# Freshsales vs Zoho CRM: Features and Cost Comparison 2026 | Capterra

> Freshsales vs Zoho CRM: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/155563-155928/Freshsales-vs-Zoho-CRM

---

# Freshsales vs Zoho CRM Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Zoho CRMFreshsales2/4 selected

[Freshsales](https://www.capterra.com/p/155563/Freshsales/)[4.5 (621)](https://www.capterra.com/p/155563/Freshsales/reviews/)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[## Freshsales](https://www.capterra.com/p/155563/Freshsales/)[4.5 (621)](https://www.capterra.com/p/155563/Freshsales/reviews/)

[## Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting Price

$11.00/month

Starting Price

$11.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.4

Starting Price

$14.00/month

Starting Price

$14.00/month

Value-for-Money

4.3

Functionality

4.3

Ease of Use

4.1

Customer Service

4.1

Reviews Sentiment

Based on [621 reviews](https://www.capterra.com/p/155563/Freshsales/reviews/)

Positive

566

Neutral

32

Negative

23

Positive

566

Neutral

32

Negative

23

Reviews Sentiment

Based on [6,964 reviews](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Positive

5,930

Neutral

782

Negative

252

Positive

5,930

Neutral

782

Negative

252

Best for (according to reviews)

-   **Business size**: Small businesses account for 492 reviews (79%), suggesting strong market traction in this segment compared to midsize and enterprise organizations.
-   **Industry**: Information technology and services (17%), computer software (10%), and marketing and advertising (8%) collectively represent 35% of reviews, indicating broad adoption across tech-driven sectors.
-   **Use cases**: CRM (72%), sales tracking (39%), and lead management (38%) are key, highlighting Freshsales' focus on sales process optimization.

Best for (according to reviews)

-   **Business size**: Small businesses account for 5,254 reviews, representing 75% of feedback, demonstrating broad uptake among smaller organizations.
-   **Industry**: Information technology, marketing, and computer software industries together contribute 28% of reviews, indicating notable adoption across these sectors.
-   **Use cases**: CRM, account management, and sales tracking make up 100% of use cases, highlighting a focus on customer and sales operations.

## Reviewer verdict

Freshsales

Freshsales users find it best for intuitive lead tracking, efficient contact and sales pipeline management, and customizable contact databases. Reviewers appreciate its competitive pricing, integration with Freshdesk for enhanced support, and the ability to manage deals visually. However, they mention issues with email management and note that some advanced features require higher-tier plans.

Zoho CRM

Zoho CRM users consider it ideal for businesses needing extensive customization, advanced automation, and broad integration capabilities, including Gmail, Outlook, Mailchimp, and Zapier. Reviewers value its organized workflows, segmentation, and affordability across various pricing tiers, though they mention that customer support and some features may be limited in lower-tier plans.

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## Features comparison

Choosing a crm solution like Freshsales or Zoho CRM involves more than just comparing prices. Evaluating the features and capabilities of each option is key to finding the right fit. Selecting a solution that integrates well with your needs can improve efficiency and prevent spending on features you don't require. Here's how these two options measure up in key areas. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 43,479 reviews from CRM users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

Freshsales

77%Fit

Feature ratings

Contact Database

4.3

Contact Management

4.2

Lead Management

4.1

Sales Pipeline Management

4.2

Zoho CRM

86%Fit

High performer

Feature ratings

Contact Database

4.4

Contact Management

4.4

Lead Management

4.4

Sales Pipeline Management

4.3

Contact Database

4.3 (66)

4.4 (520)

Freshsales users appreciate the customizable and user-friendly contact database, noting its ability to store comprehensive contact details and historical data. They highlight the ease of searching and filtering contacts, as well as the ability to run campaigns and track email interactions. However, some users report issues with adding and exporting contacts. Meanwhile, Zoho CRM users value the centralized and organized contact database, which they say integrates well with other Zoho modules and third-party tools. They mention its flexibility, segmentation capabilities, and support for automation. In general, users find Freshsales' contact database customizable and easy to navigate, while they praise Zoho CRM's contact database for its comprehensive integration and segmentation features.

Contact Management

4.2 (93)

4.4 (1215)

Freshsales users find contact management easy and efficient, appreciating features like customizable fields, duplicate contact tracking, and bulk email capabilities. They appreciate the ability to manage extensive data and update contact stages. However, some users mention the lack of a Kanban view and integration with WhatsApp. Zoho CRM users, on the other hand, highlight the seamless integration with other Zoho applications and third-party tools, which they say ensures consistent and up-to-date contact data. They value the automation capabilities, advanced search, and filtering options. Overall, users think Freshsales offers efficient contact management with customizable options, while they find Zoho CRM provides seamless integration and advanced automation features.

Lead Management

4.1 (69)

4.4 (1179)

Freshsales users appreciate the lead management feature for its ease of use, lead scoring, and automated follow-ups. They find it helpful for prioritizing leads and tracking interactions, which they say improves conversion rates. However, some users mention the need for additional tools to track leads in the pre-deal stage. Zoho CRM users, meanwhile, value the organized workflow and automation capabilities for capturing and tracking leads. They highlight the ability to assign leads based on predefined criteria and the comprehensive lead qualification process. In summary, users find Freshsales' lead management user-friendly and efficient, while they praise Zoho CRM's lead management for its automation and organized workflow.

Sales Pipeline Management

4.2 (78)

4.3 (845)

Freshsales users find the sales pipeline management feature highly beneficial for tracking progress, setting priorities, and managing deals. They appreciate the customizable deal stages, automated follow-ups, and visual representation of the sales funnel. However, some users mention the need for more customization options. Zoho CRM users, on the other hand, value the visual clarity and customizable features of the sales pipeline management. They highlight the drag-and-drop functionality, integration with other modules, and the ability to forecast sales revenue. Overall, users think Freshsales provides a structured and efficient sales pipeline management, while they find Zoho CRM offers visual clarity and advanced customization options.

## Pricing comparison

### Starting prices

Freshsales

$11.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/155563/Freshsales/pricing/)

Zoho CRM

$14.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/155928/Zoho-CRM/pricing/)

### Value-for-money analysis

4.4 (621)

4.3 (6964)

A comparison of how reviewers evaluate the value for money provided by both Freshsales and Zoho CRM indicates that Freshsales reviewers find it offers competitive pricing and a comprehensive feature set, while Zoho CRM reviewers appreciate its affordability, extensive customization options, and integration capabilities. Reviewers find Freshsales to be a cost-effective CRM solution, highlighting its competitive pricing and comprehensive feature set. They appreciate the ability to test the software with a free trial and the availability of various pricing plans, including options for unlimited users. Users also value the integration with other Freshdesk tools and the responsive customer support. However, some users mention that the subscription-based pricing can become expensive for larger teams and that certain advanced features are only available in higher-priced tiers. As for Zoho CRM, reviewers appreciate its affordability and extensive customization options. They find the software to be versatile and user-friendly, with various pricing tiers, including a free version. Users also highlight the integration capabilities with other Zoho products and third-party apps. However, some users note that the cost can add up for advanced features and larger teams, and the pricing structure can be complex. Additionally, some reviewers mention that customer support and certain functionalities are limited in lower-tier plans.

## Integrations

Popular Integrations

Compare available integrations between Freshsales and Zoho CRM.

### HubSpot CRM

Freshsales

Zoho CRM

### Mailchimp

Freshsales

Zoho CRM

### Google Workspace

Freshsales

Zoho CRM

### QuickBooks Online

Freshsales

Zoho CRM

### Zapier

Freshsales

Zoho CRM

### Trello

Freshsales

Zoho CRM

### Google Calendar

Freshsales

Zoho CRM

### Xero

Freshsales

Zoho CRM

Total Integrations

20

Freshdesk

Users report that integrating Freshsales with Freshdesk allows seamless ticket management and customer support, which they note enhances post-sales communication and provides a comprehensive view of client interactions.

Freshsales Integrations (20)

-   [Asana](https://www.capterra.com/p/184581/Asana-PM/)
-   [Calendly](https://www.capterra.com/p/148036/Calendly/)
-   [Docusign](https://www.capterra.com/p/121506/Docusign/)
-   [Freshchat](https://www.capterra.com/p/158117/Freshchat/)
-   [Freshdesk](https://www.capterra.com/p/124981/Freshdesk/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [Meta for Business](https://www.capterra.com/p/213257/Facebook/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)
-   [Segment](https://www.capterra.com/p/150621/Segment/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)

Total Integrations

69

Gmail

Users say that integrating Gmail with Zoho CRM helps track email responses and manage leads, noting that it simplifies communication and syncs calendars and events.

Microsoft Outlook

Reviewers mention that integrating Microsoft Outlook with Zoho CRM captures emails associated with contacts and syncs details, which they say improves communication and follow-ups.

Mailchimp

Users report that integrating Mailchimp with Zoho CRM keeps campaigns updated and manages mailing lists, citing that it simplifies marketing efforts and lead tracking.

Zapier

Reviewers state that integrating Zapier with Zoho CRM automates workflows and connects various apps, which they indicate saves time and enhances lead management.

Zoho CRM Integrations (69)

-   [2iNova Practice Management Software](https://www.capterra.com/p/142255/V-Tech-Platinum-Veterinary-Software/)
-   [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)
-   [Avaya Experience Platform](https://www.capterra.com/p/212871/Aura-Call-Center-Elite/)
-   [Bedrock Data](https://www.capterra.com/p/156578/BedrockData/)
-   [Box](https://www.capterra.com/p/148766/Box/)
-   [Dealfront](https://www.capterra.com/p/154835/Leadfeeder/)
-   [Docusign](https://www.capterra.com/p/121506/Docusign/)
-   [Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)
-   [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)
-   [GetResponse](https://www.capterra.com/p/153948/GetResponse/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)
-   [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Drive](https://www.capterra.com/p/161425/Drive/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [GoTo Meeting](https://www.capterra.com/p/163332/GoToMeeting/)
-   [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)
-   [iQuoteXpress](https://www.capterra.com/p/119222/iQuote-Xpress/)
-   [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)
-   [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/)
-   [Klenty](https://www.capterra.com/p/147408/Klenty/)
-   [Knowlarity](https://www.capterra.com/p/240811/Knowlarity/)
-   [Kudosity](https://www.capterra.com/p/214344/BurstSMS/)
-   [LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [mailparser.io](https://www.capterra.com/p/153243/mailparser-io/)
-   [Meta for Business](https://www.capterra.com/p/213257/Facebook/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)
-   [Operations Hub](https://www.capterra.com/p/226298/PieSync/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [PayPal](https://www.capterra.com/p/207944/PayPal/)
-   [Proposify](https://www.capterra.com/p/133332/Proposify/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [Quoter](https://www.capterra.com/p/117768/Socket/)
-   [QuoteWerks](https://www.capterra.com/p/135691/QuoteWerks/)
-   [RingCX](https://www.capterra.com/p/242186/RingCentral-Contact-Center/)
-   [Saasu](https://www.capterra.com/p/128919/Saasu/)
-   [Shopify](https://www.capterra.com/p/83891/Shopify/)
-   [SimplyCast](https://www.capterra.com/p/111290/SimplyCast/)
-   [Skyvia](https://www.capterra.com/p/146167/Skyvia/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [SMS-Magic](https://www.capterra.com/p/210549/SMS-Magic-Interact/)
-   [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)
-   [Twitter/X](https://www.capterra.com/p/214056/Twitter/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)
-   [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)
-   [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)
-   [Zoho Assist](https://www.capterra.com/p/112011/Zoho-Assist/)
-   [Zoho Billing](https://www.capterra.com/p/231293/Zoho-Subscriptions/)
-   [Zoho Books](https://www.capterra.com/p/163115/Zoho-Books/)
-   [Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/)
-   [Zoho Cliq](https://www.capterra.com/p/167639/Zoho-Cliq/)
-   [Zoho Creator](https://www.capterra.com/p/211755/Zoho-Creator/)
-   [Zoho Desk](https://www.capterra.com/p/169505/Zoho-Desk/)
-   [Zoho Expense](https://www.capterra.com/p/142384/Zoho-Expense/)
-   [Zoho Forms](https://www.capterra.com/p/227463/Zoho-Forms/)
-   [Zoho Mail](https://www.capterra.com/p/174694/Zoho-Mail/)
-   [Zoho Meeting](https://www.capterra.com/p/202121/Zoho-Meeting/)
-   [Zoho Projects](https://www.capterra.com/p/169455/Zoho-Projects/)
-   [Zoho SalesIQ](https://www.capterra.com/p/168135/Zoho-SalesIQ/)
-   [Zoho Sign](https://www.capterra.com/p/215876/Zoho-Sign/)
-   [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)
-   [Zoho Survey](https://www.capterra.com/p/131426/Zoho-Survey/)
-   [Zoho Writer](https://www.capterra.com/p/152720/Zoho-Writer/)

For each product, we show you the most common integrations according to our user reviews and analyze themes in what reviewers say to highlight what you need to know.

## How does the user experience compare on Freshsales vs Zoho CRM?

### Overall rating

4.5 (621)

4.3 (6964)

### User interface

Freshsales

Zoho CRM

### Customer service and support

Freshsales

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Zoho CRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of Freshsales vs Zoho CRM

These crm software solutions have been evaluated by verified reviewers on Capterra. Check out what real users say about Freshsales and Zoho CRM to find out which one would work best for your needs. Users appreciate Freshsales for its intuitive lead tracking, which helps prioritize and nurture leads efficiently. They also find it a comprehensive CRM software with essential sales features and competitive pricing. Additionally, Freshsales users value its integration capabilities with various tools and platforms. At the same time, Zoho CRM users highlight its extensive customization options and competitive pricing, making it suitable for businesses of all sizes. They also appreciate Zoho CRM's integration capabilities with a wide range of third-party applications, enhancing overall productivity. When it comes to cons, Freshsales users report issues with email management, billing, and persistent bugs. Meanwhile, Zoho CRM users mention problems with email management, customer support, and user-related glitches. \[[2](#source-item-2)\]

Pros

Freshsales

ET

Ellie T

Learn Support CoordinatorE-Learning, 11 - 50 employeesUsed the software for: More than 2 years.

“The analytics section allow you to create reports that can update themselves, making it easy to monitor and view necessary information, the reports also easily convert to an Excel Spreadsheet.“

June 17, 2024

SC

SooHoon C

Co-FounderComputer Software, 2 - 10 employeesUsed the software for: 6-12 months.

“The intuitive lead scoring and automated follow-up system helped us prioritize high-potential leads, maintaining consistent communication with minimal manual effort.“

July 10, 2024

Zoho CRM

Ben W

Project AnalystLogistics and Supply Chain, 51 - 200 employeesUsed the software for: 1-2 years.

“Zoho CRM made it easy to manage our Sales pipeline by providing a structured view of leads/deals, plentiful integration options, out of the box analytics and a helpful support team.“

March 4, 2026

Ben W

Project AnalystLogistics and Supply Chain, 51 - 200 employeesUsed the software for: 1-2 years.

“Zoho CRM is a solid product with a helpful support team and a strong product roadmap, Zoho CRM is a strong choice for any small business looking to manage their sales activity.“

March 4, 2026

Cons

Freshsales

ET

Ellie T

Learn Support CoordinatorE-Learning, 11 - 50 employeesUsed the software for: More than 2 years.

“The system only allows for a certain amount of field's per customer, meaning you have to make learning records for the courses, which are on a different page from their profile and are not as easy to view.“

June 17, 2024

S. A

Operations ManagerHospitality, 2 - 10 employeesUsed the software for: 1-2 years.

“It wasn't made crystal clear when we signed up and in hindsight it's a bit too much of a risk for us, we're in tourism so we work hard on weekends.“

February 26, 2026

Zoho CRM

Joseph T

CEOProfessional Training & Coaching, 11 - 50 employeesUsed the software for: 6-12 months.

“During that time, Zoho repeatedly threatened service suspension despite being unable to provide a functioning invoice or payment method. When a usable invoice and payment link were finally provided late on a Friday afternoon, Zoho suspended our services less than 48 hours later for “non-payment,” without prior notice that immediate payment was required and without allowing any reasonable payment window (e.g., net 7).“

February 11, 2026

AS

AJ S

CIO - Chief Information OfficerE-Learning, 11 - 50 employeesUsed the software for: More than 2 years.

“Advanced Analytics to get core business intelligence is tricky, Core Metric tracking can be complete pain if embedded system values are over-written with semantics that are friendly to a particular business case.“

October 14, 2025

* * *

Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

* * *

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