# Pawfinity Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Pawfinity Software - reviews, pricing plans, popular comparisons to other Pet Grooming products and more.

Source: https://www.capterra.com/p/142461/Pawfinity

---

# 

 Pawfinity Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Pawfinity

## What is Pawfinity?

Pawfinity keeps our Pet Pros on the cutting edge with the industry's most advanced online booking system and Simple Subscription management! Pawfinity is designed exclusively for pet groomers, kennels, and daycare service business to help improve efficiency and enhance the overall client experience. FREE 7 day trial, step by step training videos, and world class, US-based support! Come see why more Pet Pros recommend Pawfinity than any other pet software on the planet.

## What is Pawfinity used for?

[Pet Grooming](https://www.capterra.com/pet-grooming-software/)[Pet Sitting](https://www.capterra.com/pet-sitting-software/)[Kennel](https://www.capterra.com/kennel-software/)

Overall rating

Based on 107 user reviews

Reviews sentiment

Positive

93%

Neutral

3%

Negative

5%

Starting price

$50

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Pawfinity alternatives

Highest Rated

[4.9 (271)](https://www.capterra.com/p/144329/Time-To-Pet/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (76)](https://www.capterra.com/p/143168/Kennel-Booker/reviews/)

Starting price

$94.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.7 (103)](https://www.capterra.com/p/150449/ProPet/reviews/)

Starting price

$49.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[PetPocketbook](https://www.capterra.com/p/216597/PetPocketbook/)

[4.9 (127)](https://www.capterra.com/p/216597/PetPocketbook/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/216597/PetPocketbook/)

[View all alternatives](https://www.capterra.com/p/142461/Pawfinity/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Appointment Scheduling

4.3 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Schedule appointments via a calendar

Confirmations/Reminders

5.0 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Automated reminders and confirmations for booked appointments and events via text or email

Pet Grooming

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

For pet grooming businesses

Appointment Management

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage various aspects of appointments including booking, rescheduling, canceling

Calendar Management

5.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Track and manage schedules and meetings via an integrated calendar

Client Management

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage contact details and communication with clients

Pawfinity 86 features

Integrate with a third-party accounting system

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

A repository of information about animals in an organization's care

Application programming interface that allows for integration with other systems/databases

Manage various aspects of appointments including booking, rescheduling, canceling

Schedule appointments via a calendar

Automatically create schedules based on business needs or employee availability and qualifications

Data is backed up automatically to prevent data loss

Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients

Scan barcodes to ensure accurate pricing and label tracking

Create, manage, and send invoices or bills to customers

Create, update, and manage bookings, itineraries, and reservations

Track and manage schedules and meetings via an integrated calendar

Manage contact details and communication with clients

Private online space that lets businesses securely share documents and provide information access to clients

Tracking, calculating, and paying commissions and earnings to employees

Automated reminders and confirmations for booked appointments and events via text or email

Financial system that helps create and manage physical/digital credit cards and track transaction activities

Accept and process credit card transactions

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Record customer information, purchase history, and other notes

A collection of customer information such as contact details, demographics, previous interactions, etc.

Access previous interactions or concerns to maintain customer relationships

Store and organize information about customers and previous interactions

A website or login for customers to access information

Manage relationships with customers and address customer concerns

Add customized logos and colors to align with company branding

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Create labels for products that contain required information such as colors, sizes, dates, etc.

A document that lists daily activities or maintains a record of all events that happened in a day

Track products that are for sale at a reduced price or part of coupon promotions

Store, manage, and track all electronic documents in a centralized location

Store and organize documents in a centralized system

Digital forms that are shared and accessed online

Electronically collect payments for goods or services

Digitally sign online documents

Receive and/or send email notifications for urgent updates, requests, or other information

Reminders sent via email

Track employee schedules, availability, and performance across projects and tasks

Tracks the time an employee has worked

A list of events with their respective dates

Schedule facilities, such as athletic fields, venues, and convention centers based on their availability

Store, manage and track all forms in a centralized location

Track and manage inventory levels to maintain proper supply

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Access software remotely via mobile devices

Mobile pet grooming business that can work from different locations

Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service

Process of familiarizing new clients, stakeholders or employees with the company, a new location, or a service

Book meetings and appointments through a website or digital platform

Accept, record, and reconcile financial transactions

Manage employee salary processes, data, taxes, and records administration efficiently

Adjust communications based on previous interactions or personal preferences

Saves and tracks pet birthdays

For pet grooming businesses

Records vital care information such as habits, instructions, meds, schedules

Provides real-time updates in the form of photos

Accept and process customer payments for products or services using hardware and software

Active reporting of data and metrics

Receive system updates as soon as any changes are made

Upload, track, and submit receipts in a central database

Ability to record, store, update, and retrieve information

Schedule repeating appointments based on a duration of time

Automated process of charging customers at regular intervals for repeated access or use of a product or service

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor and manage customers' perceptions about a business, product, or service

Reports specific to sales analysis for trends and strategies

Plan availability and assign specific time slots for tasks and resources

Search and filter data across systems to locate required information by entering keywords or certain criteria

Database containing accurate and up-to-date information on all operational services

Send messages via SMS

Set-up SMS-based notifications and alerts for mobile devices.

Reminders sent via SMS/text message

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Schedule shifts for staff/employees, track hours worked, and manage staff payroll

Set up connections to third-party platforms to improve business processes

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Manage vaccine administration from the time the vaccine arrives at the clinic until it is administered

Record, update and manage waiting lists

Seamlessly integrates with 3rd party websites

Built-in website builder or integration with third-party site

Get Advice

We can help you find the software with the features you need.

Features

4.3 (51)

4.3

Based on 51 reviews

## Pricing

Value for money

4.3 (51)

Free Trial

[View pricing plan details](https://www.capterra.com/p/142461/Pawfinity/pricing/)

Stay & Play

$50.00

Flat Rate,Per Month

It includes:

-   2-Way SMS Messaging
-   Advanced Online Booking - NEW!
-   Auto Notifications
-   Boarding Reservations
-   Booking Genius™
-   Daycare Reservations
-   Food & Medication Tracking
-   Guest-Specific Features
-   Inventory
-   Point of Sale (POS)
-   Quickbooks Connect
-   Review Booster
-   Rich Client Profiles
-   Secure Document Storage
-   Stored Payments
-   Time Clock & Payroll

Groom & Train

$50.00

Flat Rate,Per Month

It includes:

-   2-Way SMS Messaging
-   Advanced Online Booking - NEW!
-   Auto Notifications
-   Booking Genius™
-   Grooming Appointments
-   Grooming-Specific Features
-   Inventory
-   Mapping & Routes
-   Point of Sale (POS)
-   Precision Location - NEW!
-   Quickbooks Connect
-   Review Booster
-   Rich Client Profiles
-   Secure Document Storage
-   Stored Payments
-   Time Clock & Payroll

Royal Package

$90.00

Flat Rate,Per Month

It includes:

-   250 Free SMS Credits (Monthly)
-   2-Way SMS Messaging
-   Advanced Online Booking - NEW!
-   Auto Notifications
-   Boarding Reservations
-   Booking Genius™
-   Daycare Reservations
-   Food & Medication Tracking
-   Grooming Appointments
-   Grooming-Specific Features
-   Guest-Specific Features
-   Inventory
-   Mapping & Routes
-   Point of Sale (POS)
-   Precision Location - NEW!
-   Quickbooks Connect
-   Review Booster
-   Rich Client Profiles
-   Secure Document Storage
-   Stored Payments
-   Time Clock & Payroll

Value for money

4.3 (51)

4.3

Based on 51 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.6 (106)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (106)

4.6

Based on 106 reviews

## User reviews

Overall rating

4.6

Based on 107 reviews

Filter by rating

5(85)

4(14)

3(3)

2(1)

1(4)

Mentioned topic

Sorted by most recent

AD

Aimee D.

Owner, Certified Master Groomer

Health, Wellness and Fitness

### "Easy Transition, Saves Time, Reliable, Worth Every Penny "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 27, 2024

I was apprehensive about switching software companies from "X" software to Pawfinity or even other software companines I trialed over a 2 year period. I put a lot of time into researching the perfect software for the business without there being too many unnecessary features, within our budget and ease of transferring data. I am beyond happy I chose this software company. The automated reminders, ease of use and training features, client portals and online booking will be going live soon. This software has saved us so much time and makes prebooking much easier. Checking out is a breeze. Anyone can use it! It's not difficult or overwhelming to use. The best part is when you first get started are the training videos you can watch as many times as needed when you need them. I was that new customer with 1 million questions and certainly made some mistakes. Tech support was there to help every step of the way through chat and training sessions. \[sensitive content hidden\]had his hands full dealing with issues from my previous software company. The way they sent the data or encrypted the information made the data transfer more involved than necessary. \[sensitive content hidden\]worked tirelessly to get me up and running in record time so it would not affect my clients and scheduling. Clients are extremely happy with the reminders, appointments and client profiles are not disappearing as they were with our old software. I was on the verge of going back to paper and pen after the major issues with our previous software. \[sensitive content hidden\]reassured me switching to this was the best decision. They were right!

Pros

Ease of creating appointments and client profiles. Reports are helpful with sales, margins, tracking inventory and payroll. Training videos are quick and to the point. Tech support is attentive, responds promptly. Flags and check boxes save a lot of time. Profile setups reduce clicks and opening new windows. Much more streamline easier to use than other software I have used that was made specifically for my industry.

Cons

A couple little quirks such as how the employee schedule is setup. This is defiantly not something that truly bothers me. There's easy work arounds.

Switched from

[DaySmart Pet](https://www.capterra.com/p/93413/DaySmart-Pet/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BH

Brooke H.

Mobile groomer

Veterinary

### "Pawfinity is the best software on the market!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 16, 2024

Pawfinity has been great! I love to recommend it to anyone I can.

Pros

Pawfinity is wonderful!! This software is all inclusive and you really don't need anything else to run your business (other than maybe a business phone number that you can take calls on) I am a mobile groomer, and scheduling is a breeze. Especially booking for certain areas on specific days. You can add notes in for every appt and put in grooming flags if needed, as well as duration of appointment. Their support is fantastic and quick to respond with any help you need. It comes with your own website that's fast and simple, and it's so easy to get all the clients information with a quick appt. They get a link and fill out your intake form, so it's a lot faster than taking down all the info over the phone. Plus sends texts for reminders, emailed receipts, links to leave a review, etc. You can get a free 7 day trial too. I will say that it takes some time to get set up, but once everything is in the system, it's very user friendly. We absolutely love pawfinity! If you are a new business, check out their scholarship program too! They offer a discount for the first 6 months and that was greatly appreciated! They offer a pretty good bang for your buck as you get a website, great CRM, reminder texts and messaging to clients, technical support, and more. You can't go wrong with Pawfinity!

Cons

Setting everything up took some time. It was a little confusing at first to set up the online booking with the rules and groups, etc. But a little help from support helped tremendously! They also had the training videos which were essential. After i got everytging set up, everything else was very user friendly! Just the initial learning of the software was a little time consuming.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DG

Debbie G.

Manager owner

Consumer Services

### "Great program !"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 7, 2024

Happy I wished originally that I have a training video with step by step set up to follow . I know they have tutorials to watch but I would have loved a step by step system set up so I did it right from the start

Pros

It’s stable,always has been reliable, it does way more than I seem to find time to figure out but I use many features that help me greatly in running my business.

Cons

Maybe that I can’t just call in for help I have to do the support ticket I rather get phone service it takes too much time to wait and reply back and forth

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AB

Amber B.

groomer

Accounting

### "Dont buy "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

2.0

2.0

Customer Service

5.0

5.0

Likelihood to Recommend

2/10

August 3, 2023

lost a lot of bossiness because thought it wasn't user friendly for them. to many streps. wont be doing that again. Will be looking for a system that doesn't have monthly fee every month.

Pros

I liked that I could set it myself. I liked the way it looked. I liked that your could add photos for each service

Cons

over booked me all the time. clients would get locked out, to many steps to making an appointment. Cost 50 dollars a month and still had to pay for text credits on top of it.

Switched from

[Bookly](https://www.capterra.com/p/180137/Bookly/)

because it was a 1 time fee and clients say it was easy to user

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JP

Jenny P.

Dog Groomer - Owner

Hospitality

### "Makes my job easier!!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 25, 2022

Pros

The support team is always ready to answer any and all questions I have about the software (I'm not great with new systems). Pawfinity is so so user friendly and the video tutorials are so simple and short and easy to watch. Also the detail of the client profiles is enormously helpful!!

Cons

The only issues I've run into with Pawfinity have been looking into how to connect a card reader service, but I'm sure a quick support request will clear that up for me.

Switched from

[SMS](https://www.capterra.com/p/153030/SMS/)

[PRISM](https://www.capterra.com/p/37950/PRISM/)

I used these products at Petsmart where I worked for the first 6 years of my career. I had no idea how efficient a software could be until I used Pawfinity for the first time at Pampered Paws in Peoria. This software makes more things possible than the huge corporation could ever have done.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BW

bettie w.

dog groomer

Retail

### "worst customer service ever"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 21, 2021

hate with a passion

Pros

nothing worst system ever terrible customer service

Cons

Lots of bugs in the system that they like to blame on user error then be like opps that was our bad

Reasons for choosing Pawfinity

Because others I knew where using it they lead me wrong

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AD

Ariel D.

Business Owner

Consumer Services

### "Still charged after cancelling this software!"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

December 22, 2020

I requested my service be cancelled on 12/2/20. On 12/11/20 I was charged $85, for a useless software that I did not use at all. The service is terrible and I'm very upset I was charged for something I didn't use.

Pros

Made specifically for pet groomers, mobile or salon.

Cons

The online booking interface is severely lacking. It is slow,

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

January 22, 2021

Ariel, we're shocked and saddened to see this abysmal review, given the many attempts made to resolve this issue. Our license agreement clearly states that we do not offer refunds, but rather allow you to use the service until your next payment date. As requested, we provided cancellation instructions a full 14 days before your advertised payment date, however, you did not cancel your account, leading the automated billing system to collect payment as scheduled. Even despite the license agreement, we offered to refund your payment but were unable to due to threats of payment dispute, which make a refund impossible. Communications on your side ended abruptly, eventually revealing your unnecessary action to dispute the valid subscription charge with your bank. This one-sided review, combined with your unwarranted charge dispute leave us unable to rectify this situation any further. I invite you to resume the conversation through email, should you wish to resolve this further

AC

Ashley C.

Owner/Groomer

Veterinary

### "Great Program"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

October 6, 2020

Overall, I really like using Pawfinity. The pros far outweigh the cons for me.

Pros

This software has a lot of great features and is pretty easy to use. It is one of the few programs designed with mobile grooming in mind.

Cons

As a mobile groomer, I do not like that this software uses Google maps. It would be nice to be able to setup navigation for an entire day within the program. Google maps consistently freezes up on me.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

October 13, 2020

Thank you for your kind review Ashley! To quickly clarify one topic: When available, Pawfinity is designed to launch the native mapping / GPS on your device. Our Booking Genius will optimize your entire day's route for you, ensuring the fewest miles will be traveled during the day. Once this has been calculated, the most important aspect of navigating is to get from where you are (currently) to where you're going next, which is why we don't send all of the appointments out to your native mapping app at once. Feel free to reach out through your support center for more details on this and anything else you may have questions on!

MS

Maggie S.

Owner

Consumer Services

### "Excellent software for our mobile pet grooming company"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 24, 2020

Excellent company to work with!

Pros

Pawfinity is user friendly and efficient for our mobile grooming company. We have a team of 10 and growing, it keeps our appointments detailed and organized. I appreciate the training videos with visual and audio tutorials for our new hires to become accustomed to the software. The customer support has a quick response time and they are always able to help us trouble shoot questions we have.

Cons

An area of improvement would be the mapping system. Being mobile a detailed map with maybe pins or another feature to assist with routing could always be beneficial.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LS

Laurren S.

Owner

Consumer Services

### "Great Software "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

July 23, 2020

Pros

I like how streamlined the process was when we initially started the software and how the company aided in pulling all my data into the software right away. It’s also been great during COVID as we were originally signing up new clients but now we email a link and they can do it all themselves, cutting 5-10 minutes that we can spend grooming!

Cons

Sometimes customer service isn’t as immediate since you have to submit a service ticket, etc. can’t really call.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/142461/Pawfinity/reviews/)

Popular comparisons

[PetPocketbook vs Pawfinity](https://www.capterra.com/compare/142461-216597/Pawfinity-vs-PetPocketbook)[Time To Pet vs Pawfinity](https://www.capterra.com/compare/142461-144329/Pawfinity-vs-Time-To-Pet)[MoeGo vs Pawfinity](https://www.capterra.com/compare/142461-165732/Pawfinity-vs-MoeGo)

[ProPet vs Pawfinity](https://www.capterra.com/compare/142461-150449/Pawfinity-vs-ProPet)[Pet Manager vs Pawfinity](https://www.capterra.com/compare/142461-150536/Pawfinity-vs-Pet-Manager) 

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