# Compare Rethink vs AlohaABA 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Rethink and AlohaABA based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/177929-192774/rethink-vs-AlohaABA

---

# Rethink vs AlohaABA Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

RethinkAlohaABA2/4 selected

[Rethink](https://www.capterra.com/p/177929/rethink/)[4.1 (60)](https://www.capterra.com/p/177929/rethink/reviews/)

[AlohaABA](https://www.capterra.com/p/192774/AlohaABA/)[4.9 (55)](https://www.capterra.com/p/192774/AlohaABA/reviews/)

[## Rethink](https://www.capterra.com/p/177929/rethink/)[4.1 (60)](https://www.capterra.com/p/177929/rethink/reviews/)

Starting Price

$20.00/month

Value-for-Money

3.9

Functionality

3.9

Ease of Use

4

Customer Service

3.9

Reviews Sentiment

AS

KK

SS

Based on [60 reviews](#user-reviews)

Positive

46

Neutral

6

Negative

8

[## AlohaABA](https://www.capterra.com/p/192774/AlohaABA/)[4.9 (55)](https://www.capterra.com/p/192774/AlohaABA/reviews/)

Starting Price

$29.99/month

Value-for-Money

4.8

Functionality

4.7

Ease of Use

4.8

Customer Service

5

Reviews Sentiment

NW

Based on [55 reviews](#user-reviews)

Positive

55

Neutral

0

Negative

0

## Summary

* * *

Features in Applied Behavior Analysis Software

Best performer

48 / 50

Only Rethink

-   ABA Data Collection
-   Automated Scheduling
-   Behavior Tracking

37 / 50

User satisfaction

User satisfaction

4.1

User reviews[60](https://www.capterra.com/p/177929/rethink/reviews/)

Ease of use

4.0

Functionality

3.9

Value for money

3.9

Customer support

3.9

User satisfaction

4.9

User reviews[55](https://www.capterra.com/p/192774/AlohaABA/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.8

Customer support

5.0

Price starts from

Price starts from

$20Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$29.99Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Our solution is ideal for any size ABA therapy practice. Our clients include Start-ups, Multi-disciplinary and growing, and Enterprise organizations.

Best for

ABA service providers, BCBA’s, RBT’s, ABA business owners, behavioral healthcare technicians, Speech therapists, Occupational therapists, Behavior Analysts, behavior therapists, Speech pathologist

## User reviews

Pros & cons

AS

Adewale S.

HIO

> "Our staff members also enjoy good relationship with our xkients because of the ease of mind the..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___7094662)

AE

Amanda E.

Director of Children's Services

> "There are a lot of excuses made about how busy the support and help desk people are which is a red..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6874507)

KK

Kathryn K.

Founder

> "I loved the resources it gave, the educational visuals and storage to file our own visuals."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6718010)

JH

Janice H.

Owner

> "I wouldn’t recommend it. If they were responsive to requests or questions outside of wanting to cancel..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6738535)

SS

Suzanne S.

Clinical Director Founder

> "I really like and appreciate that the practice management and the clinical peace communicate with each..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6612521)

JH

Janice H.

Owner

> "I sent 5 requests for information and no one got back to me until I requested information on how to..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6738535)

JG

Jason G.

President

> "It definitely let us run completely paperless and with confidence when it comes to audits."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6239611)

SS

Suzanne S.

Clinical Director Founder

> "At times we have had difficulty with losing our notes if they’re not saved properly by staff."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6612521)

KB

Kyanna B.

RBT

> "I love how easy data collection is, i love the notes are in the same platform."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6692007)

JG

Jen G.

Director

> "The customer service is non-existent."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6864572)

ZD

Zoe D.

Student

> "Rethink is a great tool and is relatively easy to manage."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6791213)

JT

Julissa T.

Director of Operations

> "We haven’t billed anything in over 5 months yet we are being invoiced for supposed billings."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6647811)

JG

Jen G.

Director

> "It is user friendly with programming and data review."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6864572)

JG

Jen G.

Director

> "Even worse, when we went to leave Rethink, they stopped responding."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6864572)

AE

Amanda E.

Director of Children's Services

> "Onboarding was great. "

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6874507)

RS

Rachel S.

Teacher and Parent

> "I tried to look at tge curriculum a d was told that I did not have access as a parent."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6345750)

PA

Paula A.

Owner, BCBA

> "It’s user friendly, all the tools it has and price is reasonable for what you get."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6476637)

AE

Amanda E.

Director of Children's Services

> "This will make very hard for you to deliver services."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6874507)

SS

Suzanne S.

Clinical Director Founder

> "Overall, we have decided to stick with rethink and we think it is affordable, efficient, and easy to..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6612521)

MM

MELISSA M.

Clinical director

> "This platform is on glitch after another."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6755971)

KB

Kyanna B.

RBT

> "It’s easy and not complicated to learn"

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6692007)

JT

Julissa T.

Director of Operations

> "No one is able to help solve the issue."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6647811)

CS

Cara S.

Owner

> "The company is very organized."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___4817792)

JK

Julia K.

Office Manager - Billing and Credentialing Specialist

> "Besides being slow sometimes and not saving data when entered."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___4930084)

JV

Jolynn V.

BCBA

> "The calendars are helpful for scheduling and with the upcoming e-mail feature for scheduling, it makes..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2705527)

RS

Rachel S.

Teacher and Parent

> "Horrible."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6345750)

DW

Devann W.

Bcba

> "So far the data collection for techs has been very easy to learn."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___3452112)

MO

Madeleine O.

BCBA

> "It is difficult to customize programs."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___6170966)

GF

Gabe F.

BCBA

> "The program library allows you find other useful program to add for your client, the training videos..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2753662)

AJ

April J.

Behavior Specialist

> "Also, the inability to maintain a specific goal order when creating funder reports within a clients..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2704735)

VR

Verified Reviewer

Clinical Data Associate

> "The ease of deployment for this system is stellar and comparable to Catalyst minus the many technical..."

[See full review](https://www.capterra.com/p/177929/rethink/#GetApp___3357021)

BC

Bethany C.

clinical director

> "It's a little awkward to filter out errors when technicians make a mistake in data collection after..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2573974)

KW

Kyle W.

CEO

> "Rethink has streamlined our internal processes and given us more time to focus on what matters: our..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2237844)

KB

Kristen B.

BCBA, Owner

> "Just takes a bit of time when you make an error to delete and re-enter data."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2288264)

AK

Allie K.

Billing Manager

> "I've been able to create schedules, auth trackers, dedicated and unique session notes. "

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2287924)

CP

Carrie P.

Consultant

> "The system would freeze time to time and I have to restart videos all over"

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2709850)

TR

Tristeena R.

Site Coordinator/Scheduler

> "ReThink provides data collection for tech to easily be used, it helps coordinate schedules."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2746769)

SV

Stacey V.

Behavior Analyst

> "It does not allow you to edit data."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2710715)

BC

Bethany C.

clinical director

> "The task analysis and video models for training on software use and plan implementation are fantastic...."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2573974)

TS

Tiffany S.

RBT therapist

> "My least favorite thing is being timing on the page, it doesn’t always save my work."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2748117)

CT

Carshena T.

Regional Clinical Director

> "It allows the Behavior Analyst to be quickly responsive to changes in the data."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2705226)

DF

Don F.

Director of HR

> "Scheduling system is not robust at all"

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2746567)

JB

Jessie B.

Behavioral Tech

> "The software is user friendly and allows you to have access on multiple platforms; computer or phone..."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2704650)

LR

Lorretta R.

Clinic Director

> "Support is not always easy to get in touch with nor are they timely in solving an issue."

[See full review](https://www.capterra.com/p/177929/rethink/#Capterra___2727902)

[View Reviews](https://www.capterra.com/p/177929/rethink/reviews/)

NW

NYKIA W.

Clinical Director, Owner

> "It allows me to save so much time doing tasks that used to be so time consuming like billing."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6822915)

SH

Scott H.

CEO

> "There is no unique client identifier available in the client view which makes it more difficult when processing credit card..."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6773901)

DW

Devann W.

Bcba

> "Adding client profiles and finding information is easy once you figure out the navigation"

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___7073172)

KL

Kerri L.

Director

> "Our Speech and OT staff often need to save their notes before finishing them at a later time, and the process to go back to..."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6750233)

KS

Katie S.

CEO

> "The customer support truly sets it apart from all other billing platforms I've used, including WebABA, CentralReach, Kareo,..."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6485341)

GN

Gabriella N.

CEO, Executive Clinical Director

> "The view for scheduling isn't as user-friendly and you cannot see a monthly view for the schedule."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6449982)

DW

Devann W.

Bcba

> "Tracking RBT supervision is also relatively easy."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___7073172)

MA

Mariah A.

BCBA and owner

> "I wish there was a better way to organize documents in the “cabinet” visually but that’s a small thing ."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6268912)

SH

Scott H.

CEO

> "We had help at every stage, and the way the onboarding was laid out helped us understand the system in a manner that made..."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6773901)

CG

Casey G.

Member

> "Also can be a little clunky at times."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6324030)

Joseph W.

Operations Manager

> "The integrations are nice for clinical documentation and it just has made seeing clients a lot easier than it would be..."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6291130)

SK

Shawnalee K.

Billing Admin

> "It was lacking too much for the cost at the time."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6754319)

AO

Anna O.

Clinician

> "We’ve been using Aloha for our in-home ABA agency, Play-Based Wellness, and it has been absolutely vital for our operations."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6404968)

MR

Maranda R.

Chief Operating Officer

> "One feature of this company that I find inconvenient is the inability to save notes."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6144277)

KL

Kerri L.

Director

> "We are pleased with the automatic syncing between Aloha ABA and the data collection system we chose to integrate."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6750233)

MR

Maranda R.

Chief Operating Officer

> "It hinders organization and productivity as I can't revisit or reference important information."

[See full review](https://www.capterra.com/p/192774/AlohaABA/#Capterra___6144277)

[View Reviews](https://www.capterra.com/p/192774/AlohaABA/reviews/)

## User interface

4.07 (60)

[AlohaABA](https://www.capterra.com/p/192774/AlohaABA/)

4.93 (55)

## Connect with a Capterra advisor for a free 15-minute consultation

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### Features

Rethink

Top features

48/50

-   ABA Data Collection
-   Access Controls/Permissions
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   Alerts/Notifications
-   Appointment Management
-   Assessment Management
-   Automated Scheduling
-   Behavior Tracking
-   Billing & Invoicing
-   Calendar Management
-   Charting
-   Chat/Messaging
-   Claims Management
-   Client Portal
-   Compliance Management
-   Customizable Reports
-   Customizable Templates
-   Data Storage Management
-   Data Visualization
-   Document Management
-   Document Storage
-   Document Templates
-   Electronic Signature
-   Employee Management
-   For ABA Industry
-   Forms Management
-   Generative AI
-   Goal Setting/Tracking
-   HIPAA Compliant
-   Insurance Management
-   Invoice Management
-   Learning Management
-   Mobile Access
-   Payroll Management
-   Practice Management
-   Program Management
-   Progress Reports
-   Progress Tracking
-   Real-Time Reporting
-   Records Management
-   Reminders
-   Reporting/Analytics
-   Reporting & Statistics
-   Scheduling
-   Self Service Portal
-   SOAP notes
-   Template Management

[See all features](https://www.capterra.com/p/177929/rethink/#features)

AlohaABA

37/50

-   ABA Data Collection
-   Access Controls/Permissions
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   Alerts/Notifications
-   Appointment Management
-   Assessment Management
-   Automated Scheduling
-   Behavior Tracking
-   Billing & Invoicing
-   Calendar Management
-   Charting
-   Chat/Messaging
-   Claims Management
-   Client Portal
-   Compliance Management
-   Customizable Reports
-   Customizable Templates
-   Data Storage Management
-   Data Visualization
-   Document Management
-   Document Storage
-   Document Templates
-   Electronic Signature
-   Employee Management
-   For ABA Industry
-   Forms Management
-   Generative AI
-   Goal Setting/Tracking
-   HIPAA Compliant
-   Insurance Management
-   Invoice Management
-   Learning Management
-   Mobile Access
-   Payroll Management
-   Practice Management
-   Program Management
-   Progress Reports
-   Progress Tracking
-   Real-Time Reporting
-   Records Management
-   Reminders
-   Reporting/Analytics
-   Reporting & Statistics
-   Scheduling
-   Self Service Portal
-   SOAP notes
-   Template Management

[See all features](https://www.capterra.com/p/192774/AlohaABA/#features)

### Recognition

No recognitions have been awarded to Rethink

No recognitions have been awarded to AlohaABA

### Deployment & support

Rethink

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

AlohaABA

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Rethink

-   By Rethink Behavioral Health
-   Located in United States
-   Founded in 2008

AlohaABA

-   By Aloha Practice Management
-   Located in United States
-   Founded in 2015

## Popular Comparisons

[Rethink](https://www.capterra.com/p/177929/rethink/)[4.07 (60)](https://www.capterra.com/p/177929/rethink/reviews/)

vs

[CentralReach](https://www.capterra.com/p/140743/CentralReach/)[4.32 (155)](https://www.capterra.com/p/140743/CentralReach/reviews/)

$20/month

Price

Contact vendor for pricing

3.9

Features

4.3

4.0

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/140743-177929/CentralReach-vs-rethink)

[AlohaABA](https://www.capterra.com/p/192774/AlohaABA/)[4.93 (55)](https://www.capterra.com/p/192774/AlohaABA/reviews/)

vs

[CentralReach](https://www.capterra.com/p/140743/CentralReach/)[4.32 (155)](https://www.capterra.com/p/140743/CentralReach/reviews/)

$29.99/month

Price

Contact vendor for pricing

4.7

Features

4.3

4.8

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/140743-192774/CentralReach-vs-AlohaABA)