# Dataro Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Dataro Software - reviews, pricing plans, popular comparisons to other Nonprofit products and more.

Source: https://www.capterra.com/p/10008968/Dataro

---

# 

 Dataro Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Dataro

## What is Dataro?

Dataro is the AI-powered platform tailor-made for helping you run smarter fundraising campaigns by pinpointing where you can improve, identifying the best donors and channels, and crafting personalized, multichannel communications. We integrate directly with your CRM, helping you benchmark past performance, create meaningful donor segments, and quickly personalize content for higher performing multi-channel campaigns.

## What is Dataro used for?

[Nonprofit](https://www.capterra.com/nonprofit-software/)

Overall rating

Based on 10 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

A$19

Per User, Per Month

Free trial  
available

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Dataro

4.8 (10)

VS.

[4.8 (624)](https://www.capterra.com/p/156860/Donorbox/reviews/)

Starting Price

A$19

Per User, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (10)

Ease Of Use

4.8 (871)

Value For Money

4.5 (8)

Value For Money

4.6 (774)

Customer Service

5.0 (9)

Customer Service

4.7 (751)

## Dataro alternatives

[4.5 (1,382)](https://www.capterra.com/p/2698/DonorPerfect-Fundraising-Software/reviews/)

Starting price

$119.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.8 (471)](https://www.capterra.com/p/220131/Zeffy/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.6 (935)](https://www.capterra.com/p/111128/Bonterra-Guided-Fundraising/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.7 (1,286)](https://www.capterra.com/p/131207/Bloomerang/reviews/)

Starting price

$125.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/10008968/Dataro/alternatives/)

## Pricing

Value for money

4.5 (8)

Free Trial

Basic

A$19.00

Per User,Per Month

Value for money

4.5 (8)

4.5

Based on 8 reviews

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## Support, customer service and training options

Customer Service

5.0 (9)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (9)

5.0

Based on 9 reviews

## User reviews

Overall rating

4.8

Based on 10 reviews

Filter by rating

5(9)

4(0)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

KM

Katie M.

Individual Giving Manager

Fund-Raising

### "Great tool for time saving and increasing ROI"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 24, 2024

Pros

Dataro has saved our Data Team lots of time creating selections for our communications and has proved itself valuable across many different channels for increasing ROI. The support from the team to set it up and get the most out of Dataro has been brilliant too.

Cons

The reporting aspect doesn't work seamlessly for us as we record our data in a different way that is needed to get accurate reporting results. We have found it easier to do our own analysis than to change the way we work.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ST

Stuart T.

Campaigns and Supporter Experience Manager

Non-Profit Organization Management

### "Excellent product and great people"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 22, 2024

Excellent. Again the team are great, the product is good. I also love that Dataro are constantly innovating, so that means we get to benefit from new products and ideas.

Pros

I've loved how easy it's been to understand the benefits of Dataro. Everything was well explained. And we have really seen huge cost savings with campaign data selections. As a Charity this has been invaluable. Particularly with prices of print and post rising, to make significant cost savings is great. We've also seen improved returns on Fundraising campaigns. The team are also brilliant. One of my favourite things about them as a company is it feels like they are championing your organisation and want you to succeed.

Cons

Not many really, we had a few challenges with integration. But we managed to solve this with the teams help.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

GD

Geoff D.

Chief Advancement Officer

Non-Profit Organization Management

### "Dataro has changed how our nonprofit fundraises."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

September 18, 2023

I use Dataro’s AI Assist as part of my regular workflow; drafting letters, emails, follow up communications, social media posts and welcome journeys. I can tell you with confidence that it has accelerated my work significantly and already resulted in new donors engaging and donating faster than I anticipated. As I am building plans to hire team members next Spring, I am doing so with Dataro’s system’s front and center. I am able to build a truly next generation development team that leverages Dataro and other technology as part of our team’s DNA. It will allow me to reallocate at least one FTE to other donor-facing roles, making the team more efficient and effective, and ultimately raise more money than utilizing purely traditional methods. Using Dataro’s AI Fundraising Platform will be a job requirement for those hired.

Pros

Dataro allows fundraising staff with no AI experience utilize their platform in a quick and easy way to support our work. It cut content creation times by nearly 90% and has opened up additional revenue channels we were originally not staffed to accommodate. Training for AI Assist, which is what we are utilizing most frequently, takes mere minutes. MINUTES! It is intuitive with a great user experience. We couldn't be happier. It has quickly become a critical system for our department.

Cons

Dataro is constantly improving their system. Currently the only challenge I have being a small, new fundraising department is we do not have enough data to fully leverage all that Dataro has to offer. As we grow we will incorporate all of their bells and whistles as soon as humanly possible!

Switched from

[ChatGPT](https://www.capterra.com/p/10009334/ChatGPT/)

Dataro is purpose-built for nonprofit fundraising. It's training models produce highly specific content unique to philanthropy which means there is less editing required.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Kat R.

Head of Fundraising and Partnerships

Non-Profit Organization Management

### "Become Biz SMART with Ai by Dataro "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 6, 2023

The experience has been truly refreshing as I delve into ways to improve business efficiencies, and I found a solution that genuinely delivers results and is not merely a passing trend. With this newfound solution, I can achieve more in less time,increasing the quality of the work, and enabling me to work smarter, not harder.A significant part of this success is attributed to the exceptional Customer Success Team. They provide invaluable consultations and advise on modules that perfectly fit my business needs at any given time. I trust their expertise, knowing they have my best interests at heart and are genuinely dedicated to helping solve my business problems. Their support has been instrumental in making this journey a fruitful and rewarding one.

Pros

Dataro's AI is a strong technology system that replicates human-like intelligence and capabilities, with the ability to perform sophisticated communication services. By also considering various external factors, such as my industry and business conditions, it delivers tailored and customised content across multiple channels.What truly sets this AI-driven service apart is the exceptional support provided by the Customer Success Team. They offer personalised guidance throughout the process, ensuring that I am well-equipped for success.

Cons

The prospects of Dataro's AI roadmap are truly thrilling. However, as with all remarkable endeavours, patience is required as we eagerly await its implementation. If only time could be fast-forwarded! The roadmap builds on the solutions I love like problem-solving and decision-making capabilities for new business proposals, acquisition and retention strategies, and the enhancement of donor journeys.

Alternatives considered

[DataRobot](https://www.capterra.com/p/179303/DataRobot/)

[Azure Machine Learning](https://www.capterra.com/p/170400/Azure-Machine-Learning-Studio/)

[h2o](https://www.capterra.com/p/158760/H2O/)

[Amazon SageMaker](https://www.capterra.com/p/234216/Amazon-SageMaker/)

[Altair AI Studio](https://www.capterra.com/p/148220/Altair-AI-Studio/)

Reasons for choosing Dataro

Dataro's AI is focused on not-for-profit data analytics, predictive modeling, and business optimisation, meanming it is specific business needs, is at the right level of expertise , scaleability, and integration capabilities.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TE

Tom E.

Innovation & Development Manager

Non-Profit Organization Management

### "Helping us make data-led decisions"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 4, 2023

Pros

Dataro is helping us access, visualise and understand our Appeals and Regular Giving programmes better, so we can make data-led, effective decisions. Support team is very responsive and helpful, both in the on-boarding process and beyond.

Cons

Nothing to add here at the moment. We are early on in our use of Dataro so impact is still TBC

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CG

Colette G.

Digital and Campaigns Manager

Non-Profit Organization Management

### "Dataro saves us time and money"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 23, 2023

Dataro gives us the opportunity to save time and be more effective with our fundraising activities. Their product and customer service gives us the confidence to try new things based on data-led decisions. Dataro helps reduce risk and identify key opportunities so we can continue to raise vital income and provide the best donor experience.

Pros

Dataro was smooth to set up. We were given excellent support throughout the onboarding process. The features we use most are the campaign suggestions to assist with data selection for our mailing and telephone campaigns. The reporting features are also extremely helpful, especially being able to benchmark against other charities.

Cons

Initially the Fundraising Intelligence feature seemed slightly overwhelming. However once we fully understood how the terminology matched with our internal fundraising we were able to make more use of the insights provided. Unfortunately there is not a way to set a custom year e.g. a financial year. We believe this feature may be developed in the future and would be extremely useful for internal report requirements.

Reasons for choosing Dataro

Dataro customer service including their personalised proposal with tailored goals and forecast ROI. Dataro's \[sensitive content hidden\] background in data science.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MC

Marisol C.

Fundraiser and Benefactor Care

Fund-Raising

### "Thank you Datao for making our Fundraising much effective and easy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 22, 2023

Our experience so far is very positive. The customer support is incredible and the user experience along with the great results keep surprising us in every test.

Pros

Dataro helps us improve our Fundraising Campaigns by selecting the right target group and the results have been amazing,up to 47% percent rate conversion rate in an upgrading campaing with more than 20K annual revenue, is only one example of our good experiences We will continue working with them and develop new strategies based on their presictions.

Cons

The integration took some weeks, bu once is all setup is easy to work with.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Caitlin B.

Annual Giving Manager

Hospital & Health Care

### "Great product"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 19, 2023

We found using Dataro yielded better results for our campaigns, and it was also easier for our data team. We’re looking forward to using the propensities in our regular giving and mid-value programs in the future. Dataro consistently outperforms our manual data selection and helps to improve donor stewardship as well as overall campaign income.

Pros

Dataro makes donor data easy. It looks at our data and gives us easy-to-understand and actionable leads to help increase our income and build donor retention.

Cons

Dataro is fast-moving, the only downside is my inability to keep up with all the new features they release.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DB

Daniel B.

Data Insights Specialist

Health, Wellness and Fitness

### "Dataro is like having an extra SME in our team"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 16, 2023

Dataro helps us to prioritise our focus, to communicate more effectively with our supporters and to ensure efficient use of limited resources.

Pros

Dataro’s software is extremely user friendly and they are a trusted adviser to our fundraising team. They make our lives as a data and fundraising team easier, saving time and delivering better campaign selections, faster than ever before. The results speak for themselves and this is why our team loves working with Dataro. We can’t imagine fundraising without Dataro now

Cons

Dataro provides the services that we need to a high level so I have no comments for this section

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TS

Taylor S.

Marketing Specialist, Retention

Fund-Raising

### "Raising more, mailing less!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 15, 2023

Using Dataro's Al donor targeting, we've increased our revenue for direct mail appeals, and we've even been mailing less people. Which is an astounding result!

Pros

We started off using Dataro's Direct Mail Appeal modules to select our standard and premium tier donors by only capturing those with the highest propensity to donate via mail. As a result, we've had cost savings by mailing less people and are still using these methods three years on! I like how easily integrated the data is within our system and our accessible it is for the average fundraiser to use.

Cons

There's not much to dislike about Dataro, though I will note that we needed some tech-savvy colleagues to manage the integration process from the get-go. Ensuring that our data is consistently tagged in a way that makes sense for the Dataro system to use can be a bit tricky, though I've got to say, their data scientists are super responsive when any issues arise :)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/10008968/Dataro/reviews/)

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