# Page 2 | Meltwater Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Meltwater the right Social Media Analytics Tools solution for you? Explore 96 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/123153/Meltwater/reviews --- Meltwater 4 (96) [View alternatives](https://www.capterra.com/p/123153/Meltwater/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Meltwater ## Showing most helpful reviews Showing 26-50 of 96 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Rishikesh M. Social Analytics Marketing and Advertising Used the software for: 2+ years ### "Meltwater is useful for tracking media and social conversations at scale" January 9, 2026 5.0 Pros I have been using Meltwater regularly to track media coverage and social conversations for multiple brands. The media monitoring feature is very useful for tracking online news, articles & publications in one place. I also like how the dashboards can be customized based on brand or campaign needs. The tagging & filtering options help in sorting large volumes of data and make reporting easier. It saves a lot of manual effort when tracking brand visibility Cons Sometimes setting up complex queries takes time and needs trial and error. The tool can also feel heavy when loading large dashboards or multiple searches at once Review Source VR Verified Reviewer Assistant Manager Marketing and Advertising Used the software for: 1-2 years ### "Good Social Listening Tool" February 2, 2024 4.0 Pros the deep analytics provided Segregation of data city/state/country wise different verticals and sections for campaign, monitoring, and others Cons to provide ease use of keywords, some social listening rules such as use of capital alphabets in boolean operators have been bended, but in long term, the professionals of this vertical can be affected due to this Review Source KA Katie A. Communications Manager Non-Profit Organization Management Used the software for: 1-2 years ### "Excellent customer support" September 13, 2022 5.0 Overall our marketing communications team loves Meltwater. It took a while to set up our account, but once that's done, it is extremely easy to pull analytics for our Board of Directors. Pros The best part about Meltwater is how easy/user-friendly it is compared to our previous product (Cision), and our account rep is FANTASTIC. We had a terrible experience with switching reps at Cision and it was extremely clunky and took literal hours to pull metrics, but Meltwater has blown us away with how seamless it is. Cons I will say the media database is not as robust as Cision. It is clear where each company focuses. As a medical non-profit, we work with very niche publications, and many of them were not in Meltwater (or had staff missing) and had to be uploaded manually, which means you are in charge of knowing when the reporter changes companies. Switched from [Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[Cision](https://www.capterra.com/p/129611/Cision/) Combining vendors into one platform Review Source MC Marah C. Marketing and Social Media Restaurants Used the software for: 6-12 months ### "A great resource for keeping up with the latest news and events." January 10, 2023 5.0 Meltwater has helped us stay ahead of the competition on social media by giving us timely information on the topics we care about, which in turn has allowed us to refine our thinking and set up the most effective processes and tactics to reach our goals. Pros We were able to work together more efficiently thanks to Meltwater, and we were able to locate the information we required from social media platforms with greater ease because of the organization provided by the tool. Meltwater's search function is quite adaptable, providing us with a plethora of alternatives for precise tracking of what we're looking for, where we can simply prepare the topic that we're waiting for to be published, and when it's published on social media. To make sure we're always on the ball, Meltwater will provide us alerts instantly. Meltwater has a fantastic knack for laying down the information gathered in a way that is simple to understand for anyone. Cons While the simplistic nature of Meltwater's charts is a source of frustration for me, I have faith that the Meltwater will make efforts to enhance them in future versions. Review Source KW Kathy W. AVP PR Computer & Network Security Used the software for: 2+ years ### "The most inclusive on the market" October 20, 2020 5.0 My overall experience has been good. The customer support is usually very fast and any issues always get resolved. The platform and staff are very reliable and useful. Pros The thoroughness of coverage and the reach is far larger than other products and the ability to customize searches, add viewers Cons a few typos in search criteria setup from prior account managers - but nothing that affects its usability Reason for choosing Meltwater Most inclusive and thorough and easiest to use, and it allows me to save data and makes articles from 5 months available if I need them - much easier to use than other competitive products Review Source Response from Meltwater November 2, 2020 Kathy, we're glad to hear we have delivered such a great experience for you. Our team strives for excellent customer service and product solutions. Please don't hesitate to reach out if there's anything additional we can do for you. CK Charlotte K. Chargée marketing Information Technology and Services Used the software for: 2+ years ### "Un outil de veille qui patine !" March 18, 2021 2.0 La communication avec Meltwater est quasi inexistante. Le sav technique répond dans des délais de plusieurs jours. Mais le service commercial n'effectue aucun suivi de ses clients pour vérifier leur satisfaction et proposer des améliorations. Aussi, en 2 ans d'utilisation de l'outil, nous avons eu plusieurs interlocuteurs différents ! Pros Meltwater permet une saisie illimitée de mots clés de recherches vous permettant de lancer une veille sur des sujets variés : x produits, x marques, x gammes ou x entreprises. Les articles retenus peuvent être envoyés à vos collègues dans une newsletter. Cons Les articles non sens sont très nombreux à remonter ce qui oblige à faire du tri avant de trouver le sujet qui nous intéresse vraiment. L'utilisation de l'outil demande beaucoup de temps ! Malgré deux interventions de l'équipe technique en 2 ans, l'outil remonte toujours des articles inutiles et hors sujet. Le paramétrage des requêtes avec des fonctions booléennes exige un minium de connaissance. Une formulaire (code) aurait facilité l'expérience client. Mon entreprise a un établissement homonyme dont nous recevons des articles alors que Meltwater a effectué des paramétrages à 2 reprises pour éviter ce problème ! D'autre part, le design pourrait être amélioré avec par exemple un visuel/vignette en aperçu des articles sélectionnés pour une mise en avant dans une newsletter. Reason for choosing Meltwater \- Veille monde - Veille concurrentielle et e-réputation Review Source DC David C. Director Education Management Used the software for: 2+ years ### "Deceptive business practices and horrible customer service " January 6, 2021 4.0 Avoid this company at all costs. They have unethical and deceptive business practices. Pros It's easy to use and offers a robust contact list for reporters and media outlets. The daily reports are also helpful in seeing media mentions and areas of interest. Cons The customer service and their business practices are just unethical and deceptive. I caution anyone who is considering meltwater to understand that they will be automatically renewed for the next year if they don't give 90 days notice. Where is this listed? In a URL you have to click on that's buried in your agreement they send you. They don't separate it out, highlight it, or tell you anywhere else. Their customer service and management couldn't care less that they dupe you into another year at thousands of dollars. I wouldn't give this company the time of day, let alone my business ever again. Avoid at all costs. Review Source Response from Meltwater February 3, 2021 Hi David, we appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We will use this as an opportunity to improve. VR Verified Reviewer Chief Development Officer at Daily Caller News Foundation Non-Profit Organization Management Used the software for: 1-2 years ### "Disingenuous business practices" December 11, 2018 1.0 Our organization is a client of Meltwater's and found the service was not benefiting us. The reports, stats and information provided were not beneficial. I indicated to the account specialist, I wasn't sure we would be renewing when they sent me a confirmation for renewal on October 26, 2018. Their only discussion was about getting me best prices. I did not sign the renewal confirmation. Our services were to end January 14, 2019. At no time did they mention automatic renewal or that I needed to send a formal notice of termination. On December 7th, in response to their many emails asking me to sign the renewal confirmation I advised them we would definitely not be renewing - 38 days before the services were to end. For the first time, they advised me we were automatically renewed and they would be sending us a bill. They said it was "preset" I asked for the contract and was shocked to see the termination terms aren't even listed on the main contract page - they are instead buried in a link, under topics such as spam. A link, of course, can be altered at any time. The contract document defines start and end dates, and makes no mention of automatic renewal. Your account reps make no mention of automatic renewal. I find this disingenuous. Pros Nothing - it said our reach was over 200 billion - there are less than 8 billion people on the planet. Cons It is redundant and doesn't deal with reality. Review Source Martin M. Chief Content Officer Marketing and Advertising Used the software for: 6-12 months ### "A Product in Development" September 1, 2018 3.0 Meltwater is providing excellent support and their media data and reporting seems to be very reliable. We have been able to use it to make some very productive media in-roads. The software seems to be underdeveloped but hopefully they will continue to add the features needed to make it a mainstream offering. Pros Meltwater is easy to use and their employees pay a lot of attention to you as a client. Especially in the set-up stages, they are very attentive and schedule their follow-up effectively. The basic tools are adequate and their data seems to be reliable. Cons The platform for Meltwater seems to be very immature in terms of its development. It can send newsletters but you get almost NO functionality on analytics or member tracking. Like all other SaaS companies, everything is an add-on and it is not always easy to determine what you get for the price you are being quotes. The software simply feels rudimentary in design and immature in implementation. Review Source Vincent V. Responsable Telecommunications Used the software for: 2+ years ### "Coup de gueule contre la société Meltwater" March 5, 2021 1.0 Coup de gueule contre la société Meltwater avec qui nous avons eu quelques déboires ces dernières années. Très bon service commercial qui a réussi à nous convaincre que Meltwater était la meilleure solution… mais grosse déception pour la suite ! Lenteurs pour configurer tous les paramètres complexes, conception par leurs services de la newsletter très laborieuse, conseillers techniques qui ne parlent pas tous Français ou très mal. Une fois tout configuré, les informations que leurs moteurs trouvent correspondent à ce qui se passe sur la toile donc ça dépend essentiellement de votre actualité. En revanche au moment de renouveler le contrat ça se gâte, augmentation de 60%, reconduction tacite, commercial qui ne parle pas Français, etc. Des méthodes certainement contractuelles mais que je qualifie de voyous. Je précise que la signature se passe électroniquement en ligne, sur un contrat écrit tout petit et que l'on ne peut pas imprimer avant de le signer. C'est seulement une fois signé que vous recevez le contrat avec les conditions générales de vente. Dans celles-ci il est spécifié que meltwater n'est pas tenu à des résultats, etc. Si vous vous laissez convaincre, pensez bien à supprimer la non reconduction tacite du contrat ou à dénoncer celle-ci dès signature. Pros Sur le principe tout à l'air très bien. Bonne présentation du produit. Cons Il doit ^^etre configuré par un administrateur de chez Meltwater. Reason for choosing Meltwater Bonne présentation avant l'achat et commercial persuasif. Remise conséquente la première année. Review Source JP Juliette P. Consultante media et influence Marketing and Advertising Used the software for: 6-12 months ### "Avis d'une consultante presse et influence" January 2, 2024 3.0 Meltwater est un outil de veille efficace mais a utilisé en complément d'un autre outil de veille car présente tout de même beaucoup d'inconvénients comme cités présentement. Je ne recommanderai pas seul. Pros Meltwater est une application qui retrace la plupart des parutions webs. Il est confortable d'utiliser cette application dans le cadre de sa veille journalière. Cons Malheureusement, selon moi, Meltwater présente beaucoup d'inconvénients et de dysfonctionnements. En effet, Meltwater ne retrace pas toutes les parutions web et aucune parution print, ce qui est très embêtant lors d'une veille. De plus, le site web me semble très difficile d'utilisation. Beaucoup de paramètres qui ne sont pas expliqués. Review Source VR Verified Reviewer Pr intern Public Relations and Communications Used the software for: 6-12 months ### "Meltwater review " April 28, 2022 5.0 Pros Meltwater collects media information for me Cons I personally haven't had any issues with meltwater Review Source EB Eva B. Consultante junior RP et Influence Public Relations and Communications Used the software for: Less than 6 months ### "Utilisation quotidienne de Meltwater " January 2, 2024 5.0 Je l'utilise quotidiennement pour mon client et il m'est utile à chaque fois. Il me fait une pige automatique et il me reste plus que à trier et tirer les informations et les articles qui me concerne. Je passe au minimum 1h dessus par jour. C'est un des outils avec lequel je travaille le plus et qui est indispensable pour le métier de RP. Pros Je l'utilise quotidiennement pour mon client et il m'est utile à chaque fois. Il me fait une pige automatique et il me reste plus que à trier et tirer les informations et les articles qui me concerne. Cons Quelques oublies d'articles de temps en temps mais ça reste très rare. Review Source Felix Daniel G. CEO Internet Used the software for: I used a free trial ### "An essential tool for driving success on social media." July 30, 2023 4.0 The ability to combine data from different channels is great and getting detailed reports has also been a big plus. Pros I really like this platform, it's easy to use and it allows me to get valuable information about the performance of my campaigns and better understand my audience. Cons Well the price can be quite high for some businesses or independent professionals. Review Source ES Emirhan S. Music Music Used the software for: 1-2 years ### "Meltwater is useful" June 19, 2022 5.0 Pros Thanks to its interface and content, it is very easy and functional, saving time and work. And one of the plus aspects is that it's free. Cons Although it is incomplete, it gives sufficient information. Review Source JS Jeff S. CMO Internet Used the software for: 2+ years ### "We use Meltwater Daily and Have for Years... Great tool and service." May 14, 2019 5.0 We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly using the media monitoring features exclusively, and that alone was enough value to justify our account. More recently we've also been using the Influencer platform for media research and outreach and that has also proven to be extremely useful. Much of our content marketing is driven by things we're able to uncover on a daily basis using Meltwater. Pros The breadth of features. Ease of use and flexibility. Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support. Cons No real complaints about the software. It is very robust and even after several years, we are finding new beneficial ways to leverage Meltwater. Review Source MC Maxim C. marketing manager Real Estate Used the software for: 2+ years ### "convenient and clear email reports" February 7, 2022 5.0 Pros The daily reports directly in my inbox are super convenient. Cons Twitter appears a lot on the reports, which is important because people are very vocal there. But sometimes the reports show every single re-tweet in a huge disorganized list. It would be great if the original tweet could be at the top, and all the duplicate re-tweets would only appear if we chose to 'expand' a list Review Source Marina C. President Internet Used the software for: I used a free trial ### "The success of my digital marketing strategy." July 30, 2023 4.0 My experience has been very good, this platform is very detailed and precise, and its control panel is very complete and easy to use. Pros I like the social media analytics tools that allow me to monitor the online conversations that are impacting my brand and industry. Cons It would be ideal to have a higher update speed to be able to make more agile decisions. Review Source Linda R. Director of Digital Communications Higher Education Used the software for: 1-2 years ### "Robust Social Media Monitoring at a Price" November 5, 2019 5.0 We tend to use Meltwater in times of social media crises — and it cuts down on manual data compilation and creates easy-to-understand reports for all stakeholders. Pros Robust social monitoring capabilities, easy to set up, really great customer support, easily customizable, and easy to export reports. Cons It's pricey, but with social media monitoring that is to be expected. In this realm, you get what you pay for, and Meltwater is worth the price because it just pulls in way more intel than any other solution available. Review Source Emily F. Customer Support Specialist Used the software for: Less than 6 months ### "Affordable but over hyped and not suitable for a large company" March 12, 2018 3.0 Pros I worked for a large automotive company and moved from NetBase to Sysomos due to cost and ease of use. Sysomos is certainly easy to use and fulfills the basic needs of a small to medium size business - I don't think it's ideal if you have to dive into analytics and provide in depth numbers. If that's the case, Sysomos is not for you. Cons I found that Sysomos wasn't delivering the analytics that execs were looking for and there was a lot of manual work that went into it. The content planning side of the software seemed promising until I had to use it daily and dealt with glitches of the screen freezing or not being able to scroll up/down. When presenting content to client and using Sysomos, I was embarrassed. Training was not great, there were so many things he missed out on and we found out later on that we were not using the software to it's absolute fullest due to poor training. Review Source ES Erica S. Account Director Public Relations and Communications Used the software for: 1-2 years ### "Customer team is nice, but tool didn't meet our needs" August 24, 2022 3.0 Meltwater is an easy tool to present to a team that doesn't have media monitoring experience. However, when you have a team moving at a fast pace that needs a reliable tool, this doesn't quite meet the mark. There was a lot of extra work our team had to do that the tool should have been able to. Pros The integration of media database and monitoring was a plus. Cons The platform interface was difficult to interact with. The data was often lacking, both because of the publications missing from the tool as well as the way metrics were presented. Review Source AM Amanda M. Senior Account Executive Public Relations and Communications Used the software for: 2+ years ### "Great social media monitoring & journalist database tool" December 10, 2019 4.0 Tip to your sales team: stop being so aggressive and reading from a script it gets very annoying. Pros They have an extensive journalist database and their social media platform is great. Can connect several different clients' accounts and schedule posts and the metrics are great Cons Their sales team is extremely aggressive. Only hear from account reps when it's time for renewal and after you sign up they go silent when you have an actual issue. Review Source Kara I. News Writer Higher Education Used the software for: 2+ years ### "Great Spreading the Word" February 8, 2019 5.0 Overall, Meltwater has been an easy tool to use to distribute information and also see the analytics of how it's being received, opened, clicked, etc. We also use the tool to create a Daily Digest of hits that mention our business in the media or on Twitter. Pros This software is completely user friendly. It is easy to upload press releases and sent to various distribution lists. Cons Sometimes there are glitches or issues where if there is a lot of traffic happening via Meltwater which makes your particular information experience a delay. Usually, Meltwater staff are able to identify log jams pretty quickly. Review Source VR Verified Reviewer Social Media Specialist Marketing and Advertising Used the software for: 1-2 years ### "Meltwater = Too Expensive For Small Business, Good For Larger Operations" November 13, 2019 4.0 Overall, the algorithm changes on Instagram took away our use for discovering leads efficiently with the listening tool. The cost was no longer sustainable once it was not bringing in any additional revenue. It is a powerful tool, with great customer service, but I believe it is a little too pricey for smaller businesses. Pros I liked how robust the listening side of the software was. You could really dive into the results and pick up conversations that were happening around your brand that you otherwise would not have been able to see. Cons What I liked least about this software was that their social inbox was just Sprout Social. I was living within the engagement side of the software and saw little additional value. For those focusing solely on social listening, I recommend looking only at the component. Review Source VR Verified Reviewer Communication de crise - Relations médias Food Production Used the software for: Less than 6 months ### "A éviter !" August 27, 2020 1.0 Très mauvaise. Si le service commercial est très bon pour vous faire choisir leur solution, le reste l'est beaucoup moins..... Je n'ai aucune confiance dans les données de leur BdD, je dois à chaque fois vérifier que les données sont toujours bonnes. De plus, en lisant les CGU, ils n'ont aucune obligation de résultat ni de fiabilité : "Meltwater fournit le Site « en l’état » sans aucune garantie ou condition expresse ou tacite, de quelque nature que ce soit. Meltwater ne garantit pas un fonctionnement sans interruption, sûr ou sans erreur du Site. Meltwater ne formule aucune déclaration ou garantie quant à l’exactitude, au caractère actuel, à la qualité, à l’exhaustivité, à la pertinence ou à la fiabilité des informations ou données figurant sur le Site ou auxquelles le Site permet d’accéder." Pros Initialement, le point fort aurait du être de renforcer la qualité de la diffusion de nos communiqués de presse. Cons Base de données journalistes en partie obsolètes (au moins un bon tiers après avoir consulté un bon nombre de fiches). Des données affichées comme réactualisées il y a 3 mois ne sont plus bonnes depuis plusieurs années. Un service support qui se cache derrière des excuses aseptisées pour justifier cet obsolescence des données. Reason for choosing Meltwater Initialement pour la qualité annoncée de la BdD, la possibilité de voir les articles numériques des journalistes et une remise commerciale importante. Review Source Similar Products Featured