# Compare ActiveCampaign vs Nimble 2026 | Capterra > Unsure of what to choose? Check Capterra to compare ActiveCampaign and Nimble based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/79367-123032/ActiveCampaign-vs-Nimble --- # ActiveCampaign vs Nimble Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: ActiveCampaignNimble2/4 selected [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.4 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) [## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting Price $15.00/month Value-for-Money 4.3 Functionality 4.5 Ease of Use 4.2 Customer Service 4.4 Reviews Sentiment Based on [2,561 reviews](#user-reviews) Positive 2,381 Neutral 118 Negative 62 [## Nimble](https://www.capterra.com/p/123032/Nimble/)[4.4 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) Starting Price $29.90/month Value-for-Money 4.3 Functionality 4.2 Ease of Use 4.3 Customer Service 4.3 Reviews Sentiment Based on [1,867 reviews](#user-reviews) Positive 1,655 Neutral 168 Negative 44 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. Highest Rated ### Omnisend 4.7 (836) * * * Starting Price $16.00 Usage Based,Per Month Free Trial Free Version * * * User rating 98% of reviewers rated it above 4 stars * * * ### Bitrix24 4.2 (983) * * * Starting Price €61.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 82% of reviewers rated it above 4 stars * * * ### EmailOctopus 4.8 (653) * * * Starting Price $9.00 Per Feature,Per Month Free Trial Free Version * * * User rating 97% of reviewers rated it above 4 stars * * * ### Pipedrive 4.5 (3,042) * * * Starting Price $19.00 Per User,Per Month Free Trial Free Version * * * User rating 93% of reviewers rated it above 4 stars * * * What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 13,971 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 81%Fit High performer Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.5 Newsletter Management 4.3 Email Tracking 4.5 Customizable Branding 4.3 \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 4.7 Campaign Scheduling NA Newsletter Management NA Email Tracking \-- Customizable Branding NA User satisfaction User satisfaction 4.6 User reviews[2,561](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Ease of use 4.2 Functionality 4.5 Value for money 4.3 Customer support 4.4 User satisfaction 4.4 User reviews[1,867](https://www.capterra.com/p/123032/Nimble/reviews/) Ease of use 4.3 Functionality 4.2 Value for money 4.3 Customer support 4.3 Price starts from Price starts from $15Flat Rate, Per Month - Free version - Free trial Price starts from $29.90Per User, Per Month - Free version - Free trial Best for Best for ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Best for AI-powered CRM for email marketing, sales, and growth. Nurture relationships and close more deals — all in one simple platform. ## User reviews Pros & cons BY Brian Y. Visa Consulting Specialist > "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855) DM David M. Technical Support Engineer > "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259) VR Verified Reviewer Sr People Ops > "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) JP Jonathan P. CEO > "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159) VR Verified Reviewer Sr People Ops > "The email management tools allows us to have good control over our campaigns and contacts/prospects." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) LW Laura W. Marketing Coordinator > "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080) GC Graziana C. Customer Operations Lead > "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738) MW Mona W. CEO and Founder > "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971) Dan J. COO > "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517) DB Divan B. Operations Manager > "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952) LH Louise H. Front Office Manager > "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) AW Andrew W. Owner > "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369) LH Louise H. Front Office Manager > "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) DL Dimitris L. Team Lead > "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) Jaden T. Writer > "It features so many tools that you can use to build email or SMS automations that can be triggered or respond to a customer's actions." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6321098) MM Maurizia M. CEO > "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028) PC Prachi C. developer > "Additionally, the comprehensive reporting and analytics tools provide valuable insights into campaign performance, helping to optimize marketing..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150) DK Dan K. Founder > "I want to downgrade and they won't let me until my next renewal in a year." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) RS Rhea S. Internal Sales Executive > "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695) DK Dan K. Founder > "There are many issues: 1) the system has a steep learning curve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) JK Jamie K. Head of Growth > "It’s super powerful if used by someone with a few years experience of building out complex email workflows and automations, but it was simply too..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067) PC Prachi C. developer > "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150) FG Fabrizio G. Design Lead > "This platform has the most profitable marketing campaigns management and monitoring capabilities." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963) CB Caspar B. Digital Marketing Manager > "Not easy to track UTM data through forms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) NM Ngechu M. Full-stack Developer > "ActiveCampaign enables me to create, customize and send high volume outbound marketing emails." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6443094) BA Brenda A. sales leader > "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656) JK Jamie K. Head of Growth > "It’s possible to create complex campaigns with lots of automated paths, workflows and split-tests for large data sets." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067) CH Colleen H. VP of Marketing > "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) WH Wilberth H. Asesor Inmobiliario > "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583) AG Ana G. Freelancer > "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971) CN Christophe N. Thérapist > "ActiveCampaign allows me to easily manage communication campaigns with my audience." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) CH Colleen H. VP of Marketing > "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) LH Louise H. Front Office Manager > "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) AK Aleksandra K. Owner > "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302) RA Rahman A. Marketing Specialist > "The integrated CRM also helped me maintain clean and responsive customer lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) CH Colleen H. VP of Marketing > "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) RM Rachel M. Digital Campaign Executive > "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401) RA Rahman A. Marketing Specialist > "This can get a little messy, especially when you are dealing with  multiple campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) ZZ Zandalee Z. Senior Analyst Programmer > "ActiveCampaign offers capabilities which allows me to automate marketing in real-time." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055) MH Marcus H. CEO > "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign,..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) CB Caspar B. Digital Marketing Manager > "Email campaigns and automations work and are sent out in a timely manner." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) SM Selena M. Singing Coach > "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) BL Billy L. Operations > "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) KS Kathryn S. Owner > "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) LD Laura D. Client Success Specialist > "It also has great reporting and analytic features for email engagement." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6790050) DE Duncan E. Web Specialist > "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737) JM Joao M. Spinning Instructor > "It has allowed us to automate the error-prone and tedious tasks making our work very accurate and less demanding." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201) HH Hendrik H. Marketing manager > "Their customer service however is the worst I ever experienced. If you have a question, you have to open a chat and talk to people that don't know..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695) KP Khevana P. Tech Lead > "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130) CB Caspar B. Digital Marketing Manager > "Bad usability and very buggy." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) BL Billy L. Operations > "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) ST Sarah T. Health Coach > "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647) BT Bodamer T. Foreign Language and Localization Administrator > "It allows us to come up with personalized campaigns to capture a targeted audience." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6338693) CO Chris O. President > "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) CN Christophe N. Thérapist > "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) DL Dimitris L. Team Lead > "Our forms were not capturing leads for 4 months." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) JF Joe F. Associate Professor of Law > "It allows us to strategize our marketing campaigns in order to make them more successful." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501) KS Kathryn S. Owner > "Decent features but outrageous pricing practices." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) SM Selena M. Singing Coach > "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) MH Marit H. CEO > "Also, sometimes a scheduled campaign doesn't work or gets stuck and you don't get an error or message about it." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6288029) RA Rahman A. Marketing Specialist > "The open rates shot up, and we actually received more replies than usual from the segmented list." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) ClJ Céline J. Social Media Manager > "We also noticed that getting in touch with human support tends to be impossible." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052) JM Joao M. Spinning Instructor > "We have had it all right running our digital marketing campaigns with ActiveCampaign and the automations has taken a huge fight for us." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201) PK Paulette K. Credit Risk Analyst > "The landing page builder feels a bit basic compared to similar tools." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6486875) Christina S. Area Director of Sales > "Powerful marketing analytical tools that gives accurate reports about campaigns performance." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6342026) FG Francesco G. Partner > "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) MH Marcus H. CEO > "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) CB Caspar B. Digital Marketing Manager > "Not easy to manage contact lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) Emma B. Senior Director Product Marketing > "We can now automate our email processes, keep closer tabs on our conversion rates, and reduce the time it takes to send out communications thanks..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4969107) SM Selena M. Singing Coach > "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) MA Mitusha A. Developer > "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447) BT Beth T. CMO > "I don't have 100% confidence is in the accuracy of the email campaign performance metrics." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6241537) NE Noel E. Computer Tech > "The software offers a variety of templates and customization options that allow businesses to create email campaigns tailored to the needs and..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4763537) Carlos P. Key Account Manager > "Sometimes the size of the source does not stay the same when you alter the path and when you view the source code, everything is just a single row,..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4850688) MH Marcus H. CEO > "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) MW Michelle W. Social Media Manager > "Some automations did not work immediately for inexplicable reasons." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6358627) CC Crystal C. researcher > "To further develop the general client experience, you can send customized messages to your site clients." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6481880) SM Selena M. Singing Coach > "So I gave up on that automation and others like it." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) JP Jonathan P. CEO > "Useful tool to automate emails to leads and manage our sales process" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159) NS Niraj S. Alliance Lead > "UI feels outdated: Not as smooth as competitiors" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630) [View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) VR Verified Reviewer Graphic Designer > "Its simple interface allows us to focus on creative work without being bogged down by complex CRM systems." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6575685) BL Byron L. Blogger > "The pricing structure can be a bit confusing if you're new to this type of software; there are different plans depending on how many people will..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4165071) SB Sarah B. Freelance writer > "I love how I can see all my data and contacts along with the history of everything that I upload anyway into my system and use for easy processing..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4868563) DN Debbie N. Manager > "Limited customization options: Some users have reported that the customization options in Nimble are limited compared to other CRM platforms." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4550855) AF Agustin F. Market Research > "I like it because this software has tools such as Kanban boards, analysis dashboards, and other resources to help users plan and manage projects..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4871163) SB Sarah B. Freelance writer > "I feel like it’s a little too pricey for me comparing it to the other companies." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4868563) Abel A. Agent > "It's software that I really liked because it allowed me to simplify the management of my contacts and facilitate my research, but on the other..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___5071543) HS Harsha S. Web Developer > "Additionally, I perhaps find that the software's advanced features and customization options can be somewhat overwhelming at first, requiring a..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4614835) AM Alison M. Chat Agent > "What I like about the Nimble software tool is that it has great features it helps generate good quality leads and helps business owners manage..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4917789) SD Steve D. Business Owner > "I think having tried a few different CRM systems out there like Sales Force, Trello etc, Nimble has a long way to go and although they aren't the..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4389349) IM Ibrahem M. nursing specialist > "It is very excellent in contact management tools and is preferred by entrepreneurs as well in recording data and phone numbers and reusing it in..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4754811) TR Thomas R. CEO > "Partially outdated views that do not fit into the overall picture (e.g. calendar)" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3458578) JM Jaime M. Regional Sales Manager > "Nimble is simple to use, solution oriented and affordable for growing businesses, like ours, that requires special focus and dedicated attention..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6648885) Nurul Saidah M. Personal Banker > "Many times, the thumbnail images of the contacts displayed the incorrect photo." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3538050) VR Verified Reviewer designer > "It is highly recommended to industry professionals, coaches, authors, or consultants who need to track important relationships." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6505403) Saket K. Software Engineer > "Sometimes Nimble stops responding due to which the users need to wait for Nimble to start responding again." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3456615) SB Sara B. Teacher > "I have used it for LinkedIn reviews and to connect with colleagues" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6510403) KS Kapil S. Manager > "Complexities in the Integration of software with other platforms is a little challenging" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3533238) JM Jaime M. Regional Sales Manager > "Can be customized to suit the unique aspects of our business." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6648885) SS Sofia S. Product Manager Marketing Moda > "The only downside of Nimble is that it can be a bit pricey for smaller businesses." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4663072) Eileen C. Senior Product Manager > "The adaptable nature of this software includes to the ease of utilize, Nimble Miner app is exceptionally valuable because it provides all the..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4799375) IF Iqra F. Recruitment Specialist > "Some integrations like linked-in do not work correctly sometimes." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4622122) VH Victor H. Sales Specialist. > "Trackable emails makes this platform quite reliable and secure." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6595902) Nurul Saidah M. Personal Banker > "There were certain aspects of sending emails that did not operate as intended." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3538050) Emma S. Business Administrator > "It personalizes relationships with customers so that everyone is satisfied and the processes that drive business growth are much more controlled..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___5026168) AW Andrew W. Manager, Centralized Services > "The interface was a bit difficult to get used to." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3456719) Ronald Abilmar R. Marketing Manager > "I love being able to keep up with my activities and updates from my contacts this has allowed me to stay even more connected and up to date." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___5010067) RL Remus L. Real Estate Agent > "It takes too much time to learn and hardly save the information, sometimes will bug out the new data and gone nowhere and need redo the process..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2942823) AM Andres M. Research > "Easy to use and very intuitive, for sales tracking it saves you a lot of money and is great for lead management" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6259195) SP Simon P. reviewer > "Trying to run my business without Nimble was not very efficient." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4404837) IE Irma E. Advisor > "My overall experience has been good it has help my company organizing and tracking all of our data making it let stressful for us as users." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6006537) VR Verified Reviewer Full Time Translator > "It lacks the geotargeting, live chat and data visualization features." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3129458) Eileen C. Senior Product Manager > "Client understanding administration, detailing, arranging and portable app are total and utilized all through our deals office." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4799375) SD Steve D. Business Owner > "Their email system is shambolic to say the least and one of the worst Ive used." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4389349) Elijah J. Automation Engineer > "It allows me to centralize all the information related to my clients in one place." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4813786) SS Stephanie S. Author > "Personally the navigation just didn't "click" with my brain. While the program is great, just the site navigation didn't seem to flow and it was..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3326299) Elijah J. Automation Engineer > "I can quickly access contact details, interaction history, pending activities, and relevant notes." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4813786) VR Verified Reviewer Senior Content writer > "I have faced some difficulties while integrating APIs but as it is not a priority now, I have skipped it. But, I would like to suggest the Nimble..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3332757) SN Sylla N. Artist > "I enjoyed Nimble’s tech support, interface, and navigation." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6327931) BK Bill K. Owner > "I found that Nimble is nice for the most basic level of CRM tasks, but after that it gets buggier or it just doesn't offer those functions." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3401372) Emma S. Business Administrator > "Its quality of operation has made my entire work team feel more satisfied with being able to have all the information on the same platform and..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___5026168) MY Marco Y. Consultant > "Formating of emails is not easy to use." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3745082) SN Sylla N. Artist > "I enjoyed the platform sales tracking software, it is very useful." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6327931) KK Kyle K. Youtuber > "customer service was pretty awful even with the free trial, got minimal help to even deploy it. nor did i get any of my questions answer really." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3242789) RAJ KUMAR B. Accountant > "It has good features which saves a time of user." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6322009) Tara B. QP > "The mobile version is difficult to manage and not all functions work as they are intended." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3034926) DN Debbie N. Manager > "Reporting and analytics: Nimble provides detailed reporting and analytics capabilities, allowing users to track their sales pipeline and monitor..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4550855) VR Verified Reviewer Junior Software Engineer > "The dashboard isn't easy to understand and needs bunches of upgrades in arranging of devices and modules." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2802005) Khothatso M. Freelancer > "Their interface is extremely user-friendly and which enables you to collect a lot of information, and the Email interface is good and allows for..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3691323) AA Alhassan A. Research Coordinator > "Some features are not easily accessible with the way the interface is laid out." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2901178) VR Verified Reviewer Web Marketing > "Lastly, the integration with popular social media platforms is a fantastic feature as it allows me to manage my social media interactions from..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4582175) Joseph D. SEO Specialist > "Moving a contact list over to Nimble is a little frustrating." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2960473) HS Harsha S. Web Developer > "Nimble offers a mobile app that allows you to access and manage your customer data on-the-go, ensuring that you can stay productive and responsive..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4614835) KM Kimberley M. CEO > "I don’t like the challenge of not being able to connect my Apple phone - I can’t grab pics from my photos to add to a text message." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2639741) CD Carl D. News Director > "Great for email campaigns, newsletters, and easy to use!" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___6506073) VR Verified Reviewer Accounting > "Features heavily depends on O365 and might not be a good choice of non-O365 businesses." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2818364) CD Chandan D. Recruiter > "Mostly i like in Nimble is that they collected the data and automated tracking the system." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4740299) AC Alfonso C. Software Engineer > "If you're not using Office 365, you don't have access to some of the more complex features, which just makes Nimble a more expensive and fancier..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2606753) AF Agustin F. Market Research > "All in all, the investment of time and resources in this tool is worth it, since it offers numerous advantages to improve the efficiency and..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4871163) MO Mark O. Senior Systems Administrator > "My only complaints about our Nimble are its cost, limited mobile app functionality and lack of Office 365 integration." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2704233) MFA Mohd Farizan A. Business Owner > "Nimble CRM is a very helpful software that helps me not only to track my communications with prospects and clients but also to measure our sales..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4575428) PK Peter K. Founder at wireofnews > "If you have large database of contacts then it will sometimes becomes headache for you because it fails to upload your all contacts." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2333652) Elijah J. Automation Engineer > "This functionality has improved internal communication and increased the effectiveness of our joint commercial actions." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4813786) MM Mireia M. Student > "I don't like how you can only message a limited amount of people at the same time when you need to reach more if it's an important message about..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2739596) Luke H. Owner > "I could easily add social media contacts as leads when I stayed on the platform and I could do with same when I used email It’s a lightweight CRM..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4101021) EEB Engoudou Edzimbi B. Freelance > "I recently noticed that some data like phone number are not available and even the Nimble interface is not performing as well as it used to. " [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2631748) DN Debbie N. Manager > "Lead capture: The platform provides lead capture capabilities, allowing users to easily capture and store information about potential customers." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4550855) SG Stefano G. dds > "maybe the ergonomics of the right panel is not top-notch" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3118683) DN Debbie N. Manager > "Nimble integrates with most popular apps and services, allowing you to seamlessly sync data between different systems. " [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4550855) VR Verified Reviewer Junior Software Engineer > "So, we can say it isn't so easy to use and requires loads of upgrades from numerous points of view." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2802005) AP Anil P. Editor > "Our problem with customer database management has been fully solved by Nimble." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4897763) NM Ntsako M. Customer care and sales supervisor > "Seems like the web version is much easier to use than the app which is a complete disaster." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2956459) Elijah J. Automation Engineer > "This has allowed me to dedicate more time to strategic and growth activities." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4813786) Shayda W. Consultant > "Nimble, like, all other Salesforce platforms is not incredibly intuitive." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3257257) Joel B. Administrative Secretary > "I can quickly create, modify, or view contact data with Nimble's Prospector App from any location online." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4600275) Jordana gonçalves va V. Platform that brings together all the tools I need > "Sometimes bugs happen that cause a certain instability, and with a high demand for work I have to complement it with other software, because it is..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2304134) DN Debbie N. Manager > "Benefits Nimble allows you to quickly and easily build out custom CRM solutions tailored to your specific business needs. " [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4550855) TT Thabang T. team leader > "I think its a bit expensive for everyone in the market to afford it" [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___3310890) BL Byron L. Blogger > "It integrates seamlessly with other popular services like Mailchimp or Google Analytics so that you don't have to worry about connecting multiple..." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___4165071) JS Julius S. Quality Specialist > "The email feature is underwhelming and needs to be improved and the dashboard is not customizable." [See full review](https://www.capterra.com/p/123032/Nimble/#Capterra___2680832) [View Reviews](https://www.capterra.com/p/123032/Nimble/reviews/) ## User interface [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) 4.56 (2,561) [Nimble](https://www.capterra.com/p/123032/Nimble/) 4.38 (1,867) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important ActiveCampaign Top features 44/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features) Nimble 13/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/123032/Nimble/#features) ### Recognition No recognitions have been awarded to ActiveCampaign No recognitions have been awarded to Nimble ### Deployment & support ActiveCampaign Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Nimble Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details ActiveCampaign - By ActiveCampaign - Located in United States - Founded in 2003 Nimble - By Nimble - Located in United States - Founded in 2009 ## Popular Comparisons [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,406)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-132996/ActiveCampaign-vs-brevo) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,406)](https://www.capterra.com/p/132996/brevo/reviews/) $29.9/month Price $9/month 4.2 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/123032-132996/Nimble-vs-brevo) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/) $15/month Price $13/month 4.5 Features 4.4 4.2 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/79367-110228/ActiveCampaign-vs-MailChimp) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/) $29.9/month Price $13/month 4.2 Features 4.4 4.3 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-123032/MailChimp-vs-Nimble) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $10/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/) $29.9/month Price $10/month 4.2 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/123032-136603/Nimble-vs-MailerLite) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.5 Features 4.2 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-79367/Constant-Contact-vs-ActiveCampaign) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $29.9/month Price $12/month 4.2 Features 4.2 4.3 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-123032/Constant-Contact-vs-Nimble) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (653)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.5 Features 4.5 4.2 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/79367-147415/ActiveCampaign-vs-EmailOctopus) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,126)](https://www.capterra.com/p/198994/Systeme/reviews/) $29.9/month Price $17/month 4.2 Features 4.7 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/123032-198994/Nimble-vs-Systeme) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,126)](https://www.capterra.com/p/198994/Systeme/reviews/) $15/month Price $17/month 4.5 Features 4.7 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme) [Nimble](https://www.capterra.com/p/123032/Nimble/)[4.38 (1,867)](https://www.capterra.com/p/123032/Nimble/reviews/) vs [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) $29.9/month Price $14.99/month 4.2 Features 4.6 4.3 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/123032-178819/Nimble-vs-EngageBay-Marketing)