# Constant Contact vs MailerLite: Features and Cost Comparison 2026 | Capterra > Constant Contact vs MailerLite: Which email marketing tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision. Source: https://www.capterra.com/compare/31898-136603/Constant-Contact-vs-MailerLite --- # Constant Contact vs MailerLite Features and Cost Comparison Last updated March 16th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: Constant ContactMailerLite2/4 selected [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2917)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2258)](https://www.capterra.com/p/136603/MailerLite/reviews/) [## Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2917)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) [## MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2258)](https://www.capterra.com/p/136603/MailerLite/reviews/) Starting Price $12.00/month Starting Price $12.00/month Value-for-Money 4.1 Functionality 4.2 Ease of Use 4.3 Customer Service 4.2 Starting Price $10.00/month Starting Price $10.00/month Value-for-Money 4.7 Functionality 4.5 Ease of Use 4.6 Customer Service 4.8 Reviews Sentiment Based on [2,917 reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Positive 2,520 Neutral 313 Negative 84 Positive 2,520 Neutral 313 Negative 84 Reviews Sentiment Based on [2,258 reviews](https://www.capterra.com/p/136603/MailerLite/reviews/) Positive 2,166 Neutral 49 Negative 43 Positive 2,166 Neutral 49 Negative 43 Best for (according to reviews) - **Business size**: Small businesses account for 77% of reviews (2,223), showing widespread use among this segment. - **Industry**: Non-profit management, marketing & advertising, and health & wellness together represent 25% of reviews, indicating diverse industry adoption. - **Use cases**: Email management (20%), email tracking (20%), and surveys (15%) are the main applications, highlighting a focus on communication and feedback. Best for (according to reviews) - **Business size**: Small businesses account for 1988 reviews, representing 92% of feedback, indicating strong adoption among this segment. - **Industry**: Marketing and advertising, health, wellness and fitness, and writing and editing together contribute 26% of reviews, showing notable usage across these sectors. - **Use cases**: Campaign management (31%), landing page creation (26%), and email management (22%) are the primary applications, reflecting diverse marketing and communication needs. ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Reviewer verdict Constant Contact Reviewers find Constant Contact best for users who prioritize a user-friendly drag-and-drop editor, customizable templates, and reliable automation for managing multiple email campaigns. Users value its detailed contact and list management, integration with platforms like WordPress, DonorPerfect, Microsoft Outlook, and Canva, and robust analytics. However, they note that its higher pricing and lack of a free plan may make it less ideal for small businesses or those with budget constraints. MailerLite MailerLite users recommend it for those seeking an affordable, intuitive email marketing solution with strong segmentation, efficient list management, and responsive customer support. Reviewers highlight its extensive free plan, integrations with WordPress, Mailchimp, Zapier, WooCommerce, and Shopify, and effective tools for targeting and automation. They mention it is particularly well-suited for small businesses and e-commerce users, though some note that advanced features may require higher-tier plans. ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Features comparison When comparing Constant Contact and MailerLite in the email marketing space, it's important to look beyond price and assess the specific features each one offers. This ensures that the choice you make aligns with your needs and prevents unnecessary costs. Here's a look at some key factors to consider and how these options compare. \[[1](#source-item-1)\] Key features rated by users Features selected based on 61,748 reviews from Email Marketing users. about the Fit Score methodology. Fit Score methodology To calculate the Fit Score, our proprietary methodology factors in the following: - The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used. - Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings. Please note: - To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews. - If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Constant Contact 83%Fit Feature ratings Email Campaign Management 4.6 Contact Management 4.4 List Management 4.5 Mobile Optimization 4.5 MailerLite 86%Fit High performer Feature ratings Email Campaign Management 4.8 Contact Management 4.6 List Management 4.6 Mobile Optimization 4.6 Email Campaign Management 4.6 (613) 4.8 (860) Reviewers find that Constant Contact's email campaign management is straightforward and user-friendly. They say it offers a drag-and-drop editor that allows for visually appealing emails without design expertise. They appreciate the ability to plan and automate sends, which they say boosts engagement and saves time. However, some users mention occasional roadblocks and technical errors. Meanwhile, MailerLite users highlight the platform's efficiency in organizing and managing campaigns. They say it offers robust tools for targeting and automation. They value the ease of use and customer support, though some note limitations in the free version. Overall, users think Constant Contact offers a powerful tool for managing multiple campaigns, while they value MailerLite for its user-friendly interface and effective targeting features. Contact Management 4.4 (376) 4.6 (246) Users appreciate Constant Contact's contact management for its ability to efficiently organize and segment audiences, which they say makes marketing campaigns more targeted and relevant. They find it easy to add, delete, and update contacts, and value the integration with other platforms. However, some users mention difficulties with mass unsubscribing. MailerLite users, on the other hand, value the platform's detailed contact management, which they say allows for the addition of notes and segmentation. They find it easy to manage and update contact information, though some users report issues with exporting notes and occasional account blocks. In general, users find both platforms effective for contact management, noting that Constant Contact offers seamless integration and MailerLite provides detailed segmentation options. List Management 4.5 (219) 4.6 (479) Reviewers find Constant Contact's list management tools effective for organizing and segmenting contacts. They appreciate the user-friendly interface and the ability to upload contact information from various sources. Users value the segmentation features, which they say help target specific audiences. However, some users find the setup and management process challenging. MailerLite users highlight the ease of fragmenting and organizing lists. They say it offers features for cleaning up and monitoring subscribers. They appreciate the segmentation options and the ability to manage lists efficiently, though some users report delays in updating list sizes. Overall, users think Constant Contact offers robust list management tools, while they value MailerLite for its efficient segmentation and list maintenance features. Mobile Optimization 4.5 (362) 4.6 (548) Users find that Constant Contact's mobile optimization ensures emails render beautifully on any device, which they say is crucial for reaching a mobile audience. They appreciate the ability to preview emails on both desktop and mobile, though some users wish for better customization options. MailerLite users also value the platform's mobile optimization, noting that emails are formatted well for easy reading on mobile devices. They appreciate the automatic optimization and the ability to preview mobile versions, though some users mention limited customization. In summary, users think both platforms provide effective mobile optimization, with Constant Contact offering reliable rendering and MailerLite ensuring aesthetically pleasing emails on mobile devices. ## Pricing comparison ### Starting prices Constant Contact $12.00 Usage Based (Per Month) Free Trial Free Version [View pricing plans](https://www.capterra.com/p/31898/Constant-Contact/pricing/) MailerLite $10.00 Per User (Per Month) Free Trial Free Version [View pricing plans](https://www.capterra.com/p/136603/MailerLite/pricing/) ### Value-for-money analysis 4.1 (2917) 4.7 (2258) A dive into reviewer perceptions about the value for money of both Constant Contact and MailerLite demonstrates that Constant Contact reviewers consider it to offer a comprehensive suite of email marketing tools, while MailerLite reviewers comment on its affordability and extensive free plan. Reviewers find that Constant Contact provides good value for money, citing its powerful automation tools, detailed analytics, and integration capabilities. They appreciate the variety of customizable templates and the platform's ability to save time and boost performance. However, some users mention that the pricing can be high, especially for small businesses or those with growing contact lists, and they note the lack of a free plan. As for MailerLite, reviewers appreciate its cost-effective pricing and the generous features available in its free plan. They highlight the platform's intuitive interface, robust customization options, and powerful automation features. Users also value the responsive customer support and the ability to upgrade as their business grows. Nonetheless, some users report that the pricing can increase quickly with larger subscriber lists and that certain advanced features are limited to higher-priced plans. ## Integrations Popular Integrations Compare available integrations between Constant Contact and MailerLite. ### Stripe Constant Contact MailerLite ### LeadsBridge Constant Contact MailerLite ### MailMunch Constant Contact MailerLite ### Meta for Business Constant Contact MailerLite ### Kommo Constant Contact MailerLite ### Shopify Constant Contact MailerLite ### Teamwork.com Constant Contact MailerLite ### Zapier Constant Contact MailerLite Total Integrations 171 WordPress Reviewers mention that integrating Constant Contact with WordPress allows seamless email list building from website sign-ups, which they say helps manage contacts and engage clients effectively. DonorPerfect Users report that integrating Constant Contact with DonorPerfect automates list management and record syncing, which they say enhances donor communication and engagement tracking. Microsoft Outlook Users state that integrating Constant Contact with Microsoft Outlook facilitates easy contact list uploads and campaign scheduling, which they note helps streamline email marketing efforts. Canva Reviewers say that integrating Constant Contact with Canva simplifies importing graphics for email campaigns, which they indicate saves time and enhances the visual appeal of marketing materials. 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Mailchimp Users report that they switch from Mailchimp to MailerLite for better ease-of-use, improved email design options, and more intuitive automation processes, citing that MailerLite offers superior customer service. Zapier Reviewers state that Zapier facilitates MailerLite integration with various apps, noting that it automates tasks like lead ad campaigns, form submissions, and subscriber management without complex technical processes. WooCommerce Users say that MailerLite integrates with WooCommerce to manage customer communications, automate transactional emails, and track sales, which they note is essential for e-commerce operations and customer retention. Shopify Reviewers report that MailerLite integrates with Shopify for email marketing, abandoned cart automations, and lead capture, which they say enhances e-commerce sales and customer engagement through seamless automation. MailerLite Integrations (113) - [500Apps](https://www.capterra.com/p/250917/500Apps/) - [Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/) - [Airtable](https://www.capterra.com/p/146652/Airtable/) - [ARMember](https://www.capterra.com/p/214848/ARMember/) - [Basecamp](https://www.capterra.com/p/56808/Basecamp/) - [Beacon](https://www.capterra.com/p/143783/Beacon/) - [BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/) - [Bloom Intelligence](https://www.capterra.com/p/211851/Bloom-Intelligence/) - [Bonjoro](https://www.capterra.com/p/209377/Bonjoro/) - [Bookingmood](https://www.capterra.com/p/266223/Bookingmood/) - [Bouncify](https://www.capterra.com/p/239174/Bouncify/) - [Brave](https://www.capterra.com/p/216414/Brave/) - [Canva](https://www.capterra.com/p/168956/Canva/) - [Carrd](https://www.capterra.com/p/210119/Carrd/) - [Charitable](https://www.capterra.com/p/149139/Charitable/) - [ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/) - [Convertful](https://www.capterra.com/p/172361/Convertful/) - [DeBounce](https://www.capterra.com/p/178321/DeBounce/) - [Digioh](https://www.capterra.com/p/156792/Digioh/) - [Divi](https://www.capterra.com/p/201958/Divi/) - [DreamApply](https://www.capterra.com/p/173851/DreamApply/) - [Drupal](https://www.capterra.com/p/119594/Drupal/) - [EasyStore](https://www.capterra.com/p/151089/EasyStore/) - [Elementor](https://www.capterra.com/p/169468/Elementor/) - [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) - [Figma](https://www.capterra.com/p/175027/Figma/) - [Fyrebox](https://www.capterra.com/p/142432/Fyrebox/) - [Getsitecontrol](https://www.capterra.com/p/138259/GetSiteControl/) - [Ghost](https://www.capterra.com/p/151947/Ghost/) - [GitHub](https://www.capterra.com/p/129067/GitHub/) - [Gleam Apps](https://www.capterra.com/p/199369/Gleam-Apps/) - [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) - [Google Docs](https://www.capterra.com/p/160756/Google-Docs/) - [Google Forms](https://www.capterra.com/p/176571/Google-Forms/) - [Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/) - [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/) - [GrowSurf](https://www.capterra.com/p/189583/GrowSurf/) - [Hyperise](https://www.capterra.com/p/187081/Hyperise/) - [Instagram](https://www.capterra.com/p/210721/Instagram/) - [Intercom](https://www.capterra.com/p/134347/Intercom/) - [InvoiceBerry](https://www.capterra.com/p/123455/Invoiceberry-com/) - [Involve.me](https://www.capterra.com/p/241622/brandquiz/) - [Jotform Sign](https://www.capterra.com/p/10014571/Jotform-Sign/) - [Kickbox Email Verification](https://www.capterra.com/p/175436/Kickbox/) - [Kommo](https://www.capterra.com/p/120048/amoCRM/) - [Landingi](https://www.capterra.com/p/146092/Landingi/) - [Leadpages](https://www.capterra.com/p/203635/Leadpages/) - [LeadsBridge](https://www.capterra.com/p/152361/LeadsBridge/) - [LearnWorlds](https://www.capterra.com/p/143513/LearnWorlds/) - [LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/) - [Lumeer](https://www.capterra.com/p/204407/Lumeer/) - [Mail Designer 365](https://www.capterra.com/p/176474/Mail-Designer-365/) - [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) - [MailerCheck](https://www.capterra.com/p/214664/MailerCheck/) - [MailMunch](https://www.capterra.com/p/190319/MailMunch/) - [MailOptin](https://www.capterra.com/p/172731/MailOptin/) - [mailparser.io](https://www.capterra.com/p/153243/mailparser-io/) - [MakePlans](https://www.capterra.com/p/126695/MakePlans/) - [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) - [Meta for Business](https://www.capterra.com/p/213257/Facebook/) - [MiloTree](https://www.capterra.com/p/157429/MiloTree/) - [Mokapen](https://www.capterra.com/p/209827/Mokapen/) - [MyFormData](https://www.capterra.com/p/189094/Capsumo/) - [n8n embed](https://www.capterra.com/p/267441/n8n-embed/) - [n8n.io](https://www.capterra.com/p/198028/n8n-io/) - [NeverBounce](https://www.capterra.com/p/175437/NeverBounce/) - [OnePageCRM](https://www.capterra.com/p/157679/OnePageCRM/) - [Operations Hub](https://www.capterra.com/p/226298/PieSync/) - [OptiMonk](https://www.capterra.com/p/139643/OptiMonk/) - [OptinMonster](https://www.capterra.com/p/174381/OptinMonster/) - [OttoKit](https://www.capterra.com/p/10012201/SureTriggers/) - [Outfunnel](https://www.capterra.com/p/181249/Outfunnel/) - [Outgrow](https://www.capterra.com/p/168229/Outgrow/) - [Paperform](https://www.capterra.com/p/158094/Paperform/) - [Partnero](https://www.capterra.com/p/10002471/Partnero/) - [Payhip](https://www.capterra.com/p/251233/Payhip/) - [PayPal](https://www.capterra.com/p/207944/PayPal/) - [Personizely](https://www.capterra.com/p/177632/Personizely/) - [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) - [Playable](https://www.capterra.com/p/189920/Playable/) - [Poptin](https://www.capterra.com/p/165478/Poptin/) - [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/) - [Privy](https://www.capterra.com/p/146537/List-growth-tools/) - [ProjectManager](https://www.capterra.com/p/224496/ProjectManagercom/) - [QuickEmailVerification](https://www.capterra.com/p/180060/QuickEmailVerification/) - [Relay.app](https://www.capterra.com/p/10012226/Relay/) - [Salesflare](https://www.capterra.com/p/149522/Salesflare/) - [SendOwl](https://www.capterra.com/p/210397/SendOwl/) - [Shopify](https://www.capterra.com/p/83891/Shopify/) - [Skyvia](https://www.capterra.com/p/146167/Skyvia/) - [Slack](https://www.capterra.com/p/135003/Slack/) - [Squarespace](https://www.capterra.com/p/143461/Squarespace/) - [Stripe](https://www.capterra.com/p/123889/Stripe/) - [Stripo.email](https://www.capterra.com/p/163981/Stripo-email/) - [Sumo](https://www.capterra.com/p/175695/Sumo/) - [Teamwork.com](https://www.capterra.com/p/120390/Teamwork-Projects/) - [Thrive Leads](https://www.capterra.com/p/235921/Thrive-Leads/) - [ThriveCart](https://www.capterra.com/p/234835/ThriveCart/) - [Tidio](https://www.capterra.com/p/144040/Tidio-Chat/) - [Todoist](https://www.capterra.com/p/149339/Todoist-for-Business/) - [Trackify X](https://www.capterra.com/p/172912/Trackify-Pixel-App-and-Facebook-Audience-Builder/) - [Trello](https://www.capterra.com/p/211559/Trello/) - [Twitter/X](https://www.capterra.com/p/214056/Twitter/) - [Unbounce](https://www.capterra.com/p/145639/Unbounce/) - [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) - [WordPress](https://www.capterra.com/p/131687/WordPress/) - [Wrike](https://www.capterra.com/p/76113/Wrike/) - [Ycode](https://www.capterra.com/p/241166/Ycode/) - [YouCanBook.me](https://www.capterra.com/p/163194/YouCanBookMe/) - [Zapier](https://www.capterra.com/p/130182/Zapier/) - [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/) - [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) - [Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/) For each product, we show you the most common integrations according to our user reviews and analyze themes in what reviewers say to highlight what you need to know. ## How does the user experience compare on Constant Contact vs MailerLite? ### Overall rating 4.3 (2917) 4.7 (2258) ### User interface Constant Contact MailerLite ### Customer service and support Constant Contact Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live rep) Chat MailerLite Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live rep) Chat ## What users say about the pros and cons of Constant Contact vs MailerLite Both Constant Contact and MailerLite have been reviewed by verified reviewers on Capterra. See what real users say about their experiences with Constant Contact and MailerLite to help you pick the tool that best fits your needs. Users appreciate Constant Contact for its robust email management, noting its automation features and ease of sending customized emails. They also value the wide range of customizable email templates, which they say make creating professional campaigns straightforward. Additionally, reviewers highlight the platform's ability to manage and track email campaigns effectively. At the same time, MailerLite users commend its excellent customer support, citing quick and helpful responses. They also appreciate its competitive pricing, which they find affordable and flexible. Furthermore, users find MailerLite's email marketing tools intuitive and effective for small businesses. When it comes to cons, reviewers mention that Constant Contact's pricing can be high, especially for small businesses. They also find its image handling and design capabilities lacking. As for MailerLite, users note limitations in email automation and subscriber management, along with occasional issue resolution problems. \[[2](#source-item-2)\] Pros Constant Contact SH Samantha H Memebership CoordinatorHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months. “I mostly use Constant Contact for very straightforward tasks like uploading contact lists and sending out email campaigns, and for those purposes, it works really well.“ November 28, 2025 RS Renee S Office ManagerLeisure, Travel & Tourism, 2 - 10 employeesUsed the software for: More than 2 years. “I really like the ability to send mass emails out using Constant Contact. And being able to copy previous campaigns to use as a template.“ February 16, 2026 MailerLite LE Leslie E OwnerHealth, Wellness and Fitness, Self-employedUsed the software for: More than 2 years. “I love that I can schedule campaigns, automate message and product delivery, integrate with other tools that I use, and see my analytics easily. And every time I've reached out to customer support I get detailed and helpful responses.“ September 11, 2025 KW Kate W Office ManagerSports, 2 - 10 employeesUsed the software for: 6-12 months. “Really pleased with this as a free/cheap option while we grow our mailing list and can see ourselves using it even as we grow to the next levels.“ March 30, 2026 Cons Constant Contact Edmund S Board AdvisorNon-Profit Organization Management, 2 - 10 employeesUsed the software for: 1-2 years. “With many of these platforms, there are a lot of templates you can use. But at times, this huge library can be a bit overwhelming for new users; too many choices.“ February 21, 2026 HR Haley R Member EngagementEducation Management, 11 - 50 employeesUsed the software for: 6-12 months. “Sometimes we have troubles with bounce lists and updating clean user lists, but that's not necessarily the product's fault.“ March 19, 2026 MailerLite MS Martina S VPMarketing and Advertising, 201 - 500 employeesUsed the software for: 1-2 years. “Limited advanced customisation, automation can feel basic for very complex use cases, not ideal if you need enterprise level workflows or highly bespoke reporting.“ December 19, 2025 AP Ansuya P DirectorPhotography, Self-employedUsed the software for: Less than 6 months. “Although my initial experience of using the platform and setting up my emails and automations was good, I wasn't even able to send my first email campaign as my attempt led to a termination of the account with no warning or explanation.“ June 25, 2025 * * * Sources 1. Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from email marketing software. This list is not exhaustive. For additional features, refer to the vendor’s website. 2. Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar. * * * Need Help Deciding Between Constant Contact and MailerLite? Talk to a Capterra advisor for free and get results within 15 minutes. 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