers written reference material for self-paced learning. Answer based on 2 reviews Getting Started and Support ### What customer support options does Extole offer? Extole provides email/help desk, FAQ/forum, knowledge base, and chat support. Users describe the support team as quick, friendly, and technically strong, with helpful account management and guidance during setup. Some reviewers also note that the team suggests improvements and works closely on testing ideas. Answer based on 4 reviews User interface ### How easy is Extole's user interface to use? Extole provides a flexible referral marketing interface for updating campaign visuals, copy, and program settings. Marketing teams value its dashboards, funnel charts, and real-time data, while some users find reporting navigation and certain dashboard areas less intuitive at first. Guided onboarding and responsive customer success support help teams learn the platform. Answer based on 10 reviews ## Features AI summary Based on 1,040 Customer Advocacy reviews Capterra data shows that buyers of referral software rank the following features as their top priorities: - **Incentive Management** (**46%** of reviewers rated this feature as critical) - **Conversion Tracking** (**53%**) - **Referral Tracking** (**55%**) Extole supports all three of the features reviewers value most: **Incentive Management**, **Conversion Tracking**, and **Referral Tracking**. Together, these capabilities help businesses manage referral rewards, measure which referrals turn into results, and monitor referral activity across campaigns, allowing teams to improve program performance and drive more consistent customer acquisition. Referral Tracking 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Log and store the source of contacts/leads Loyalty Program 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Campaign Management 4.7 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Referral Templates 4.7 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Customizable templates for referral documents, emails, and sharable links Rewards Management 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Strategize and implement rewards for returning customers, employees and other members ROI Tracking 5.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Extole 53 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Advocate Management: Track and manage advocate communication, engagement, and performance - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Contact Management: Manage, organize, and store contact information - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Accounts: Record customer information, purchase history, and other notes - Customer Engagement: Initiate interactions with customers by proactively starting conversations or providing informational content - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Email Marketing: Create and send email blasts/campaigns - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - For Customer Referrals: For customer referral programs / referral marketing products - For Employee Referrals: Products that allow employees to make referrals for open job positions - Fraud Detection: Identify and prevent suspicious activity - Gamification: Games or game-like elements to track progress and reward accomplishments - Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus - Incentive Management: Manages incentive programs such as profit sharing, stock awards, and individual bonus plans - Lead Capture: Automatically identify and save contact information of potential customers - Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Loyalty Cards: Manage loyalty cards that hold rewards and promotions to incentivize customers to return - Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Real-Time Analytics: Analyze and gain insights into data in real-time - Referral Templates: Customizable templates for referral documents, emails, and sharable links - Referral Tracking: Log and store the source of contacts/leads - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Rewards Management: Strategize and implement rewards for returning customers, employees and other members - Rewards Program: Point or incentive based programs loyalty programs designed to increase customer engagement - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Social Engagement: Process of communicating with an online community and measuring the effectiveness of activity - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Promotion: Market event via social media tools - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Features 4.7 (25) 4.7 Based on 25 reviews ## Pricing Value for money 4.7 (19) Starter $2,500 Flat Rate,Per Month Value for money 4.7 (19) 4.7 Based on 19 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[ Vimeo](https://www.capterra.com/p/122348/Vimeo-Pro/)[ Okta](https://www.capterra.com/p/119653/Okta/)[ Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/)[ Boulevard](https://www.capterra.com/p/180087/Boulevard/)[ BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[ Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/) ## Support, customer service and training options Customer Service 4.8 (23) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (23) 4.8 Based on 23 reviews ## User reviews Overall rating 4.8 Based on 25 reviews Filter by rating Counts reflect reviews available in this feed. 5(20) 4(4) 3(1) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful DC Digital Content Strategist Digital Content Strategist Used the software for: 1-3 years ### "Great product!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 13, 2023 Pros It is very easy to use and set up your own campaigns. The performance reporting is thoroughly explained and easy to understand. Cons There really isn't a negative to mention. KL Kelly L. Co-Founder Used the software for: 1-3 years ### "We love Extole's Refer-A-Friend program." 5.0 March 7, 2022 Extole has made it really easy for our customers to refer their friends and get rewarded at the same time. Pros Extole helped us set up a professional refer-a-friend program in just a few days. Their customer service and tech team are first-class. We love how their support team continues to suggest ways to improve conversions and they have been willing to A/B test new ideas to make sure we are going with the best option. Their refer-a-friend program is completely seamless and it requires very little effort to run after the initial setup is complete. Cons We wish we would have signed up with them years ago. RE Reviewer ### "Decent gift card management software" 3.0 May 17, 2017 We use Extole to distribute gift cards to various parties. While it is easy to send them, sometimes reporting can be a bit tedious and less than accurate. If we were to scale and send more gift cards, I would look for a more robust program. DE Danielle E. Marketing Promotions Coordinator Used the software for: 1-3 years ### "Amazing CSM!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 19, 2023 Pros I have only been using extole for almost a year after being transferred and I worked with two amazing CSMs who have been helping me navigate around and share insights regarding our program. They are very responsive and really helpful even on short notice/ urgent changes! Cons there is none for me except the timezone difference, but other than that, everything is running smoothly. MM Marketing Manager Marketing Manager Used the software for: Less than 1 year ### "Extole Equates to Excellence" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 28, 2020 They are an outstanding software provider. I can't compliment them enough and most times am in shock of how they were able to help us launch in one day! The experience didn't end after launching, Extole provides you with a Client Services Manager that will work with you to continuously optimize your program. You are never left feeling abandoned after launch. Which happens many times after a product launch with the vendor. I can't say enough wonderful things about Extole and their team. Pros We desperately needed a tool to assist in the automation of our referral program. Extole's platform did exactly that and more! Included with the program are Design & Strategy services, Launch Services, Creative Services and continued reporting, analysis and optimization. What has been an priceless is the addition of a client services manager. She's amazing and continues to deliver what was promised. Cons The dashboard could be more intuitive but it is easy to learn with your CSM's assistance. Jen N. Sr. Client Success Manager Used the software for: 3-5 years ### "Amazing Account Support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 2, 2021 Our account managers at Extole have been some of the best folks I've worked with. They are incredible responsive and thorough. The follow-ups and check-ins have been so instrumental in supporting our business. Pros Extole is such an easy way to enhance our customer engagement and increase site traffic. We've participated in their refer-a-friend program for years and they are always quick to point out ways to tweak and augment what is already a great offering. Cons Even when I have a hard time finding rewards for our customers who participate, our rep always helps us get the information we need. Jannick B. Project Manager Used the software for: Less than 1 year ### "Extole as a great partner to speed up launching referral marketing" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 28, 2020 Extole is a great partner in helping us to launch referral marketing on a global scale. Pros 1\. the platform, which allows you to continuously make updates to the visuals & copy 2. the dashboard & data which give you real time insights into how your project is doing 3. the Extole team, which is very helpful, knowledgeable and proactive Cons As there is no integration yet with our CRM systems, some tasks that we need to do know are redundant. But after the full integration this will change. EC Ecommerce Coordinator Ecommerce Coordinator Used the software for: 1-3 years ### "Extole is Exceptional " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 18, 2020 Our experience with Extole has been incredible. We always receive the support we need (and beyond), which facilitates things for us. \[SENSITIVE CONTENT HIDDEN\] is the best and has so many insights/ideas that align with our marketing strategies and tactics. The onboarding experience along with the cutover to our new website both went smoothly, so thank you to Extole for being a wonderful partner and helping us meet our sales/business goals! Pros I love how easy it is to run reports/analytics and track how the tool is performing, especially with rewards for both Advocates and Referrals. Cons I wish, as users, we had more control of changing images/assets or updating copy but this is very minor AM Assistant Manager,NA Ecommerce Assistant Manager,NA Ecommerce Used the software for: 3-5 years ### "Amazing Time with Extole!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 23, 2022 Pros Extole provides amazing services to our brand, diligently and proactively making recommendations and working to provide the ultimate experience for Refer a Friend for our websites. Super easy to use, make updates, and gather metrics. Cons I don't have any cons. Our team loves working with Extole! HT Hope T. Senior Manager, CRM/Lifecycle Used the software for: 3-5 years ### "Extole is an amazing product!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 27, 2020 Pros Extole's customer service and account management are second to none. The product interface is user friendly and digestible. It's made my job of managing the referral programs at Ancestry so much easier. I couldn't be happier with the product, ROI, and efficiency of both the Extole team and the product. Cons I really don't have anything negative to say. [View all Reviews](https://www.capterra.com/p/149695/Extole/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.