# MailerLite Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about MailerLite Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/136603/MailerLite

---

# 

 MailerLite Software Review 2026: Features, Integrations, Pros & Cons

Last updated on June 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

MailerLite

## What is MailerLite?

MailerLite is an email marketing platform that helps creators, small businesses, and ecommerce stores grow their audience and boost revenue—effortlessly and on their terms. 🎨Capture leads in style: Turn visitors into subscribers with landing pages, forms, and pop-ups. 150+ templates, AI-powered magic content generation, and full customization options make creating a joy. 💰Monetize with 0% commission: Sell paid newsletters, digital products, and 1-1 or group bookings through MailerLite, with 0% commissions. Replace expensive third-party scheduling tools with a native system that keeps your revenue in your pocket. ✨Personalize like never before: Use multi-trigger automations, machine learning, and unlimited segmentation to create tailored experiences. Bookings syncs with your Google/Outlook calendar, automatically triggering nurture sequences the moment a client schedules a session. 💚Start your 14-day free trial. Our support team is ready to help!

## What is MailerLite used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Recognitions

Shortlist

Top alternative

Featured

Overall rating

Based on 2,297 user reviews

Reviews sentiment

Positive

96%

Neutral

2%

Negative

2%

Pros & cons

Comprehensive email marketing platform

Versatile email automation tools

Strict account and domain controls

Formatting limitations in editor

Starting price

$12

Other, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

-   Email Marketing / 2026
-   Email Tracking / 2025
-   Landing Page / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for MailerLite?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.mailerlite.com&name=MailerLite)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### MailerLite

4.7 (2,297)

VS.

[4.6 (3,477)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$12

Other, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (2,296)

Ease Of Use

4.6 (3,465)

Value For Money

4.7 (2,087)

Value For Money

4.5 (3,044)

Customer Service

4.8 (2,119)

Customer Service

4.5 (3,045)

## MailerLite alternatives

[4.3 (2,926)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.5 (6,235)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/136603/MailerLite/alternatives/)

## FAQs about MailerLite

Overview

### What problems does MailerLite solve?

MailerLite solves slow, manual email marketing by letting small businesses, creators, ecommerce teams, and nonprofits quickly build campaigns, landing pages, pop-ups, and automated sequences without coding. It reduces setup friction, keeps subscriber data organized for segmentation, improves campaign tracking with analytics, and helps teams avoid delays when support or troubleshooting is needed.

Answer based on 1475 reviews

Overview

### Which roles and teams benefit most from MailerLite?

MailerLite is most used by small business owners, founders, and executives who need affordable email marketing, audience growth, and campaign reporting without a complex setup. Authors, bloggers, writers, coaches, and consultants use it to build subscriber lists, send newsletters, promote content or services, and automate customer communication.

Answer based on 2244 reviews

Overview

### What company size and industries is MailerLite built for?

MailerLite is built primarily for small businesses, which make up 97% of reviewers, with the strongest presence in Marketing and Advertising at 10%. It also serves freelancers, writers, nonprofits, e-commerce, public administrations, midsize businesses at 2%, and enterprises at 2%, with notable use in Writing and Editing and Health, Wellness and Fitness, both at 8%.

Answer based on 2269 reviews

Features and Usability

### What are the key features of MailerLite?

MailerLite includes core email marketing features like email campaign management, drag-and-drop email templates, subscriber management, segmentation, and campaign scheduling. Differentiating features include automation workflows with autoresponders, landing pages and web forms, RSS campaigns, A/B testing, and campaign analytics for tracking opens, clicks, and engagement.

Answer based on 1100 reviews

Pricing

### How much does it cost and what fees or limitations are included?

MailerLite starts at $10/month for the Growing Business plan with unlimited emails, 3 user seats, and email support; Advanced costs 20/month flat with unlimited seats and live chat. A free version and free trial are available. Reviewers often call pricing affordable, though some note limits on free-plan features and higher costs as subscriber counts grow.

Answer based on 521 reviews

Integrations

### Which third-party tools and platforms does MailerLite integrate with?

MailerLite integrates with WordPress, Zapier, WooCommerce, Shopify, Stripe, Wix, Squarespace, and Canva, with reviewer mentions also referencing Google Analytics. It supports over 100 integrations overall, covering ecommerce, website builders, design tools, analytics, and automation, with catalog listings that also include Airtable and BigCommerce.

Answer based on 660 reviews

Getting Started and Support

### How easy is it to onboard and train a team on MailerLite?

MailerLite is generally easy to onboard for small teams, with webinars, video tutorials, and documentation that help new users learn quickly. Reviewers say nontechnical users, beginners, bloggers, and small businesses often get started fast, while admins handling automations, segmentation, migrations, or advanced setup may need more time and support.

Answer based on 297 reviews

Getting Started and Support

### What customer support options does MailerLite offer, and how do users rate the experience?

MailerLite offers email/help desk, FAQ/forum, a knowledge base, 24/7 live support, and chat. Users often describe support as fast, detailed, and genuinely helpful, with clear step-by-step guidance. Some reviewers found help articles hard to navigate or said access and response speed can vary by plan and issue.

Answer based on 1100 reviews

Security

### How does MailerLite handle data security and access control?

MailerLite uses domain authentication and verification, two-factor authentication, account approval checks, user invitations with assignable permissions, and account blocking to contain suspicious activity. Reviewers also mention privacy and anti-spam controls. Some find authentication and verification cumbersome, and 2FA email codes or account access can occasionally be unreliable.

Answer based on 42 reviews

## Who uses MailerLite?

Based on Capterra reviews from the past year

Talk to a software expert

to get a free software list  
tailored to your business needs

Company size

Based on 189 reviews

100%

75%

50%

25%

Smallbusiness

Midsizebusinesses

Enterprise

Top job functions

Based on 189 reviews

Entrepreneurs/Owners

19%

Entrepreneurs/ Owners

19%

Administrative

18%

Creative & Design

15%

Marketing

13%

Others

35%

Top industries

Based on 189 reviews

Marketing and Advertising

28%

Writing and Editing

26%

E-Learning

18%

Non-Profit Organization Management

15%

Other

13%

## Pros and Cons

Comprehensive email marketing platform

96% positive reviews out of 237

Most reviewers describe email marketing as affordable, easy to use, and feature-rich for campaign management.

Gabor K

CEO, 2 - 10 employees.

"It's a cost-effective solution that delivers on its promises, making it an essential tool for marketers aiming to maximize their email marketing efforts."

Strict account and domain controls

59% negative reviews out of 128

Some users say account approval, domain authentication, and compliance actions are slow, confusing, and inflexible.

Amber K

Author, 1 employee.

"My friend has a couple domain names and she let me borrow one, but it rejected when we tried to get it approved."

Versatile email automation tools

94% positive reviews out of 133

Most reviewers appreciate email automation for simplifying workflows, enabling personalized sequences, and saving time.

Jamie A

Community Manager, 2 - 10 employees.

"From onboarding emails to tiered automations and Stripe-triggered sequences, it keeps our ecosystem organized without the clunkiness or overwhelm of some larger tools."

Formatting limitations in editor

48% negative reviews out of 85

Some users report text and image formatting can be restrictive, with limited customization and occasional glitches.

tatiana P

teacher, 1 employee.

"For instance I cannot select the whole text, but only a single block (a single paragraph)."

Beginner-friendly setup process

95% positive reviews out of 116

Most reviewers indicate setup is straightforward, with clear tutorials and helpful support easing onboarding.

Occasional platform slowness

67% negative reviews out of 84

Most users report performance and speed issues, including slow loading, laggy navigation, and delays during busy periods.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Email Campaign Management

4.7 (878)

62.07% of 878 reviewers that rated this feature as important or highly important

With this capability, you can easily create, schedule, and organize campaigns using templates and a user-friendly dashboard. Reviewers appreciate the clear analytics, campaign organization, scheduling options, and the ability to target specific groups, making campaign management efficient.

Mobile Optimization

4.6 (563)

57.55% of 563 reviewers that rated this feature as important or highly important

You get responsive email designs that display well on phones and tablets. Reviewers indicate emails look great on mobile devices, are easy to preview and adjust, and that automatic optimization increases engagement, though a few mention occasional formatting issues.

List Management

4.6 (497)

52.72% of 497 reviewers that rated this feature as important or highly important

MailerLite offers flexible options to segment, tag, and organize contacts for targeted communication. Reviewers appreciate the ease of cleaning, segmenting, and maintaining lists, though some mention confusion between groups and segments and delays in list updates.

Marketing Automation

4.7 (365)

53.70% of 365 reviewers that rated this feature as important or highly important

It helps you automate repetitive tasks, set up workflows, and schedule emails based on triggers. Users think MailerLite’s automation is easy to implement, saves time, integrates with Shopify and HubSpot, but some mention UI improvements and limitations with complex automations.

Email Marketing

4.8 (365)

65.21% of 365 reviewers that rated this feature as important or highly important

MailerLite gives you a straightforward way to connect with your audience using customizable templates, segmentation, and automation. Reviewers appreciate its simplicity, strong deliverability, integration with websites and eCommerce, and helpful analytics for tracking engagement and sales.

CAN-SPAM Compliance

4.6 (313)

48.56% of 313 reviewers that rated this feature as important or highly important

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

MailerLite 90 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Set campaign schedules by selecting start, pause, and end dates

Group campaigns by project, client, or campaign for better management.

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Manage various distribution channels, build relations with channel partners, and track their performance

Track the amount of clicks on individual products to measure campaign results

Manage, organize, and store contact information

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Process of dividing customers into groups based on common characteristics

Tool to send questionnaires to customers to gauge feedback

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Collaborate on creating a product by sharing and adjusting designs through a shared portal

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

With this capability, you can easily create, schedule, and organize campaigns using templates and a user-friendly dashboard. Reviewers appreciate the clear analytics, campaign organization, scheduling options, and the ability to target specific groups, making campaign management efficient.

Manage, store and organize emails within the system or via third-party apps

MailerLite gives you a straightforward way to connect with your audience using customizable templates, segmentation, and automation. Reviewers appreciate its simplicity, strong deliverability, integration with websites and eCommerce, and helpful analytics for tracking engagement and sales.

Set up automated email sequences to streamline outreach and engage leads/contacts

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Adds a customizable form to the landing page, usually for the purposes of lead generation

Store, manage and track all forms in a centralized location

Ensure compliance with the General Data Protection Regulation protocols

Use AI to generate content in the form of text, images, videos, etc.

Determines the location of a device using GPS or an IP address

Add, edit, and manipulate HTML code directly

Store and manage images

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

MailerLite offers flexible options to segment, tag, and organize contacts for targeted communication. Reviewers appreciate the ease of cleaning, segmenting, and maintaining lists, though some mention confusion between groups and segments and delays in list updates.

Identify the physical location of an individual, asset, device, etc.

It helps you automate repetitive tasks, set up workflows, and schedule emails based on triggers. Users think MailerLite’s automation is easy to implement, saves time, integrates with Shopify and HubSpot, but some mention UI improvements and limitations with complex automations.

Access software remotely via mobile devices

Access the system via a mobile application

You get responsive email designs that display well on phones and tablets. Reviewers indicate emails look great on mobile devices, are easy to preview and adjust, and that automatic optimization increases engagement, though a few mention occasional formatting issues.

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Create many versions of emails, forms, or actions and gauge which is most effective

Create and update newsletter content to increase engagement

Adjust communications based on previous interactions or personal preferences

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Web design that automatically adjusts to look good on different screen sizes

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)

Plan availability and assign specific time slots for tasks and resources

Track visibility and traffic from search engines

Group leads or contacts based on their specific characteristics

Optimize and manage the search engine optimization efforts for a website or digital content

Manage campaigns and track engagement for marketing efforts across social media channels

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Filters used to determine different types of malware threats

Add or remove subscribers from mailing lists

Process of managing customer subscription lifecycle for a recurring service or a product

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Organizing a group of people to accomplish a task

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Web form that allows users to enter data that is sent and processed for different reasons

Built-in website builder or integration with third-party site

Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain

Streamlining repetitive tasks and activities through automated and predefined workflows

Create, design and manage workflows for repetitive tasks

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.5 (2,293)

4.5

Based on 2,293 reviews

## Pricing

Value for money

4.7 (2087)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/136603/MailerLite/pricing/)

Free Plan

$0.00

It includes:

-   Send email campaigns
-   Setup visual automations
-   Launch websites and landing pages
-   Sell digital products or services
-   Build signup forms
-   100+ integrations, including Claude and ChatGPT

Comfort

$12.00

Other,Per Month

It includes:

-   Unlimited templates
-   50 visual automations
-   10 websites & landing pages
-   5 digital products & bookings
-   10 signup forms & pop-ups
-   Remove MailerLite logo
-   Subscriber preference center
-   Subject line generator
-   AI writing assistant
-   Dynamic emails
-   Smart sending

Power

$25.00

Other,Per Month

It includes:

-   Unlimited campaign sending
-   Unlimited visual automations
-   Unlimited landing pages & websites
-   Unlimited digital products & bookings
-   Unlimited signup forms & pop-ups
-   Multiple automation triggers
-   Partner discounts
-   15% off Google Workspace

Value for money

4.7 (2,087)

4.7

Based on 2,087 reviews

## Integrations

[

Google Docs](https://www.capterra.com/p/160756/Google-Docs/)[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Slack](https://www.capterra.com/p/135003/Slack/)[

Trello](https://www.capterra.com/p/211559/Trello/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)[

Basecamp](https://www.capterra.com/p/56808/Basecamp/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (2119)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (2,119)

4.8

Based on 2,119 reviews

## User reviews

Overall rating

4.7

Based on 2,297 reviews

Filter by rating

5(1801)

4(401)

3(50)

2(6)

1(39)

Mentioned topic

Sorted by most recent

BR

Bruce R.

Founder

Fund-Raising

### "A perfect solution."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 17, 2026

I loaded our mailing data, seamless. Template library - very strong. Creative tools - all easy. The help chat was wonderfully responsive - human actually! I'm very impressed with MailerLite.

Pros

It's just easy. . . intuitive. I'm not a very tech savvy person, and I needed a platform. Found it here. I'm very satisfied. Pricing is compelling for what you get.

Cons

No cons to report! It seems so perfect. The domain connecting seemed a bit challenging to me a non-tecky, but I got through it without any angst.

Switched from

[Wix Studio](https://www.capterra.com/p/264956/Wix-Enterprise/)

Wix was too basic in design options. Too difficult to maintain.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 19, 2026

Hi Bruce, thank you for the fantastic review! 😊 We're so happy to hear that MailerLite has been easy and intuitive to use, even without a technical background! Thanks for choosing MailerLite and for sharing your experience 💚

PJ

Phillip J.

Office Manager

Real Estate

### "Best Customer Support EVER!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

June 17, 2026

Very professional. The newsletters are always relevant. The training provided on the product is also very easy to follow.

Pros

Even though I’m on a free plan, I got the highest level of customer support! Very efficient service.

Cons

In the current economy, the price is a bit expensive. I'd like to make use of features that are available to bigger teams.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing MailerLite

MailerLite seemed easier to use than Mailchimp.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 19, 2026

Hi Phillip, we're happy to hear that our support team provided such a positive experience and that you've found the platform, training, and newsletters helpful. We also appreciate your feedback on pricing and feature access. Thanks for sharing your thoughts and for choosing MailerLite 💚

DM

Danny M.

Multimedia Journalist

Non-Profit Organization Management

### "Simple to use but support could be better"

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

7/10

June 17, 2026

MailerLite is useful and probably value for money. There are pros and cons, but if the support is improved it would be an excellent option.

Pros

It's straight forward, clean and easy enough to use. It is simple to set up, send and analyse campaigns. There is good data available easily on engagement, clicks and other statistics.

Cons

It can be frustrating not being able to speak to somebody in support regarding urgent technical issues. The chat feature is cumbersome and takes a few minutes to speak to a human, who often has to escalate the query to another department.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 19, 2026

Hi Danny, thank you for your honest review and feedback. 😊 We're glad to hear you find MailerLite easy to use and that the campaign reporting and analytics have been valuable for your work. We also appreciate your comments about support. We know that urgent issues can be stressful, and feedback like yours helps us identify where we can improve the experience. Thanks again for sharing your thoughts and for choosing MailerLite 💚

ET

EARL T.

performer

Entertainment

### "SO FAR, SO GREAT!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 16, 2026

Overall, for a first-time user to MailerLite, the experience has been a positive one. My main concern is always being able to actually speak to a representative when all else fails. MailerLite lived up to this.

Pros

The value for the money and the ease of use are the most important things to me. It was easy to learn the process.

Cons

I had some issues with the email service initially, but the customer service was outstanding. I actually spoke with a real representative instead of a bot, who stayed with me through the entire process. He helped me step by step to figure out what my issues were and to solve them.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Earl, thank you for the fantastic review! 😊 We're super happy to hear that MailerLite has been easy to learn and has delivered great value for you so far. Wishing you continued success, and we're always here if you need us 💚

LM

Laura M.

Owner

Marketing and Advertising

### "Highly Rec Mailerlite for ease of use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

June 16, 2026

There are glitches, what program doesn't have any issues? But once it is reported they quickly work on a repair. Most fixes take at MOST 1 hour, which is not much compared to other places. I love how you can easily group your subscribers into groups to be able to send a campaign to those who need it while NOT sending to others. It's very easy to set up an email campaign and schedule out the email.

Pros

Ease of use is the best out of most all platforms I've tried. Customer support is patient and actually cares when something isn't working and attempts to help you.

Cons

Pricing is honestly the only thing I don't like. I feel it is extremely expensive but it isn't the most expensive either. It does give a lot of extras for the price but I do wish it could be cheaper.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing MailerLite

This seemed much easier and in some cases cost less than the others.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Thank you for your review and for being with MailerLite for more than two years, Laura! 😊 We're so glad to hear that the ease of use, subscriber management, and campaign scheduling continue to stand out for you. It also means a lot to know our support team has been there when you needed help. We appreciate your honest feedback on pricing and will be sure to share it with the team. Thanks again for your continued trust and support 💚

KC

Kryshiha C.

Tenant and Customer Service Manager

Real Estate

### "Excellent User Experience with Opportunities to Improve Advanced DNS Setup"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

June 16, 2026

We've had a positive overall experience with MailerLite. The platform is intuitive, easy to use, and provides excellent value for organizations looking to manage email campaigns without the complexity of larger enterprise solutions. While there is room for improvement in technical integrations and advanced features, the platform delivers strong value and continues to evolve with regular updates and enhancements.

Pros

Clean and user-friendly interface that makes campaign creation simple. Easy-to-build landing pages, forms, and automations. Competitive pricing compared to other email marketing platforms. Good deliverability rates and reliable campaign performance. Helpful reporting and analytics for monitoring engagement. Responsive customer support team willing to assist when issues arise.

Cons

Domain authentication can be challenging when using advanced email security solutions such as PowerDMARC with SPF flattening. The setup process may require additional technical support and is not always straightforward. Some automation and workflow capabilities are less advanced compared to enterprise-level platforms. Limited customization options in certain templates and reporting views. Support response times can vary depending on the complexity of the issue.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

We migrated from Mailchimp because MailerLite offered a better balance of functionality, usability, and affordability. We were able to accomplish our email campaigns goals with a simpler interface and lower overall cost while still maintaining the features most important to our organization.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Kryshiha, thank you for the detailed and thoughtful review! 😊 We're so happy to hear that MailerLite has provided the right balance of usability, functionality, and value for your team. We also appreciate your feedback on domain authentication and advanced integrations. Insights like these help us continue improving the platform for customers with more complex technical setups. Thanks again for choosing MailerLite and for taking the time to share your experience 💚

MN

Mario N.

Business Manager

Financial Services

### "Very good mail out platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 16, 2026

Overall, it's been a seamless process onboarding and using the various features of the platform. I'm very pleased with the responsive and capable support team to assist when required.

Pros

It's an easy enough platform to work on and has all the features I need to enable us to communicate with our client base.

Cons

The surprise Hold safety feature that delays sending the campaign while undergoing a safety review but I understand it's a safety feature and therefore not an issue.

Switched from

[ActivePipe](https://www.capterra.com/p/205661/ActivePipe/)

Wanted to manage to complete Campaign myself

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Mario, thank you for the review! 😊 We're glad to hear the platform has been easy to use and gives you everything you need to communicate with your clients effectively. It's also great to know the onboarding process has been smooth and that our support team has been there when needed. Thanks again for choosing MailerLite 💚

JR

Justice R.

CEO Founder

Accounting

### "The Perfect Email Tool "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 16, 2026

Great and Best experience, with MailerLite. Its reliable, & effective for email marketing campaigns.

Pros

The platform is 100% user friendly and straight forward. Dashboard it was easy to read & understand.

Cons

With the Basic plan, I didn’t have access to live chat support before.So that was kind of sad for me

Switched from

[AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)

mailerlite is modern and user friendly t

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Justice, thank you for the great review! We're so glad to hear that you found MailerLite user-friendly and easy to navigate. Knowing that the platform helps make email marketing simple and effective is exactly what we strive for!

LK

Lilli K.

Designer

Design

### "Can't believe so much is free – great for little entrepreneurs "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

10/10

June 15, 2026

It's honestly quite wild to get email newsletter system with automations with up to 100 steps, unlimited forms and segments, 10 landing pages, A/B testing, click maps, and Stripe e-commerce integrations ...on a FREE tier!

Pros

For so many of my clients, getting something like Klaviyo or Hubspot would be totally overkill. The Free Starter at Mailerlite fits the bill and is flexible to keep growing with!

Cons

The free tier is now down to 500, but it's still pretty generous. Wish there were templates and support (my little guy clients aren't the tech savviest), but it's understandable that the free comes with less

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Lilli, thank you for the wonderful review! 😊 We're super happy to hear MailerLite has been a great fit for you and your clients. Helping small businesses and entrepreneurs get started with powerful tools, is exactly what we aim for! Thanks again for sharing your experience and for recommending MailerLite 💚

CD

Camilla D.

WordPress And Shopify WebDesigner

Marketing and Advertising

### "Great Email Marketing Platform - Easy To Use, Affordable & Excellent Support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 15, 2026

I use MailerLite across multiple client accounts and it's become my go-to recommendation for email marketing. The interface is clean, the automation builder is powerful without being complicated, and whenever I've needed help, the support team has been quick and helpful. Great value for money especially compared to other platforms offering similar features.

Pros

The platform is incredibly easy to use and intuitive. Setting up automations, campaigns and forms is straightforward, even for clients who aren't tech-savvy. The WooCommerce integration works really well for e-commerce clients.

Cons

Honestly, I struggle to find any major cons. I am happy with the service overall. The platform consistently does what it promises, the support team is responsive and helpful, and the pricing is fair for what you get.

Switched from

[Mail Blaze](https://www.capterra.com/p/10013206/Mail-Blaze/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

We switched because both platforms were more expensive and not as intuitive to use. MailerLite offered the same functionality at a much better price point and was significantly easier to set up and manage for our clients.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 18, 2026

Hi Camilla, thank you so much for the amazing review! 😊 We're so happy to hear that MailerLite has become your go-to recommendation for clients. Making email marketing simple, powerful, and accessible is exactly what we aim for. It’s also great to hear that the automations, integrations, and support team have been helping you and your clients succeed. Thanks for choosing MailerLite and for sharing your experience 💚

[View all Reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

Popular comparisons

[Brevo vs MailerLite](https://www.capterra.com/compare/132996-136603/brevo-vs-MailerLite)[Mailchimp vs MailerLite](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)[Gmail vs MailerLite](https://www.capterra.com/compare/136603-202338/MailerLite-vs-Gmail)[Constant Contact vs MailerLite](https://www.capterra.com/compare/31898-136603/Constant-Contact-vs-MailerLite)[ActiveCampaign vs MailerLite](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite)[Omnisend vs MailerLite](https://www.capterra.com/compare/136603-153508/MailerLite-vs-Omnisend)[HubSpot Marketing Hub vs MailerLite](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing)[EngageBay CRM vs MailerLite](https://www.capterra.com/compare/136603-178819/MailerLite-vs-EngageBay-Marketing)[Systeme.io vs MailerLite](https://www.capterra.com/compare/136603-198994/MailerLite-vs-Systeme)[EmailOctopus vs MailerLite](https://www.capterra.com/compare/136603-147415/MailerLite-vs-EmailOctopus)

[Klaviyo vs MailerLite](https://www.capterra.com/compare/136603-156699/MailerLite-vs-Klaviyo)[Salesforce Marketing Cloud vs MailerLite](https://www.capterra.com/compare/136603-248536/MailerLite-vs-Salesforce-Marketing-Cloud)[GetResponse vs MailerLite](https://www.capterra.com/compare/136603-153948/MailerLite-vs-GetResponse)[Marketing 360 vs MailerLite](https://www.capterra.com/compare/136603-148516/MailerLite-vs-Marketing-360)[Benchmark Email vs MailerLite](https://www.capterra.com/compare/71152-136603/Benchmark-Email-vs-MailerLite)[AWeber vs MailerLite](https://www.capterra.com/compare/95949-136603/AWeber-Email-Marketing-vs-MailerLite)[Marketo Engage vs MailerLite](https://www.capterra.com/compare/75130-136603/Marketo-Lead-Management-vs-MailerLite)[Keap vs MailerLite](https://www.capterra.com/compare/76390-136603/Infusionsoft-vs-MailerLite)[iContact vs MailerLite](https://www.capterra.com/compare/136603-221118/MailerLite-vs-iContact)