---
title: "KnowBe4 Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about KnowBe4 Software - reviews, pricing plans, popular comparisons to other Security Awareness Training products and more."
source_url: "https://www.capterra.com/p/10001983/KnowBe4/"
page_type: "product"
language: "en"
publication_date: "2026-09-29"
---

# 

 KnowBe4 Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

KnowBe4

## What is KnowBe4?

KnowBe4 combines security awareness training with phishing simulation and analysis to help Japanese organizations prevent cyberattacks. It features extensive security awareness training content and an automated training campaign function that sends reminder emails to company employees based on the course schedule. The software features numerous community phishing templates and can administer automated phishing tests to every student. It also strengthens network protection and eliminates the need for staff members to report IT-related issues like malware infections to IT departments. The test results analysis function shows statistics and graph evaluations that link the training status to phishing test outcomes.

## What is KnowBe4 used for?

[Security Awareness Training](https://www.capterra.com/security-awareness-training-software/)

Top alternative

Featured

Overall rating

Based on 27 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$18

Usage Based, Per Year

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for KnowBe4?[Manage this product listing](https://www.g2.com/products/knowbe4-inc-knowbe4/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### KnowBe4

4.7 (27)

VS.

[4.9 (338)](https://www.capterra.com/p/233248/Hoxhunt/reviews/)

Starting Price

$18

Usage Based, Per Year

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (27)

Ease Of Use

4.9 (338)

Value For Money

4.6 (22)

Value For Money

4.8 (150)

Customer Service

4.6 (21)

Customer Service

4.8 (181)

## KnowBe4 alternatives

[4.9 (14)](https://www.capterra.com/p/246464/CyberHoot/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.6 (27)](https://www.capterra.com/p/240196/Phished/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Uptime Labs](https://www.capterra.com/p/10036483/Uptime-Labs/)

[5.0 (8)](https://www.capterra.com/p/10036483/Uptime-Labs/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10036483/Uptime-Labs/)

Highest Rated

[Keepnet Labs](https://www.capterra.com/p/10003091/Keepnet-Labs/)

[5.0 (46)](https://www.capterra.com/p/10003091/Keepnet-Labs/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10003091/Keepnet-Labs/)

[View all alternatives](https://www.capterra.com/p/10001983/KnowBe4/alternatives/)

## FAQs about KnowBe4

Overview

### Which roles and teams benefit most from KnowBe4?

KnowBe4 is most used by IT administrators, security teams, and technology leaders who manage phishing simulations, security awareness training, and compliance reporting. HR and learning teams use it to deliver employee education, while finance, operations, and executive leaders rely on it to reduce human risk and strengthen company-wide security habits.

Answer based on 26 reviews

Overview

### What company size and industries is KnowBe4 built for?

KnowBe4 is built for Japan-based businesses across all market segments, with strongest adoption among small businesses at 54% and Information Technology and Services at 15%. It also serves midsize companies at 31% and enterprises at 15%, with notable use in Automotive and Non-Profit organizations, primarily for security awareness training.

Answer based on 26 reviews

Features and Usability

### What are the key features of KnowBe4?

KnowBe4 offers Learning Management, Simulated Threat Attacks, and Training Management for security awareness programs. These features support employee training assignment, phishing simulation campaigns, progress tracking, and administrative control over content delivery and training schedules.

Getting Started and Support

### How easy is it to onboard and train a team on KnowBe4?

KnowBe4 is generally easy to roll out, with many teams up and running within weeks. It offers webinars and documentation, while reviewers also describe video-based training that most employees complete easily. Admins usually manage setup without much trouble, though content selection, reporting, and custom configurations can take more time.

Answer based on 17 reviews

Getting Started and Support

### What customer support options does KnowBe4 offer?

KnowBe4 provides Email/Help Desk, FAQ/Forum, and Phone Support. Customer support help is organized across these channels for users who need direct assistance or self-service guidance. No reviewer feedback is available here to describe response times, helpfulness, or common support frustrations.

Security

### How does KnowBe4 handle data security and access control?

KnowBe4 uses security awareness training, realistic phishing simulations, feedback tracking, and detailed reporting to help organizations reduce human risk and identify risk areas. It is easy to deploy and manage, with frequent content updates. Some reviewers note limited LMS flexibility, integration challenges, and less useful on-demand compliance content.

Answer based on 13 reviews

## Features

AI summary

Based on 441 Security Awareness Training reviews

Not all Security Awareness Training products cover every top buyer priority. Here is what Capterra reviewers identify as most important when choosing a solution:

-   **Simulated Threat Attacks** (**62%** of reviewers rated this feature as critical)
-   **Training Management** (**47%**)
-   **Risk Assessment** (**38%**)

KnowBe4 supports **Simulated Threat Attacks** and **Training Management**, giving teams a way to test employee responses to phishing and other attack scenarios while also organizing and tracking training programs. However, it does not include **Risk Assessment**. Instead, it offers **Learning Management** (**40%**), which helps businesses deliver and manage educational content at scale, providing teams with a practical way to build security awareness and improve user readiness over time.

Features

4.6 (27)

4.6

Based on 27 reviews

## Pricing

Value for money

4.6 (22)

[View pricing plan details](https://www.capterra.com/p/10001983/KnowBe4/pricing/)

Basic

$18.00

Usage Based,Per Year

Value for money

4.6 (22)

4.6

Based on 22 reviews

## Support, customer service and training options

Customer Service

4.6 (21)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (21)

4.6

Based on 21 reviews

## User reviews

Overall rating

4.7

Based on 27 reviews

Filter by rating

5(20)

4(7)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AN

Anonymous User

Senior Geomechanicist

Oil & Energy

### "Cybersecurity lessons that stick"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 13, 2026

KnowBe4 has helped reinforce practical cybersecurity habits and made it easier to recognize common threats such as phishing and suspicious links. The training is generally clear and easy to complete.

Pros

KnowBe4 presents cybersecurity awareness topics in a way that is easy to understand without requiring a technical background. The short training modules and simulated phishing exercises are useful for recognizing suspicious emails and developing better security habits.

Cons

Some of the training scenarios can feel repetitive after completing several modules, particularly when similar security concepts are covered more than once.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CJ

Colin J.

IT Operations Manager

Information Technology and Services

### "Comprehensive Security Awareness Training Made Easy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 2, 2026

Overall, my experience with KnowBe4 has been very positive. It provides a comprehensive solution for security awareness training and phishing simulations, helping employees become more aware of cybersecurity threats. The platform is easy to manage, deployment is straightforward, and the available training content supports organizations of different sizes. It has helped strengthen our security culture while reducing the administrative effort required to run awareness programs.

Pros

KnowBe4 has been an effective platform for improving security awareness across our organization. The phishing simulation campaigns are easy to set up, and the training content is engaging and relevant. I also appreciate the reporting features, which make it simple to track user progress, identify risk areas, and measure the overall effectiveness of security awareness programs.

Cons

The platform offers a large amount of content, which can sometimes make it challenging to find the most appropriate training materials for specific audiences. Reporting customization could also be more flexible, especially when creating reports for different stakeholders or compliance requirements.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Elizabeth L.

PRODUCT MANAGER

Retail

### "KNOWBE4 - YAY"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 29, 2026

KnowBe4 is a strong security awareness training platform that helps organizations reduce human risk through engaging phishing simulations, training modules, and detailed reporting. It is especially effective for building long-term security culture.

Pros

KnowBe4 offers a wide variety of training content, realistic phishing simulations, and excellent reporting tools. The platform is easy to manage, frequently updated, and helps employees learn cybersecurity best practices in a practical way.

Cons

Some training content can feel repetitive for experienced users, and the volume of emails may overwhelm employees if not configured carefully. Pricing can also increase as the organization grows and adds more advanced features.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LW

Larry W.

IT Director

Hospital & Health Care

### "Knowledgeable Users Are Your Best Firewall"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 22, 2026

We've been using KnowBe4 for five or six years now and have found it to be a good experience. The phishing tests keep our users on their toes and our phishing test scores have definitely improved over that time and are consistently quite good. We have noted a better awareness from staff of phishing and a definite improvement in their posture regarding suspicious emails. The cost has crept up somewhat during our time using KnowBe4, but compared to the cost of a security breach due to a phishing email, it's negligible. The bottom line is that it works and we've seen marked improvement amongst our staff.

Pros

Their content (both training and their phishing tests) is constantly being updated to stay relative and concurrent. The user interface for admins is relatively clean and simple to use. Also, having an account representative who checks in regularly and makes suggestions for improvement and assists in setting up new campaigns is a pretty great thing and helps keep us on track with our training goals. Their service overall is constantly evolving and adding new features and capabilities that improve their suite of tools, although not all are always included with your subscription and are add-ons.

Cons

I find the reporting options a bit limited. We attempted to pivot to using the API to do custom reporting but found it a bit sparse and apparently not often updated. Seems to be a bit of an afterthought.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BH

Brian H.

Environmental Compliance Engineer

Printing

### "Smooth and thoughtful training"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

October 27, 2025

Pros

I appreciated the ease of use and training style. It incorporated knowledge checks and tests very well.

Cons

I thought the training should provide some real life examples that included total costs to an organization when someone falls prey to phishing.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AD

Aaron D.

Tech Specialist

Non-Profit Organization Management

### "The best bang for your buck phishing awareness platform."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 20, 2025

KnowBe4 is simple to learn and easy to setup as they have recommendations if you have not used a phishing simulator before and is very cheap to start off.

Pros

Knowbe4 is great for the price. You get a lot of value for money and the ease of use is very simple to learn. Threat Simulation is the gold standard as well.

Cons

Some modern solutions using AI can automate the system, which I wish KnowBe4 had so it could be more personalized and automated at the same time.

Alternatives considered

[NinjaOne](https://www.capterra.com/p/184229/NinjaOne/)

[Hoxhunt](https://www.capterra.com/p/233248/Hoxhunt/)

Reasons for choosing KnowBe4

Price was extremely low compared to other systems and the amount of use the system had was a lot greater as well.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

L.

Luke ..

Director of Technology

Information Technology and Services

### "Adequate Cyber Awareness Tool With Plenty Of Features"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

July 10, 2025

KnowBe4 is robust enough for company wide cyber awareness campaigns, but simple enough for busy admins to deploy successfully.

Pros

My favorite feature is the ability to automate employee training with email reminders, completion metrics and compliance reports.

Cons

The available training topics can be somewhat repetitive. Some of the admin panel features are not intuitive and are hard to navigage.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TG

tyler G.

IT Support Coordinator

Education Management

### "Great product and support we use a multitude of their products!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 16, 2025

Great product and support. Once everything is set up it works very well and does a great job keeping us protected.

Pros

Easy to use and administer. Great to teaching users of all types how to be safer online. Great remedial training.

Cons

Found out recently we are paying for things we never had fully set up. Would have been nice if our account rep mentioned that.

Alternatives considered

[ThreatLocker](https://www.capterra.com/p/195434/ThreatLocker-Control/)

Reasons for choosing KnowBe4

better pricing and we were already using the service.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

EM

Edward M.

General Manager

Events Services

### "Fun & Intuitive Platform for Cybersecurity Training"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 8, 2025

Very postive. The trainings offered are engaging and often times fun, which makes ongoing cybersecurity learning easier for myself and the team.

Pros

This cybersecurity and safety training platform is intuitive and user friendly, with incentivizes staff to particpate in ongoing learning, in addition to phising exercises which are real world examples with feedback tracking.

Cons

Initially, the standardized use of this platform by our IT team wasn't clearly laid out via the vendor, but overtime, it is integrated well with the organizations overall cybersecurity training and knowledge base.

Switched from

[NINJIO AWARE](https://www.capterra.com/p/235831/NINJIO-AWARE/)

The platform wasn't nearly as robust or as streamlined in terms of the user interface, tracking of ongoing learning and simulated phising.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LK

Lorenzo K.

Security Project Enineer

Information Technology and Services

### "Strong Candidate for the Best Security Awareness Platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 29, 2025

Overall it has been positive. If I ever have the opportunity, I will use it in future environments and I know it will foster the awareness around phishing and security in businesses that I work with.

Pros

The ease of administration has been exceptional for us as an MSP. The ability to thoroughly customize phishing and training campaigns, the extensive list of training modules in the ModStore, and the ability to get really in depth with who you want to target in your organization are some of the most important things to note. On top of what I have already mentioned, support is very helpful for our team.

Cons

I wouldn't say there is anything from a usage POV that I dislike. From an partner and billing stance, KnowBe4 can be suboptimal, but it is not a deal breaker.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/10001983/KnowBe4/reviews/)

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Popular comparisons

[Hoxhunt vs KnowBe4](https://www.capterra.com/compare/233248-10001983/Hoxhunt-vs-KnowBe4)