# Thinkific Software 2026: Features, Integrations, Pros & Cons | Capterra

> Capterra's in-depth exploration of Thinkific Software's capabilities reveals its suitability for various software needs and provides a comprehensive overview of Thinkific Software pricing, features, integrations, and potential alternatives.

Source: https://www.capterra.com/p/132888/Thinkific

---

# 

 Thinkific Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 7, 2025

Written byEmilie Audubert

Emilie Audubert

Content Analyst

Emilie is an expert in the human resources field, with a particular interest in digital tools to help human resources professionals streamline their day-to-day processes. Emilie’s research encompasses a wide array of topics, from the latest tr...

[See bio & all articles](https://www.capterra.com/resources/author/emilie-audubert/)

Content Analyst

Edited byMehar Luthra

Mehar Luthra

Content Editor

Mehar has been a team lead at Capterra for nearly three years, helping shape educational articles, thought leadership research reports, and content designed to help businesses compare software to find the best fit. She's spent nearly a decade...

[See bio & all articles](https://www.capterra.com/resources/author/mehar-luthra/)

Content Editor

Written by [Emilie Audubert](https://www.capterra.com/resources/author/emilie-audubert/)

Content Analyst

Emilie is an expert in the human resources field, with a particular interest in digital tools to help human resources professionals streamline their day-to-day processes. Emilie’s research encompasses a wide array of topics, from the latest trends in talent management to innovative strategies for enhancing employee engagement.

Edited by [Mehar Luthra](https://www.capterra.com/resources/author/mehar-luthra/)

Content Editor

Mehar has been a team lead at Capterra for nearly three years, helping shape educational articles, thought leadership research reports, and content designed to help businesses compare software to find the best fit. She's spent nearly a decade in the editorial space, having served as a content writer, editor, editorial head, and now as a team lead.

[Key takeaways](#key-takeaways)[Our verdict](#our-verdict)[Alternatives](#alternatives)[Users](#users)[Pros and Cons](#pros-cons)[Interface](#interface)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Thinkific

Thinkific Overview:

### Key takeaways

Insights from verified Capterra reviews

Thinkific is a learning management software (LMS) used by small businesses in e-learning and coaching to deliver structured online courses. It stands out for easy course setup and built-in authoring tools, plus recent updates like AI-driven learner re-engagement and a mobile app upgrade. There are no seat minimums, though the customization options may be limited, and support response times may be slower.

### Our verdict

It’s a practical choice for teams that want to launch and manage online training courses without needing deep technical skills. Its built-in tools support fast course creation, but buyers should expect trade-offs in customization and support responsiveness. While it’s cost-effective for small teams, scaling may require workarounds or third-party tools to meet advanced needs.

Overall rating

Based on 205 user reviews

Reviews sentiment

Positive

86%

Neutral

8%

Negative

6%

Pros & cons

Flexible multimedia course builder

Intuitive and accessible platform

Unresponsive and inconsistent support

Starting price

$49

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Thinkific?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.thinkific.com&name=Thinkific)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Thinkific

4.4 (205)

VS.

[4.7 (192)](https://www.capterra.com/p/143513/LearnWorlds/reviews/)

Starting Price

$49

Flat Rate, Per Month

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (205)

Ease Of Use

4.5 (4,303)

Value For Money

4.2 (179)

Value For Money

4.5 (2,488)

Customer Service

4.2 (167)

Customer Service

4.7 (2,684)

## Thinkific alternatives

Thinkific may not suit teams that prioritize deep design customization, advanced testing tools, or hands-on support. If your business needs more flexibility in learner experience or tighter integration with internal systems, other LMS platforms may offer a better fit.

[4.7 (482)](https://www.capterra.com/p/230567/360Learning/reviews/)

Starting price

$8.00

Per User, Per Month

Highest Rated

[4.7 (594)](https://www.capterra.com/p/132935/TalentLMS/reviews/)

Starting price

$149.00

Per User, Per Month

[4.7 (186)](https://www.capterra.com/p/144871/iSpring-Learn/reviews/)

Starting price

$3.58

Per User, Per Month

[4.3 (231)](https://www.capterra.com/p/150446/Cornerstone-LMS/reviews/)

Starting price

Contact vendor for pricing

[View all alternatives](https://www.capterra.com/p/132888/Thinkific/alternatives/)

## Who uses Thinkific?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Pros and Cons

Flexible multimedia course builder

84% positive reviews out of 96

Most reviewers find course creation offers diverse content options, templates, and intuitive tools for engaging lessons.

Rachael M

Dietitian, 1 employee.

"It is a great option for creating a simple course that allows for integration of a lot of interactive tools to help facilitate user learning when taking a course that is created."

Unresponsive and inconsistent support

36% negative reviews out of 59

Some reviewers report customer support is slow, provides generic replies, and often fails to resolve ongoing issues.

Steph M

Yoga Teacher, 11 - 50 employees.

"The page load speed fails every test. When I contacted them for support on this issue, they recommend I have the site redesigned by a professional who could help with page load speed. "

Intuitive and accessible platform

83% positive reviews out of 42

Most reviewers indicate ease of use enables quick setup, smooth navigation, and minimal technical barriers for all users.

Comprehensive online selling tools

96% positive reviews out of 24

Most reviewers describe selling courses as straightforward, highlighting integrated marketing, payment, and affiliate features.

Becky M

Accountability Coach, 1 employee.

"This is a platform built for courses, and as such, it does that incredibly well. If you are only looking for somewhere to sell courses and are most concerned with those looking great and being well built for your customers, then this is a great program."

## Thinkific's interface

Thinkific’s interface is described as easy to navigate, especially during course setup and content uploads. However, some design elements feel outdated, and customizing visual layouts or finding specific settings can take extra steps.

1+

Emilie Audubert

Content Analyst

You’ll likely find Thinkific’s interface straightforward for uploading content and organizing courses, but customizing the look and navigating deeper settings may take extra effort—especially if your team wants a polished learner experience.

Ease of Use

4.4 (205)

4.4

Based on 205 reviews

## Key features

View by:

These features have been rated as most important by users based on their reviews.

View by:

Get Advice

We can help you find the software with the features you need.

Emilie Audubert

Content Analyst

Thinkific’s top-rated features provide essential tools for organizing and delivering structured learning. Course management and tracking helps teams maintain clarity across formats, while built-in authoring and learner access reduces friction when scaling.

Features

4.2 (204)

4.2

Based on 204 reviews

These Thinkific features were rated the highest by our reviewers. Our commentary is based on reviewer sentiment and collective feedback from all published reviews.

Course management

4.5 (49)

49 reviewers rated this feature

Easily set up courses for standalone or subscription models with flexible categorization and responsive design. Organize content and manage access smoothly, though archiving unused courses can feel cumbersome.

Course tracking

4.2 (42)

42 reviewers rated this feature

Monitor learner progress across modules and formats with clear completion and engagement insights. Tracking logic in multi-course setups may need extra attention for clarity.

Learner portal

4.1 (29)

29 reviewers rated this feature

Give learners a centralized space to access materials and updates. The portal is reliable and clear, but visual customization options are limited.

Built-in course authoring

4.1 (26)

26 reviewers rated this feature

Create and edit course content directly within the platform. Small teams will appreciate the convenience, but design flexibility is constrained by template limitations.

Tests/assessments

3.4 (21)

21 reviewers rated this feature

Supports quiz and evaluation creation within courses.

Asynchronous learning

3.7 (34)

34 reviewers rated this feature

Enables self-paced course delivery across varied formats.

SCORM compliance

0 reviewers rated this feature

Supports Sharable Content Object Reference Model (SCORM) files, allowing organizations to import standardized training modules. This enables compatibility with other LMS tools and ensures consistent content delivery across platforms.

Advanced reporting and analytics

0 reviewers rated this feature

Provides detailed insights into learner progress, engagement, and course performance. Teams can track completion rates, identify drop-off points, and export data to inform training decisions and optimize content delivery.

Student learning paths

0 reviewers rated this feature

Allows administrators to create structured course sequences tailored to different roles or skill levels. Learners are guided through content in a logical order, helping ensure mastery before progressing to advanced topics.

CRM integrations

0 reviewers rated this feature

Connects Thinkific with leading customer relationship management (CRM) systems to sync learner data, automate workflows, and personalize training experiences based on client or team segmentation.

Agentic AI tools

0 reviewers rated this feature

New AI-powered features help course creators re-engage dormant learners and personalize outreach. These tools automate notifications and support learner retention strategies by adapting to user behavior. (June 2025)

Thinkific mobile app improvements

0 reviewers rated this feature

The mobile app now includes push notifications, drip release alerts, and access to courses and communities. It improves learner flexibility and engagement by supporting on-the-go access and real-time updates. (Ongoing updates through 2025)

Community spaces and activity feeds upgrade

0 reviewers rated this feature

Expanded community features allow learners to interact through threaded discussions, mentions, and post reactions. These support blended learning models and deepen engagement. (Spring 2025)

Group orders and invoicing

0 reviewers rated this feature

New commerce tools enable bulk purchasing and invoicing for B2B clients. These features simplify transactions for teams and organizations buying training at scale. (Planned rollout in 2025)

All key features (107)

An @mention is a way to tag or notify a specific person about a message/post

0% of 0 reviewers...

Software specialized for schools (K-12 & Post-Secondary)

0% of 0 reviewers...

Define levels of authorization for access to specific files or systems

100.00% of 1 reviewers that rated this feature as important or highly important

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

62.50% of 8 reviewers that rated this feature as important or highly important

Provides detailed insights into learner progress, engagement, and course performance. Teams can track completion rates, identify drop-off points, and export data to inform training decisions and optimize content delivery.

0 reviewers rated this feature

New AI-powered features help course creators re-engage dormant learners and personalize outreach. These tools automate notifications and support learner retention strategies by adapting to user behavior. (June 2025)

0 reviewers rated this feature

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

0.00% of 1 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

0% of 0 reviewers...

Creation, administration, and evaluation of assessments or tests

75.00% of 4 reviewers that rated this feature as important or highly important

Assign issues and tasks based on availability or required skills

44.44% of 9 reviewers that rated this feature as important or highly important

Enables self-paced course delivery across varied formats.

34 reviewers rated this feature

Record audio and/or video

50.00% of 2 reviewers that rated this feature as important or highly important

Create, manage, and send invoices or bills to customers

80.00% of 5 reviewers that rated this feature as important or highly important

Learning content offered in small, focused chunks covering a single skill or topic.

0% of 0 reviewers...

Supports learning paths that combine in-person classes with online/virtual courses

38.89% of 18 reviewers that rated this feature as important or highly important

Create and edit course content directly within the platform. Small teams will appreciate the convenience, but design flexibility is constrained by template limitations.

26 reviewers rated this feature

Create and distribute custom certificates for achievements or assessments.

0% of 0 reviewers...

Enables management and tracking the certification/licensing requirements of learners, employees, or stakeholders

54.55% of 11 reviewers that rated this feature as important or highly important

Schedule in-person or online classes

0% of 0 reviewers...

Plan and schedule lessons and maintain students' behavior in the classroom

0% of 0 reviewers...

Manage contact details and communication with clients

100.00% of 4 reviewers that rated this feature as important or highly important

Leave comments and notes on documents for others to view

0% of 0 reviewers...

Manage and track all internal and external communication conducted via calls, email, text, or chat

0% of 0 reviewers...

Expanded community features allow learners to interact through threaded discussions, mentions, and post reactions. These support blended learning models and deepen engagement. (Spring 2025)

0 reviewers rated this feature

Centralized repository to store content and assets

100.00% of 4 reviewers that rated this feature as important or highly important

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

94.44% of 18 reviewers that rated this feature as important or highly important

Software specialized for corporate use

0% of 0 reviewers...

Developing custom training courses for educating employees or for teachers to create courses for their students

50.00% of 2 reviewers that rated this feature as important or highly important

Easily set up courses for standalone or subscription models with flexible categorization and responsive design. Organize content and manage access smoothly, though archiving unused courses can feel cumbersome.

49 reviewers rated this feature

Publish finished eLearning course in a compatible eLearning format (e.g., SCORM, xAPI).

76.92% of 13 reviewers that rated this feature as important or highly important

Monitor learner progress across modules and formats with clear completion and engagement insights. Tracking logic in multi-course setups may need extra attention for clarity.

42 reviewers rated this feature

Accept and process credit card transactions

0% of 0 reviewers...

Connects Thinkific with leading customer relationship management (CRM) systems to sync learner data, automate workflows, and personalize training experiences based on client or team segmentation.

0 reviewers rated this feature

Add customized logos and colors to align with company branding

70.59% of 17 reviewers that rated this feature as important or highly important

Customize contracts and forms to collect specific information

0% of 0 reviewers...

Alter the layout and content of reports

0% of 0 reviewers...

Pre-designed layouts that can be customized to match preferences and requirements

0% of 0 reviewers...

Import and export data to and from software applications

0.00% of 1 reviewers that rated this feature as important or highly important

Online forums/groups where users can ask questions, share ideas, best practices, etc.

100.00% of 1 reviewers that rated this feature as important or highly important

Assemble applications and processes by dragging over and arranging pre-built components

0% of 0 reviewers...

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

66.67% of 6 reviewers that rated this feature as important or highly important

Software specialized for companies that sell courses/content

0% of 0 reviewers...

Manage, store and organize emails within the system or via third-party apps

0% of 0 reviewers...

Tools to improve and measure employee satisfaction and involvement

0% of 0 reviewers...

Online portal where employees can access and track their own information

0% of 0 reviewers...

Tracks metrics that provide insight into how a user interacts with any interface or product

0% of 0 reviewers...

Manage the enrollment and onboarding of all new members and accepted applications

0% of 0 reviewers...

A list of events with their respective dates

0% of 0 reviewers...

Schedule and manage the logistics of activities and other gatherings

0% of 0 reviewers...

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

0% of 0 reviewers...

Software designed for higher education organizations

0% of 0 reviewers...

To be used by the hospitality industry

0% of 0 reviewers...

Games or game-like elements to track progress and reward accomplishments

16.67% of 6 reviewers that rated this feature as important or highly important

Track student's scores and grades on course materials

0% of 0 reviewers...

Organize and edit a group of people's policy and members

0% of 0 reviewers...

New commerce tools enable bulk purchasing and invoicing for B2B clients. These features simplify transactions for teams and organizations buying training at scale. (Planned rollout in 2025)

0 reviewers rated this feature

Allow the audience to interact or engage with the content

0% of 0 reviewers...

Students are encouraged to interact with technology-enabled study materials during the course of learning

40.00% of 10 reviewers that rated this feature as important or highly important

Give learners a centralized space to access materials and updates. The portal is reliable and clear, but visual customization options are limited.

29 reviewers rated this feature

Organize and track educational activities

84.62% of 13 reviewers that rated this feature as important or highly important

Designing course materials to be completed in a sequential order for personalized learning purposes

57.14% of 14 reviewers that rated this feature as important or highly important

Import various types of media (e.g., images, presentations, videos, music, etc.) to be used in eLearning courses

62.50% of 8 reviewers that rated this feature as important or highly important

Database of members to track personal information of individuals and families

100.00% of 3 reviewers that rated this feature as important or highly important

Distribute training content in bite-size pieces that can be consumed in short periods of time

0% of 0 reviewers...

Access software remotely via mobile devices

0% of 0 reviewers...

Access the system via a mobile application

0% of 0 reviewers...

Access for students to complete learning materials on mobile platforms

61.11% of 18 reviewers that rated this feature as important or highly important

Observe and track the demand, usage, progress or quality of a system, product, or user

0% of 0 reviewers...

Manage and support multiple languages

0% of 0 reviewers...

Organize and manage the accomplishments and development of employees or performance of applications or systems

0% of 0 reviewers...

Adjust communications based on previous interactions or personal preferences

0% of 0 reviewers...

Document and report the progress of ongoing projects

0% of 0 reviewers...

Reporting on how each user, task or process has advanced since its initiation

45.83% of 24 reviewers that rated this feature as important or highly important

Brief assessments used to measure knowledge and skills

54.55% of 11 reviewers that rated this feature as important or highly important

Broadcast live video streams

0% of 0 reviewers...

Receive data and information in real time

0% of 0 reviewers...

Active monitoring of systems, applications, or networks

0% of 0 reviewers...

Notifications that are delivered to users as soon as an event occurs

100.00% of 1 reviewers that rated this feature as important or highly important

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

0% of 0 reviewers...

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

0% of 0 reviewers...

View and track pertinent metrics to find patterns and gain insights from data

0.00% of 4 reviewers that rated this feature as important or highly important

Plan availability and assign specific time slots for tasks and resources

100.00% of 4 reviewers that rated this feature as important or highly important

Supports Sharable Content Object Reference Model (SCORM) files, allowing organizations to import standardized training modules. This enables compatibility with other LMS tools and ensures consistent content delivery across platforms.

0 reviewers rated this feature

Identifying your own learning needs, setting goals, finding the necessary resources, and evaluating your own knowledge

81.25% of 16 reviewers that rated this feature as important or highly important

Assembling information about a topic of interest and building content paths without assistance from third parties

50.00% of 2 reviewers that rated this feature as important or highly important

Allow users to access multiple services after entering their login credentials once

0% of 0 reviewers...

Create tools to promote social interaction and learning between students/trainees and instructors/trainers

50.00% of 6 reviewers that rated this feature as important or highly important

Dictate the order and pace of an eLearning course, including the logic for how different learners progress

0% of 0 reviewers...

Create lists of student grades, transcripts, class lists, course schedules, etc. to be shared with instructors and administration

0% of 0 reviewers...

Allows administrators to create structured course sequences tailored to different roles or skill levels. Learners are guided through content in a logical order, helping ensure mastery before progressing to advanced topics.

0 reviewers rated this feature

Database of students to track personal information of individuals and families

0% of 0 reviewers...

Gauge satisfaction and receive information for improvement and success

0% of 0 reviewers...

Real-time, interactive learning experiences where participants engage in learning activities simultaneously

50.00% of 2 reviewers that rated this feature as important or highly important

Create, save, and re-purpose templates for emails, forms, etc.

66.67% of 3 reviewers that rated this feature as important or highly important

Supports quiz and evaluation creation within courses.

21 reviewers rated this feature

The mobile app now includes push notifications, drip release alerts, and access to courses and communities. It improves learner flexibility and engagement by supporting on-the-go access and real-time updates. (Ongoing updates through 2025)

0 reviewers rated this feature

Set up connections to third-party platforms to improve business processes

0% of 0 reviewers...

Back-office tasks (i.e. schedule courses, organize resources, course registrations, and email reminders)

66.67% of 6 reviewers that rated this feature as important or highly important

Software designed for companies who offer training programs to clients

0% of 0 reviewers...

Track employee/learner's progression through training programs

50.00% of 6 reviewers that rated this feature as important or highly important

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

100.00% of 6 reviewers that rated this feature as important or highly important

Connect with meeting participants remotely over video

50.00% of 4 reviewers that rated this feature as important or highly important

Store and manage online video content

100.00% of 1 reviewers that rated this feature as important or highly important

Allows users to view videos without downloading media files

0% of 0 reviewers...

Supports various video file formats

0% of 0 reviewers...

Classes/sessions accessible via web browser of built-in video conferencing

0.00% of 4 reviewers that rated this feature as important or highly important

Interact with data visualization elements, such as charts and graphs, to drill down into data

0% of 0 reviewers...

Get Advice

We can help you find the software with the features you need.

Emilie Audubert

Content Analyst

Thinkific’s top-rated features provide essential tools for organizing and delivering structured learning. Course management and tracking helps teams maintain clarity across formats, while built-in authoring and learner access reduces friction when scaling.

Features

4.2 (204)

4.2

Based on 204 reviews

## Pricing

Value for money

4.2 (179)

Apart from a free trial, paid plans start at $49 per month or $432 per year ($36 per month when billed annually). Pricing scales by feature set like advanced analytics, integrations, and support levels—not user count—and has no seat minimums. Most LMS buyers report a monthly budget near $2,748, making Thinkific’s entry-level plans notably more affordable.

Free Trial

[View pricing plan details](https://www.capterra.com/p/132888/Thinkific/pricing/)

Basic

$49.00

Flat Rate,Per Month

It includes:

-   Free access to Accelerator Program
-   Unlimited Courses
-   5 spaces per community
-   5 Digital Downloads
-   Email and live chat support
-   Branded Mobile
-   Custom domain
-   Coupons & discounts
-   Affiliate selling

Start

$99.00

Flat Rate,Per Month

It includes:

-   10 spaces per community
-   Unlimited Digital Downloads
-   Assignments
-   Bundles and add on packages
-   Memberships & payment plans
-   Live lessons
-   Advanced course-building options
-   Advanced website code editing

Grow

$199.00

Flat Rate,Per Month

It includes:

-   3 communities
-   20 spaces per community
-   2 administrators
-   Phone and priority email support
-   Remove Thinkific branding
-   Thinkific Analytics
-   Bulk student emailer
-   Bulk enrollments
-   API access

Value for money

4.2 (179)

4.2

Based on 179 reviews

## Integrations

The platform integrates with a mix of native and third-party tools to support marketing automation, CRM workflows, eCommerce, and live learning delivery. These integrations help SMBs connect an LMS with broader business systems.

Popular integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)

Emilie Audubert

Content Analyst

Linking Thinkific to other tools through automation helps reduce manual work. Your operations lead can sync learner data, trigger emails, or update CRM records without switching platforms or duplicating tasks.

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.2 (167)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.2 (167)

4.2

Based on 167 reviews

## User reviews

Overall rating

4.4

Based on 205 reviews

Filter by rating

5(123)

4(54)

3(16)

2(8)

1(4)

Mentioned topic

Sorted by most recent

KW

Kirra W.

Owner

E-Learning

### "Satisfied digital creator "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 7, 2026

It’s been a very easy tool to get started with and use. I appreciate all the different types of digital products I can create.

Pros

Thinkific makes it super easy to launch your store and start selling digital products. I love the student facing part of the platform as well. It is very user friendly.

Cons

I do wish that it natively integrated with more email marketing platforms. I had to join Kit and couldn’t natively use my other platform to automate sending emails.

Switched from

[heartbeat](https://www.capterra.com/p/181309/heartbeat/)

I needed a system that served me better.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AM

Anthony M.

CEO

E-Learning

### "I love my Thinkific"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 20, 2026

From start to finish with my course creation, it has been great for a person like me who is not very tech savvy! I Alison like the social hub set up for my cohort students!

Pros

Ease of course creation and adding downloadable PDFs. I also love the fact that thinkific has monthly payment options for my students!

Cons

Nothing really to be disappointed about with thinkific course creating abilities and lesson formation.

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)

Reasons for choosing Thinkific

Price and platform user interface. Progress tracker. Groc compared and helped me decide.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LT

Libby T.

CE Director

Hospital & Health Care

### "User Friendly LMS with Lots of Great Features"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 5, 2026

So far, so good. I am hopeful this will be a long term solution for our continuing education offerings to the public.

Pros

User-friendly interface. Online help almost always is able to answer any "how to" question that I have. Customer service is responsive.

Cons

Some functions are limiting - like the ability to delete drafts of webinars and communities. Doesn't make sense why they can't be deleted, as draft courses can be deleted.

Alternatives considered

[LearnWorlds](https://www.capterra.com/p/143513/LearnWorlds/)

Reasons for choosing Thinkific

Thinkific was more user friendly. Customer service is better.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RM

Rachael M.

Dietitian

Health, Wellness and Fitness

### "Top course builder that is simple to use yet offer complex functionality for individualized course building"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 29, 2026

A great experience overall as it is one of the simplest course builder platforms that has so many options for customizability yet is easy to navigate. I also love the changes and improvements with management course monetary success overall and over a period of time.

Pros

Still a go-to course builder that remains one of the best offering an even simpler interface for designing courses with recent updates as well as more opportunities for creating an immersive and communicative experience for everyone participating in a course. Mobile updates have also allowed for greater efficiency as so many more users are utilizing mobile phones more now so these have been critical changes that have kept it in the top tier for course builders.

Cons

The interface has greatly improved so now I would say just continuing to add more advanced features and functions that are easy to select are next areas of improvements I would like to see.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PF

PHYLLIS F.

Senior Instructor

E-Learning

### "I Love the Thinkific Course Creator Platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 26, 2026

I am quite pleased with the many updates to the site since I started in November 2022. It has a cleaner interface not cluttered with overwhelm.

Pros

The thing I like most about Thinkific is the overall simplicity of creating your course. The help files' ability to walk me through every one of my problems or mistakes without needing to speak with a person is a real timesaver! The options for designs using the templates are versatile enough to create a beautiful course layout with almost any of the templates. Most of all—it is a good value for the cost.

Cons

I would like to see a better option on how the multiple courses are listed. A simple drag and drop image.

Switched from

[Mastermind](https://www.capterra.com/p/190053/Automotive-Mastermind/)

Mastermind oversold what their product could do and under-delivered on what it actually was able to do. Their philosophy of giving you "everything" was so overwhelming and crowded

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)

[Kajabi](https://www.capterra.com/p/154682/Kajabi/)

Reasons for choosing Thinkific

Cleaner application and a better value for the cost.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PM

Philip M.

Operations

Non-Profit Organization Management

### "Great Platform with Many Options"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

December 18, 2025

I like the system overall and am pleased to use it. I like how it gives you different options of how to organize the programs depending on your needs. It's nice to have documents for download imbedded in the system.

Pros

It's great to be able to create your own course on the platform. There is a lot of flexibility to have quizzes, summaries, or even upload documents that can be downlaoded.

Cons

Tracking the progress can be a little tricky as if you don't click the continue button, it won't register that you did the video. Also, there are a few times the video would lag.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AS

Avril S.

ESL Coach

E-Learning

### "Truth For all"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

December 13, 2025

There is a bit of reading and experimentation necessary. However it’s pretty intuitive to use once you have minimal editing skills.

Pros

One of the things I like is that I don’t have to know anything about coding for me to be able to make a website.

Cons

If I had to choose one it would be that the free option isn’t available. It gave me more options when creating courses.

Switched from

[Teachable](https://www.capterra.com/p/147019/Teachable/)

At the time, Thinkific offered more design flexibility.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CT

Csaba T.

ceo

Professional Training & Coaching

### "Thinkific: a clear choice for. someone wishing to focus on content"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 26, 2025

An easy to use experience yet complex options and professional support these are what I get from think of definitely a good value for money

Pros

Before starting my online academy I looked at a number of options. I was looking for usability for someone who's never done programming for a webpage and the possibility to integrated it with live lessons. Thinkific did that and more: it made administration so much easier with the number of payment options available I also have very good experience with customer support they usually reply within hours

Cons

It's just my thing I guess but I really don't like that part of courses are called chapters and lessons are part of chapters could be confusing

Alternatives considered

[Teachable](https://www.capterra.com/p/147019/Teachable/)

[Kajabi](https://www.capterra.com/p/154682/Kajabi/)

[LearnWorlds](https://www.capterra.com/p/143513/LearnWorlds/)

Reasons for choosing Thinkific

Life session integration a professional looking user experience and support for my currency

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DC

Daniel C.

Corporate Advisor

E-Learning

### "Excellent Value and Superb Support for Training Providers"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 8, 2025

’ve been using Thinkific to host a professional training program for the financial certification industry. The experience has been smooth and rewarding. The platform’s structure helps maintain a high-quality learning flow, and the flexibility to integrate videos, quizzes, and marketing elements makes it suitable for both institutional and individual learners. Overall, it’s a strong, dependable platform that continues to evolve with user feedback.

Pros

Thinkific delivers exceptional value for training providers. The platform is intuitive, reliable, and visually clean — ideal for building structured, professional courses. Their customer support team is one of the best I’ve experienced: fast, friendly, and genuinely proactive in solving issues. Uploading, organizing, and managing content feels seamless once you get used to the flow.

Cons

Some AI-powered enhancements could make course creation faster, especially when migrating or duplicating content across courses. The new AI landing page builder is visually nice but still limited in customization compared to the classic editor. A few automation options (like quiz imports or batch updates) would be great additions for power users.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Matthew G.

Coach

Health, Wellness and Fitness

### "Typical Corporate Money Machine With Zero Customer Service Focus Long Term."

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

November 5, 2025

I've had several similar experiences with companies like Thinkific. There's something about these platforms when they grow to a certain size, the personalized support gets lost to a corporate machine model that has no ability to focus on individual requests. They're one primary focus is MONEY. And yes, it's all about commerce at the end of the day. But if they don't deal with the end user as a human they have no place being in business. They deserve to be penalized for being an over priced money machine.

Pros

Customer support was great when I first began using Thinkific. Although there is no free account option publicly, I asked if they had a free plan and they set me up with one so I could test the features indefinitely because sites like this can take a while to learn. This was great! I had time to relax and tweak until I couldn't tweak any more!

Cons

It's virtually impossible to cancel a subscription! I tried closing my account by contacting support multiple times and they just don't get it! I disconnected my domain before closing the account leading me to not be able to access my account. I have contacted them several times and they just don't get it! I'm sorry - thinkific support has this coming - collectively they are dumb as tree stumps! Actually trees have more consciousness than Thinkific support. They deserved that... Maybe you'll listen more in the future! Next will be BBB.

Alternatives considered

[Payhip](https://www.capterra.com/p/251233/Payhip/)

Reasons for choosing Thinkific

I didn't. I chose Payhip over Thinkific. Payhip is BETTER than Thinkific.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/132888/Thinkific/reviews/)

## FAQs

No. Thinkific does not offer a free plan. However, paid plans start at $49 per month or $432 per year ($36 per month when billed annually).

Yes, Thinkific supports SCORM-compliant courses, but only on its Plus plan. You can import SCORM files created in third-party tools to deliver interactive learning experiences.

Not directly. Thinkific does not include a built-in CRM, but its Plus plan offers integrations with external CRM systems to sync learner data and automate marketing workflows.

Yes, Thinkific supports bulk enrollment through spreadsheet uploads or internal tools. This is especially useful for migrating from another LMS or enrolling groups into multiple courses.

Yes, you can embed livestreams from platforms like Zoom or YouTube directly into course lessons. If embedding isn’t supported, you can also link to external sessions with instructions.

Yes, Thinkific lets you issue certificates to students who complete courses or reach milestones. These certificates can be customized and serve as proof of achievement.

Partially. Students cannot access the full course platform offline, but you can offer downloadable content like PDFs, audio files, or videos for offline viewing.

### Have more questions?

Connect with one of our advisors for a free consultation and save time in your software search.

## Sources

-   **Capterra reviews data:** Capterra reviews are collected from verified users for individual software products. [Learn more about how we source our data](https://www.capterra.com/resources/proprietary-data-research/).
    
-   **Capterra Shortlist:** Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity. [Read the complete methodology here](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology).
    
-   This product information came from Thinkific’s own online content in August 2025, including the product's website and its social media channels.
    

## Related reading

### [How To Choose an LMS With Confidence: Insights From Real Buyers](https://www.capterra.com/resources/learning-management-software-buyer-insight/)

Published March 17, 2026 by

### [7 Top-Rated AI Learning Management System Software](https://www.capterra.com/resources/ai-learning-management-system/)

Published August 6, 2024 by [Barkha Bali](https://www.capterra.com/resources/author/bbali/) and [Rina Rai](https://www.capterra.com/resources/author/rina-rai/)

### [5 Key Learning Management Software Features and Top Products That Offer Them](https://www.capterra.com/resources/key-features-of-learning-management-system/)

Published March 25, 2024 by [Barkha Bali](https://www.capterra.com/resources/author/bbali/)

### [Capterra Value Report: A Price Comparison Guide for LMS Software](https://www.capterra.com/resources/lms-software-pricing-report/)

Published January 11, 2024 by [Akriti Sharma](https://www.capterra.com/resources/author/akriti-sharma/)

### [What Is LMS Software? Key Insights for New Users](https://www.capterra.com/resources/what-is-learning-management-system-software/)

Published July 19, 2024 by [Collin Couey](https://www.capterra.com/resources/author/ccouey/) and [Lindsay Page](https://www.capterra.com/resources/author/lindsay-page/)

### [Enhance the LMS Experience with Collaboration Tools](https://www.capterra.com/resources/lms-collaboration-tools/)

Published April 26, 2023 by [Stephan Miller](https://www.capterra.com/resources/author/smiller/)

Popular comparisons

[Canvas vs Thinkific](https://www.capterra.com/compare/127214-132888/CANVAS-vs-Thinkific)[Google Classroom vs Thinkific](https://www.capterra.com/compare/132888-186631/Thinkific-vs-Google-Classroom)[Moodle vs Thinkific](https://www.capterra.com/compare/80691-132888/Moodle-vs-Thinkific)[LearnWorlds vs Thinkific](https://www.capterra.com/compare/132888-143513/Thinkific-vs-LearnWorlds)[Absorb LMS vs Thinkific](https://www.capterra.com/compare/61763-132888/Absorb-LMS-vs-Thinkific)[360Learning vs Thinkific](https://www.capterra.com/compare/132888-230567/Thinkific-vs-360Learning)[Blackboard vs Thinkific](https://www.capterra.com/compare/14500-132888/Blackboard-LMS-for-Business-vs-Thinkific)

[TalentLMS vs Thinkific](https://www.capterra.com/compare/132888-132935/Thinkific-vs-TalentLMS)[iSpring LMS vs Thinkific](https://www.capterra.com/compare/132888-144871/Thinkific-vs-iSpring-Learn)[Cornerstone LMS vs Thinkific](https://www.capterra.com/compare/132888-150446/Thinkific-vs-Cornerstone-LMS)[Brightspace vs Thinkific](https://www.capterra.com/compare/122854-132888/Brightspace-vs-Thinkific)[Teachable vs Thinkific](https://www.capterra.com/compare/132888-147019/Thinkific-vs-Teachable)[Pluralsight Skills vs Thinkific](https://www.capterra.com/compare/132888-192120/Thinkific-vs-Pluralsight) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)