# Total Expert Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Total Expert Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more.

Source: https://www.capterra.com/p/146103/Total-Expert

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# 

 Total Expert Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Total Expert

## What is Total Expert?

Total Expert is a fintech software pioneer of the first modern, enterprise-level Marketing Operating System (MOS) that enables lending and financial services firms to create customers for life by blending human relationships with digital simplicity. We power marketing and revenue growth for 10% of $2 trillion per year U.S. mortgage industry, and ensure banks and lenders stay ahead of how consumers expect to communicate, shop, and manage their financial lives in the digital/social era.

## What is Total Expert used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Mortgage](https://www.capterra.com/mortgage-and-loans-software/)

Top alternative

Featured

Overall rating

Based on 48 user reviews

Reviews sentiment

Positive

92%

Neutral

2%

Negative

6%

Starting price

$69

Flat Rate, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Total Expert?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://totalexpert.com/&name=Total Expert)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Total Expert

4.3 (48)

VS.

[4.6 (5,881)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting Price

$69

Flat Rate, Per Month

Starting Price

$9

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.1 (48)

Ease Of Use

4.5 (5,832)

Value For Money

4.3 (41)

Value For Money

4.3 (4,464)

Customer Service

4.5 (46)

Customer Service

4.4 (4,263)

## Total Expert alternatives

[4.4 (2,960)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (133)](https://www.capterra.com/p/130149/bpm-online-CRM/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.2 (988)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.5 (1,132)](https://www.capterra.com/p/134347/Intercom/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/146103/Total-Expert/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Lead Management

4.1 (14)

71.43% of 14 reviewers that rated this feature as important or highly important

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Email Marketing

3.9 (13)

84.62% of 13 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Campaign Management

4.4 (12)

66.67% of 12 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Workflow Management

3.5 (11)

63.64% of 11 reviewers that rated this feature as important or highly important

Create, design and manage workflows for repetitive tasks

Activity Dashboard

4.0 (8)

75.00% of 8 reviewers that rated this feature as important or highly important

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Contact Management

4.4 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Total Expert 35 features

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Manage the process of evaluating documents or requests submitted for approval

A record of all activities within the system, including user access, changes made, etc.

Track and manage schedules and meetings via an integrated calendar

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage contact details and communication with clients

Track and manage adherence to policies for any service, product, process, or supplier

Manage, organize, and store contact information

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Initiate interactions with customers by proactively starting conversations or providing informational content

Pre-designed layouts that can be customized to match preferences and requirements

Create labels for products that contain required information such as colors, sizes, dates, etc.

Graphical representation of data

Assemble applications and processes by dragging over and arranging pre-built components

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Engage with a lead throughout the sales process by actively providing information

Ability to chat online in real time

Automate workflows and trigger campaigns based on customer actions

Manage multiple campaigns in one system

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Search and filter data across systems to locate required information by entering keywords or certain criteria

Group leads or contacts based on their specific characteristics

Send promotional campaigns or transactional messages via text messages

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.0 (48)

4.0

Based on 48 reviews

## Pricing

Value for money

4.3 (41)

Free Version

Basic

$69.00

Flat Rate,Per Month

Value for money

4.3 (41)

4.3

Based on 41 reviews

## Integrations

[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Twitter/X](https://www.capterra.com/p/214056/Twitter/)[

LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (46)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (46)

4.5

Based on 46 reviews

## User reviews

Overall rating

4.3

Based on 48 reviews

Filter by rating

5(26)

4(18)

3(1)

2(0)

1(3)

Mentioned topic

Sorted by most recent

Laura M.

Executive Vice President

Financial Services

### "An All-In-One GoTo"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 20, 2023

Pros

I love how robust and on the cutting edge Total Expert makes us. Our Loan Officers have a full fledged marketing suite and tools that are both highly automated, customizable, and more than anything purpose-built for each individual Loan Officer and their needs. We love that if the tool isn't built into the system, there is always a strong suite of third-party partners that are highly integrated and easy to implement. What has set Total Expert apart even years later is the constant support, years into our relationship, we still have a regular meeting cadence where we go over any outstanding issues, future releases, and making sure that we are being able to use the system to accomplish our goals and initiatives. I believe strongly that if we aren't successful or miss a release that is impactful, it is not because we don't have the support and transparency from our TE Team.

Cons

There are a few features that are lacking, or have not been updated in several years - examples of these would be Open House Rate flyers, and the recruiting platform. On the grand scale, very few complaints

Switched from

[Loan Modification Manager](https://www.capterra.com/p/128234/Loan-Modification-Manager/)

We were looking for a tool that combined all systems and tools into one platform instead of leveraging multiple interfaces, and logins. This has helped us increase our adoption and education about all tools

Alternatives considered

[Optify](https://www.capterra.com/p/227866/Optify/)

[Surefire CRM](https://www.capterra.com/p/202529/Surefire-CRM/)

Reasons for choosing Total Expert

It was all about having the powerhouse of tools that were built to help support a mid-sized purchase minded lender. The fact that there was a high amount of content available that helped add teeth to our small-but-mighty marketing team. We were promised innovation and that there was no intention of being complacent, and years later I can say I still feel that they hold true to that mission.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Brand Specialist

Financial Services

### "Total Expert Tech "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 19, 2023

Overall, Total Expert is one of the best CRM's I have worked with as an Admin and they are always finding new and innovative ways to update he platform and bring the best to our company.

Pros

The system is easy to use. I can pretty much tell my LO's how to navigate the system without me being in it myself. I do trainings on the whole platform when someone new comes on board with our company so I really deep dive into the whole platform and explain each section.

Cons

Parts that could be better is maybe folders for the admin images library and in that library a selection button to select multiple images to delete. Make assigning or unassigning Journeys easier on our end. Sometimes it is still confusing.

Switched from

[Loan Modification Manager](https://www.capterra.com/p/128234/Loan-Modification-Manager/)

Cimmaron just wasn't right for us anymore and we needed an upgrade.

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

[Surefire CRM](https://www.capterra.com/p/202529/Surefire-CRM/)

Reasons for choosing Total Expert

Total Expert gave us a good deal and promised us some amazing tools that we still use to this day.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MS

marvin s.

Sr. Graphic Designer

Financial Services

### "Total Expert: Content Creation for Marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 2, 2023

Total expert is great! We love you guys ♥

Pros

Journeys and Campaigns are great. Print, social media, and email sections are mostly fantastic and easily accessible by users. Email builder is easy and intuitive.

Cons

The rate flyers have been really bad due to a lack of integration with our LOS.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AP

Alec P.

Marketing Manager

Financial Services

### "Great platform "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 19, 2023

Pros

No other platform can do all of what Total Expert does. (CRM, print marketing/ co-branding, lead capture and SPS)

Cons

Implementation process takes a chunk of time. But this is due to wanting to make sure everything is setup and firing correctly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jorden B.

CRM Specialist

Financial Services

### "Our Favorite CRM"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 10, 2023

Great experience. Best CRM our team has used.

Pros

It's incredible streamlined for most of the features that we use frequently.

Cons

Adding new content can be difficult or pricey if you do not have a skilled developer on-hand.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KC

Kyle C.

Marketing Operations Manager

Financial Services

### "TE for Y-O-U!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 31, 2023

We absolutely LOVE TE and everything it brings to the table. It has really opened up our tech stack and allowed for seamless end to end automation. Support all the way from our CSM to the actual Support team at TE is absolutely incredible and highly responsive! As of right now, I have yet to have a negative experience with the platform.

Pros

TE is the one stop shop for everything CRM, Marketing, Integration and so much more! The possibilities are endless! Seamless API connection to our LOS system allows for instantaneous contact migration and mapping. The ability to create custom automation using their Journey tool is completely amazing. We have been able to integrate almost 98% of our tech stack into TE allowing us to build out quite a comprehensive intelligent automation platform.

Cons

As with any system, you're going to run into your road blocks. Customization of certain features is slightly limited and depended on the TE team to upload templates or alter templates for you etc. Also, this one is so small but continues to be a thorn in our sides; Profile pictures for any user are limited to less than 1MB in file size which is CRAZY small... most cell phone pictures are WAY higher resolution than this. This puts a little bit of a hiccup in account creation as we have to constantly re-size and reduce profile photos so they can be uploaded to TE.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AO

Armond O.

Loan Officer

Banking

### "Are you a loan officer looking for a CRM- RUN AWAYYYY"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

March 8, 2023

Customer relationship manager

Pros

integration works with other apps.......

Cons

Can't use it as a proper CRM. Doesnt let you track leads.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KD

Kelsey D.

Project Manager

Financial Services

### "Total Expert for Experts"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

December 23, 2022

Pros

The automation this platform offers was what made this a no brainer decision for us. The implementation was pretty seemless, and the TE team does a good job of always coming out with new features and enhancements.

Cons

There are several glitches in the system... which can probably be said about any platform. I will say though that the TE support team addresses those issues quickly and works to fix what can be fixed.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Social Media and PR Specialist

Financial Services

### "LOVE this for our company"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

November 9, 2022

Pros

I love that it is all in one place. Our LO's love it

Cons

There are too many steps for creating a social post. It is way too difficult and confusing for our LO's

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KC

Kasey C.

Marketing Strategist

Marketing and Advertising

### "TE has great features but many kinks."

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

6/10

November 3, 2022

Pros

I like how this platform is a one-stop-shop for our marketing team. We can easily manage many accounts as an administrator and we have access to many great features. Email campaigns are my most frequently used feature and it is very helpful.

Cons

I find that there are many technical difficulties. I work out of this platform 75% of every day, so I find every error in the system. Some days I find that every tab I open has some sort of error that I need to address with support. It can be a time waster to solve so many tech issues.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/146103/Total-Expert/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)