# OpenCRM vs HubSpot CRM: Features and Cost Comparison 2026 | Capterra

> OpenCRM vs HubSpot CRM: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/129881-152373/OpenCRM-vs-HubSpot-CRM

---

# OpenCRM vs HubSpot CRM Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HubSpot CRMOpenCRM2/4 selected

[OpenCRM](https://www.capterra.com/p/129881/OpenCRM/)[4.6 (294)](https://www.capterra.com/p/129881/OpenCRM/reviews/)

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

[## OpenCRM](https://www.capterra.com/p/129881/OpenCRM/)[4.6 (294)](https://www.capterra.com/p/129881/OpenCRM/reviews/)

[## HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Starting Price

£39.00/month

Starting Price

£39.00/month

Value-for-Money

4.6

Functionality

4.4

Ease of Use

4.4

Customer Service

4.7

Starting Price

$20.00/month

Starting Price

$20.00/month

Value-for-Money

4.3

Functionality

4.4

Ease of Use

4.4

Customer Service

4.4

Reviews Sentiment

Based on [294 reviews](https://www.capterra.com/p/129881/OpenCRM/reviews/)

Positive

275

Neutral

18

Negative

1

Positive

275

Neutral

18

Negative

1

Reviews Sentiment

Based on [4,458 reviews](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Positive

4,133

Neutral

239

Negative

86

Positive

4,133

Neutral

239

Negative

86

Best for (according to reviews)

-   **Business size**: Small businesses account for 265 reviews, representing 90% of feedback, showing widespread use among this segment.
-   **Industry**: Information technology and services, construction, and telecommunications together contribute 21% of reviews, indicating diverse industry adoption.
-   **Use cases**: CRM (80%), contact management (6%), and lead management (3%) are the main uses, highlighting a focus on customer and lead organization.

Best for (according to reviews)

-   **Business size**: Small businesses account for 77% of reviews (3419), suggesting strong market traction in this segment.
-   **Industry**: Marketing & advertising, computer software, and IT/services together represent 38% of reviews, indicating broad adoption across digital-focused sectors.
-   **Use cases**: CRM (70%), lead management (44%), and sales tracking (35%) are the main use cases, supporting sales and customer relationship workflows.

## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Features comparison

Beyond cost, assessing the specific features and benefits of OpenCRM and HubSpot CRM within the crm space can help ensure the best fit for your needs. A well-matched option can enhance productivity while avoiding extra spending on functionalities that won't be used. Here's an overview of the key considerations and how these choices compare. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 44,254 reviews from CRM users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

OpenCRM

79%Fit

Feature ratings

Contact Database

4.5

Contact Management

4.5

Lead Management

4.2

Sales Pipeline Management

4.2

HubSpot CRM

86%Fit

High performer

Feature ratings

Contact Database

4.5

Contact Management

4.5

Lead Management

4.4

Sales Pipeline Management

4.4

Contact Database

4.5 (145)

4.5 (597)

OpenCRM users appreciate the ease of use and accessibility of the contact database, noting that it centralizes all client details and facilitates quick searches. They value the ability to keep information up to date and the integration of communication records. However, some users mention the need for better duplication management and additional fields for personal data. HubSpot CRM users, on the other hand, highlight the customizable and centralized platform for organizing and tracking contact information. They appreciate the powerful search and segmentation functionalities, although some find the setup complicated and report issues with duplicates. Overall, users find OpenCRM user-friendly and efficient for daily contact management, while they value HubSpot CRM for its customization and comprehensive data organization.

Contact Management

4.5 (189)

4.5 (980)

OpenCRM users find the contact management feature easy to use and customizable, allowing quick access to client information and communication history. They appreciate the ability to tailor the system to their needs and the clarity it provides across teams. Some users suggest improvements in layout and search functionalities. HubSpot CRM users appreciate the clean interface and robust functionality for organizing and tracking interactions. They value the segmentation, tagging, and automation features, which they say help in managing customer data efficiently. However, some users find it over-complicated and lacking in simple functionalities. In general, users find OpenCRM straightforward and effective for contact management, while they value HubSpot CRM for its detailed tracking and automation capabilities.

Lead Management

4.2 (144)

4.4 (921)

OpenCRM users appreciate the simplicity and efficiency of the lead management feature, which they say helps them stay on top of all leads and ensure timely follow-ups. They find it useful for capturing and managing leads, although some do not use this feature extensively. HubSpot CRM users value the intuitive and comprehensive lead management system, which allows for effective tracking, qualification, and nurturing of leads. They appreciate the automation and customization options, although some find the setup challenging. Overall, users find OpenCRM effective for basic lead management, while they value HubSpot CRM for its detailed tracking and automation features.

Sales Pipeline Management

4.2 (144)

4.4 (788)

OpenCRM users find the sales pipeline management feature crucial for forecasting sales and tracking opportunities. They appreciate the different view options and the ability to create visual representations of data. Some users suggest improvements in functionality and reporting. HubSpot CRM users value the customizable and visual sales pipeline management, which they say helps in tracking deals and forecasting revenue. They appreciate the automation and integration with other tools, although some find it limiting in customization and complicated to use. In summary, users find OpenCRM useful for basic sales pipeline management, while they value HubSpot CRM for its detailed tracking and customization options.

## Pricing comparison

### Starting prices

OpenCRM

£39.00

Per User

(Per Month)

Free Trial

Free Version

HubSpot CRM

$20.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/152373/HubSpot-CRM/pricing/)

## How does the user experience compare on OpenCRM vs HubSpot CRM?

### Overall rating

4.6 (294)

4.5 (4458)

### User interface

OpenCRM

HubSpot CRM

### Customer service and support

OpenCRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

HubSpot CRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of OpenCRM vs HubSpot CRM

When it comes to crm tools, OpenCRM and HubSpot CRM are two options that have been reviewed on Capterra by verified reviewers. Explore the experiences our reviewers have shared about OpenCRM and HubSpot CRM to see how they stack up against one another and pick the one that would best fit your needs. \[[2](#source-item-2)\]

Pros

OpenCRM

MB

Melene B

Operations AdministrationsOnline Media, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“that i can write all my notes and when i am about to call a client i can review my notes and refresh my memory, this is a very important feature for me“

June 5, 2025

SL

Sarah L

Regional Sales ManagerPublishing, 11 - 50 employeesUsed the software for: 1-2 years.

“It is a system that can grow with a company, unlocking new modules and customisations as it is adopted and utilised more.“

June 5, 2024

HubSpot CRM

Victoria S

Project specialistMarket Research, 51 - 200 employeesUsed the software for: More than 2 years.

“Besides, we use it to create our Knowledge Base (articles that are then integarted in our platform) and for Hubspot helpdesk (which is our system of helping clients on a project through ticketing system).“

February 26, 2026

Katie C

Growth ConsultantMarketing and Advertising, Self-employedUsed the software for: 6-12 months.

“With Hubspot CRM, I liked that I could create custom properties and have them displayed within the contact records. While the contact records aren't 100% customizable, having features like this where we could display custom properties was very helpful.“

February 25, 2026

Cons

OpenCRM

jM

john M

account managerInformation Technology and Services, 51 - 200 employeesUsed the software for: 1-2 years.

“How I cannot load a new customers full name and information in one go, I have to put the customer name onto the system, save, and then edit to start filling in the information about them, otherwise you complete the form, and it wont let you save it.“

June 4, 2024

DD

Delin D

Social WorkerCivic & Social Organization, 51 - 200 employeesUsed the software for: 6-12 months.

“It takes several more functions to record case notes, accessing emails and responding to these is very clunky with lots of seemingly unnecessary requirements. “

June 12, 2024

HubSpot CRM

Nicole M

Sales Enablement ConsultantElectrical/Electronic Manufacturing, Self-employedUsed the software for: More than 2 years.

“The absolute worst is email handling, emails to linked inboxes have no settings control and always link to multiple deals; emails linked to Helpdesk don't exist independently of tickets which means that the ticket functionality and email functionality are fused in a way that prevents either from working correctly.“

July 31, 2025

DV

David V

Lead DeveloperInformation Technology and Services, 11 - 50 employeesUsed the software for: 1-2 years.

“Duplicate leads, and lead buckets, we had a lot of issues with lead routing and lead attribution for a system that had been inhereted. “

November 13, 2025

* * *

Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

* * *

Need Help Deciding Between OpenCRM and HubSpot CRM?

Talk to a Capterra advisor for free and get results within 15 minutes.

Popular comparisons

-   [OpenCRM vs Salesforce Sales Cloud](https://www.capterra.com/compare/61368-129881/Salesforce-vs-OpenCRM)
-   [OpenCRM vs Zoho CRM](https://www.capterra.com/compare/129881-155928/OpenCRM-vs-Zoho-CRM)
-   [OpenCRM vs Bigin by Zoho CRM](https://www.capterra.com/compare/129881-204998/OpenCRM-vs-Bigin-by-Zoho-CRM)
-   [OpenCRM vs Kylas Sales CRM](https://www.capterra.com/compare/129881-210630/OpenCRM-vs-Kylas)
-   [OpenCRM vs Dynamics 365](https://www.capterra.com/compare/129881-157279/OpenCRM-vs-Dynamics-365)

-   [HubSpot CRM vs Salesforce Sales Cloud](https://www.capterra.com/compare/61368-152373/Salesforce-vs-HubSpot-CRM)
-   [HubSpot CRM vs Zoho CRM](https://www.capterra.com/compare/152373-155928/HubSpot-CRM-vs-Zoho-CRM)
-   [HubSpot CRM vs Bigin by Zoho CRM](https://www.capterra.com/compare/152373-204998/HubSpot-CRM-vs-Bigin-by-Zoho-CRM)
-   [HubSpot CRM vs Dynamics 365](https://www.capterra.com/compare/152373-157279/HubSpot-CRM-vs-Dynamics-365)
-   [HubSpot CRM vs eWay-CRM](https://www.capterra.com/compare/152373-152769/HubSpot-CRM-vs-eWay-CRM)