# Page 6 | Brand24 Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 6 - Is Brand24 the right AI Marketing Tools solution for you? Explore 254 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/149054/Brand24/reviews

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Brand24

4.7 (254)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 6 - Reviews of Brand24

## Showing most helpful reviews

Showing 126-150 of 254 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Justyna W.  
  
  
Used the software for: 6-12 months

### "The best tool for social media monitoring"

October 16, 2017

5.0

Pros

Provides the daily dose of the most important data. It's easy to use. Customer service is always on duty , and You can hear that they are happy to work in Brand24. Love to call them to speak about projects, details, numbers.

Cons

That i don't have time to use it more often :) Everything else is just right for my needs, i would like page to be more colorful :)

Review Source

VR

Verified Reviewer  
Junior Marketing Manager  
  
Used the software for: 6-12 months

### "Brand24 monitors important keywords and brand mentions of our business"

October 18, 2017

5.0

Brand24 works great and monitors important keyword and brand mentions on multiple channels.

Pros

It's super easy to use and works great. We tried several different keyword monitoring tools and Brand24 was the best price/quality ratio for us.

Cons

Some of the mentions (for Twitter especially) will get repeated and you have to manually turn them on. So far that' s the only con we found.

Review Source

CL

Carey L.  
Owner  
Public Relations and Communications  
Used the software for: 6-12 months

### "Brand24 is more useful than Google Alerts"

August 18, 2022

5.0

I have enjoyed Brand24 and if I end up delving into influencer relations as well, I like that I can use it that way too.

Pros

I like that I can easily find media placements for my brand without having to Google 100 different ways. I always miss placements when I Google for them.

Cons

Once in a while, it will miss a placement.

Review Source

Response from Brand24

August 22, 2022

Thank you for your feedback!

VH

Valerie H.  
Project Manager  
Design  
Used the software for: Less than 6 months

### "Great Social Media Analysis Tool"

June 8, 2022

5.0

Overall the experience was great. The product is easy to setup and easy to use. We never needed any support from Brand24 because everything was straightforward.

Pros

Brand24 provides a detailed dashboard for monitoring projects. The monitoring itself is huge in terms of taking workload off of internal resources but then add in the data being displayed in easily digestable charts and graphs.

Cons

We used the software for 1 project and it worked well. We'll definitely be back in the future. We didn't find any gaps in our time of use.

Alternatives considered

[Meltwater](https://www.capterra.com/p/123153/Meltwater/)

Reason for choosing Brand24

Price and Ease of registration / setup. I needed a product really quick. Other companies wanted to have phone calls to talk through their services and pricing. Brand24 allowed me to sign up immediately and begin using the product.

Review Source

Response from Brand24

June 13, 2022

Thank you for your feedback! It means a lot.

OA

Orweil A.  
Technicien superieur  
Construction  
Used the software for: 6-12 months

### "Super logiciel "

November 19, 2023

5.0

Pas mal satisfaisant agréable comme logiciel

Pros

Logiciel de marketing gestion des réseaux sociaux logiciel de branding

Cons

Peu reconnu moins de gens l'utilise coût élevé d'internet

Review Source

Thomas P.  
Marketing  
Information Technology and Services  
Used the software for: 1-2 years

### "Best Tool For Social Listening & Brand Monitoring"

August 17, 2016

5.0

We at Usersnap are big fans of Brand24! It allows us to monitor and track social mentions of our brand, as well competitors activities. Since using Brand24 we gained some deep insights on how and where our brand has been used. It works great for tracking facebook, twitter, blog or any other social mention. All in all, it does a pretty good job!

Pros

Easy-to-use interface with comprehensive features for tracking and monitoring important keywords and brands Slack integrations

Cons

none - there's no real disadvantage of using Brand24, as it allows you to track keywords in the most efficient way possible.

Review Source

Deborah E.  
Engineer  
Computer Software  
Used the software for: 6-12 months

### "Perfect for monitoring social conversations."

March 22, 2018

4.0

Pros

Brand24 provides businesses with an easy to use , and cost friendly program to track,engage relevant online conversations to a business in real time. It is perfect for measuring the effect of marketing campaigns and sales.

Cons

The sentiment filter needs be improved .Apart from this Brand24 does a perfect job for our business .

Review Source

VR

Verified Reviewer  
Founder & CEO  
Internet  
Used the software for: 6-12 months

### "Good Social Media Explorer"

September 9, 2019

5.0

Pros

\-Easy to use dashboard -Keyword tracker allows users to search the entire web and find information on your brand and track their visibility. -The search engine also searches Social media mentions.

Cons

\-Expensive for the service. -Unfortunately, finds other unrelated mentions. -History Search is limited.

Review Source

Ian C.  
CEO  
Management Consulting  
Used the software for: 2+ years

### "Great product from a great team"

August 29, 2019

5.0

Brand24 are a fantastic group of people that know how to build a great product and support their customers. I can't fault them in any way.

Pros

I use this for monitoring for a range of companies. The data produced is great, the reports are also great. It's easy to use, cost effective and great functionality.

Cons

I can't think of anything, it meets my needs.

Review Source

VR

Verified Reviewer  
Manager (Logistics)  
Internet  
Used the software for: Less than 6 months

### "Good tool to improve your brand communication in social media"

September 17, 2018

4.0

Helped us to find new customers and engage better with the existing customers in social media.

Pros

1\. Generates news feed by collecting the data of people who mention or discuss about your brand. 2. Provides data regarding the volume of discussions and reach of brand related information among customers in real time. Can opt for email and mobile app notifications to monitor the changes in quality and quantity of discussions. 3. Boosts data driven decision making by plotting charts and generating info graphics automatically. Can do sentiment analysis easily. 4. Customer support team is excellent and helps us in understanding the software better.

Cons

1\. Not intuitive to use. Need to follow tutorials, webinars and reference material to learn how to use this tool. 2. Can't customize the templates for generating reports. 3. Software is expensive to purchase. 4. Mobile app should be improved and allow us to access all features provided in the desktop version.

Review Source

Marta M.  
  
  
Used the software for: 1-2 years

### "Great tool"

April 30, 2016

5.0

I'm a marketing and PR specialist on the dropzone and I've been using Brand24 for 2 years now with some dead periods when the season is off. It lets me monitor not only our brand awareness and opinions that appear online. I also use it to find people who are interested in extreme sports in general.

Pros

Intuitive admin panel, clear rules and outstanding customer service.

Cons

Lack of recurrent payment. During season i don't have time to monitor each invoice that comes so recurrent payment would be perfect here.

Review Source

Filip M.  
Co-founder, Board Member  
Marketing and Advertising  
Used the software for: 1-2 years

### "key tool for connecting with brand influencers"

April 27, 2016

5.0

with brand24 we were able to connect with influencers that matter the most, improve customer support and grow app downloads through social media. Highly recommedned

Pros

\- way more results than other social media monitoring tools tested - clear and user friendly web app - smart notifications - advanced stats and reporting ! great value for money

Cons

\- takes a bit to get the whole company culture around proactively responding to social media mentions

Review Source

Maksymilian S.  
Co-founder  
Internet  
Used the software for: 6-12 months

### "Great information monitoring tool"

March 7, 2018

5.0

Pros

Easy to use, great piece of software, developed in Wroclaw, Poland. I'm using it daily with my personal projects.

Cons

Little bit too expensive for personal usage.

Review Source

VR

Verified Reviewer  
Vice President of Miscellaneous Activities  
  
Used the software for: 6-12 months

### "Very easy to use platform, customer support is responsive and helpful."

October 17, 2017

5.0

I'm able to monitor social posts and forums for our brand mentions. Instead of spending time looking for these opportunities, Brand24 finds them for me so that I can spend my time responding to them.

Pros

They definitely find discussions and posts that I would not have found alone. The interface effectively displays a lot of features without feeling cluttered.

Cons

A fair number of useless hits in between the good ones. Lots of noise to filter. Good value for the money but it would be nice if more keywords were allowed in each pricing tier.

Review Source

Timothy S.  
Founder  
Management Consulting  
Used the software for: 2+ years

### "Above the Influencer Marketing "

October 5, 2022

5.0

Pros

Customer Service, User Friendly, Analytically Solid

Cons

Not Mobile Friendly, Boolean Language Difficult

Review Source

VR

Verified Reviewer  
Consultant  
  
Used the software for: 1-2 years

### "We can see real time social media or digital media response to any product , topic or campaign."

June 19, 2018

4.0

You don't need to have prior knowledge of social media measurement metrics as it is very easy to set-up an account in Brand24 and it is very customer friendly user interface hence it is easy to use and has very good customer support.

Pros

The no of times we can change the keyword as per own wish. The keywords can changed instantly and getting results for new keywords in very short span of time. We can also see which people build or tear the reputation of a brand.

Cons

Data downloading is not that good and other big problem is reliability of historical data. If we want to see historical trends then as older the data gets, less reliable it becomes so a customer can't make accurate judgement.

Review Source

VR

Verified Reviewer  
CMO  
Capital Markets  
Used the software for: Less than 6 months

### "Top-notch for social media monitoring"

December 3, 2022

5.0

Pros

Must-have if you're a heavy user of social media for your company. It's a basic tool to find out in real-time and get engaged with users around the world mentioning your brand. The dashboard is clear, price is good and the main functionality is a pure gold :)

Cons

Could have more social medias integrated, support could be a bit better. Nothin more to change

Review Source

Adam M.  
Co-founder  
Education Management  
Used the software for: 1-2 years

### "Brand24 - awesome internet monitoring tool"

April 29, 2016

5.0

We are using Brand24 to receive mentions about our products, our clients and to easily discuss with places we are mentioned. The service is improving all the time so we recommend Brand24 without any hesitation to everybody who wants to know about social media mentions.

Pros

Easy in use, fast, reliable, looks nice.

Cons

Sentiment recognition is good but it could be better sometimes.

Review Source

VR

Verified Reviewer  
Affiliate Manager and Digital Marketing Specialist  
Information Technology and Services  
Used the software for: Less than 6 months

### "A true life saver for my social media project."

October 13, 2019

5.0

I am very much satisfied with Brand24 and the features that it has to offer.

Pros

Brand24 literally saved me from all the manual work while I was appointed as a social media reputation manager for one of our client. I got to easily monitor all the brand mentions across Facebook and Twitter.

Cons

According to me, there are none. However, when we scaled up and managed different clients, the keywords monitoring limit were slightly less as per us.

Review Source

TP

Tevin P.  
Software Engineer  
Publishing  
Used the software for: Less than 6 months

### "A simple to use, reliable and powerful social media monitoring application."

July 6, 2018

4.0

Pros

The graphical user interface is easy to use and helps in facilitating communications with clients. In addition to helping you to keep on track about the queries and respond to the concerns related to your current products, the application helps you generate leads and acquire new customers. The customer service is highly responsive. The reporting feature is robust in that it helps you reach interesting conclusions. A glance at the dashboard would help you know which products require more promotion. You get instant notifications when your respective brand is mentioned on the social media, making it easy to catch up with the conversations. You would find tutorials that demonstrate the usage.

Cons

The application is priced high. The mobile application is not as easy to use as the desktop application.

Review Source

catherine C.  
Marketing Communication Manager  
  
Used the software for: 6-12 months

### "Brand24,The best tool for social media monitoring!"

March 14, 2018

5.0

very useful for my job

Pros

Brand24 is great at catching brand mentions in technical articles, easy to use, Set up is quick, in fact, you can be up and running in under five minutes. Very useful for social listening research with quick results across all channels for new projects.

Cons

No CRM option but I know that it will be do ne in near future, i hope so. Still, this software is very useful, an important part of my work.

Review Source

DK

Dominik K.  
Blogger  
Information Technology and Services  
Used the software for: 1-2 years

### "Best software for personal monitoring"

August 21, 2016

5.0

I use Brand24 from about a year. It's perfect for search who talk about me or my brand online. It gaves me real time alerts (at website, in mobile app and at Slack channel) when someone mentions me or my blog (including even links). I could also track interesting topics and start discussion as my brand. Privately, I use Brand24 to search rare Lego sets on auctions.

Pros

Fully customizable Slack integration! Real time alerts Customizable filters Email alerts and reports

Cons

Mobile app isn't prefect, but Slack integrafion equals that - you don't need app any more :)

Review Source

BW

Bingyi W.  
Graduate Research And Teaching Assistant  
Higher Education  
Used the software for: 6-12 months

### "Unique data collection for social media analytics"

November 21, 2018

5.0

Pros

I used it for making a social media influence competition report. I liked it because it offered me more detailed data and allowed me easily export data. The price is reasonable.

Cons

If have to say a con of it, I would say if it has more sophisticated keyword search logic, it would be better. Sometimes, it gave me irrelevant social posts. Also, if it could integrated with more social media platforms, it would be appreciated.

Review Source

Mateusz G.  
CEO  
Entertainment  
Used the software for: 1-2 years

### "Perfect"

April 29, 2016

5.0

Using it from the beggining, it is better and better. With Brand24 I have Perfect controll about my brand in whole internet. People are nice surprissed when we are contacting them directly in social media or forums.

Pros

Fast, easy of use, slack integration

Cons

No CRM option but I know that it will be do ne in near future

Review Source

IB

Ivan B.  
Social Media Manager  
Warehousing  
Used the software for: 1-2 years

### "Fantastic, customer support is fast and reliable via chat, and it offers "

June 22, 2018

5.0

Get informed of our brand awareness daily. Detecting most mentions via web and social media permits us to take action when needed.

Pros

Easy to use, catches most mentions via social media but also via web. Price is correct. But the best is the customer support: fast, professional and reliable. This software has a great value for money

Cons

Reports could be more detailed. Also would be great that LinkedIn mentions could be integrated as some companies have their goals on that platform.

Review Source

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