# Prezly Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Prezly the right Public Relations solution for you? Explore 66 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/143167/Prezly/reviews

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Prezly

4.7 (66)

[View alternatives](https://www.capterra.com/p/143167/Prezly/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Prezly

Ease of use

4.7

Customer Service

4.9

## Pros and Cons in Reviews

HS

Hannelore S

Senior PR Consultant and Business DevelopmentPublic Relations and Communications, 11 - 50 employeesUsed the software for: More than 2 years.

“It is a platform that is userfriendly and it bundels all the needed information that we have established over the years regarding press contact.“

December 4, 2025

SS

Sissi S

CEOMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months.

“Managing contacts - tags... - is not too easy in particular if you manage global PR.“

October 5, 2021

JL

Joran L

SpokespersonBiotechnology, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“It is probably one of the best PR tools out there, offering great customizability in its features, a lot of options for tailoring press releases, campaigns, newsrooms etc to your personal needs.“

January 25, 2024

RB

Rawad B

Communications CoordinatorNon-Profit Organization Management, 2 - 10 employeesUsed the software for: 1-2 years.

“Not being able to customize the captions of images.“

September 7, 2020

MV

Micah V

Program Advisor Online and CRMMaritime, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“After creating a press release, it's quick and easy to create a mailing based on it“

August 8, 2024

AM

Athena M

Senior Accouont ExecutiveMarketing and Advertising, 51 - 200 employeesUsed the software for: 1-2 years.

“It's user-friendly, easy to get around and navigate, as well as to train people to use even if they are new to the platform“

November 12, 2024

## Showing most helpful reviews

Showing 1-25 of 66 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jane C.  
President and Chief Brand Storyteller  
Hospitality  
Used the software for: 1-2 years

### "A Great Alternative To Email Blast Systems "

May 16, 2021

4.0

The team is supportive and helpful and customer service is top notch.

Pros

I had been sending out press releases for years using Constant Contact and iContact but was introduced to Prezly by a business associate. I think it is a great option to manage all PR contacts on multiple lists, tag them by media type or client, set up newsrooms, add in photography and blast out. You can also track who is opening your releases and pitches.

Cons

Some of the features don’t really work like seeing who is clicking through to a client website or who has opened pitches but I am sure they are working on that.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[iContact](https://www.capterra.com/p/221118/iContact/)

Customer support was horrible and just too many software issues like losing documents you spent hours working on. That NEVER happens with Prezly!

Review Source

RB

Robby B.  
PR and Marketing Manager  
Public Relations and Communications  
Used the software for: 2+ years

### "Indespensible tool for our Game Press Releases"

October 10, 2024

5.0

The support team has always been kind and swift with replies. When given feedback on the tool, they almost always get to work with implementing it as soon as possible and using Prezly makes my life a lot easier.

Pros

\- Much less likely to end up in spam than other mailing tools - great Open/click rate tracking - smart way to deal with bounced contacts (tries it, if success: counts, if not: not counted towards the open/click) - their Press page works great (with multilingual toggle and good overview of previous press releases) - they just added a new update that automatically fills in a ton of stuff when adding new contacts, based on the domain (makes it much easier and saves me time) - easy to filter among contacts

Cons

Not a lot of freedom in formatting press releases (eg: align left on an image) there are some formatting steps that just work better in Mailchimp. there is a coverage logging tool, but it requires too many manual inputs. would have been nice if contact person, publishing date etc were all filled in automatically.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Prezly

much less likely to end up in spam, better press portal

Review Source

DD

Déborah D.  
Consultant  
  
Used the software for:

### "Prezly is the easiest solution to manage press and bloggers data"

August 19, 2015

3.0

For now on, I'm only using Prezly as a database (not as a way to send press releases). Why is it so? Because I still miss some functionalities to be able to do so. We're working as a team on different client, and sometimes, I'd like my colleagues to have a look at the list of journalists/bloggers I selected. With Prezly, it is not possible to save a list, make comments and tracked adaptations. I also miss a place to put the unique visitors/month for a blog (not ideal to use the comments sections). Anyway, Prezly is really easy to use! Everything is logical and well designed.

Review Source

Response from Prezly

August 19, 2015

Thank you for the feedback Déborah. Excellent suggestion for the lists. This is in the pipeline. Soon you'll also be able to see extra info for the outlet domains.

HS

Hannelore S.  
Senior PR Consultant and Business Development  
Public Relations and Communications  
Used the software for: 2+ years

### "Happy customer "

December 4, 2025

5.0

It is a platform that is userfriendly and it bundels all the needed information that we have established over the years regarding press contact.

Pros

You can always count on the support team. They are very helpful and always available to find a solution.

Cons

The new layout takes time to adapt. I guess that is a matter of habbits. We were used for so long to work in the same way, and now we have to adapt to the new layout.

Review Source

MB

Mark B.  
Director  
Media Production  
Used the software for: 1-2 years

### "Great customer service team"

October 21, 2024

5.0

Pretty good so far; we renewed for a 2nd year.

Pros

Great support team, quick to react and have solved a number of problems in a timely fashion.

Cons

Sometimes the contacts don't display which magazine they are connected with and I need this when selecting titles for distribution.

Switched from

[Cision](https://www.capterra.com/p/129611/Cision/)

We cancelled our contract because we were mis sold and the system wasn't what we were told it would be.

Review Source

Justin F. F.  
Chief Communications Officer  
Public Relations and Communications  
Used the software for: Less than 6 months

### "Prezly is a PR solution from novice to pro."

May 12, 2021

4.0

Pros

Being able to add stories is one thing, but to add video or pictures to your story is a game changer.

Cons

I’m all about organization. That means utilizing categories to help flow is necessary, but categories are not available on the first tier level plan of newsrooms. Instead I have to come up with other ways to make categories within a program that makes them. It adds time to the process.

Alternatives considered

[Mynewsdesk](https://www.capterra.com/p/123552/Mynewsdesk/)[Cision](https://www.capterra.com/p/129611/Cision/)

Reason for choosing Prezly

Price and no hassle Sales. Additionally I love the fact that they made their services available to freelancers or those who cannot necessarily afford it the very expensive solutions that are out there. This sets Prezly apart by being able to offer a solution to anyone who needs one. I also love how they highlight those who came up for uses of Prezly outside the original scope. For example, I think utilizing Prezley for a portfolio solution or a intranet platform is brilliant. Thanks for sharing that and kudos to you, Prezly.

Review Source

brian M.  
President  
Public Relations and Communications  
Used the software for: 2+ years

### "Best software out there!"

May 28, 2020

5.0

I only wish I had discovered it sooner!

Pros

So easy to use. After 20+ years using ACT!, making this change was the best decision I ever made!

Cons

There are no con's to using Prezly... Not one.

Switched from

[Act!](https://www.capterra.com/p/175860/Act/)

How could I not after seeing all that Prezly had to offer!

Review Source

VG

Valentina G.  
Head of Camron Milan  
Public Relations and Communications  
Used the software for: Less than 6 months

### "The software that streamline our work "

May 10, 2021

5.0

Using Prezly really streamlines our work. We can send press releases tailored to very selected distribution lists saving us time and helping us being more targeted. Also, we have cut down on email traffic since we switched to Prezly and the software is key to assess who is very much engaged with our news and the content we push out and who isn't!

Pros

Prezly is extremely easy to use and clear. I love being able to have all of our media contacts in one place and to keep them incredibly organised. Also, I appreciate that newsrooms are available so that our clients' latest and past releases can all be easily found and shared with the appropriate journalist, also through Prezly.

Cons

It would be useful to add in the possibility to add WeChat's profiles for the media based in China as this is the main channel used for communication.

Switched from

[Highrise](https://www.capterra.com/p/146703/Highrise/)

As a company, we just needed a more streamlined software that was not just a database.

Review Source

CS

Christine S.  
Director  
Public Relations and Communications  
Used the software for: 2+ years

### "Couldn't do without it now!"

April 24, 2025

5.0

Very, very positive. We've been using it for about three years now and really like it.

Pros

Easy to use and great help when you need it.

Cons

I haven't come across any cons yet. It's a pretty well thought out product.

Review Source

AM

Athena M.  
Senior Accouont Executive  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good product for email marketing, pitching and for media professionals"

November 12, 2024

5.0

It's great and easy to wrap your head around. Support staff is also very efficient and responsive.

Pros

It's user-friendly, easy to get around and navigate, as well as to train people to use even if they are new to the platform

Cons

lack of customisation in layout for the newsroom, compared to something like the newsroom offerings on Releasd, which offers more brand-specific customisation, a coverage reporting template would also be really helpful

Review Source

SB

Steve B.  
Account Manager  
Public Relations and Communications  
Used the software for: 2+ years

### "Essential Tool for PR Professionals"

May 28, 2020

5.0

Positive. We couldn't do our work without it.

Pros

The ability to create a customized newsroom with all of your stories in it is a very useful tool for engaging with media, and the ability to customize your database and utilize for campaigns has become part of our everyday processes.

Cons

Additional customization in the story templates would be appreciated so that we could add more content types (i.e. imbedded streaming music, etc.)

Review Source

MC

Michelle C.  
Account Coordinator  
Public Relations and Communications  
Used the software for: 6-12 months

### "Prezly Review"

December 6, 2019

5.0

Prezly has made keeping track of our contacts and sending emails with lots of images much more organized. It's great to have a hub for everything.

Pros

Prezly has made storing contacts and sending out emails with many images a breeze. The new updates to the user-experience are fantastic.

Cons

At the moment, when creating a new Prezly story, the old story editor is the default option, forcing out to choose the new story editor afterwards - despite the 'new' story editor being out for months. I think the new editor should be the default option when starting a new story.

Review Source

LJ

Leila J.  
PR Executive  
Design  
Used the software for: 6-12 months

### "Great visual software"

May 29, 2020

4.0

The visual press releases are helping us get coverage and the software itself is really easy to use.

Pros

It's so easy to make visual press releases and add images to your email - I work in the interior market and so being able to add images and videos to releases and emails is imperative to help tell the story.

Cons

It's tricky to split test headlines when emailing journalists as you have to separate campaigns. The likes of Buzzstream is much easier for this.

Review Source

LY

Linda Y.  
Account Director  
Public Relations and Communications  
Used the software for: 1-2 years

### "We love using Prezly!"

December 6, 2019

5.0

Updated media lists that we all have access to - it's the bread and butter of our industry in PR.

Pros

I love that we're able to build, and maintain, a database of journalists and publications that everyone on the team has access to - that we're also able to update in real time with the ever-changing media landscape.

Cons

I don't really dislike anything about this software to be honest!

Review Source

SK

Silke K.  
PR Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Very easy to use, well thought-out solution for newsrooms"

January 14, 2020

5.0

I was able to publish press information very easily without having to call on the help of the web team. This meant I was independent of other colleagues. It is really easy to use, and the result is nice.

Pros

In no time at all you can create an attractive newsroom with prezly, manage your journalists' addresses and send out press releases. The software can be operated intuitively. The support reacts to questions as fast as lightning.

Cons

I can't really think of anything negative.

Reason for choosing Prezly

It is really easy and comfortable to use.

Review Source

PR

Petra R.  
PR Assistant  
Public Relations and Communications  
Used the software for: 6-12 months

### "Prezly review"

January 27, 2022

5.0

Pros

Transparent, easy to use, fast. One of the best features I think is the ability to import and export contacts to an Excel file.

Cons

I haven’t had a bad experience with the software so far, I can’t highlight anything that needs improvement right now.

Review Source

GG

Gerzayn G.  
PR & Communications Leader  
Accounting  
Used the software for: Less than 6 months

### "Very powerful and useful tool for your media relations and external comms"

May 7, 2020

5.0

I previously used Prezly when I worked at a Comms agency and it let us keep organized a +9k contacts collaborative database. Currently, I'm using it from an inhouse PR & Comms team, and we have been able to connect it with other tools of the digital marketing team in order to contribute to our digital acquisition strategy.

Pros

It's very easy to use, and lets you keep organized and updated your media database as it's on the cloud. Also, it allows connecting to your website and passes SEO value, by personalizing your newsroom link to your domain.

Cons

The monthly fee is a bit high, and since the newsroom is based on a template (very easy to fill out), not much customization is possible.

Review Source

TD

Tine D.  
Communication officer  
  
Used the software for:

### "Attractive and easy to use"

July 14, 2015

5.0

My colleagues and I started working with Prezly a year ago and we are very pleased with it. Prezly is very easy to use and enables us to create attractive press releases in no time. Even colleagues who are not very tech-savvy quickly learned how to use it and really enjoy working with it. We especially like the clean and easy integration of visuals and video. As a big media company visuals are a major asset to our communication. Another important asset is the possibility to see the mailing reports: who opened our press releases? Who clicked on the releases? We can instantly see how successful or interesting a pitch is.

Review Source

MP

Micha P.  
  
  
Used the software for: Less than 6 months

### "Making your life easier"

June 21, 2016

4.0

Prezly has made life a lot easier for me. And more fun! All the tools you need to create and monitor a good press campaign is now centralized in one program. No more working with different excell sheets, mail chimp lists, word documents etc. Everything is really user-friendly and the mailing reports are very helpful. Easy, simple, fun, beautiful.

Pros

Everything above

Cons

Maybe it would be even better to have some more options to personalize your page.

Review Source

Response from Prezly

June 21, 2016

Thank you for your review Micha. There are extra options to personalize your newsroom. You can create a custom css skins to completely change the look and feel. Enterprise clients can also get custom newsroom layouts that tie in seamlessly with their own website.

MM

Miguel M.  
Founder  
  
Used the software for:

### "It's not CRM, it's PRM (Press Release Management)!"

August 6, 2015

5.0

Prezly handle press releases beautifully with a wonderful layout and editing options. They're published under a professional template and makes them easily sharable for viewers. More than that, you can distribute these press releases to your press contacts in a beautiful manner as in-line attachments. This is what I call PRM, which open status, easy replies, and excellent contact management.

Review Source

EH

Earnest H.  
Founder  
  
Used the software for:

### "The Best PR Tool"

August 6, 2015

5.0

I have used Prezly for a while now and absolutely love it. I have had numerous people comment on how professional our pr is and our releases thanks to Prezly. It has increased our company's brand image a thousand-fold. Wouldn't use anything else.

Review Source

Response from Prezly

August 7, 2015

Thanks for your kind words Earnest.

bA

bruno A.  
  
  
Used the software for:

### "Prezly app"

April 3, 2017

4.0

Easy to use, it saves a lot of time for you. It is a little bit slow when you try to add a lot of photos.

Review Source

AG

Ama G.  
Senior Account Manager  
Hospitality  
Used the software for: 2+ years

### "Amazing CRM Platform"

October 2, 2024

5.0

We've been using prezly for years and it is a tool I would recommend wholeheartedly

Pros

It is very easy to use and the CRM combined with the newsroom function is invaluable

Cons

It can take some time to upload a large amount of contacts

Review Source

AM

Aliou M.  
Communications Consultant  
Public Relations and Communications  
Used the software for: 2+ years

### "Easier with Prezly"

September 23, 2024

5.0

Pros

send press releases, having all the data to contact people who might have missed the story, managin my database and more

Cons

I would like having a better penetration rate for my campaign sendings

Review Source

MV

Micah V.  
Program Advisor Online and CRM  
Maritime  
Used the software for: 2+ years

### "Recommended!"

August 8, 2024

5.0

An intuitive and easy to use press platform with quick and helpful support.

Pros

\+ Intuitive interface + Fast support + Easy multi-language support + Tagging system for contact segmentation + After creating a press release, it's quick and easy to create a mailing based on it

Cons

\- Would be nice to have more customization options in site themes

Alternatives considered

[PressPage](https://www.capterra.com/p/164876/PressPage/)

Reason for choosing Prezly

Functionalities, ease of use and pricing.

Review Source

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