# Compare Hotjar vs Mouseflow 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Hotjar and Mouseflow based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/163516-163517/Hotjar-vs-Mouseflow

---

# Hotjar vs Mouseflow Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HotjarMouseflow2/4 selected

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.6 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

[## Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.6 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

Starting Price

$39.00/month

Value-for-Money

4.4

Functionality

4.5

Ease of Use

4.6

Customer Service

4.5

Reviews Sentiment

Based on [539 reviews](#user-reviews)

Positive

521

Neutral

15

Negative

3

[## Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

Starting Price

$31.00/year

Value-for-Money

4.4

Functionality

4.6

Ease of Use

4.6

Customer Service

4.6

Reviews Sentiment

Based on [122 reviews](#user-reviews)

Positive

115

Neutral

6

Negative

1

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What’s your intended use case?

## Summary

* * *

Features in Heatmap Software

34 / 50

Only Hotjar

-   A/B Testing
-   Customizable Templates
-   Drag & Drop

Best performer

35 / 50

Only Mouseflow

-   Embeddable Maps
-   Form Analytics
-   For Sales Teams/Organizations

User satisfaction

User satisfaction

4.6

User reviews[539](https://www.capterra.com/p/163516/Hotjar/reviews/)

Ease of use

4.6

Functionality

4.5

Value for money

4.4

Customer support

4.5

User satisfaction

4.7

User reviews[122](https://www.capterra.com/p/163517/Mouseflow/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.4

Customer support

4.6

Price starts from

Price starts from

$39Other, Per Month

-   Free version
-   Free trial

Price starts from

$31Flat Rate, Per Year

-   Free version
-   Free trial

Best for

Best for

Businesses of all sizes, selling to consumers online. Web/UX Designers, Digital Marketers, Product Managers, UX Researchers, Data Analysts.

Best for

Mouseflow is perfect for UX professionals, Product Managers, Digital Marketers, startups, small businesses, and enterprises that are looking to improve their website experiences and conversions.

## User reviews

Pros & cons

Dandu M.

Analyst

> "I am a CRO analyst and I liked this tool very much since it allows us to analyze user behavior with each and filter any specific category..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___7096161)

SC

Sean C.

Marketer

> "The freemium runs out pretty quickly, and I don't know how accurate the data is (it's hard to verify qualitative data)"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___7049507)

Rodrigo T.

Director of Cyber Security

> "Its seamless integration with other marketing tools provides deep insights into user behavior, allowing you to identify large-scale..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6551516)

ZG

Zohreh G.

Senior Product Researcher

> "I find integrating with google analytics to interpret users' behaviour a bit confusing. and also I don't see a specific merit in using..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6549167)

Rodrigo T.

Director of Cyber Security

> "Using Hotjar with my team and across the company has enabled us to make data-driven decisions, leading to optimized resource allocation and..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6551516)

MI

Mihail I.

Senior Product Manager

> "After the product was acquired the price was instantly increased while the pricing tiers became extremely hard to follow which added..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6556488)

AG

Annie G.

Marketing Manager

> "It gave fairly accurate heat mapping and information regarding user behavior on our website."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6826981)

Theresa F.

CRO Program Manager

> "I sometimes question the accuracy of the reports. And if the page has a popup, modal, overlay, etc, that can be problematic."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6712269)

MA

Michael A.

Founder

> "Hotjar was the first website heat map tool we've used, and it revealed a great deal about user behaviour without needing a great deal of..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6863792)

DJ

Derek J.

Owner

> "Users of our website didn't really know what the feedback button was for and started using it as a review of our services, not the site..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6586341)

Rodrigo T.

Director of Cyber Security

> "Hotjar can handle massive datasets and traffic, enabling granular user segmentation."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6551516)

DP

Derrick P.

Advertising Manager

> "Its not as interactive as it can be when showing exactly what actions users take as a weighted consumer."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6348479)

BT

Benjamin T.

Head of Marketing

> "The best parts of Hotjar are the intuitive heatmaps, and visitor recordings, that offer deep insights into user behavior and user..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6198971)

NF

Niccolo F.

Cofounder, CTO

> "The basic price above free is quite expensive."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6798425)

DP

Derrick P.

Advertising Manager

> "I value the fact that theres a tool that provides the necessary insights to make UX decisions or website layouts."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6348479)

PB

Pumelele B.

CEO

> "Its slow loading times when using the software, can be frustrating for those trying to analyze data quickly."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4722700)

Theresa F.

CRO Program Manager

> "I like that this is one more data point for creating hypotheses for A/B tests."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6712269)

GZ

Gabriel Z.

Growth Marketing Lead

> "Our account has been constantly going on and off with an alert about the tracking not being properly implemented."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6035970)

DJ

Derek J.

Owner

> "We've gotten so much great insight into the flow of our site and even identified some issues on some mobile phones."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6586341)

MM

Megan M.

Co-owner & COO

> "The downside I see to Hotjar is its relatively expensive cost for small businesses. While it's an excellent tool for testing website users'..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3731154)

PB

Pumelele B.

CEO

> "Hotjar is an exceptional analytics and user feedback platform that enables businesses to gain valuable insights into their website or app's..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4722700)

LD

Laurentiu D.

CEO

> "Perhaps the price model isn't something that favours start-ups."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6042985)

MTBN

Md. Tanvir Bin N.

IT officer

> "A wealth of information is available for comprehending user behavior through the live interviews, user comments, and visual insights."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6014158)

VR

Verified Reviewer

co-founder

> "Occasionally Hotjar wouldn't quite format the screen properly meaning we couldn't get a complete understand of what the problem at hand was"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3620011)

AD

Alberto D.

Head of Marketing

> "The experience is good, although just like other platforms there are some limits to what you can customize."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6723045)

VH

Ville H.

Logistics

> "Furthermore, it lacks some features for the creation and design of surveys."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3959564)

MTBN

Md. Tanvir Bin N.

IT officer

> "With Hotjar's features, teamwork will be easier and everyone on our team can gather the data required to make the right modifications to..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6014158)

GP

Goran P.

Owner

> "The thing I liked least is that it does not integrate well with some of the other tools we use, like google analytics. "

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3731629)

MTBN

Md. Tanvir Bin N.

IT officer

> "They offer 24/7 support and customized training in the meantime to make sure I can get the most out of user behavior analysis on our..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6014158)

VC

Vic C.

Business Analyst

> "It seems as though there haven't been many usability updates in quite a while."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3608741)

VR

Verified Reviewer

Marketer

> "It gives you so much insights into how your visitors behave and think."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6355618)

MV

Mathijs V.

Marketing Manager

> "Setting up funnels is difficult"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3732482)

RR

Ricardo R.

Marketing

> "Easy set up and I quickly got results that led to positive changes in my website"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6294568)

VR

Verified Reviewer

UX design intern

> "The heat maps were occasionally buggy especially when switching between desktop and mobile views. "

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2816614)

SA

Sultan A.

Director

> "I personaly like hot jar funnels creation option as it helps me to track how many form submissions is done, also I like heatmap features..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3856459)

SA

Soham A.

Marketing And Operations Head

> "Sometimes the recordings failed to capture the specific nuances of the website."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3407885)

AM

Atul M.

Author

> "User experience insights: Hotjar provides a range of tools for understanding user behavior and experience on your website, including..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4422884)

NS

Nikola S.

Marketer

> "This is problem because when a user messages us with a problem and we want to view how he used our website right away, we can't confirm his..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2434528)

Allen E.

President

> "This is a good heatmap app and tracking app that allows you to see the behaviors of anyone on your website so you can see what took a look..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3682914)

AB

Aniket B.

Co-Founder

> "The level of data given about visitors can sometimes be a little lacking when compared to other competitors."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3146988)

OS

Olaf S.

Director

> "Hotjar allows us to visually see our website users' journeys, and together with their reporting tools, gives us the opportunity to make the..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4287010)

ML

Mark L.

President

> "I have not fully learned how to use all of the features."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3586284)

MA

Michael A.

Founder

> "It was easy to learn and use."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6863792)

Mithil P.

Digital Marketing Director

> "Also, I don't see any notifications about product updates and the latest trends."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3361565)

AG

Annie G.

Marketing Manager

> "It was also easy to use."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6826981)

Joseph D.

SEO Specialist

> "The verification does not always work and takes a number of attempts to work."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2821391)

BJ

Bartosz J.

Head of Technology

> "very helpful insights to A/B test websites!"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6629822)

Mithil P.

Digital Marketing Director

> "Customer support and implementation guidebooks are not that great and can be better highlighted."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3361565)

Sanjay Singh P.

Digital Marketing

> "I am using it for the last 1.5 years, and its video recording heat map feature is one of the best ways to see the behavior of users."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3602477)

MR

Matthew R.

customer service

> "To make a site and then add an additional its not easy to monitor both. "

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2874738)

RV

Rachna V.

Director

> "With using hotjar now we can track our website heatmaps and do A/B testing to improve our website conversion rate."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4023062)

CC

Chris C.

Marketing Executive

> "Heatmapping can sometimes be fairly hit and miss on dynamic landing pages; Hotjar seem reluctant to acknowledge that these landing pages..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2209669)

AM

Adulhakeem M.

Marketing Supervisor

> "Really self explanatory and easy to access"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6343069)

VR

Verified Reviewer

Ecommerce Manager

> "It doesn't really work very well with single page applications, or at least with Vue Storefront it didn't work very well."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2478455)

AK

Ashok K.

Designer

> "We are able to track visitors with the support Heatmaps and improve the performance of our website to an greater extend."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3573794)

Rajesh C.

Co-Founder

> "Another point, I want to mention here is with the angular Js website, the form system of Hotjar doesn’t work which is a great disadvantage..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2553727)

MTBN

Md. Tanvir Bin N.

IT officer

> "For individuals looking to increase revenue and maximize their conversion rate, this product is perfect."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6014158)

Datis M.

Director of Marketing

> "Fairly glitchy at times (some pages wouldn't load - videos would freeze)"

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2153192)

RK

Rezaul K.

Data Analyst

> "I can only benefit from this feature if our website has a sign-up form or requests that visitors fill out forms."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4091386)

DC

Dan C.

Principal Software Developer

> "Doesn't have some functionality like other tools do to identify errors, etc."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2516355)

MG

Mathieu G.

CEO

> "Easy to set up."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___6487175)

TB

Tim B.

Marketing Specialist

> "So the installation process was challenging and delayed us from getting the data we needed."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2608207)

MG

Maria G.

Customer Success Manager

> "I can perform marketing analysis and find the issues to improve the website for customers to make their experience on the site easy and..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4678232)

MB

Michael B.

Director

> "Integration to landing pages can be a bit tricky sometimes. "

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2298912)

AJ

Ahmed J.

Data analyst

> "The heatmaps feature and screen recording are a great way of understanding the pain points of the customers."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3602413)

VR

Verified Reviewer

Product Expert

> "Also, connecting the service wasn't that easy the first time around (but that mostly because of the specific issues our site had)."

[See full review](https://www.capterra.com/p/163516/Hotjar/#GetApp___2118962)

Ahmed Samy E.

Digital Marketing Consultant

> "Hotjar is very intuitive and easy-to-use for both website heat maps and website sessions recording, they also offers an amazing knowledge..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4553733)

MM

Miroslav M.

Marketing expert

> "Well the heatmap functionality is really helpful, but it is not accurate. "

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2745938)

EA

Enis A.

Founder

> "It is incredible how Hotjar shows everything a customer does on your website enabling you to see points of attraction etc."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4156808)

VR

Verified Reviewer

Demand Generation Manager

> "Unfortunately this tool can slow down your page load."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2408543)

AS

Andy S.

Managing Director

> "Simple to implement this just works, giving you heatmaps and session recordings for true insight into how people use your site."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4586346)

VR

Verified Reviewer

Marketing Director

> "Many of the other features feel half-baked and often don't work that well."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2242298)

MM

Megan M.

Co-owner & COO

> "It's been a great tool to see exactly how users are interacting with our website and whether or not their behaviors line up with what..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3731154)

PM

Paweł M.

Online Media Manager

> "With larger numbers of user sessions, Hotjar becomes quite expensive."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2689677)

HG

Harshit G.

Sr. Digital Marketing Manager

> "With hotjar, now I can know where my major audience is clicking and accordingly optimize my website accordingly."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4652964)

TB

Tim B.

Marketing Specialist

> "It wasn't until a few weeks later when we realized we weren't getting any data and needed to investigate."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2608207)

CT

Chris T.

Head of design

> "I like the way we can easily implement popup surveys and data gathering without technical intervention."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___4472749)

DC

Dan C.

Principal Software Developer

> "Doesn't always play well with a single-page app website."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2516355)

AL

Andrea L.

Agent

> "Thanks to Hotjar I have the opportunity to study the behavior of my users within the website, thanks to heat maps I can test, understand..."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___3086013)

HS

Hilary S.

Marketing Manager

> "It's difficult to filter for certain actions."

[See full review](https://www.capterra.com/p/163516/Hotjar/#Capterra___2411084)

[View Reviews](https://www.capterra.com/p/163516/Hotjar/reviews/)

Luciano Antonio B.

Operations Manager

> "There's no steep learning curve; the session replays, heatmaps, and funnel analytics are instantly accessible and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

MH

Miles H.

Product Analyst

> "Scrolling through recorded history can be a drag."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804)

Luciano Antonio B.

Operations Manager

> "The primary benefit, however, is how effectively Mouseflow helps me optimize my website and significantly increase..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

GF

George F.

Owner

> "I'd have had a neutral to good experience, if they hadn't insistent on refusing a reasonable request to refund us..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654)

YB

Yasmin B.

Product Manager

> "I especially love how I can have an interactive mode on my website, and add new tags - so much easier than Google..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040282)

EK

Elyssa K.

Marketing Data Analyst

> "Unable to export data, slow load time, doesn't work with all elements on our webpages"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2780781)

Stephen J.

Digital Marketer

> "I love how much insight MouseFlow provides (especially click and attention maps), how easy it is to use, and how..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7039231)

NN

Nadia N.

Coach

> "Sometimes confusing to analyse the data..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4694457)

Luciano Antonio B.

Operations Manager

> "The reports are always available, up to date and can be donloaded easily."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

MM

Martin M.

sales assistant

> "many bugs in recording, recordings not loading"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3054386)

Stacey N.

COO

> "Overall, Mouseflow has been a game changer for understanding customers’ journeys."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040325)

GF

George F.

Owner

> "Seemed shortsighted. "

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654)

MH

Miles H.

Product Analyst

> "It’s more actionable than simple numbers in Google Analytics."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804)

SA

Shahma A.

Head of Front End

> "Price is high compared to some competitors, and the user interface feels a bit old school."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3011558)

MK

Mowshori K.

Researcher

> "Also, with features like the mouse tracker and different heatmaps tools, I can record a wide range of user behavior..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3840116)

PH

Paul H.

Directory

> "Sometimes we have a popup that will be on top of the heatmap or animated elements don't appear because the..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736)

AT

Atour T.

Analyst

> "This application offers heatmaps and visual analytic reports in addition to helping me increase usability and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4139405)

WK

William K.

Boss

> "The color scheme is a bit off."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3025011)

AS

Ankur S.

Sr.Manager

> "We have been using mouseflow from last 1 month and so far we are able to take some big business decisions becuase of..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3923812)

Leonardo R.

CFO at Vivex

> "the Prices is too expensive We can not afford it at begining."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3015320)

SN

Shivendra N.

Software Engineer

> "Apart from that it provides many other information like browser, device, geographic information, Time spent which..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2994195)

KS

Kristin S.

Actress

> "I'm not really sure how to do other things, but I'm not really selling anything on the site."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3035882)

BO

Bill O.

President

> "With mouseflow, I can see how visitors scroll through my pages and interact with the buttons which was really..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3005648)

AL

Adisa L.

developer

> "i think running out of credits kinda sucks"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2794245)

Bart D.

Owner View 360 Marketing

> "Heat maps is one of my favorites."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3546190)

BY

Brett Y.

Marketer

> "heatmaps seem glitched and didn't show clicks accurately."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172)

VE

Vilius E.

CRO Manager

> "We are constantly changing our user interfce according to the findings from this tool, and our conversion rates are..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2832897)

AW

Ann W.

Owner

> "I have been fully testing Mouseflow for almost 2 weeks, and cannot come up with any negatives, at this time."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2636385)

Youssef H.

CTO

> "I can say that this tool will let you know where is the customer pain from the UI and UX and it's easy to see the..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2819197)

GT

Glen T.

Co-Director

> "based on our limited usage, we feel the cost is a bit high"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2735441)

ZkR

Zdeněk R.

UX designer

> "Suitable range of tools - heatmaps, recordings, forms, funnels, feedback"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2920990)

Matt M.

Managing Partner

> "Doesn't identify the company who visits your site very well."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2632604)

PH

Paul H.

Directory

> "MouseFlow also does a great job at ensuring end user privacy by automatically blocking users sensitive data, and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736)

SP

Sanya P.

Product Manager

> "But i do not like the User Interface it is quite outdated."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2627158)

GA

Gowarthanan A.

Business Head

> "Mouseflow has been quite helpful in identifying the glitches that consumers face which otherwise we would have..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2842639)

BY

Brett Y.

Marketer

> "Slightly less than enjoyable"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172)

[View Reviews](https://www.capterra.com/p/163517/Mouseflow/reviews/)

## User interface

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)

4.64 (539)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)

4.67 (122)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Hotjar

34/50

-   A/B Testing
-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   API
-   Behavioral Analytics
-   Behavior Tracking
-   Conversion Rate Optimization
-   Conversion Tracking
-   Customer Activity Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Analysis Tools
-   Data Visualization
-   Drag & Drop
-   Dynamic Content
-   Element Analytics
-   Embeddable Maps
-   Engagement Tracking
-   Floor Plans & Maps
-   Form Analytics
-   For Sales Teams/Organizations
-   For Science
-   Funnel Analysis
-   Generative AI
-   Geographic Maps
-   Heatmaps
-   Hierarchical Mapping
-   Hover Maps
-   Image Overlay
-   Mobile Access
-   Radial Mapping
-   Real-Time Analytics
-   Real-Time Data
-   Reporting & Statistics
-   Sales Trend Analysis
-   Screen Activity Recording
-   Scroll Maps
-   Search/Filter
-   Surveys & Feedback
-   Tagging
-   Templates
-   Territorial Mapping
-   Third-Party Integrations
-   Visitor Tracking
-   Visual Analytics

[See all features](https://www.capterra.com/p/163516/Hotjar/#features)

Mouseflow

Top features

35/50

-   A/B Testing
-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   API
-   Behavioral Analytics
-   Behavior Tracking
-   Conversion Rate Optimization
-   Conversion Tracking
-   Customer Activity Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Analysis Tools
-   Data Visualization
-   Drag & Drop
-   Dynamic Content
-   Element Analytics
-   Embeddable Maps
-   Engagement Tracking
-   Floor Plans & Maps
-   Form Analytics
-   For Sales Teams/Organizations
-   For Science
-   Funnel Analysis
-   Generative AI
-   Geographic Maps
-   Heatmaps
-   Hierarchical Mapping
-   Hover Maps
-   Image Overlay
-   Mobile Access
-   Radial Mapping
-   Real-Time Analytics
-   Real-Time Data
-   Reporting & Statistics
-   Sales Trend Analysis
-   Screen Activity Recording
-   Scroll Maps
-   Search/Filter
-   Surveys & Feedback
-   Tagging
-   Templates
-   Territorial Mapping
-   Third-Party Integrations
-   Visitor Tracking
-   Visual Analytics

[See all features](https://www.capterra.com/p/163517/Mouseflow/#features)

### Recognition

No recognitions have been awarded to Hotjar

No recognitions have been awarded to Mouseflow

### Deployment & support

Hotjar

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Mouseflow

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Hotjar

-   By ContentSquare
-   Located in France
-   Founded in 2012

Mouseflow

-   By Mouseflow
-   Located in Denmark
-   Founded in 2009

## Popular Comparisons

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

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4.5

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4.6

4.6

Ease of Use

4.6

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[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

vs

[Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/)[4.70 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/)

$31/year

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4.6

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4.6

4.6

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[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

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$39/month

Price

$0

4.5

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/163516-236349/Hotjar-vs-Microsoft-Clarity)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

vs

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

$31/year

Price

$0

4.6

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/163517-236349/Mouseflow-vs-Microsoft-Clarity)

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

[Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,348)](https://www.capterra.com/p/208764/Tableau/reviews/)

$39/month

Price

$15/month

4.5

Features

4.5

4.6

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/163516-208764/Hotjar-vs-Tableau)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

vs

[Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,348)](https://www.capterra.com/p/208764/Tableau/reviews/)

$31/year

Price

$15/month

4.6

Features

4.5

4.6

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/163517-208764/Mouseflow-vs-Tableau)

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

[Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/)

$39/month

Price

Contact vendor for pricing

4.5

Features

4.5

4.6

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/153721-163516/FullStory-vs-Hotjar)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

vs

[Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/)

$31/year

Price

Contact vendor for pricing

4.6

Features

4.5

4.6

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/153721-163517/FullStory-vs-Mouseflow)

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

[Smartlook](https://www.capterra.com/p/164713/Smartlook/)[4.68 (136)](https://www.capterra.com/p/164713/Smartlook/reviews/)

$39/month

Price

$55/month

4.5

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/163516-164713/Hotjar-vs-Smartlook)

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

vs

[Smartlook](https://www.capterra.com/p/164713/Smartlook/)[4.68 (136)](https://www.capterra.com/p/164713/Smartlook/reviews/)

$31/year

Price

$55/month

4.6

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/163517-164713/Mouseflow-vs-Smartlook)

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

vs

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$39/month

Price

$24/month

4.5

Features

4.4

4.6

Ease of Use

4.5

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[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (539)](https://www.capterra.com/p/163516/Hotjar/reviews/)

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Price

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4.5

Features

4.5

4.6

Ease of Use

4.5

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