# EverTrue Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is EverTrue the right Alumni Management solution for you? Explore 63 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/132626/EverTrue/reviews --- EverTrue 4.8 (63) [View alternatives](https://www.capterra.com/p/132626/EverTrue/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of EverTrue Ease of use 4.8 Customer Service 4.9 ## Pros and Cons in Reviews DH Don H Director of Planned Giving/Senior Stewardship OfficerEducation Management, 201 - 500 employeesUsed the software for: More than 2 years. “It is a helpful tool in the office and outside the office with the mobile app. “ June 9, 2020 JO Jayne O Digital Communications Technology SpecialistHigher Education, 201 - 500 employeesUsed the software for: More than 2 years. “The Evertrue database integrates with the Raiser's Edge database and the use of email to be primary is not enough to match for accuracy.“ May 30, 2025 JE Jordan E Director of Individual GivingHigher Education, 201 - 500 employeesUsed the software for: More than 2 years. “I find EverTrue to be super user-friendly and also a huge time/energy saver for my staff.“ September 25, 2020 ## Showing most helpful reviews Showing 1-25 of 63 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Nicole L. Assistant Director Higher Education Used the software for: 2+ years ### "Great for custom giving pages" December 11, 2019 4.0 Pros I mainly use EverTrue for the custom giving pages. Using these has allowed us to mirror our emails to match the giving page. In turn, this has increased our conversion rates. EverTrue also gives us the ability to see the visitors, who started the form and gifts. Those figures have never been available to us so this has allowed us to better prove our worth. The forms are super easy to set up and to fill out as a user. There is even a recurring option which is huge for us. Cons While the pages are super easy to set up and use, they are lacking space for more text. I understand the pages shouldn't need a lot of text as people should know what it is about before getting to the page but additional text space would be useful at times as putting text on the image in the background is not ADA compliant. The main functionality or EverTrue lies in the prospecting abilities. That area is not relevant to my position so I don't like that we have paid the full price for EverTrue when a lot of the functionality isn't used. Review Source DR David R. Senior Director Business Intelligence, Analytics and Data Services Higher Education Used the software for: 2+ years ### "New frontier for Data and Volunteers" May 21, 2019 5.0 Overall, we are extremely happy with EverTrue. We feel that we get allot of value for the investment in the platform. Our customer success manager has been wonderful and has kept us engaged with everything that is happening. Pros A single platform for our prospect research, Annual Giving and volunteers to access a rich set of data. Continually evolving the platform and adding new features. Daily syncing of our data. Opportunity to review and see engagement data with Facebook. This was a set of data that we didn't know we really needed, and now that we have it, it has really become a core part of our data set. Cons We really don't have many cons in terms of the core platform, other then our desire to have APIs available for data exchange. It is supposed to be a part of their roadmap. We had also used their Directory, and it was really wonderful have a single platform for all these Alumni tools. They are no longer providing that capability, so that is disappointing to have to work with another vendor. Alternatives considered [Graduway](https://www.capterra.com/p/134140/Graduway/) Reason for choosing EverTrue We liked all the features that were provided for our investment. Plus we felt that representative and the team we the visionaries with new features to come. Review Source VR Verified Reviewer Assistant Director Fund-Raising Used the software for: 1-2 years ### "Evertrue" May 28, 2019 4.0 Pros Ease of use. Everything is in one place from prospecting to execution of visits to stewardship. Cons Evolution of service. As the company has gotten bigger, the early adopters have been left behind a bit. Review Source JO Jayne O. Digital Communications Technology Specialist Higher Education Used the software for: 2+ years ### "Evertrue is a great tool for Raiser's Edge users" May 30, 2025 4.0 I look forward to see their upgrades as they are always moving forward with integrations. Evertrue has acquired ThankView and the integration with Raiser's Edge is very good, especially for audience segmentation and delivery of video based messaging. Pros The mapping feature really helps with segmentation. The demographic segmentation can be collected with an actual map and highlights the zip codes. Cons It is supposed to integrate with EventBrite but it has not been able to link emails and names to the database. The Evertrue database integrates with the Raiser's Edge database and the use of email to be primary is not enough to match for accuracy. Review Source RM Ryan M. Prospect Development Analyst Higher Education Used the software for: 2+ years ### "3 Things That Changed How We Work" May 29, 2019 5.0 I have been working with EverTrue for more than three years. In that time, I have always felt like a priority when I encounter issues. I have a voice that is heard, regardless of the size of my institution, and that makes it worth my time to maximize our usage of the platform. Creating a great tool and fostering a culture of constant improvement keeps them relevant in the industry; investment in the customer relationship makes them valuable to us. Pros Consumption: Databases are built to store information extremely well but not make it easy to access quickly or intuitively. You have to learn another language of form acronyms to get at basic information. Using EverTrue has allowed us to transform data consumption by putting constituents in a context that is relevant. Users can see who they are, where they work, and their relationship with us alongside real-time info from third-party sources that we could simply not catalog efficiently. Collection: We make a great effort to keep our data clean and up-to-date, but people change faster than we can work. Our greatest sources of information are the frontline fundraisers. People inadvertently fill in gaps in conversation and EverTrue helps us capture those updates by reducing barriers. We empower anyone who interacts with constituents to help keep connected by retiring old data and suggesting updates through the platform. This further reinforces the value of having one main software destination from which to work. Communication: Gone are the days of submitting forms or writing emails with context to make sure we are talking about the same person. We take all communication that doesn’t need to be preserved to EverTrue’s comment functionality. It works like social media but without the awkward relatives filling up your feed. Tag a coworker on a profile and exchange ideas on how to engage that constituent. Share a link to a timely news article so they have it for their donor visit Cons There are the small quality of life things that detract from the user experience at times. You lose your spot in a list if you select a profile. You can avoid the issue by opening each profile link in a new tab in your browser, but that does take away from the seamless nature of the platform. I have had users confused by the default terminology on the platform when it doesn’t match our established norm. Solicitation codes in EverTrue are known as exclusion codes to everyone in the office. Our actual solicitation codes reference appeal coding. This was sorted out, but worth noting as it was an adjustment. Review Source RB Ryan B. Assistant Vice President University Development and Alumni Relations Higher Education Used the software for: 6-12 months ### "Changing the way Advancement Offices interact and use data" April 1, 2019 5.0 From the first sales meeting to the last call during the four-week implementation, EverTrue partners with you at your pace. Having worked with many sales and implementation professions, this was a very refreshing experience. The company has not only developed (and continues to improve upon) a solid platform; its employees are passionate, thoughtful, and committed. As the head of Advancement Services, I oversaw the initial set up, training, and finding the key points to measure ROI. Setting up the integration between Banner Advancement and EverTrue was straightforward and well documented. Training with our Customer Success Manager, Caroline, was a solid launching point for our gift officers and alumni relations team. We have almost 100% adoption with users loving the trip planning data and the ability to segment thoughtfully and intuitively. Pros The New School's engagement with the platform is office-wide, Information Services uses EverTrue to capture employment updates from the LinkedIn integration and Eventbrite registration. Officers also use the native functionality to notify Information Services when they discover new information. Prospect Development has uncovered new prospects through creative segmentation available and find the list functionality an easy way to organize their work. Gift Officers conduct their own prospecting prior to a trip which is made easier via the mobile app and the mapping functionality. Cons I do not have many criticisms of the EverTrue outside of the ability to be able to filter on all available fields within the platform. You are limited by the predefined set for searching as well as display. An example is "Last Interaction Date." I would like to this to be a column that displays so I could prioritize my outreach. Review Source DW Dan W. Manager of Advancement Applications Higher Education Used the software for: 2+ years ### "Want Results? You're missing out on the EverTrue experience!" March 29, 2019 5.0 EverTrue continuously delivers quality through every facet of their product(s). Our leadership gift officers find this tool to prove it's value while out on the road, planning visits and finding new prospects. The tool is even used by our alumni engagement, advancement services and prospect research teams as a means to cultivate alums and 'think outside the box' when it comes to segmenting our data. The customer success teams, including the company's leadership are engaged and very willing to ensure that we are well trained, satisfied and cutting edge. This says a lot about the company's ethics, values and their commitment to ensuring the success of their clients. Pros Timely results, easy to use dashboards, ability to cull together segmented data based on easy-to-use features and user friendly applications. The company continues to innovate their product line with new enhancements and helpful training opportunities. We've been able to engage with donors that we would have not engaged with previously if it wasn't for this tool. The integration of our database, LinkedIn, social media data rolled into one easy-to-use dashboard is superb. Cons Like most reviewers, we are waiting for the ability to extract career information to update our database of record. This remains a number one priority to ensure that data is refreshed and consistent. More PROS than cons when it comes to using their software. Review Source Amanda H. Assistant Director of Annual Giving Higher Education Used the software for: 1-2 years ### "EverTrue's compatibility with Annual Giving" May 21, 2019 5.0 Our online giving program has really grown as a result of EverTrue's giving sites and customer service has been top-notch. We also attend and enjoy the webinars hosted by EverTrue to expand the work we are doing within the platform. Pros Our office primarily uses EverTrue to bolster our online giving program. The sites are very easy to set up and customize, and our conversion rate reflects the user's positive experience. We have more than 180 pages currently published to cater to a diverse audience. Cons While Facebook and LinkedIn integration are wonderful, we would like to see more social media integration and information for prospect research and to better help us capitalize on engagement scores. Review Source Annette M. Associate Director of Development and Annual Fund Higher Education Used the software for: 2+ years ### "EverTrue review" March 26, 2019 5.0 We have six people in our office that uses this and we all really like the way it gives us what we want . Just today I was looking up some children of a past SUU employee that had passed so I search by one of the sons names and found a old message that was posted about the donor very helpful. Pros It's so easy to use and I can find out everything I need is a few minutes. I can match up their facebook and linkedin pages to even get more information about our prospects. Very helpful Cons There is really nothing that I do not like. I find it very useful. Review Source Thomas G. Associate Director of Development, Athletics Higher Education Used the software for: 1-2 years ### "User Friendly Platform" May 21, 2019 5.0 I have been able to increases my monthly visits and have been able to target certain constituents more effectively. Pros \-Geographical Searches - Meeting Setups - List and Favorite section Cons Every time something is confusing or isn't working properly, we contact Evertrue and within 24-48 hours that problem has been fixed. Review Source DH Don H. Director of Planned Giving/Senior Stewardship Officer Education Management Used the software for: 2+ years ### "Evertrue Review" June 9, 2020 5.0 It is a helpful tool in the office and outside the office with the mobile app. A wonderful reference and full of helpful tools to assist in the Planned Giving and Donor based arena. Pros Evertrue is a wonderful tool to keep in touch with our donors. It's easy to use and Evertrue is adding very helpful features frequently. It's also very helpful with the mobile app. I have found it to be a worthwhile tool for me in my office as well as when I am traveling visiting donors. I also like the fact that with the Comments section I can include team members in the loop so the team knows who has been contacted when they have been contacted and the nature of the conversation. Get this program, it's well worth the money. Cons At first, it was somewhat overwhelming to navigate but now has become like a trusted friend both in and out of the office. Review Source KM Kris M. Director of Data and Reporting Fund-Raising Used the software for: 2+ years ### "Our Gift Officers Love it!" May 21, 2019 5.0 Very good experience and I would recommend the product to others without reservation. Pros It was easy to set up. Our gift officers love using it when they are on the road and looking for a prospect to visit when they have free time. They can do their own filters and get the information faster than asking the reporting team for lists. That saves my team time too. Cons So far no dislikes. Customer support has been great when we have had an issue. They usually respond within 1-2 hours, so no complaints and they get the problem fixed quickly. Review Source AB Anthony B. AVP Education Management Used the software for: 2+ years ### "ET Review" May 21, 2019 5.0 Very positive. Pros Simplifies the less than user friendly CRMs. Quick searches & analysis, user friendly, fast, reliable. Always improving. Cons We don't use the software to its fullest capacity, so its not a fair complaint, but I would like to be able to customize manager tools and contact reports. It would be ideal if information that I put into EverTrue was transferred into our CRM (that is available, but we don't take advantage of it) Review Source JH Jim H. Assoc Director Non-Profit Organization Management Used the software for: 1-2 years ### "Finally! A top of the line product for fundraisers" May 31, 2019 5.0 Really great experience overall. Thankful that this company created something so powerful and simple to use. Pros Ease of use. Customer service. Mobile interface. Cons Periodically it gets stuck and you have to update the mobile app to get it to work. Review Source VR Verified Reviewer Data Quality/Reporting Higher Education Used the software for: 1-2 years ### "EverTrue is a Valuable link to our Alumni" May 21, 2019 5.0 Overall we find EverTrue to be a tool that helps us gage how engaged our alumni are with us. It is a wonderful tool for our MGO's to plan trips and provide the data team quick updates on contact information. The help desk is very good at quick answers. My experience with using EverTrue has been a very positive one. Pros The EverTrue software is easy to use and update. Cons The Manual steps to link an Alum with their facebook page is my what I like least. Although EverTrue does a great job at matching for us, those that can't be matched by Evertrue, we are able to manually match, it is just a timely process. Review Source CG Ciara G. Associate Director of Alumni Relations and Development Higher Education Used the software for: 6-12 months ### "The Alumni Relations and Development Goto!" May 21, 2019 5.0 Pros It's great how Evertrue combines alumni relations activities with social media engagement AND development information. Cons Nothing! I easily enjoy how Evertrue has an app that makes the important information that I need easily available. Review Source SW Steve W. Assistant Director, Annual Giving Fund-Raising Used the software for: 6-12 months ### "Evertrue's Volunteer Platform is fantastic!" April 26, 2019 5.0 Pros I work with class volunteers from our college that help us raise support. The volunteer portal that Evertrue offers has been an incredible asset in allowing our volunteers access to information on their assignments and receiving notifications immediately of their success in garnering a gift. Additionally, the administrative side of the platform is intuitive and easy to use. Cons I have yet to experience any problems with the platform. The Evertrue staff is helpful and quick to provide help. Review Source VR Verified Reviewer Business Systems Analyst Computer Software Used the software for: 1-2 years ### "EverTrue a valuable tool for Fundraising" May 24, 2019 5.0 Wonderful Pros Ease of use, mobility, amount of information Cons Occasional hiccups we experience causing data to be incomplete Reason for choosing EverTrue Once we say the product we considered no others Review Source BL Bridget L. Director of Annual and Leadership Giving Education Management Used the software for: 1-2 years ### "Small private college using Evertrue" May 25, 2019 5.0 Pros It's pretty neat to see it pick up where people are located and be able to create lists and find those who are donors. Cons It's only as good as the information that alumni update. Review Source GS Gena S. Advancement Director Fund-Raising Used the software for: 6-12 months ### "Evertrue is great!" May 24, 2019 5.0 Good. Pros what I like most is the mobile app, so I can use it on my way to see donors. Also, the fact that I can put in contact reports in very helpful Cons Feeling comfortable enough to use it a lot Review Source KB Kendra B. Associate Director of Online Engagement Used the software for: ### "Bucknell Alumni App" January 9, 2014 5.0 EverTrue's services allowed us to successfully launch a new and innovative platform that adds tremendous value to our program. The app's integration with LinkedIn and Facebook makes it easier for Bucknellians to connect. We've had excellent customer service from the company and look forward to continuing our relationship. Review Source SR Suzanne R. Director of Prospect Research and Strategy Higher Education Used the software for: 2+ years ### "Highly recommend EverTrue" March 7, 2019 5.0 EverTrue is a valuable contribution to our decision support systems. Their customer success team is without parallel, extremely responsive and always gracious. I highly recommend EverTrue. Pros The EverTrue team continues to enhance the software with features requested by their clients, and works closely with the clients in implementing the new features. Additionally, they have sought our advice and input while beta testing new modules. The software has enabled us to easily segment our cumbersome CRM system while providing an accessible interface for our gift officers to enter contact reports and plan trips. The most recent enhancement provides an interface for users to suggest biographical updates to data management staff. This is an excellent feature that promotes data integrity. Being able to segment using LinkedIn data provides unique added value. The ability to map search results is an excellent feature, especially the ability to incorporate a radius. Cons While the software doesn't allow segmenting using full Boolean logic, the EverTrue team has developed methods for combining segmenting results into lists that automatically remove duplicate results. The software was initially developed for use with iOS devices, but the app has not kept pace with the features offered by the web version. Review Source RF Robert F. Development Associate Higher Education Used the software for: 1-2 years ### "Evertrue Review" May 24, 2019 4.0 Evertrue allows me to search and segregate information from our database of over 400,000 records easily, without making a search request from our technical support team. I can easily share information and even my search procedures with colleagues. I have found the Evertrue team to be very helpful whenever I had questions and concerns, and they have added valuable features to the product since we joined. Pros What I find most helpful about this software is the easy, intuitive control and the simple, easy to understand graphics. I mainly use it to compile lists of prospects and develop different search criteria for different projects and Evertrue's ability to search and segregate our database is very useful in that regard. The map features are also very useful for planning travel itinerary and seeking "targets" of opportunity quickly if extra time becomes available on a trip. Lastly, the fact that Evertrue is tied to LinkedIn, records Facebook interactions with selected pages, and allows information to be collected and shared has been very useful. Cons Evertrue is a costly system, although I think the value is worth it. Due to problems with Facebook, Evertrue no longer can connect directly to pages, but it is easy to record page addresses and other sources in the comments section. Review Source KV Kyle V. Associate Director of Athletic Development Higher Education Used the software for: 2+ years ### "Your database in your pocket!" March 28, 2019 5.0 With the integration with Facebook I utilize it to find those alumni that might not be donors but highly engaged. I look for one or two of those people to potentially visit around an anchor visit and without EverTrue would not be able to do this! Pros As a gift officer on the road often EverTrue makes life so much easier. The "My Trips" feature is amazing to keep everything organized and it automatically goes to my calendar. In addition, when you have the dreaded cancelled visit, you have the ability to pull up people within the area you are at to try and find someone else to visit. It is also helpful to look for new prospects, the filtering features are intuitive and makes it easier to build out trips. Cons As with anything, sometimes technology doesn't work. I have had times when on the road the app is not working but typically it is very intermittent. Review Source JT Jeromie T. Associate Director of Development Fund-Raising Used the software for: 6-12 months ### "Evertrue review" May 22, 2019 4.0 Evertrue seems to be changing the way we prospect and keep up with our donors/prospects. I have repurposed some functions within Evertrue to serve a bigger need within the fundraising space. There are some functions that would be a great addition for development officers use. Evertrue is a great software. Pros I love how intuitive and user-friendly it is. It allows you to find donor/prospects quickly and simply. The list-making capabilities help create a more robust systematic way to keep up with all of donor/prospects. It has been a game-changing experience using Evertrue. Cons One drawback about the software is that it had not found an adequate way to incorporate the corporations and organizations. Also, in fundraising, we do a lot of events, and it would be nice to make a few tweaks to be able to create the events within Evertrue. Review Source Similar Products Featured